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RENTAL INCOME (Tables)
12 Months Ended
Jul. 31, 2014
RENTAL INCOME [Abstract]  
Schedule of rental income

  Rental income for each of the fiscal years 2014, 2013 and 2012 is as follows:

    July 31,
        2014       2013       2012
Minimum rentals                  
       Company owned property   $ 10,412,191   $ 9,308,907   $ 9,920,860
       Leased property     5,709,743     5,845,114     5,900,541
      16,121,934     15,154,021     15,821,401
Contingent rentals                  
       Company owned property     538,212     421,743     386,815
       Leased property     275,451     316,059     321,847
      813,663     737,802     708,662
              Total   $ 16,935,597   $ 15,891,823   $ 16,530,063
Schedule of future minimum non-cancelable rental income

Future minimum non-cancelable rental income for leases with initial or remaining terms of one year or more is as follows:

    Company            
    Owned   Leased      
Fiscal Year       Property       Property       Total
2015   $ 9,920,781   $ 5,323,022   $ 15,243,803
2016     8,946,599     4,863,036     13,809,635
2017     6,402,631     4,318,427     10,721,058
2018     6,143,524     2,732,264     8,875,788
2019     5,290,419     2,706,053     7,996,472
After 2019     12,741,765     12,968,522     25,710,287
       Total   $ 49,445,719   $ 32,911,324   $ 82,357,043