0001127602-17-003886.txt : 20170203 0001127602-17-003886.hdr.sgml : 20170203 20170203161852 ACCESSION NUMBER: 0001127602-17-003886 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20170201 FILED AS OF DATE: 20170203 DATE AS OF CHANGE: 20170203 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: HERSHEY CO CENTRAL INDEX KEY: 0000047111 STANDARD INDUSTRIAL CLASSIFICATION: SUGAR & CONFECTIONERY PRODUCTS [2060] IRS NUMBER: 230691590 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 BUSINESS ADDRESS: STREET 1: 100 CRYSTAL A DRIVE STREET 2: P O BOX 810-EXTERNAL RPTG & COMPLIANCE CITY: HERSHEY STATE: PA ZIP: 17033-0810 BUSINESS PHONE: 7175344200 MAIL ADDRESS: STREET 1: P O BOX 810-EXTERNAL RPTG & COMPLIANCE STREET 2: 100 CRYSTAL A DRIVE CITY: HERSHEY STATE: PA ZIP: 17033-0810 FORMER COMPANY: FORMER CONFORMED NAME: HERSHEY FOODS CORP DATE OF NAME CHANGE: 19920703 FORMER COMPANY: FORMER CONFORMED NAME: HERSHEY CHOCOLATE CORP DATE OF NAME CHANGE: 19680401 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: Buck Michele CENTRAL INDEX KEY: 0001323734 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-00183 FILM NUMBER: 17572322 MAIL ADDRESS: STREET 1: THE HERSHEY COMPANY STREET 2: 100 CRYSTAL A DRIVE CITY: HERSHEY STATE: PA ZIP: 17033 4 1 form4.xml PRIMARY DOCUMENT X0306 4 2017-02-01 0000047111 HERSHEY CO HSY 0001323734 Buck Michele 100 CRYSTAL A DRIVE HERSHEY PA 17033 1 EVP, Chief Operating Officer Common Stock 2017-02-01 4 M 0 2000 60.68 A 157210 D Common Stock 2017-02-01 4 S 0 2000 105.29 D 155210 D Common Stock 173.0064 I 401(k) Plan Non-qualified Stock Option (Right to Buy) 60.68 2017-02-01 4 M 0 2000 0 D 2022-02-20 Common Stock 2000 13007 D The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 31, 2016. The total amount of securities reported as indirectly owned by the reporting person represents a reduction of .1733 shares allocated to the reporting person's account in the Company's 401(k) Plan ("Plan") as of January 31, 2017. To manage liquidity needs of the Plan, the Plan trustee from time-to-time maintains a lower overall share balance (versus cash) in the Plan, which in this instance resulted in a reduction in the number of shares allocated to the reporting person's account when compared to the reporting person's Form 4 filed on January 4, 2017. The information is based on a report dated February 1, 2017, provided by the Plan trustee. The options vested according to the following schedule: 25% vested on February 21, 2013, 25% vested on February 21, 2014, 25% vested on February 21, 2015 and 25% vested on February 21, 2016. Michele G. Buck 2017-02-03