0001127602-14-027479.txt : 20140910 0001127602-14-027479.hdr.sgml : 20140910 20140910085256 ACCESSION NUMBER: 0001127602-14-027479 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20140908 FILED AS OF DATE: 20140910 DATE AS OF CHANGE: 20140910 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: HERSHEY CO CENTRAL INDEX KEY: 0000047111 STANDARD INDUSTRIAL CLASSIFICATION: SUGAR & CONFECTIONERY PRODUCTS [2060] IRS NUMBER: 230691590 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 BUSINESS ADDRESS: STREET 1: 100 CRYSTAL A DRIVE STREET 2: P O BOX 810-EXTERNAL RPTG & COMPLIANCE CITY: HERSHEY STATE: PA ZIP: 17033-0810 BUSINESS PHONE: 7175344200 MAIL ADDRESS: STREET 1: P O BOX 810-EXTERNAL RPTG & COMPLIANCE STREET 2: 100 CRYSTAL A DRIVE CITY: HERSHEY STATE: PA ZIP: 17033-0810 FORMER COMPANY: FORMER CONFORMED NAME: HERSHEY FOODS CORP DATE OF NAME CHANGE: 19920703 FORMER COMPANY: FORMER CONFORMED NAME: HERSHEY CHOCOLATE CORP DATE OF NAME CHANGE: 19680401 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: Wege D Michael CENTRAL INDEX KEY: 0001530640 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-00183 FILM NUMBER: 141094733 MAIL ADDRESS: STREET 1: THE HERSHEY COMPANY STREET 2: 100 CRYSTAL A DRIVE CITY: HERSHEY STATE: PA ZIP: 17033 4 1 form4.xml PRIMARY DOCUMENT X0306 4 2014-09-08 0000047111 HERSHEY CO HSY 0001530640 Wege D Michael 100 CRYSTAL A DRIVE HERSHEY PA 17033 1 SVP, Chief Growth & Marketing Common Stock 2014-09-08 4 S 0 450 91.00 D 29871 D Common Stock 2014-09-08 4 M 0 770 61.70 A 30641 D Common Stock 2014-09-08 4 S 0 770 91.00 D 29871 D Common Stock 830.5359 I 401(k) Plan Non-qualified Stock Option (Right to Buy) 61.70 2014-09-08 4 M 0 770 0 D 2015-02-14 Common Stock 770 370 D The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 4, 2014. The total amount of securities reported as indirectly owned by the reporting person represents a reduction of 1.6013 shares allocated to the reporting person's account in the Company's 401(k) Plan ("Plan") as of August 31, 2014. To manage liquidity needs of the Plan, the Plan trustee from time-to-time maintains a lower overall share balance (versus cash) in the Plan, which in this instance resulted in a reduction in the number of shares allocated to the reporting person's account when compared to the reporting person's Form 4 filed on August 6, 2014. The information is based on a report dated September 2, 2014, provided by the Plan trustee. The options vest according to the following schedule: 25% vested on February 15, 2006, 25% vested on February 15, 2007, 25% vested on February 15, 2008 and 25% vested on February 15, 2009. /s/ James Turoff, Agent for D. Michael Wege 2014-09-10