SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Details) (USD $)	12 Months Ended
	Dec. 31, 2013	Dec. 31, 2012	Dec. 31, 2011
Summary of Significant Accounting Policies [Line Items]
Equity Method Investments	$ 39,900,000	$ 39,200,000
Equity Method Investment, Ownership Percentage	44.00%
Payments for Advance to Affiliate	16,000,000	23,000,000	7,000,000
Advertising Expense	582,400,000	480,000,000	414,200,000
Prepaid Advertising	8,400,000	9,500,000
Accumulated Amortization	1,974,049,000	1,886,555,000
Research and Development Expense	47,600,000	39,000,000	33,200,000
Trademarks [Member]
Summary of Significant Accounting Policies [Line Items]
Finite-Lived Intangible Asset, Useful Life	25 years
Customer Relationships [Member]
Summary of Significant Accounting Policies [Line Items]
Finite-Lived Intangible Asset, Useful Life	15 years
Patents [Member]
Summary of Significant Accounting Policies [Line Items]
Finite-Lived Intangible Asset, Useful Life	5 years
Machinery and Equipment [Member] | Minimum [Member]
Summary of Significant Accounting Policies [Line Items]
Property, Plant and Equipment, Useful Life	3 years
Machinery and Equipment [Member] | Maximum [Member]
Summary of Significant Accounting Policies [Line Items]
Property, Plant and Equipment, Useful Life	15 years
Building and Building Improvements [Member] | Minimum [Member]
Summary of Significant Accounting Policies [Line Items]
Property, Plant and Equipment, Useful Life	25 years
Building and Building Improvements [Member] | Maximum [Member]
Summary of Significant Accounting Policies [Line Items]
Property, Plant and Equipment, Useful Life	40 years
Software and Software Development Costs [Member]
Summary of Significant Accounting Policies [Line Items]
Accumulated Amortization	277,900,000	256,100,000
Capitalized Computer Software, Net	$ 56,500,000	$ 50,500,000
Software and Software Development Costs [Member] | Minimum [Member]
Summary of Significant Accounting Policies [Line Items]
Property, Plant and Equipment, Useful Life	3 years
Software and Software Development Costs [Member] | Maximum [Member]
Summary of Significant Accounting Policies [Line Items]
Property, Plant and Equipment, Useful Life	5 years