FAIR VALUE MEASUREMENTS (Fair Value Input - Trade Name) (Details) - Fair Value, Inputs, Level 3 [Member] - Trade Names [Member]	Oct. 31, 2024	Jul. 31, 2024
Measurement Input, Discount Rate [Member] | Minimum [Member]
Fair Value Measurement Inputs and Valuation Techniques [Line Items]
Fair Value, Level 3, Indefinite-Lived Trade Names, Measurement Input	15.00%	15.00%
Measurement Input, Discount Rate [Member] | Maximum [Member]
Fair Value Measurement Inputs and Valuation Techniques [Line Items]
Fair Value, Level 3, Indefinite-Lived Trade Names, Measurement Input	20.50%	20.50%
Royalty Rate | Minimum [Member]
Fair Value Measurement Inputs and Valuation Techniques [Line Items]
Fair Value, Level 3, Indefinite-Lived Trade Names, Measurement Input	1.00%	1.00%
Royalty Rate | Maximum [Member]
Fair Value Measurement Inputs and Valuation Techniques [Line Items]
Fair Value, Level 3, Indefinite-Lived Trade Names, Measurement Input	2.50%	2.50%