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Note 2 - Revenue
6 Months Ended
Jun. 30, 2024
Notes to Financial Statements  
Revenue from Contract with Customer [Text Block]

2.

Revenue

 

Revenue Recognition. We recognize revenue when we have completed a specified service and effectively transferred the control of that service to a customer in return for an amount of consideration we expect to be entitled to receive. The amount of revenue recognized is determined by the amount of consideration specified in a contract with our customers. We have elected to exclude taxes assessed by a governmental authority on transactions with our customers from our revenue. Any unremitted balance is included in current liabilities on our balance sheets.

 

Deferred Revenue. We record a deferred revenue for cash deposits received from our customers that are to be applied as payment once the performance obligation arises and is satisfied. These deposits are recorded as deferred revenue on our balance sheet as advertising deposit liabilities. When we invoice our customers for completed performance obligations, we are unconditionally entitled to receive payment of the invoiced amounts. Therefore, we record invoiced amounts in accounts receivable on our balance sheet. We generally require amounts payable under advertising contracts with our political advertising customers to be paid for in advance. We record the receipt of this cash as an advertising deposit liability. Once the advertisement has been broadcast, the revenue is earned, and we record the revenue and reduce the balance in this deposit liability account. We recorded $13 million of revenue in the six-months ended June 30, 2024 that was included in the advertising deposit liability balance as of December 31, 2023. We also record other deposit liabilities for cash received in advance for other arrangements, for which revenue is as earned in future periods.

 

The following table presents our deferred revenue by type (in millions):

 

  

June 30,

  

December 31,

 
  

2024

  

2023

 

Advertising deposit liabilities

 $13  $13 

Other deposit liabilities

  10   10 

Total deferred revenue

 $23  $23 

 

Disaggregation of Revenue. Revenue from our production companies segment, is generated through our direct sales channel. Revenue from our broadcast and other segment, is generated through both our direct and advertising agency intermediary sales channels. The following table presents our revenue from contracts with customers disaggregated by type of service and sales channel (in millions):

 

  

Three Months Ended

  

Six Months Ended

 
  

June 30,

  

June 30,

 
  

2024

  

2023

  

2024

  

2023

 

Market and service type:

                

Broadcast advertising:

                

Core advertising

 $373  $379  $745  $736 

Political

  47   12   74   20 

Total advertising

  420   391   819   756 

Retransmission consent

  371   394   752   789 

Production companies

  18   12   42   34 

Other

  17   16   36   35 

Total revenue

 $826  $813  $1,649  $1,614 
                 

Sales channel:

                

Direct

 $551  $559  $1,107  $1,117 

Advertising agency intermediary

  275   254   542   497 

Total revenue

 $826  $813  $1,649  $1,614