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OPERATING SEGMENT INFORMATION
6 Months Ended
Mar. 31, 2012
Segment Reporting [Abstract]  
OPERATING SEGMENT INFORMATION

NOTE 9     OPERATING SEGMENT INFORMATION

In the first quarter of its 2012 fiscal year, the Company changed its internal reporting used by its senior management for evaluating segment performance and allocating resources. The new reporting disaggregates the Company’s operations into two divisions; OEM and Retail (including “Forward”-branded products), and represented a change in the Company’s operating segments under ASC 280, “Segment Reporting.” During its 2011 fiscal year, the Company reported and managed its business based on a single operating segment under ASC 280.

The OEM segment consists of the design and distribution of custom carry and protective solutions to OEM’s that either package the Company’s products as accessories “in box” together with their product offerings, or sell them through their retail distribution channels. The Company’s OEM products include soft-sided carrying cases and other accessories for medical monitoring and diagnostic kits, bar code scanners, consumer electronics (including personnel tablets and computers,, smartphones, and GPS devices), firearms, sporting, and other recreational products. The OEM segment operates in geographic regions that include primarily APAC, the Americas, and EMEA. Geographic regions are defined by reference primarily to the location of the customer or its contract manufacturer.

The Retail segment, which commenced during the three-month period ended December 31, 2011, consists of the design, marketing, and distribution of cases and accessories for consumer electronics devices such as smartphones, tablets, portable computers and other consumer electronics products. The Company is currently developing its own line of “Forward”-branded products and its capability to market and distribute such products to retail customers in the Americas an EMEA Region.

The following table presents net sales of each segment by geographical region:                                                                          

(all amounts in thousands of dollars)

 

(all amounts in thousands of dollars)

Three Months Ended

March 31,

 

Six Months Ended

March 31,

 

2012

 

2011

 

2012

 

2011

OEM Segment:

 

 

 

 

 

 

 

APAC...............................................

$2,773

 

$2,466

 

$5,608

 

$5,200

Americas..........................................

1,848

 

1,350

 

3,844

 

3,286

EMEA..............................................

1,607

 

1,180

 

2,933

 

2,478

Total OEM sales......................

6,228

 

$4,996

 

12,385

 

$10,964

Retail Segment:

 

 

 

 

 

 

 

EMEA..............................................

825

 

--

 

1,477

 

--

Americas..........................................

112

 

--

 

186

 

--

Total Retail Sales....................

937

 

--

 

1,663

 

--

 

 

 

 

 

 

 

 

Total net sales*.....................................

$7,165

 

$4,996

 

$14,048

 

$10,964

 

 

 

 

 

 

 

Gross Profit:

 

 

 

 

 

 

OEM Segment.................................

$1,155

 

 

 

$2,364

 

Retail Segment................................

189

 

 

 

377

 

Unallocable to segments...............

--

 

 

 

--

 

Total gross profit:...................

$1,344

 

 

 

$2,741

 

 

 

 

 

 

 

 

Operating Expenses:

 

 

 

 

 

 

OEM Segment.................................

$438

 

 

 

$864

 

Retail Segment................................

1,298

 

 

 

2,511

 

Unallocable to segments...............

1,182

 

 

 

2,458

 

Total operating expenses:......

$2,917

 

 

 

$5,833

 

 

 

 

 

 

 

 

Income (loss) from operations:

 

 

 

 

 

 

OEM Segment.................................

$718

 

 

 

$1,500

 

Retail Segment................................

(1,108)

 

 

 

(2,133)

 

Unallocable to segments...............

(1,182)

 

 

 

(2,458)

 

Total loss from operations:....

$(1,573)

 

 

 

$(3,091)

 

 

 

 

 

 

 

 

 

Total assets:

As of March 31, 2012

 

OEM Segment.................................

$5,228

 

Retail Segment................................

3,217

 

Unallocable to segments...............

11,733

 

Total assets:.............................

$20,178

 

*Totals may not total due to rounding