CONSOLIDATED STATEMENTS OF OPERATIONS (USD $)	3 Months Ended
	Dec. 31, 2011	Dec. 31, 2010
Income Statement [Abstract]
Net sales	$ 6,883,529	$ 5,968,208
Cost of goods sold	5,488,885	4,591,675
Gross profit	1,394,644	1,376,533
Operating expenses:
Sales and marketing	1,272,739	422,694
General and administrative	1,640,175	930,618
Total operating expenses	2,912,914	1,353,312
(Loss) income from operations	(1,518,270)	23,221
Other income (expense):
Interest income	41,187	5,654
Other expense, net	(34,457)	(11,400)
Total other income (expense)	6,730	(5,746)
(Loss) income before taxes	(1,511,540)	17,475
Provision for income taxes	1,640
Net (loss) income	$ (1,513,180)	$ 17,475
Net (loss) income per common and common equivalent share
Basic and diluted (in dollars per shares)	$ (0.19)	$ 0.00
Weighted average number of common and common equivalent shares outstanding
Basic (in shares)	8,091,165	8,060,672
Diluted (in shares)	8,091,165	8,132,408