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Fair Value Measurements
9 Months Ended
Sep. 30, 2011
Fair Value Measurements [Abstract] 
Fair Value Measurements
Note 5—Fair Value Measurements
The Company adopted the accounting guidance on fair value measurements for financial assets and liabilities measured on a recurring basis. The guidance requires fair value measurements be classified and disclosed in one of the following three categories:
Level 1: Unadjusted quoted prices in active markets that are accessible at the measurement date for identical, unrestricted assets or liabilities;
Level 2: Quoted prices in markets that are not active or inputs which are observable, either directly or indirectly, for substantially the full term of the asset or liability.
Level 3: Prices or valuation techniques that require inputs that are both significant to the fair value measurement and unobservable (i.e., supported by little or no market activity).
The following fair value hierarchy table presents information about each major category of the Company’s financial assets and liability measured at fair value on a recurring basis as of September 30, 2011 and December 31, 2010:
                                 
    Fair value measurement using  
            Significant     Significant        
    Quoted prices in     other     unobservable        
    active markets     observable     inputs        
    (Level 1)     inputs (Level 2)     (Level 3)     Total  
Balance at September 30, 2011
                               
Assets
                               
Cash and cash equivalents
  $ 14,840,392     $     $     $ 14,840,392  
 
                       
Liabilities
                               
Warrant liability
  $     $     $ 7,509,630     $ 7,509,630  
Derivative liability
                1,056,920       1,056,920  
 
                       
Total
  $     $     $ 8,566,550     $ 8,566,550  
 
                       
                                 
    Fair value measurement using  
            Significant     Significant        
    Quoted prices in     other     unobservable        
    active markets     observable     inputs        
    (Level 1)     inputs (Level 2)     (Level 3)     Total  
Balance at December 31, 2010
                               
Assets
                               
Cash and cash equivalents
  $ 867,738     $     $     $ 867,738  
 
                       
Liabilities
                               
Warrant liability
  $     $     $ 8,171,518     $ 8,171,518  
Derivative liability
                2,120,360       2,120,360  
 
                       
Total
  $     $     $ 10,291,878     $ 10,291,878  
 
                       
The reconciliation of warrant liability measured at fair value on a recurring basis using unobservable inputs (Level 3) is as follows:
         
    Warrant  
    Liability  
Balance at December 31, 2010
  $ 8,171,518  
Issuance of additional warrants
    4,994,307  
Exercise of warrants
    (4,841,519 )
Change in fair value of warrant liability
    (814,676 )
 
     
Balance at September 30, 2011
  $ 7,509,630  
 
     
The fair value of the warrant liability is based on Level 3 inputs. For this liability, the Company developed its own assumptions that do not have observable inputs or available market data to support the fair value. See note 9 for further discussion of the warrant liability.
The reconciliation of derivative liability measured at fair value on a recurring basis using unobservable inputs (Level 3) is as follows:
         
    Derivative  
    Liability  
Balance at December 31, 2010
  $ 2,120,360  
Issuance of additional preferred stock and other
    308,060  
Conversion of preferred stock
    (7,237,210 )
Change in fair value of derivative liability
    5,865,710  
 
     
Balance at September 30, 2011
  $ 1,056,920  
 
     
The fair value of the derivative liability is based on Level 3 inputs. For this liability, the Company developed its own assumptions that do not have observable inputs or available market data to support the fair value. See note 8 for further discussion of the derivative liability.