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2. SIGNIFICANT ACCOUNTING POLICIES (Tables)
3 Months Ended
Mar. 31, 2013
Accounting Policies [Abstract]  
Investments at Cost
Investments are as follows:      
Balance, December 31, 2012   $ -0-  
Realized gains and losses     -0-  
Unrealized gains and losses     -0-  
         
Balance, March 31, 2013   $ -0-  
Marketable securities
Marketable securities are as follows at March 31, 2013:      
       
Balance at December 31, 2012:   $ 54,624  
Change in market value at March 31, 2013     (2,133 )
Balance at March 31, 2013:   $ 52,491
Marketable Securities and Notes Payable within the fair value hierarchy
    Level 1     Level 2     Level 3  
Marketable Securities – 2013     52,491       -0-       -0-  
Marketable Securities – 2012     54,624       -0-       -0-  
Notes payable - 2013     -0-       -0-     $ 800,860  
Notes payable - 2012     -0-       -0-     $ 785,860  
Level 3 reconciliation of the beginning and ending balances
    Notes payable  
Balance, December 31, 2012   $ 785,860  
Purchases, sales, issuances and settlements (net)     15,000  
Balance, March 31, 2013    $ 647,860  
Earnings per share
  For the Three Months Ended  
  March 31,  
  2013   2012  
Loss (numerator)   $ (130,610 )   $ (549,471 )
Shares (denominator)     5,910,786       3,426,515  
Basic and diluted loss per share   $ (0.02 )   $ (0.16 )