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OTHER DISCLOSURES - SHARE-BASED PAYMENT SCHEMES - Restricted stock units to employees (Details) - DKK
DKK in Millions
12 Months Ended
Dec. 31, 2017
Dec. 31, 2016
Dec. 31, 2015
Disclosure of terms and conditions of share-based payment arrangement [line items]      
Total net sales DKK 111,696 DKK 111,780 DKK 107,927
Bottom of range      
Disclosure of terms and conditions of share-based payment arrangement [line items]      
Total net sales     DKK 100,000
Restricted stock units to employees      
Disclosure of terms and conditions of share-based payment arrangement [line items]      
Number of awards offered, each (in shares)   50  
Cost of programme amortised over the vesting period DKK 508 DKK 508