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Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
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MIC-Info: RSA-MD5,RSA,
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<SEC-DOCUMENT>0000003327-03-000154.txt : 20031029
<SEC-HEADER>0000003327-03-000154.hdr.sgml : 20031029
<ACCEPTANCE-DATETIME>20031029115846
ACCESSION NUMBER:		0000003327-03-000154
CONFORMED SUBMISSION TYPE:	4
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20031027
FILED AS OF DATE:		20031029

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			AG ATWATER
		CENTRAL INDEX KEY:			0001221841

	FILING VALUES:
		FORM TYPE:		4
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-05050
		FILM NUMBER:		03962725

	BUSINESS ADDRESS:	
		STREET 1:		ALBERTO CULVER CO
		STREET 2:		2525 ARMITAGE AVE
		CITY:			MELROSE PARK
		STATE:			IL
		ZIP:			60160

	MAIL ADDRESS:	
		STREET 1:		225 EAST ONWENTSIA
		CITY:			LAKE FOREST
		STATE:			IL
		ZIP:			60045

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			ALBERTO CULVER CO
		CENTRAL INDEX KEY:			0000003327
		STANDARD INDUSTRIAL CLASSIFICATION:	RETAIL-RETAIL STORES, NEC [5990]
		IRS NUMBER:				362257936
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			0930

	BUSINESS ADDRESS:	
		STREET 1:		2525 ARMITAGE AVE
		CITY:			MELROSE PARK
		STATE:			IL
		ZIP:			60160
		BUSINESS PHONE:		7084503039

	MAIL ADDRESS:	
		STREET 1:		2525 ARMITAGE AVENUE
		CITY:			MELROSE PARK
		STATE:			IL
		ZIP:			60160
</SEC-HEADER>
<DOCUMENT>
<TYPE>4
<SEQUENCE>1
<FILENAME>edgar.xml
<DESCRIPTION>PRIMARY DOCUMENT
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>
    <schemaVersion>X0201</schemaVersion>

    <documentType>4</documentType><periodOfReport>2003-10-27</periodOfReport>
    <issuer>
        <issuerCik>0000003327</issuerCik>
        <issuerName>ALBERTO CULVER CO</issuerName>
        <issuerTradingSymbol>ACV  ACVA</issuerTradingSymbol></issuer><reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001221841</rptOwnerCik>
            <rptOwnerName>AG ATWATER</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>225 EAST ONWENTSIA</rptOwnerStreet1>
            <rptOwnerStreet2></rptOwnerStreet2>
            <rptOwnerCity>LAKE FOREST</rptOwnerCity>
            <rptOwnerState>IL</rptOwnerState>
            <rptOwnerZipCode>60045</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
            <reportingOwnerRelationship>
<isDirector>1</isDirector><isOfficer>0</isOfficer><isTenPercentOwner>0</isTenPercentOwner><isOther>0</isOther></reportingOwnerRelationship></reportingOwner><nonDerivativeTable><nonDerivativeTransaction><securityTitle><value>Class B Common Stock</value></securityTitle><transactionDate><value>2003-10-27</value></transactionDate><transactionCoding><transactionFormType>4</transactionFormType><transactionCode>M</transactionCode><equitySwapInvolved>0</equitySwapInvolved></transactionCoding><transactionAmounts><transactionShares><value>12721</value></transactionShares><transactionPricePerShare><value>13.375</value></transactionPricePerShare><transactionAcquiredDisposedCode><value>A</value></transactionAcquiredDisposedCode></transactionAmounts><postTransactionAmounts><sharesOwnedFollowingTransaction><value>17000</value></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNature><directOrIndirectOwnership><value>D</value></directOrIndirectOwnership><natureOfOwnership><value/></natureOfOwnership></owne
rshipNature></nonDerivativeTransaction><nonDerivativeTransaction><securityTitle><value>Class B Common Stock</value></securityTitle><transactionDate><value>2003-10-27</value></transactionDate><transactionCoding><transactionFormType>4</transactionFormType><transactionCode>F</transactionCode><equitySwapInvolved>0</equitySwapInvolved></transactionCoding><transactionAmounts><transactionShares><value>2750</value></transactionShares><transactionPricePerShare><value>61.86</value></transactionPricePerShare><transactionAcquiredDisposedCode><value>D</value></transactionAcquiredDisposedCode></transactionAmounts><postTransactionAmounts><sharesOwnedFollowingTransaction><value>14250</value></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNature><directOrIndirectOwnership><value>D</value></directOrIndirectOwnership><natureOfOwnership><value/></natureOfOwnership></ownershipNature></nonDerivativeTransaction></nonDerivativeTable><derivativeTable><derivativeTransaction><securityTitle><value>Employee Stock Op
tion (right to buy)</value></securityTitle><conversionOrExercisePrice><value>13.375</value></conversionOrExercisePrice><transactionDate><value>2003-10-27</value></transactionDate><transactionCoding><transactionFormType>4</transactionFormType><transactionCode>M</transactionCode><equitySwapInvolved>0</equitySwapInvolved></transactionCoding><transactionAmounts><transactionShares><value>12721</value></transactionShares><transactionPricePerShare><footnoteId id="F2"/></transactionPricePerShare><transactionAcquiredDisposedCode><value>D</value></transactionAcquiredDisposedCode></transactionAmounts><exerciseDate><footnoteId id="F1"/></exerciseDate><expirationDate><value>2005-10-30</value></expirationDate><underlyingSecurity><underlyingSecurityTitle><value>Class B Common Stock</value></underlyingSecurityTitle><underlyingSecurityShares><value>12721</value></underlyingSecurityShares></underlyingSecurity><postTransactionAmounts><sharesOwnedFollowingTransaction><value>0</value></sharesOwnedFollowingTransaction></postTrans
actionAmounts><ownershipNature><directOrIndirectOwnership><value>D</value></directOrIndirectOwnership><natureOfOwnership><value/></natureOfOwnership></ownershipNature></derivativeTransaction></derivativeTable><footnotes><footnote id="F1">The Options vest in four equal annual installments beginning on October 30, 1996.</footnote><footnote id="F2">On October 22, 2003, the Board of Directors of Alberto-Culver Company (the &quot;Company&quot;) approved the conversion of all of the issued shares of Class A Common Stock on a one-share-for-one-share basis into Class B Common Stock in accordance with the terms of the Company's Certificate of Incorporation (the &quot;Conversion&quot;).  The Conversion will become effective November 5, 2003.  The options reported on this form were originally granted as options to purchase Class A Common Stock.  Because the only condition remaining to complete the Conversion is the passage of time, all of the reported exercises have been reported as Class B Common Stock.</footnote></fo
otnotes><remarks/><ownerSignature><signatureName>/James M. Spira/Attorney-in-fact for A.G. Atwater</signatureName><signatureDate>2003-10-29</signatureDate></ownerSignature></ownershipDocument>

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</SEC-DOCUMENT>
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