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Income Statement (USD $)
3 Months Ended
Mar. 31, 2015
Mar. 31, 2014
Revenues:    
Insurance premiums and other considerations $ 13,853,515us-gaap_PremiumsEarnedNet $ 13,129,447us-gaap_PremiumsEarnedNet
Net investment income 7,822,844us-gaap_InvestmentIncomeNet 5,642,500us-gaap_InvestmentIncomeNet
Net mortuary and cemetery sales 2,872,235us-gaap_SalesRevenueGoodsNet 2,831,062us-gaap_SalesRevenueGoodsNet
Realized gains on investments and other assets 420,064us-gaap_GainLossOnInvestmentsExcludingOtherThanTemporaryImpairments 198,993us-gaap_GainLossOnInvestmentsExcludingOtherThanTemporaryImpairments
Other than temporary impairments on investments (55,896)us-gaap_OtherThanTemporaryImpairmentLossesInvestmentsPortionRecognizedInEarningsNet (30,000)us-gaap_OtherThanTemporaryImpairmentLossesInvestmentsPortionRecognizedInEarningsNet
Mortgage fee income 37,821,800fil_MortgageFeeIncome 22,537,538fil_MortgageFeeIncome
Other income 1,315,070us-gaap_OtherIncome 743,736us-gaap_OtherIncome
Total revenues 64,049,632us-gaap_Revenues 45,053,276us-gaap_Revenues
Benefits and expenses:    
Death benefits 7,927,872fil_PolicyholderDeathBenefits 6,675,493fil_PolicyholderDeathBenefits
Surrenders and other policy benefits 653,734fil_OtherPolicyholderBenefits 515,612fil_OtherPolicyholderBenefits
Increase in future policy benefits 4,179,812us-gaap_LiabilityForFuturePolicyBenefitsPeriodExpense 4,367,443us-gaap_LiabilityForFuturePolicyBenefitsPeriodExpense
Amortization of deferred policy and pre-need acquisition costs and value of business acquired 1,167,499us-gaap_DeferredPolicyAcquisitionCostsAndPresentValueOfFutureProfitsAmortization1 1,403,642us-gaap_DeferredPolicyAcquisitionCostsAndPresentValueOfFutureProfitsAmortization1
Commissions 18,566,047us-gaap_SalesCommissionsAndFees 10,560,881us-gaap_SalesCommissionsAndFees
Personnel 14,313,316fil_Personnel 11,497,168fil_Personnel
Advertising 1,416,290us-gaap_AdvertisingExpense 772,013us-gaap_AdvertisingExpense
Rent and rent related 1,885,076us-gaap_OperatingLeasesRentExpenseNet 1,343,443us-gaap_OperatingLeasesRentExpenseNet
Depreciation on property and equipment 562,737us-gaap_AccumulatedDepreciationDepletionAndAmortizationReclassificationsOfPropertyPlantAndEquipment 497,202us-gaap_AccumulatedDepreciationDepletionAndAmortizationReclassificationsOfPropertyPlantAndEquipment
Provision for loan losses and loss reserve 666,739us-gaap_ProvisionForLoanLossesExpensed 372,093us-gaap_ProvisionForLoanLossesExpensed
Costs related to funding mortgage loans 2,183,011fil_CostOfFundingMortgageLoans 1,297,685fil_CostOfFundingMortgageLoans
Other expenses 6,085,503us-gaap_OtherExpenses 4,596,451us-gaap_OtherExpenses
Interest expense 985,346us-gaap_InterestExpense 497,864us-gaap_InterestExpense
Cost of goods and services sold-mortuaries and cemeteries 458,266us-gaap_CostOfGoodsAndServicesSold 490,299us-gaap_CostOfGoodsAndServicesSold
Total benefits and expenses 61,051,248us-gaap_BenefitsLossesAndExpenses 44,887,289us-gaap_BenefitsLossesAndExpenses
Earnings before income taxes 2,998,384us-gaap_IncomeLossFromContinuingOperationsBeforeIncomeTaxesMinorityInterestAndIncomeLossFromEquityMethodInvestments 165,987us-gaap_IncomeLossFromContinuingOperationsBeforeIncomeTaxesMinorityInterestAndIncomeLossFromEquityMethodInvestments
Income tax expense (1,134,681)us-gaap_IncomeTaxExpenseBenefit (27,139)us-gaap_IncomeTaxExpenseBenefit
Net earnings $ 1,863,703us-gaap_NetIncomeLoss $ 138,848us-gaap_NetIncomeLoss
Net earnings per Class A Equivalent common share (1) $ 0.14us-gaap_EarningsPerShareBasic $ 0.01us-gaap_EarningsPerShareBasic
Net earnings per Class A Equivalent common share-assuming dilution (1) $ 0.14us-gaap_EarningsPerShareDiluted $ 0.01us-gaap_EarningsPerShareDiluted
Weighted-average Class A equivalent common share outstanding (1) 12,934,816us-gaap_WeightedAverageNumberOfSharesOutstandingBasic 12,400,954us-gaap_WeightedAverageNumberOfSharesOutstandingBasic
Weighted-average Class A equivalent common shares outstanding-assuming dilution (1) 13,469,900us-gaap_WeightedAverageNumberOfDilutedSharesOutstanding 12,863,895us-gaap_WeightedAverageNumberOfDilutedSharesOutstanding