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Segment Disclosure
12 Months Ended
Dec. 31, 2012
Segment Reporting [Abstract]  
Segment Disclosure
15.     Segment Disclosure:
Operating segments are defined as components of an enterprise about which separate financial information is available that is evaluated regularly by the chief operating decision maker in deciding how to allocate resources and in assessing business performance. The Company’s chief operating decision-making group is the Executive Staff, which is comprised of the Chief Executive Officer and his direct reports.
 
The Company operates in one principal industry segment, its reportable segment: the design, manufacture and sale of products for the controls network industry, and markets its products primarily to the smart grid, smart cities and smart buildings markets. The Company’s products provide the infrastructure and support required to implement and deploy open, interoperable, control network solutions. Most of the Company’s products either incorporate or operate with the Neuron® Chip and/or the LONWORKS protocol. The Company also provides a range of services to its customers that consist of technical support, training courses covering its LONWORKS network technology and products, and custom software development. Any given customer purchases a small subset of products and services that are appropriate for that customer’s application. 
The Company operates in three main geographic areas: the Americas; Europe, Middle East and Africa (“EMEA”); and Asia Pacific / Japan (“APJ”). Each geographic area provides products and services to the Company’s customers located in the respective region. The Company’s long-lived assets include property and equipment, goodwill, purchased technology, and deposits on its leased facilities. Long-lived assets are attributed to geographic areas based on the country where the assets are located. As of December 31, 2012 and December 31, 2011, long-lived assets of approximately $27.7 million and $33.2 million, respectively, were domiciled in the United States. Long-lived assets for all other locations are not material to the consolidated financial statements.

The Company has two primary product lines: Systems and Sub-systems. Systems revenue is primarily composed of sales of meters and data concentrators to system integrators or utilities. The Company previously referred to this as Utility revenue. Sub-systems revenue is principally composed of sales of components, software, and sub-system modules to utilities, building energy, or street lighting customers. This was previously reported as Commercial and Enel Project revenues. Summary revenue information by product line for the years ended December 31, 2012, 2011 and 2010 is as follows (in thousands):

 
Year ended 31 December
 
2012
 
2011
 
2010
Systems
$
85,179

 
$
99,428

 
$
57,257

Sub-systems
48,838

 
57,059

 
53,780

Total
$
134,017

 
$
156,487

 
$
111,037



In North America, the Company sells its products primarily through a direct sales organization and select third-party electronics representatives. Outside North America, the Company sells its products through direct sales organizations in EMEA and APJ, value-added resellers, and local distributors. Revenues are attributed to geographic areas based on the country where the products are shipped to or the services are delivered. Summary revenue information by geography for the years ended December 31, 2012, 2011 and 2010 is as follows (in thousands):
 
Year ended 31 December
 
2012
 
2011
 
2010
Americas
 
 
 
 
 
United States
$
32,981

 
$
58,182

 
$
24,275

Other Americas
2,485

 
2,524

 
2,494

Total Americas
35,466

 
60,706

 
26,769

EMEA
 
 
 
 
 
Finland
38,958

 
23,633

 
2,577

Germany
13,097

 
18,455

 
19,637

Denmark
10,939

 
17,959

 
31,680

Other EMEA
21,195

 
20,201

 
19,649

Total EMEA
84,189

 
80,248

 
73,543

APJ
14,362

 
15,533

 
10,725

Total
$
134,017

 
$
156,487

 
$
111,037



For information regarding the Company’s major customers, please refer to Note 7, Significant Customers.