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12. FAIR VALUE MEASUREMENTS
6 Months Ended
Jun. 30, 2011
Fair Value Disclosures [Text Block]
12. FAIR VALUE MEASUREMENTS

Our short-term financial instruments, including cash, accounts payable and other liabilities, consist primarily of instruments without extended maturities, the fair value of which, based on management’s estimates, reasonably approximate their book value.   The fair value of the Company’s stock option, convertible debt features and warrant instruments is determined using option pricing models.

As a result of the adoption of ASC 815-40, the Company is required to disclose the fair value measurements required by ASC 820, “Fair Value Measurements and Disclosures.”  The other liabilities recorded at fair value in the balance sheet as of June 30, 2011 are categorized based upon the level of judgment associated with the inputs used to measure their fair value.  Hierarchical levels, defined by ASC 820 are directly related to the amount of subjectivity associated with the inputs to fair valuations of these liabilities are as follows:

Level 1 — Inputs are unadjusted, quoted prices in active markets for identical assets or liabilities at the measurement date;

Level 2 —  Inputs other than Level 1 inputs that are either directly or indirectly observable; and

Level 3 —  Unobservable inputs, for which little or no market data exist, therefore requiring an entity to develop its own assumptions.

The following table summarizes the financial liabilities measured at fair value on a recurring basis as of June 30, 2011, segregated by the level of the valuation inputs within the fair value hierarchy utilized to measure fair value:

   
Level 1
   
Level 2
   
Level 3
   
Liabilities at fair value
 
Warrant liability
 
$
-
   
$
-
   
$
883,707
   
$
883,707
 
Option liability
 
$
-
   
$
-
   
$
272,146
   
$
272,146
 
Conversion option liability
 
$
-
   
$
-
   
$
1,780,874
   
$
1,780,874