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THE COMPANY (Details Narrative) (USD $)	3 Months Ended		9 Months Ended		12 Months Ended
THE COMPANY (Details Narrative) (USD $)	Sep. 30, 2012	Sep. 30, 2011	Sep. 30, 2012	Sep. 30, 2011	Dec. 31, 2011	Dec. 31, 2010
Company Details Narrative
Operating loss	$ (3,910,588)	$ (1,444,230)	$ (10,753,191)	$ (3,266,485)	$ (5,427,218)	$ (2,867,464)
Net cash flows used in operating activities			(8,398,965)	(3,081,989)	(4,966,596)	(2,843,788)
Accumulated deficit	$ (46,385,978)		$ (46,385,978)		$ (16,993,078)	$ (4,079,713)

The net cash from (used in) all of the entity's operating activities, including those of discontinued operations, of the reporting entity. Operating activities generally involve producing and delivering goods and providing services. Operating activity cash flows include transactions, adjustments, and changes in value that are not defined as investing or financing activities. While for technical reasons this element has no balance attribute, the default assumption is a debit balance consistent with its label.

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