Segment Information (Tables)

12 Months Ended

Dec. 31, 2011

Notes to Financial Statements [Abstract]

Schedule of Segment Reporting Information, by Segment

	2011		2010		2009
Net sales
Oral, Personal and Home Care
North America(1)	$	2,995	$	3,005	$	2,950
Latin America	4,778		4,261		4,319
Europe/South Pacific	3,508		3,220		3,271
Greater Asia/Africa	3,281		2,998		2,655
Total Oral, Personal and Home Care	14,562		13,484		13,195
Pet Nutrition(2)	2,172		2,080		2,132
Total Net sales	$	16,734	$	15,564	$	15,327

_________

⁽¹⁾  Net sales in the U.S. for Oral, Personal and Home Care were $2,567, $2,591 and $2,577 in 2011, 2010 and 2009, respectively.

⁽²⁾  Net sales in the U.S. for Pet Nutrition were $1,032, $1,025 and $1,071 in 2011, 2010 and 2009, respectively.

	2011			2010			2009
Operating profit
Oral, Personal and Home Care
North America	$	791		$	884		$	843
Latin America	1,414			1,295			1,360
Europe/South Pacific	715			742			748
Greater Asia/Africa	807			767			631
Total Oral, Personal and Home Care	3,727			3,688			3,582
Pet Nutrition	560			559			555
Corporate	(446		)	(758		)	(522		)
Total Operating profit	$	3,841		$	3,489		$	3,615

	2011		2010		2009
Capital expenditures
Oral, Personal and Home Care
North America	$	54	$	57	$	62
Latin America	194		138		105
Europe/South Pacific	64		80		86
Greater Asia/Africa	119		111		91
Total Oral, Personal and Home Care	431		386		344
Pet Nutrition	32		81		156
Corporate	74		83		75
Total Capital expenditures	$	537	$	550	$	575

	2011		2010		2009
Depreciation and amortization
Oral, Personal and Home Care
North America	$	57	$	57	$	59
Latin America	91		84		77
Europe/South Pacific	82		67		67
Greater Asia/Africa	79		69		63
Total Oral, Personal and Home Care	309		277		266
Pet Nutrition	51		45		36
Corporate	61		54		49
Total Depreciation and amortization	$	421	$	376	$	351

Identifiable assets	2011		2010		2009
Oral, Personal and Home Care
North America	$	2,288	$	2,231	$	2,271
Latin America	3,636		3,092		3,278
Europe/South Pacific	3,555		2,775		2,647
Greater Asia/Africa	2,069		1,943		1,760
Total Oral, Personal and Home Care	11,548		10,041		9,956
Pet Nutrition	1,078		1,081		1,127
Corporate(3)	98		50		51
Total Identifiable assets(4)	$	12,724	$	11,172	$	11,134

____________

⁽³⁾  In 2011, Corporate identifiable assets primarily consist of derivative instruments (73%) and investments in equity securities (22%).  In 2010, Corporate identifiable assets primarily consist of derivative instruments (44%) and investments in equity securities (48%).  In 2009, Corporate identifiable assets primarily consist of derivative instruments (44%) and investments in equity securities (46%).  

⁽⁴⁾  Long-lived assets in the U.S., primarily property, plant and equipment and goodwill and other intangibles represented approximately one-third of total long-lived assets of $7,926, $7,116 and $6,795 in 2011, 2010 and 2009, respectively.