CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS (Unaudited) (USD $) In Thousands, except Per Share data	3 Months Ended		6 Months Ended
	Jun. 30, 2011	Jun. 30, 2010	Jun. 30, 2011	Jun. 30, 2010
CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS (Unaudited) [Abstract]
Net sales	$ 143,094	$ 145,075	$ 297,265	$ 301,111
Cost of goods sold	69,688	70,800	144,908	145,571
Gross profit	73,406	74,275	152,357	155,540
Credit service charges	119	184	253	398
Gross profit and other revenue	73,525	74,459	152,610	155,938
Expenses:
Selling, general and administrative	74,369	74,875	153,837	153,753
Interest, net	178	206	400	414
Provision for doubtful accounts	82	43	101	206
Other (income) expense, net	(86)	(8)	(184)	(210)
Total expenses	74,543	75,116	154,154	154,163
Income (loss) before income taxes	(1,018)	(657)	(1,544)	1,775
Income tax expense (benefit)	(76)	(51)	68	27
Net income (loss)	$ (942)	$ (606)	$ (1,612)	$ 1,748
Basic and diluted earnings (loss) per share:
Common Stock (basic and diluted) (in dollars per share)	$ (0.04)	$ (0.03)	$ (0.07)	$ 0.08
Basic weighted average shares outstanding:
Common Stock (basic) (in shares)	18,600	18,060	18,567	17,820
Diluted weighted average shares outstanding:
Common Stock (diluted) (in shares)	18,600	18,060	18,567	21,945
Convertible Class A [Member]
Basic and diluted earnings (loss) per share:
Common Stock (basic and diluted) (in dollars per share)	$ (0.04)	$ (0.03)	$ (0.07)	$ 0.08
Basic weighted average shares outstanding:
Common Stock (basic) (in shares)	3,314	3,673	3,323	3,773
Diluted weighted average shares outstanding:
Common Stock (diluted) (in shares)	3,314	3,673	3,323	3,773