Exhibit 24

                                POWER OF ATTORNEY



         KNOW ALL MEN BY THESE PRESENTS:  THAT I, J. PEDRO REINHARD, do hereby
appoint Carol Crofoot Hayes, F. Rodger Wrege, David R. Bucey, Parth S. Munshi,
and Anita Jane Kamenz, each acting individually, my true and lawful attorneys
for me and in my name for the purpose of:

        (1) executing on my behalf any Initial Statement of Beneficial Ownership
of Securities on Form 3, any Statement of Changes in Beneficial Ownership of
Securities on Form 4, any Annual Statement of Changes in Beneficial Ownership of
Securities on Form 5 and any additional forms which may be promulgated pursuant
to Section 16 of the Securities Exchange Act of 1934, as amended, or any
amendments thereto, in connection with my transactions in shares of The
Coca-Cola Company common stock and causing such forms to be filed with the U.S.
Securities and Exchange Commission, the New York Stock Exchange and/or any other
appropriate stock exchange; and

        (2) taking any other action in connection with the foregoing which, in
the opinion of any of such attorneys-in-fact, may be of benefit to, in the best
interest of, or legally required by, the undersigned, it being understood that
the forms executed by any of such attorneys-in-fact on behalf of the undersigned
pursuant to this Power of Attorney shall be in such form and shall contain such
terms and conditions as any of such attorneys-in-fact may approve in their
discretion.

         The undersigned acknowledges that:

         (1) the foregoing attorneys-in-fact, in serving in such capacity at the
request of the undersigned, are not assuming any of the undersigned's
responsibilities to comply with Section 16 of the Securities Exchange Act of
1934; and

         (2) this Power of Attorney authorizes, but does not require, any of the
foregoing attorneys-in-fact to act in their discretion on information provided
to such attorneys-in-fact without independent verification of such information.

         The undersigned hereby grants to each of the foregoing
attorneys-in-fact full power and authority to do and perform any and every act
and thing whatsoever requisite, necessary or appropriate to be done in the
exercise of any of the rights and powers herein granted, as fully to all intents
and purposes as the undersigned might or could do if personally present, hereby
ratifying and confirming all that any of such attorneys-in-fact, shall lawfully
do or cause to be done by virtue of this Power of Attorney.






         This Power of Attorney shall remain in effect until revoked in writing
by the undersigned.

         IN WITNESS WHEREOF, I have hereunto set my hand this 23rd day of July,
2003.




                                                     /s/ J. Pedro Reinhard
                                                     ---------------------
                                                     J. Pedro Reinhard
                                                     Director


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