0001085146-24-006103.txt : 20241231 0001085146-24-006103.hdr.sgml : 20241231 20241231073850 ACCESSION NUMBER: 0001085146-24-006103 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20240331 FILED AS OF DATE: 20241231 DATE AS OF CHANGE: 20241231 EFFECTIVENESS DATE: 20241231 FILER: COMPANY DATA: COMPANY CONFORMED NAME: PENNEY FINANCIAL, LLC CENTRAL INDEX KEY: 0002049857 ORGANIZATION NAME: IRS NUMBER: 475246323 STATE OF INCORPORATION: TX FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-24529 FILM NUMBER: 241591185 BUSINESS ADDRESS: STREET 1: 800 TOWN AND COUNTRY BLVD STREET 2: SUITE 500 CITY: HOUSTON STATE: TX ZIP: 77024 BUSINESS PHONE: 713-300-5165 MAIL ADDRESS: STREET 1: 800 TOWN AND COUNTRY BLVD STREET 2: SUITE 500 CITY: HOUSTON STATE: TX ZIP: 77024 13F-HR 1 primary_doc.xml X0202 13F-HR LIVE false false false 0002049857 XXXXXXXX 03-31-2024 03-31-2024 false Penney Financial, LLC

800 TOWN AND COUNTRY BLVD SUITE 500 HOUSTON TX 77024

13F HOLDINGS REPORT 028-24529 000282084 801-122353 N Cameron J. Penney 713-300-5165 /s/ Cameron J. Penney Houston TX 12-31-2024 0 33 135416379 false INFORMATION TABLE 2 infotable.xml INFORMATION TABLE ABBVIE INC COM 00287Y109 227989 1252 SH SOLE 0 0 1252 AMAZON COM INC COM 023135106 440849 2444 SH SOLE 0 0 2444 APPLE INC COM 037833100 1324825 7726 SH SOLE 0 0 7726 CHEVRON CORP NEW COM 166764100 876511 5557 SH SOLE 0 0 5557 DIMENSIONAL ETF TRUST CORE FIXED INCOM 25434V872 442782 10555 SH SOLE 0 0 10555 EDISON INTL COM 281020107 212190 3000 SH SOLE 0 0 3000 EQUINOR ASA SPONSORED ADR 29446M102 359418 13297 SH SOLE 0 0 13297 FEDEX CORP COM 31428X106 337547 1165 SH SOLE 0 0 1165 GOLDMAN SACHS ETF TR ACTIVEBETA US LG 381430503 41611122 400916 SH SOLE 0 0 400916 GRANITE CONSTR INC COM 387328107 408308 7147 SH SOLE 0 0 7147 INSPERITY INC COM 45778Q107 764639 6976 SH SOLE 0 0 6976 ISHARES TR CORE MSCI EAFE 46432F842 5847052 78780 SH SOLE 0 0 78780 ISHARES TR CORE S&P MCP ETF 464287507 284263 4680 SH SOLE 0 0 4680 ISHARES TR CORE S&P500 ETF 464287200 832756 1584 SH SOLE 0 0 1584 ISHARES TR CORE US AGGBD ET 464287226 949040 9690 SH SOLE 0 0 9690 ISHARES TR RUS 1000 ETF 464287622 685511 2380 SH SOLE 0 0 2380 ISHARES TR RUSSELL 2000 ETF 464287655 468548 2228 SH SOLE 0 0 2228 ISHARES TR SHRT NAT MUN ETF 464288158 2116070 20205 SH SOLE 0 0 20205 J P MORGAN EXCHANGE TRADED F EQUITY PREMIUM 46641Q332 4664795 80622 SH SOLE 0 0 80622 J P MORGAN EXCHANGE TRADED F HEDGED EQUITY LA 46654Q724 2387848 42663 SH SOLE 0 0 42663 J P MORGAN EXCHANGE TRADED F US QUALTY FCTR 46641Q761 650738 12308 SH SOLE 0 0 12308 MICROSOFT CORP COM 594918104 668524 1589 SH SOLE 0 0 1589 SCHWAB STRATEGIC TR US BRD MKT ETF 808524102 446380 7312 SH SOLE 0 0 7312 SCHWAB STRATEGIC TR US DIVIDEND EQ 808524797 6356371 78834 SH SOLE 0 0 78834 SCHWAB STRATEGIC TR US LRG CAP ETF 808524201 203066 3272 SH SOLE 0 0 3272 VANGUARD BD INDEX FDS SHORT TRM BOND 921937827 380207 4959 SH SOLE 0 0 4959 VANGUARD INDEX FDS EXTEND MKT ETF 922908652 218737 1248 SH SOLE 0 0 1248 VANGUARD INDEX FDS SMALL CP ETF 922908751 6293102 27530 SH SOLE 0 0 27530 VANGUARD INDEX FDS TOTAL STK MKT 922908769 27837706 107109 SH SOLE 0 0 107109 VANGUARD MUN BD FDS TAX EXEMPT BD 922907746 1448273 28622 SH SOLE 0 0 28622 VANGUARD STAR FDS VG TL INTL STK F 921909768 2349167 38958 SH SOLE 0 0 38958 VANGUARD TAX-MANAGED FDS VAN FTSE DEV MKT 921943858 13688606 272844 SH SOLE 0 0 272844 VANGUARD WHITEHALL FDS HIGH DIV YLD 921946406 9633439 79622 SH SOLE 0 0 79622