The Securities and Exchange Commission has not necessarily reviewed the information in this filing and has not determined if it is accurate and complete.
The reader should not assume that the information is accurate and complete.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 13F

FORM 13F INFORMATION TABLE
OMB APPROVAL
OMB Number: 3235-0006
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COLUMN 1 COLUMN 2 COLUMN 3 COLUMN 4 COLUMN 5 COLUMN 6 COLUMN 7 COLUMN 8
VALUE SHRS OR SH/ PUT/ INVESTMENT OTHER VOTING AUTHORITY
NAME OF ISSUER TITLE OF CLASS CUSIP FIGI (to the nearest dollar) PRN AMT PRN CALL DISCRETION MANAGER SOLE SHARED NONE
ABBOTT LABS COM 002824100 BBG001S5N9M6 297,347 2,220 SH   SOLE   0 0 2,220
ABBVIE INC COM 00287Y109 BBG0025Y4RZ3 11,076,667 47,839 SH   SOLE   0 0 47,839
ADOBE INC COM 00724F101 BBG001S5NCQ5 4,320,482 12,248 SH   SOLE   0 0 12,248
ALPHABET INC CAP STK CL A 02079K305 BBG009S39JY5 15,087,758 62,064 SH   SOLE   0 0 62,064
ALPHABET INC CAP STK CL C 02079K107 BBG009S3NB21 1,675,624 6,880 SH   SOLE   0 0 6,880
ALPS ETF TR SECTR DIV DOGS 00162Q858 BBG0035HP7H9 5,192,950 86,219 SH   SOLE   0 0 86,219
AMAZON COM INC COM 023135106 BBG001S5PQL7 8,358,152 38,066 SH   SOLE   0 0 38,066
AMGEN INC COM 031162100 BBG001S5NNL6 5,181,978 18,363 SH   SOLE   0 0 18,363
APPLE INC COM 037833100 BBG001S5N8V8 16,928,813 66,484 SH   SOLE   0 0 66,484
ARES MANAGEMENT CORPORATION CL A COM STK 03990B101 BBG0068KVVC7 9,096,087 56,890 SH   SOLE   0 0 56,890
BANK AMERICA CORP COM 060505104 BBG001S5P0Y0 360,253 6,983 SH   SOLE   0 0 6,983
BERKSHIRE HATHAWAY INC DEL CL B NEW 084670702 BBG001S90346 4,052,084 8,060 SH   SOLE   0 0 8,060
BLUE OWL CAPITAL INC COM CL A 09581B103 BBG00XV417S7 5,010,823 295,973 SH   SOLE   0 0 295,973
BONDBLOXX ETF TRUST BLOOMBERG FVE YR 09789C838 BBG019MD2GB6 6,984,572 141,017 SH   SOLE   0 0 141,017
BROADCOM INC COM 11135F101 BBG00KHY5SY8 20,844,205 63,181 SH   SOLE   0 0 63,181
BROADCOM INC COM 11135F101 BBG00KHY5SY8 215 1,000 SH Call SOLE   0 0 1,000
CATERPILLAR INC COM 149123101 BBG001S5PJ06 10,604,760 22,225 SH   SOLE   0 0 22,225
CHEVRON CORP NEW COM 166764100 BBG001S67ZC5 11,683,201 75,235 SH   SOLE   0 0 75,235
COSTCO WHSL CORP NEW COM 22160K105 BBG001S9KRQ7 11,918,817 12,876 SH   SOLE   0 0 12,876
D R HORTON INC COM 23331A109 BBG001S8M692 7,465,831 44,054 SH   SOLE   0 0 44,054
DEERE & CO COM 244199105 BBG001S5QFF7 7,141,944 15,619 SH   SOLE   0 0 15,619
DIGITAL RLTY TR INC COM 253868103 BBG001SM0K30 7,177,232 41,516 SH   SOLE   0 0 41,516
EATON CORP PLC SHS G29183103 BBG001S5QZ45 1,382,854 3,695 SH   SOLE   0 0 3,695
ELI LILLY & CO COM 532457108 BBG001S5STL8 2,275,374 2,982 SH   SOLE   0 0 2,982
EMERSON ELEC CO COM 291011104 BBG001S5QVT7 6,365,903 48,528 SH   SOLE   0 0 48,528
EQUITABLE HLDGS INC COM 29452E101 BBG00J7CBWL8 5,053,422 99,516 SH   SOLE   0 0 99,516
EXXON MOBIL CORP COM 30231G102 BBG001S69V32 6,803,503 60,341 SH   SOLE   0 0 60,341
FIDELITY NATIONAL FINANCIAL COM SHS 31620R303 BBG006N7S6J1 4,389,888 72,572 SH   SOLE   0 0 72,572
FIFTH THIRD BANCORP COM 316773100 BBG001S5R6S2 766,305 17,201 SH   SOLE   0 0 17,201
FIRST TR EXCHANGE-TRADED FD DJ INTERNT IDX 33733E302 BBG001SN9872 1,189,880 4,252 SH   SOLE   0 0 4,252
FIRST TR EXCHANGE-TRADED FD FIRST TR ENH NEW 33739Q408 BBG006XT8631 559,979 9,347 SH   SOLE   0 0 9,347
FIRST TR EXCHANGE-TRADED FD SENIOR LN FD 33738D309 BBG004HQLXB7 18,829,559 410,767 SH   SOLE   0 0 410,767
FIRST TR EXCHANGE-TRADED FD SMID RISNG ETF 33741X102 BBG00J3TCS97 7,821,296 205,718 SH   SOLE   0 0 205,718
FIRST TR EXCHANGE-TRADED FD WCM INTL EQUITY 33733E732 BBG01Q3ND4Q6 9,004,734 533,772 SH   SOLE   0 0 533,772
GILEAD SCIENCES INC COM 375558103 BBG001S6Y1X7 5,436,112 48,974 SH   SOLE   0 0 48,974
HCA HEALTHCARE INC COM 40412C101 BBG001T8NTY2 291,947 685 SH   SOLE   0 0 685
HOME DEPOT INC COM 437076102 BBG001S5RTW7 6,610,287 16,314 SH   SOLE   0 0 16,314
ING GROEP N.V. SPONSORED ADR 456837103 BBG001SB1FR8 7,041,861 270,010 SH   SOLE   0 0 270,010
INTERNATIONAL BUSINESS MACHS COM 459200101 BBG001S5S399 7,545,241 26,741 SH   SOLE   0 0 26,741
INTUIT COM 461202103 BBG001S6TWR2 359,211 526 SH   SOLE   0 0 526
INVESCO EXCH TRADED FD TR II S&P 500 MOMNTM 46138E339 BBG00B59HSJ0 4,992,514 41,240 SH   SOLE   0 0 41,240
INVESCO EXCH TRD SLF IDX FD BULETSHS 2029 46138J577 BBG00Q5D6ZV0 19,631,282 1,043,662 SH   SOLE   0 0 1,043,662
INVESCO EXCH TRD SLF IDX FD BULETSHS 2031 CP 46138J429 BBG012JBHCX8 20,818,842 1,248,132 SH   SOLE   0 0 1,248,132
INVESCO EXCH TRD SLF IDX FD BULLETSHS 2032 46139W858 BBG019JCS8Z6 10,521,348 503,896 SH   SOLE   0 0 503,896
INVESCO EXCH TRD SLF IDX FD INVSCO 30 CORP 46138J460 BBG00X3HYBX8 15,063,916 891,356 SH   SOLE   0 0 891,356
INVESCO EXCHANGE TRADED FD T LARGE CAP GROWTH 46137V746 BBG001S9FH85 11,475,562 91,497 SH   SOLE   0 0 91,497
INVESCO EXCHANGE TRADED FD T S&P500 PUR GWT 46137V266 BBG00KJR2976 809,282 16,959 SH   SOLE   0 0 16,959
INVESCO EXCHANGE TRADED FD T S&P500 QUALITY 46137V241 BBG001SDTVQ0 355,611 4,852 SH   SOLE   0 0 4,852
INVESCO QQQ TR UNIT SER 1 46090E103 BBG001S9GN63 11,785,468 19,630 SH   SOLE   0 0 19,630
ISHARES TR 1 3 YR TREAS BD 464287457 BBG001SKXPR1 437,863 5,278 SH   SOLE   0 0 5,278
ISHARES TR 3 7 YR TREAS BD 464288661 BBG001SSD812 2,738,930 22,918 SH   SOLE   0 0 22,918
ISHARES TR 7-10 YR TRSY BD 464287440 BBG001S80936 431,562 4,474 SH   SOLE   0 0 4,474
ISHARES TR CORE DIV GRWTH 46434V621 BBG006MJFZK4 10,021,598 147,203 SH   SOLE   0 0 147,203
ISHARES TR CORE MSCI EAFE 46432F842 BBG003H6TRS0 5,665,125 64,885 SH   SOLE   0 0 64,885
ISHARES TR CORE MSCI TOTAL 46432F834 BBG003H6TMV7 284,901 3,450 SH   SOLE   0 0 3,450
ISHARES TR CORE S&P MCP ETF 464287507 BBG001SFC7V0 12,902,935 197,716 SH   SOLE   0 0 197,716
ISHARES TR CORE S&P500 ETF 464287200 BBG001SFB7R6 1,694,890 2,532 SH   SOLE   0 0 2,532
ISHARES TR ESG OPTIMIZED 464288802 BBG001SN86J4 813,900 6,000 SH   SOLE   0 0 6,000
ISHARES TR HIGH YLD SYSTM B 46435G250 BBG00H4BNPR3 17,746,859 370,924 SH   SOLE   0 0 370,924
ISHARES TR ISHARES SEMICDTR 464287523 BBG001SJ8F58 11,199,851 41,310 SH   SOLE   0 0 41,310
ISHARES TR ISHS 1-5YR INVS 464288646 BBG001SSD858 6,686,924 126,097 SH   SOLE   0 0 126,097
ISHARES TR ISHS 5-10YR INVT 464288638 BBG001SSD849 1,929,553 35,673 SH   SOLE   0 0 35,673
ISHARES TR MSCI INTL QUALTY 46434V456 BBG007WGM3H4 7,642,926 172,956 SH   SOLE   0 0 172,956
ISHARES TR MSCI USA QLT FCT 46432F339 BBG004TRTWW3 1,424,895 7,326 SH   SOLE   0 0 7,326
ISHARES TR RUS 1000 GRW ETF 464287614 BBG001S56320 1,321,285 2,821 SH   SOLE   0 0 2,821
ISHARES TR RUS MD CP GR ETF 464287481 BBG001S561Z8 3,151,130 22,127 SH   SOLE   0 0 22,127
ISHARES TR S&P 100 ETF 464287101 BBG001SGB026 2,878,400 8,648 SH   SOLE   0 0 8,648
ISHARES TR S&P 500 GRWT ETF 464287309 BBG001S561Q8 426,866 3,536 SH   SOLE   0 0 3,536
ISHARES TR S&P SML 600 GWT 464287887 BBG001SFQL44 256,964 1,816 SH   SOLE   0 0 1,816
ISHARES TR SELECT DIVID ETF 464287168 BBG001SDJVG2 274,964 1,935 SH   SOLE   0 0 1,935
ISHARES TR US HOME CONS ETF 464288752 BBG001SQZTR8 287,430 2,680 SH   SOLE   0 0 2,680
ISHARES TR US TREAS BD ETF 46429B267 BBG002NCKPP8 4,601,435 199,024 SH   SOLE   0 0 199,024
JOHNSON & JOHNSON COM 478160104 BBG001S5SHQ9 228,786 1,234 SH   SOLE   0 0 1,234
JPMORGAN CHASE & CO. COM 46625H100 BBG001S8CRC3 10,661,441 33,800 SH   SOLE   0 0 33,800
LAMAR ADVERTISING CO NEW CL A 512816109 BBG001S8KJC2 7,289,845 59,548 SH   SOLE   0 0 59,548
LOCKHEED MARTIN CORP COM 539830109 BBG001S7PS57 914,054 1,831 SH   SOLE   0 0 1,831
MASTERCARD INCORPORATED CL A 57636Q104 BBG001SKNNS6 7,996,900 14,059 SH   SOLE   0 0 14,059
MCDONALDS CORP COM 580135101 BBG001S5T110 412,683 1,358 SH   SOLE   0 0 1,358
META PLATFORMS INC CL A 30303M102 BBG001SQCQC5 481,019 655 SH   SOLE   0 0 655
MICROSOFT CORP COM 594918104 BBG001S5TD05 18,149,320 35,041 SH   SOLE   0 0 35,041
MOLSON COORS BEVERAGE CO CL B 60871R209 BBG001S5VQ21 4,505,407 99,567 SH   SOLE   0 0 99,567
MORGAN STANLEY COM NEW 617446448 BBG001S9V5Z3 5,829,222 36,671 SH   SOLE   0 0 36,671
NORTHROP GRUMMAN CORP COM 666807102 BBG001S5TP26 9,680,494 15,887 SH   SOLE   0 0 15,887
NVIDIA CORPORATION COM 67066G104 BBG001S5TZJ6 2,182,427 11,697 SH   SOLE   0 0 11,697
NVIDIA CORPORATION COM 67066G104 BBG001S5TZJ6 105 1,000 SH Call SOLE   0 0 1,000
OREILLY AUTOMOTIVE INC COM 67103H107 BBG001S78TL6 7,617,208 70,654 SH   SOLE   0 0 70,654
PAYCHEX INC COM 704326107 BBG001S5V135 4,529,159 35,730 SH   SOLE   0 0 35,730
PEPSICO INC COM 713448108 BBG001S695T1 4,852,426 34,552 SH   SOLE   0 0 34,552
PROCTER AND GAMBLE CO COM 742718109 BBG001S5V4L9 476,620 3,102 SH   SOLE   0 0 3,102
PROGRESSIVE CORP COM 743315103 BBG001S5V509 338,568 1,371 SH   SOLE   0 0 1,371
PUBLIC STORAGE OPER CO COM 74460D109 BBG001S5TH79 3,083,474 10,675 SH   SOLE   0 0 10,675
PUBLIC SVC ENTERPRISE GRP IN COM 744573106 BBG001S5V3C1 5,175,188 62,008 SH   SOLE   0 0 62,008
ROPER TECHNOLOGIES INC COM 776696106 BBG001S9B362 6,253,573 12,540 SH   SOLE   0 0 12,540
S&P GLOBAL INC COM 78409V104 BBG001S5T5M8 7,155,124 14,701 SH   SOLE   0 0 14,701
SCHWAB STRATEGIC TR FUNDAMENTAL US L 808524771 BBG0051J0PJ9 316,599 12,038 SH   SOLE   0 0 12,038
SCHWAB STRATEGIC TR INTL EQTY ETF 808524805 BBG001T5XQY3 9,260,308 397,780 SH   SOLE   0 0 397,780
SCHWAB STRATEGIC TR US DIVIDEND EQ 808524797 BBG0025RWLM4 3,434,655 125,812 SH   SOLE   0 0 125,812
SCHWAB STRATEGIC TR US LCAP GR ETF 808524300 BBG001T66WN0 343,194 10,755 SH   SOLE   0 0 10,755
SCHWAB STRATEGIC TR US LRG CAP ETF 808524201 BBG001T5XQV6 293,349 11,137 SH   SOLE   0 0 11,137
SCHWAB STRATEGIC TR US MID-CAP ETF 808524508 BBG001V036R6 203,358 6,861 SH   SOLE   0 0 6,861
SCHWAB STRATEGIC TR US SML CAP ETF 808524607 BBG001T5XQW5 292,252 10,475 SH   SOLE   0 0 10,475
SELECT SECTOR SPDR TR COMMUNICATION 81369Y852 BBG00L5F9FV7 3,010,267 25,431 SH   SOLE   0 0 25,431
SELECT SECTOR SPDR TR ENERGY 81369Y506 BBG001S7T1S7 256,048 2,866 SH   SOLE   0 0 2,866
SELECT SECTOR SPDR TR FINANCIAL 81369Y605 BBG001S7T223 2,432,338 45,152 SH   SOLE   0 0 45,152
SELECT SECTOR SPDR TR INDL 81369Y704 BBG001S7T232 2,122,976 13,765 SH   SOLE   0 0 13,765
SELECT SECTOR SPDR TR SBI CONS DISCR 81369Y407 BBG001S7T1Q9 1,799,696 7,510 SH   SOLE   0 0 7,510
SELECT SECTOR SPDR TR SBI INT-UTILS 81369Y886 BBG001S7TD56 1,490,157 17,087 SH   SOLE   0 0 17,087
SELECT SECTOR SPDR TR TECHNOLOGY 81369Y803 BBG001S7TCZ5 5,417,913 19,222 SH   SOLE   0 0 19,222
SOUTHERN CO COM 842587107 BBG001S5W777 5,749,769 60,671 SH   SOLE   0 0 60,671
SPDR GOLD TR GOLD SHS 78463V107 BBG001SCPX28 265,892 748 SH   SOLE   0 0 748
SPDR S&P 500 ETF TR TR UNIT 78462F103 BBG001S72SM3 1,823,202 2,737 SH   SOLE   0 0 2,737
SPDR S&P MIDCAP 400 ETF TR UTSER1 S&PDCRP 78467Y107 BBG001S63NQ1 1,248,793 2,095 SH   SOLE   0 0 2,095
SPDR SERIES TRUST PORT MTG BK ETF 78464A383 BBG001T2HF72 836,586 37,281 SH   SOLE   0 0 37,281
TESLA INC COM 88160R101 BBG001SQKGD7 492,750 1,108 SH   SOLE   0 0 1,108
TEXAS INSTRS INC COM 882508104 BBG001S5WYZ7 242,524 1,320 SH   SOLE   0 0 1,320
THOMSON REUTERS CORP COM 884903808 BBG001S5WSW3 7,357,516 47,367 SH   SOLE   0 0 47,367
UNILEVER PLC SPON ADR NEW 904767704 BBG001S5X1K4 4,384,008 73,954 SH   SOLE   0 0 73,954
UNION PAC CORP COM 907818108 BBG001S5X2M0 5,586,940 23,636 SH   SOLE   0 0 23,636
VANGUARD INDEX FDS GROWTH ETF 922908736 BBG001SHTTS4 1,148,666 2,395 SH   SOLE   0 0 2,395
VANGUARD INDEX FDS MCAP GR IDXVIP 922908538 BBG001SRN7S6 7,153,918 24,350 SH   SOLE   0 0 24,350
VANGUARD INDEX FDS S&P 500 ETF SHS 922908363 BBG001TC6MC1 230,233 376 SH   SOLE   0 0 376
VANGUARD INDEX FDS SM CP VAL ETF 922908611 BBG001SHVTR2 212,049 1,016 SH   SOLE   0 0 1,016
VANGUARD INDEX FDS TOTAL STK MKT 922908769 BBG001SHTB03 7,826,078 23,848 SH   SOLE   0 0 23,848
VANGUARD INDEX FDS VALUE ETF 922908744 BBG001SHVR78 1,025,881 5,501 SH   SOLE   0 0 5,501
VANGUARD INTL EQUITY INDEX F FTSE PACIFIC ETF 922042866 BBG001SHTV36 6,657,023 75,786 SH   SOLE   0 0 75,786
VANGUARD SCOTTSDALE FDS SHORT TERM TREAS 92206C102 BBG001T62M74 4,428,109 75,244 SH   SOLE   0 0 75,244
VANGUARD SPECIALIZED FUNDS DIV APP ETF 921908844 BBG001SQX4T3 230,027 1,066 SH   SOLE   0 0 1,066
VANGUARD WHITEHALL FDS HIGH DIV YLD 921946406 BBG001SS0V24 366,499 2,600 SH   SOLE   0 0 2,600
VANGUARD WORLD FD MEGA GRWTH IND 921910816 BBG001T0Y6W9 706,924 1,757 SH   SOLE   0 0 1,757
VISA INC COM CL A 92826C839 BBG001SRCFY3 540,063 1,582 SH   SOLE   0 0 1,582
WALMART INC COM 931142103 BBG001S5XH92 8,878,104 86,145 SH   SOLE   0 0 86,145
WASTE MGMT INC DEL COM 94106L109 BBG001S5XH47 237,171 1,074 SH   SOLE   0 0 1,074
WATERS CORP COM 941848103 BBG001S8MDG9 4,247,108 14,166 SH   SOLE   0 0 14,166
WISDOMTREE TR INDIA ERNGS FD 97717W422 BBG001T21LV9 9,015,607 203,973 SH   SOLE   0 0 203,973
WISDOMTREE TR US MIDCAP DIVID 97717W505 BBG001SHKG74 7,179,232 137,270 SH   SOLE   0 0 137,270
WISDOMTREE TR US SMALLCAP DIVD 97717W604 BBG001SHKFX7 227,340 6,750 SH   SOLE   0 0 6,750