[LOGO OF PRO-FAC]


                                                                  Contacts:
                                                                  Bea Slizewski
                                                                  585-264-3189


                    PRO-FAC REPORTS FIRST QUARTER FISCAL 2004

Rochester, N.Y., November 10, 2003...Pro-Fac Cooperative, Inc. ("Pro-Fac" or the
"Cooperative") (Nasdaq: PFACP), an agricultural cooperative, today reported its
first quarter results for fiscal 2004.

For the quarter ended September 27, 2003, Pro-Fac had net income of $1.9
million. This consisted primarily of income recognized from Pro-Fac's investment
in Agrilink Holdings, LLC and the proceeds of termination payments received as
part of the terms of a termination agreement between Pro-Fac and Birds Eye
Foods, Inc.

This press release may contain predictions, estimates, and other
"forward-looking statements" within the meaning of section 21E of the Exchange
Act and section 27A of the Securities Act. Such forward-looking statements are
subject to risks and uncertainties that could cause actual results to differ
materially from those anticipated in the forward-looking statements as of the
date of this press release. These risks include, but are not limited to, the
impact of weather on the volume and quality of raw products, the impact of
strong competition in the food industry, including competitive pricing, the
impact of changes in consumer demand and Pro-Fac's ability to service debt.
Please refer to Pro-Fac's Annual Report on Form 10-K for the fiscal year ended
June 28, 2003, and the risk factors section of Pro-Fac Cooperative's prospectus
dated October 26, 2001, as well as other reports and information filed by
Pro-Fac with the Securities and Exchange Commission, for more information on
factors that could cause actual results to differ.




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