0001172661-23-003965.txt : 20231114 0001172661-23-003965.hdr.sgml : 20231114 20231114131845 ACCESSION NUMBER: 0001172661-23-003965 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20230930 FILED AS OF DATE: 20231114 DATE AS OF CHANGE: 20231114 EFFECTIVENESS DATE: 20231114 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Lakeshore Financial Planning, Inc. CENTRAL INDEX KEY: 0002000571 IRS NUMBER: 383472919 STATE OF INCORPORATION: MI FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-23446 FILM NUMBER: 231403848 BUSINESS ADDRESS: STREET 1: 23201 JEFFERSON CITY: ST. CLAIR SHORES STATE: MI ZIP: 48080 BUSINESS PHONE: 586-498-0788 MAIL ADDRESS: STREET 1: 23201 JEFFERSON CITY: ST. CLAIR SHORES STATE: MI ZIP: 48080 13F-HR 1 primary_doc.xml X0202 13F-HR LIVE false true false 0002000571 XXXXXXXX 09-30-2023 09-30-2023 false Lakeshore Financial Planning, Inc.

23201 Jefferson St. Clair Shores MI 48080

13F HOLDINGS REPORT 028-23446 000299129 801-114302 N Mark Romin 586-498-0788 /s/ Mark Romin St Clair Shores MI 11-14-2023 0 62 175398886 INFORMATION TABLE 2 infotable.xml ABBVIE INC COM 00287Y109 216933 1455 SH SOLE 0 0 1455 AFLAC INC COM 001055102 488340 6362 SH SOLE 0 0 6362 ALPHABET INC CAP STK CL C 02079K107 512897 3890 SH SOLE 0 0 3890 AMAZON COM INC COM 023135106 362672 2853 SH SOLE 0 0 2853 APPLE INC COM 037833100 5776605 33741 SH SOLE 0 0 33741 AT&T INC COM 00206R102 186278 12402 SH SOLE 0 0 12402 AUTOZONE INC COM 053332102 1541774 607 SH SOLE 0 0 607 BANK AMERICA CORP COM 060505104 344844 12595 SH SOLE 0 0 12595 BLACKROCK INC COM 09247X101 259496 401 SH SOLE 0 0 401 CCC INTELLIGENT SOLUTIONS HL COM 12510Q100 1819872 136320 SH SOLE 0 0 136320 CHEVRON CORP NEW COM 166764100 343142 2035 SH SOLE 0 0 2035 CINCINNATI FINL CORP COM 172062101 265136 2592 SH SOLE 0 0 2592 CISCO SYS INC COM 17275R102 205730 3827 SH SOLE 0 0 3827 COCA COLA CO COM 191216100 690542 12336 SH SOLE 0 0 12336 COMCAST CORP NEW CL A 20030N101 281229 6343 SH SOLE 0 0 6343 COMERICA INC COM 200340107 317651 7646 SH SOLE 0 0 7646 CONIFER HLDGS INC COM 20731J102 11733 10200 SH SOLE 0 0 10200 COSTCO WHSL CORP NEW COM 22160K105 376498 666 SH SOLE 0 0 666 DIMENSIONAL ETF TRUST INTERNATNAL VAL 25434V807 14705825 450821 SH SOLE 0 0 450821 DIMENSIONAL ETF TRUST US EQUITY ETF 25434V401 654261 14055 SH SOLE 0 0 14055 DIMENSIONAL ETF TRUST US TARGETED VLU 25434V609 14347372 314015 SH SOLE 0 0 314015 DIMENSIONAL ETF TRUST US LARGE CAP VAL 25434V666 15520485 625574 SH SOLE 0 0 625574 DISNEY WALT CO COM 254687106 292108 3604 SH SOLE 0 0 3604 DTE ENERGY CO COM 233331107 544248 5482 SH SOLE 0 0 5482 ELI LILLY & CO COM 532457108 262657 489 SH SOLE 0 0 489 FORD MTR CO DEL COM 345370860 450011 36233 SH SOLE 0 0 36233 GENTEX CORP COM 371901109 390480 12000 SH SOLE 0 0 12000 HOME DEPOT INC COM 437076102 463460 1534 SH SOLE 0 0 1534 INVESCO EXCHANGE TRADED FD T S&P500 EQL WGT 46137V357 11986007 84593 SH SOLE 0 0 84593 INVESCO QQQ TR UNIT SER 1 46090E103 1937642 5408 SH SOLE 0 0 5408 ISHARES TR MSCI EAFE ETF 464287465 418207 6068 SH SOLE 0 0 6068 ISHARES TR CORE S&P MCP ETF 464287507 2288792 9179 SH SOLE 0 0 9179 ISHARES TR U.S. TECH ETF 464287721 200342 1909 SH SOLE 0 0 1909 ISHARES TR RUSSELL 2000 ETF 464287655 1739086 9840 SH SOLE 0 0 9840 ISHARES TR RUS 1000 GRW ETF 464287614 219176 824 SH SOLE 0 0 824 ISHARES TR CORE S&P500 ETF 464287200 27342511 63672 SH SOLE 0 0 63672 ISHARES TR NATIONAL MUN ETF 464288414 372938 3637 SH SOLE 0 0 3637 ISHARES TR RUSSELL 3000 ETF 464287689 2496914 10189 SH SOLE 0 0 10189 ISHARES TR CORE S&P SCP ETF 464287804 4016046 42574 SH SOLE 0 0 42574 JOHNSON & JOHNSON COM 478160104 459603 2951 SH SOLE 0 0 2951 JPMORGAN CHASE & CO COM 46625H100 1574203 10854 SH SOLE 0 0 10854 KIMBERLY-CLARK CORP COM 494368103 281760 2332 SH SOLE 0 0 2332 MCDONALDS CORP COM 580135101 1220782 4634 SH SOLE 0 0 4634 MICROSOFT CORP COM 594918104 6680866 21158 SH SOLE 0 0 21158 MONDELEZ INTL INC CL A 609207105 434947 6267 SH SOLE 0 0 6267 NEXTERA ENERGY INC COM 65339F101 238785 4168 SH SOLE 0 0 4168 NORTHROP GRUMMAN CORP COM 666807102 438870 997 SH SOLE 0 0 997 ORACLE CORP COM 68389X105 200930 1897 SH SOLE 0 0 1897 PEPSICO INC COM 713448108 259542 1532 SH SOLE 0 0 1532 PGIM ETF TR PGIM ULTRA SH BD 69344A107 4269386 86268 SH SOLE 0 0 86268 PROCTER AND GAMBLE CO COM 742718109 546238 3745 SH SOLE 0 0 3745 SCHWAB STRATEGIC TR US DIVIDEND EQ 808524797 15268765 215783 SH SOLE 0 0 215783 SELECT SECTOR SPDR TR FINANCIAL 81369Y605 13162884 396830 SH SOLE 0 0 396830 SEMPRA COM 816851109 256655 3773 SH SOLE 0 0 3773 SOUTHERN CO COM 842587107 484357 7484 SH SOLE 0 0 7484 SPDR S&P 500 ETF TR TR UNIT 78462F103 525374 1229 SH SOLE 0 0 1229 STARBUCKS CORP COM 855244109 205033 2246 SH SOLE 0 0 2246 TESLA INC COM 88160R101 230955 923 SH SOLE 0 0 923 UNITEDHEALTH GROUP INC COM 91324P102 313305 621 SH SOLE 0 0 621 VANGUARD INDEX FDS S&P 500 ETF SHS 922908363 13185303 33576 SH SOLE 0 0 33576 VANGUARD MALVERN FDS STRM INFPROIDX 922020805 233545 4940 SH SOLE 0 0 4940 WASTE MGMT INC DEL COM 94106L109 276858 1816 SH SOLE 0 0 1816