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Segment information
6 Months Ended
Jun. 30, 2025
Segment Reporting [Abstract]  
Segment information

Note 16 – Segment information

 

The Company operates as one operating segment, which primarily focuses on platform subscription fee, platform services, managed activations, and professional services. The Company’s chief executive officer is the chief operating decision-maker (“CODM”), manages and allocates resources to the operations of the Company on an entity-wide basis based on the U.S. and International (Singapore, Malaysia, Vietnam and India).

 

Disaggregated information of revenues by services is as follows:

 

  

June 30, 2025

  

June 30, 2024

 
   For the Six Months Ended 
  

June 30, 2025

  

June 30, 2024

 
   US$   US$ 
Platform subscription fee  $1,219,089   $2,260,744 
Platform services   1,599,347    3,140,050 
Managed activations and professional services   7,945    96,624 
Total revenues  $2,826,381   $5,497,418 

 

   

June 30, 2025

   

June 30, 2024

 
    For the Six Months Ended  
   

June 30, 2025

   

June 30, 2024

 
    US$     US$  
U.S.   $ 2,538,797     $ 5,354,683  
International     287,584       142,735  
Total revenues   $ 2,826,381     $ 5,497,418  

 

In addition, the key measure of segment profitability that the CODM uses to allocate resources and assess performance is net loss, as reported on the statements of operations. The following table presents the significant revenue and expense categories of the Company’s single operating segment:

 

   

June 30, 2025

   

June 30, 2024

 
    For the Six Months Ended  
   

June 30, 2025

   

June 30, 2024

 
    US$     US$  
Revenue   $ 2,826,381     $ 5,497,418  
Media costs     (1,433,488 )     (2,973,455 )
Data costs     (475,048 )     (687,358 )
Infrastructure costs     (622,840 )     (676,410 )
Salary and benefits costs     (2,282,661 )     (2,256,910 )
Amortization of capitalized software development costs     (382,931 )     (401,555 )
Other cost of revenue     (5,167 )     (33,757 )
Other platform operations expenses     (269,416 )     (264,160 )
Other sales and marketing expenses     (179,701 )     (273,637 )
Other technology and development expenses     (203,054 )     (201,199 )
Other general and administrative expenses     (600,020 )     (537,891 )
Other segment expenses (income)     (915,365 )     (110,832 )
Provision for income taxes     (74,763 )     (16,248 )
Net loss   $ (4,618,073 )   $ (2,935,994 )