Chief Compliance Officer

0001951757-24-000112.txt : 20240129 0001951757-24-000112.hdr.sgml : 20240129 20240129081752 ACCESSION NUMBER: 0001951757-24-000112 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20231231 FILED AS OF DATE: 20240129 DATE AS OF CHANGE: 20240129 EFFECTIVENESS DATE: 20240129 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Alpha Financial Partners, LLC CENTRAL INDEX KEY: 0001966219 ORGANIZATION NAME: IRS NUMBER: 844135983 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-23123 FILM NUMBER: 24570505 BUSINESS ADDRESS: STREET 1: 710 E. MAIN STREET STREET 2: SUITE 110 CITY: LEXINGTON STATE: KY ZIP: 40502 BUSINESS PHONE: 8597852660 MAIL ADDRESS: STREET 1: 710 E. MAIN STREET STREET 2: SUITE 110 CITY: LEXINGTON STATE: KY ZIP: 40502 13F-HR 1 primary_doc.xml X0202 13F-HR LIVE false false false 0001966219 XXXXXXXX 12-31-2023 12-31-2023 Alpha Financial Partners, LLC

710 E. MAIN STREET SUITE 110 LEXINGTON KY 40502

13F HOLDINGS REPORT 028-23123 N Gregory Turcotte Chief Compliance Officer (859) 785-2660 Gregory Turcotte Lexington KY 01-29-2024 0 81 101349737 false INFORMATION TABLE 2 F_13F_AlphaFinancial_Q42023.xml AMAZON COM INC COM 023135106 362985 2389 SH SOLE 0 0 2389 ULTA BEAUTY INC COM 90384S303 245975 502 SH SOLE 0 0 502 INVESCO QQQ TR UNIT SER 1 46090E103 3752751 9164 SH SOLE 0 0 9164 ISHARES GOLD TR ISHARES NEW 464285204 855577 21921 SH SOLE 0 0 21921 VANGUARD INDEX FDS TOTAL STK MKT 922908769 824640 3476 SH SOLE 0 0 3476 COSTCO WHSL CORP NEW COM 22160K105 705330 1069 SH SOLE 0 0 1069 PROCTER AND GAMBLE CO COM 742718109 243669 1663 SH SOLE 0 0 1663 COCA COLA CO COM 191216100 200876 3409 SH SOLE 0 0 3409 UNITED PARCEL SERVICE INC CL B 911312106 281732 1792 SH SOLE 0 0 1792 ISHARES TR MSCI ACWI EX US 464288240 210838 4131 SH SOLE 0 0 4131 INTEL CORP COM 458140100 231029 4598 SH SOLE 0 0 4598 NETFLIX INC COM 64110L106 271679 558 SH SOLE 0 0 558 ISHARES SILVER TR ISHARES 46428Q109 213880 9820 SH SOLE 0 0 9820 PROLOGIS INC. COM 74340W103 245958 1845 SH SOLE 0 0 1845 MERCK & CO INC COM 58933Y105 276996 2541 SH SOLE 0 0 2541 SPDR S&P 500 ETF TR TR UNIT 78462F103 1014617 2135 SH SOLE 0 0 2135 PACER FDS TR US CASH COWS 100 69374H881 635148 12217 SH SOLE 0 0 12217 VERIZON COMMUNICATIONS INC COM 92343V104 207819 5512 SH SOLE 0 0 5512 PEPSICO INC COM 713448108 261585 1540 SH SOLE 0 0 1540 GLOBAL X FDS US INFR DEV ETF 37954Y673 426270 12370 SH SOLE 0 0 12370 HONEYWELL INTL INC COM 438516106 248119 1183 SH SOLE 0 0 1183 HOME DEPOT INC COM 437076102 551586 1592 SH SOLE 0 0 1592 ISHARES TR RUS 2000 VAL ETF 464287630 394739 2541 SH SOLE 0 0 2541 ISHARES TR CORE S&P SCP ETF 464287804 2867309 26488 SH SOLE 0 0 26488 BERKSHIRE HATHAWAY INC DEL CL B NEW 084670702 324204 909 SH SOLE 0 0 909 ADOBE INC COM 00724F101 220742 370 SH SOLE 0 0 370 OREILLY AUTOMOTIVE INC COM 67103H107 204267 215 SH SOLE 0 0 215 COMCAST CORP NEW CL A 20030N101 218144 4975 SH SOLE 0 0 4975 MICROSOFT CORP COM 594918104 719427 1913 SH SOLE 0 0 1913 NEXTERA ENERGY INC COM 65339F101 423740 6976 SH SOLE 0 0 6976 PIMCO ETF TR INTER MUN BD ACT 72201R866 969249 18357 SH SOLE 0 0 18357 VANGUARD INDEX FDS S&P 500 ETF SHS 922908363 742128 1699 SH SOLE 0 0 1699 ISHARES TR RUS TP200 GR ETF 464289438 393979 2248 SH SOLE 0 0 2248 ELI LILLY & CO COM 532457108 271204 465 SH SOLE 0 0 465 ISHARES TR RUSSELL 2000 ETF 464287655 228344 1138 SH SOLE 0 0 1138 ISHARES TR CORE HIGH DV ETF 46429B663 1164462 11417 SH SOLE 0 0 11417 J P MORGAN EXCHANGE TRADED F EQUITY PREMIUM 46641Q332 2409162 43819 SH SOLE 0 0 43819 ISHARES TR 0-3 MNTH TREASRY 46436E718 1286083 12826 SH SOLE 0 0 12826 PACER FDS TR LUNT LRGCP MULTI 69374H816 2692417 65685 SH SOLE 0 0 65685 QUANTA SVCS INC COM 74762E102 989234 4584 SH SOLE 0 0 4584 VANGUARD INDEX FDS SM CP VAL ETF 922908611 201907 1122 SH SOLE 0 0 1122 SPDR SER TR BLOOMBERG 3-12 M 78468R523 2388550 24098 SH SOLE 0 0 24098 FIRST TR EXCHNG TRADED FD VI FT CBOE DEEP BFR 33740U406 533681 14925 SH SOLE 0 0 14925 VANGUARD INDEX FDS GROWTH ETF 922908736 534794 1720 SH SOLE 0 0 1720 PACKAGING CORP AMER COM 695156109 214591 1317 SH SOLE 0 0 1317 RBB FD INC US TREASY 2 YR 74933W486 257056 5318 SH SOLE 0 0 5318 ISHARES TR CORE MSCI TOTAL 46432F834 3210514 49446 SH SOLE 0 0 49446 ACCENTURE PLC IRELAND SHS CLASS A G1151C101 284264 810 SH SOLE 0 0 810 NVIDIA CORPORATION COM 67066G104 346212 699 SH SOLE 0 0 699 ABBVIE INC COM 00287Y109 258267 1667 SH SOLE 0 0 1667 RBB FD INC US TRSRY 6 MNTH 74933W460 257820 5159 SH SOLE 0 0 5159 FIRST TR EXCHANGE-TRADED FD NASD TECH DIV 33738R118 220963 3448 SH SOLE 0 0 3448 BLACKSTONE INC COM 09260D107 273597 2090 SH SOLE 0 0 2090 QUALCOMM INC COM 747525103 293339 2028 SH SOLE 0 0 2028 MCDONALDS CORP COM 580135101 345822 1166 SH SOLE 0 0 1166 CISCO SYS INC COM 17275R102 288974 5720 SH SOLE 0 0 5720 ISHARES TR MSCI USA QLT FCT 46432F339 544257 3699 SH SOLE 0 0 3699 SPDR SER TR PORTFOLIO S&P600 78468R853 935088 22169 SH SOLE 0 0 22169 ISHARES TR CORE S&P500 ETF 464287200 30688407 64251 SH SOLE 0 0 64251 UNION PAC CORP COM 907818108 334950 1364 SH SOLE 0 0 1364 CINTAS CORP COM 172908105 222984 370 SH SOLE 0 0 370 JPMORGAN CHASE & CO COM 46625H100 449366 2642 SH SOLE 0 0 2642 CHEVRON CORP NEW COM 166764100 216511 1452 SH SOLE 0 0 1452 ISHARES TR NATIONAL MUN ETF 464288414 4746911 43787 SH SOLE 0 0 43787 DANAHER CORPORATION COM 235851102 245308 1060 SH SOLE 0 0 1060 TJX COS INC NEW COM 872540109 364644 3887 SH SOLE 0 0 3887 BANK AMERICA CORP COM 060505104 298093 8853 SH SOLE 0 0 8853 VANGUARD WHITEHALL FDS HIGH DIV YLD 921946406 231413 2073 SH SOLE 0 0 2073 ALPHABET INC CAP STK CL C 02079K107 416448 2955 SH SOLE 0 0 2955 AMGEN INC COM 031162100 257043 892 SH SOLE 0 0 892 ISHARES TR CORE US AGGBD ET 464287226 12006131 120969 SH SOLE 0 0 120969 ISHARES TR CORE DIV GRWTH 46434V621 265279 4929 SH SOLE 0 0 4929 SPDR SER TR PORTFOLIO S&P500 78464A854 2057120 36800 SH SOLE 0 0 36800 EATON CORP PLC SHS G29183103 225620 937 SH SOLE 0 0 937 ISHARES TR BLACKROCK ULTRA 46434V878 720523 14307 SH SOLE 0 0 14307 NUCOR CORP COM 670346105 207560 1193 SH SOLE 0 0 1193 EXXON MOBIL CORP COM 30231G102 475188 4753 SH SOLE 0 0 4753 LOWES COS INC COM 548661107 257654 1158 SH SOLE 0 0 1158 ISHARES TR CORE S&P MCP ETF 464287507 5329548 19230 SH SOLE 0 0 19230 APPLE INC COM 037833100 943536 4901 SH SOLE 0 0 4901 DISNEY WALT CO COM 254687106 211911 2347 SH SOLE 0 0 2347