0001085146-23-003917.txt : 20231025 0001085146-23-003917.hdr.sgml : 20231025 20231025090550 ACCESSION NUMBER: 0001085146-23-003917 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20230930 FILED AS OF DATE: 20231025 DATE AS OF CHANGE: 20231025 EFFECTIVENESS DATE: 20231025 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Fortune Financial Advisors, LLC CENTRAL INDEX KEY: 0001961828 IRS NUMBER: 201420600 STATE OF INCORPORATION: KS FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-23326 FILM NUMBER: 231344150 BUSINESS ADDRESS: STREET 1: 11600 COLLEGE BLVD STREET 2: SUITE 225 CITY: OVERLAND PARK STATE: KS ZIP: 66210 BUSINESS PHONE: 913-393-0038 MAIL ADDRESS: STREET 1: 11600 COLLEGE BLVD STREET 2: SUITE 225 CITY: OVERLAND PARK STATE: KS ZIP: 66210 13F-HR 1 primary_doc.xml X0202 13F-HR LIVE false false false 0001961828 XXXXXXXX 09-30-2023 09-30-2023 false Fortune Financial Advisors, LLC

11600 College Blvd Suite 225 Overland Park KS 66210

13F HOLDINGS REPORT 028-23326 000145799 801-78728 N Roxanna Noland 913-393-0038 /s/Roxanna Noland Overland Park KS 10-25-2023 0 118 130659817 false INFORMATION TABLE 2 infotable.xml INFORMATION TABLE ABBOTT LABS COM 002824100 1178655 12170 SH SOLE 12170 0 0 ABBVIE INC COM 00287Y109 473303 3175 SH SOLE 3175 0 0 ADOBE INC COM 00724F101 1762772 3457 SH SOLE 3457 0 0 ALPHABET INC CAP STK CL A 02079K305 2901811 22176 SH SOLE 22176 0 0 ALPHABET INC CAP STK CL C 02079K107 527927 4004 SH SOLE 4004 0 0 ALTRIA GROUP INC COM 02209S103 1741763 41421 SH SOLE 41421 0 0 AMAZON COM INC COM 023135106 1865105 14672 SH SOLE 14672 0 0 AMERICAN EXPRESS CO COM 025816109 424332 2844 SH SOLE 2844 0 0 AMERICAN WTR WKS CO INC NEW COM 030420103 221531 1789 SH SOLE 1789 0 0 AMGEN INC COM 031162100 264196 983 SH SOLE 983 0 0 APOLLO GLOBAL MGMT INC COM 03769M106 2536026 28253 SH SOLE 28253 0 0 APPLE INC COM 037833100 4283526 25020 SH SOLE 25020 0 0 APPLIED MATLS INC COM 038222105 1658058 11976 SH SOLE 11976 0 0 ARISTA NETWORKS INC COM 040413106 358296 1948 SH SOLE 1948 0 0 BLACKBERRY LTD COM 09228F103 103149 21900 SH SOLE 21900 0 0 BLACKSTONE INC COM 09260D107 2565804 23948 SH SOLE 23948 0 0 BOEING CO COM 097023105 745764 3891 SH SOLE 3891 0 0 BOOKING HOLDINGS INC COM 09857L108 459509 149 SH SOLE 149 0 0 BOOZ ALLEN HAMILTON HLDG COR CL A 099502106 448758 4107 SH SOLE 4107 0 0 BROADCOM INC COM 11135F101 248575 299 SH SOLE 299 0 0 CANADIAN PACIFIC KANSAS CITY COM 13646K108 825356 11092 SH SOLE 11092 0 0 CARRIER GLOBAL CORPORATION COM 14448C104 373040 6758 SH SOLE 6758 0 0 CHARLES RIV LABS INTL INC COM 159864107 812533 4146 SH SOLE 4146 0 0 CHARTER COMMUNICATIONS INC N CL A 16119P108 1060846 2412 SH SOLE 2412 0 0 CHENIERE ENERGY INC COM NEW 16411R208 2302437 13873 SH SOLE 13873 0 0 CHEVRON CORP NEW COM 166764100 2612760 15495 SH SOLE 15495 0 0 CITIGROUP INC COM NEW 172967424 222392 5407 SH SOLE 5407 0 0 CLOROX CO DEL COM 189054109 469034 3579 SH SOLE 3579 0 0 COLGATE PALMOLIVE CO COM 194162103 207716 2921 SH SOLE 2921 0 0 CONOCOPHILLIPS COM 20825C104 761178 6354 SH SOLE 6354 0 0 COSTCO WHSL CORP NEW COM 22160K105 276083 489 SH SOLE 489 0 0 CRH PLC ORD G25508105 516818 9469 SH SOLE 9469 0 0 CUMMINS INC COM 231021106 204405 895 SH SOLE 895 0 0 CVS HEALTH CORP COM 126650100 889688 12743 SH SOLE 12743 0 0 DOMINOS PIZZA INC COM 25754A201 614142 1621 SH SOLE 1621 0 0 EATON CORP PLC SHS G29183103 299946 1406 SH SOLE 1406 0 0 ETF SER SOLUTIONS DISTILLATE US 26922A321 308215 6904 SH SOLE 6904 0 0 FIRST TR EXCHANGE TRADED FD CLOUD COMPUTING 33734X192 798138 10514 SH SOLE 10514 0 0 FIRST TR EXCHANGE-TRADED FD NASDAQ 100 EX 33733E401 538095 6614 SH SOLE 6614 0 0 FLAHERTY & CRUMRINE PFD SECS COM 338478100 130005 10024 SH SOLE 10024 0 0 FLEXSHARES TR MORNSTAR UPSTR 33939L407 345087 8533 SH SOLE 8533 0 0 FORTINET INC COM 34959E109 2993795 51019 SH SOLE 51019 0 0 FRANCO NEV CORP COM 351858105 598436 4483 SH SOLE 4483 0 0 GARMIN LTD SHS H2906T109 799310 7598 SH SOLE 7598 0 0 GRUPO AEROPORTUARIO DEL SURE SPON ADR SER B 40051E202 1208402 4918 SH SOLE 4918 0 0 HOME DEPOT INC COM 437076102 332036 1099 SH SOLE 1099 0 0 HONEYWELL INTL INC COM 438516106 484688 2624 SH SOLE 2624 0 0 INTERNATIONAL BUSINESS MACHS COM 459200101 240755 1716 SH SOLE 1716 0 0 INTUIT COM 461202103 455493 891 SH SOLE 891 0 0 INTUITIVE SURGICAL INC COM NEW 46120E602 214873 735 SH SOLE 735 0 0 INVESCO EXCHANGE TRADED FD T S&P500 EQL HLT 46137V332 265051 9673 SH SOLE 9673 0 0 INVESCO EXCHANGE TRADED FD T S&P500 EQL STP 46137V373 342845 11413 SH SOLE 11413 0 0 INVESCO EXCHANGE TRADED FD T S&P500 EQL WGT 46137V357 2252922 15900 SH SOLE 15900 0 0 INVESCO QQQ TR UNIT SER 1 46090E103 309829 865 SH SOLE 865 0 0 ISHARES TR 1 3 YR TREAS BD 464287457 3017023 0 SH SOLE 0 0 0 ISHARES TR 3 7 YR TREAS BD 464288661 2627542 23220 SH SOLE 23220 0 0 ISHARES TR 7-10 YR TRSY BD 464287440 957974 10459 SH SOLE 10459 0 0 ISHARES TR A RATE CP BD ETF 46429B291 274296 6085 SH SOLE 6085 0 0 ISHARES TR CORE S&P MCP ETF 464287507 1236111 4957 SH SOLE 4957 0 0 ISHARES TR CORE S&P SCP ETF 464287804 1144244 12130 SH SOLE 12130 0 0 ISHARES TR MSCI EAFE MIN VL 46429B689 1631798 25020 SH SOLE 25020 0 0 ISHARES TR MSCI USA MIN VOL 46429B697 8704278 120258 SH SOLE 120258 0 0 ISHARES TR MSCI USA MMENTM 46432F396 231842 1660 SH SOLE 1660 0 0 ISHARES TR MSCI USA QLT FCT 46432F339 419173 3181 SH SOLE 3181 0 0 ISHARES TR MSCI USA SMCP MN 46435G433 560715 16966 SH SOLE 16966 0 0 ISHARES TR TIPS BD ETF 464287176 2056051 19823 SH SOLE 19823 0 0 JACOBS SOLUTIONS INC COM 46982L108 1079229 7906 SH SOLE 7906 0 0 JOHNSON & JOHNSON COM 478160104 495831 3184 SH SOLE 3184 0 0 JPMORGAN CHASE & CO COM 46625H100 2718854 18748 SH SOLE 18748 0 0 LLOYDS BANKING GROUP PLC SPONSORED ADR 539439109 25979 12083 SH SOLE 12083 0 0 LOCKHEED MARTIN CORP COM 539830109 1342802 3283 SH SOLE 3283 0 0 MARRIOTT INTL INC NEW CL A 571903202 637145 3241 SH SOLE 3241 0 0 MASTERCARD INCORPORATED CL A 57636Q104 2975019 7514 SH SOLE 7514 0 0 MCDONALDS CORP COM 580135101 850024 3227 SH SOLE 3227 0 0 META PLATFORMS INC CL A 30303M102 1111600 3703 SH SOLE 3703 0 0 MICROSOFT CORP COM 594918104 5110338 16185 SH SOLE 16185 0 0 MONSTER BEVERAGE CORP NEW COM 61174X109 1232358 23274 SH SOLE 23274 0 0 MP MATERIALS CORP COM CL A 553368101 471961 24710 SH SOLE 24710 0 0 NORTHROP GRUMMAN CORP COM 666807102 2143823 4870 SH SOLE 4870 0 0 NOVO-NORDISK A S ADR 670100205 2432645 26750 SH SOLE 26750 0 0 OREILLY AUTOMOTIVE INC COM 67103H107 2172175 2390 SH SOLE 2390 0 0 OTIS WORLDWIDE CORP COM 68902V107 330086 4110 SH SOLE 4110 0 0 PAYPAL HLDGS INC COM 70450Y103 232850 3983 SH SOLE 3983 0 0 PEPSICO INC COM 713448108 734335 4334 SH SOLE 4334 0 0 PHILIP MORRIS INTL INC COM 718172109 1234064 13330 SH SOLE 13330 0 0 PHILLIPS 66 COM 718546104 247514 2060 SH SOLE 2060 0 0 PRICE T ROWE GROUP INC COM 74144T108 433106 4130 SH SOLE 4130 0 0 PROCTER AND GAMBLE CO COM 742718109 4884712 33489 SH SOLE 33489 0 0 REYNOLDS CONSUMER PRODS INC COM 76171L106 269854 10529 SH SOLE 10529 0 0 SALESFORCE INC COM 79466L302 255767 1261 SH SOLE 1261 0 0 SBA COMMUNICATIONS CORP NEW CL A 78410G104 403198 2014 SH SOLE 2014 0 0 SCHWAB STRATEGIC TR US MID-CAP ETF 808524508 320914 4742 SH SOLE 4742 0 0 SELECT SECTOR SPDR TR TECHNOLOGY 81369Y803 902875 5508 SH SOLE 5508 0 0 SHOPIFY INC CL A 82509L107 230285 4220 SH SOLE 4220 0 0 SOUTHWEST AIRLS CO COM 844741108 432847 15990 SH SOLE 15990 0 0 SPDR DOW JONES INDL AVERAGE UT SER 1 78467X109 1180118 3523 SH SOLE 3523 0 0 SPDR S&P 500 ETF TR TR UNIT 78462F103 1004065 2349 SH SOLE 2349 0 0 SPDR SER TR BLOOMBERG 1-3 MO 78468R663 585577 6377 SH SOLE 6377 0 0 SPDR SER TR S&P 600 SMCP GRW 78464A201 311902 4257 SH SOLE 4257 0 0 SPDR SER TR S&P 600 SMCP VAL 78464A300 202511 2798 SH SOLE 2798 0 0 SPDR SER TR S&P DIVID ETF 78464A763 1269823 11041 SH SOLE 11041 0 0 STERIS PLC SHS USD G8473T100 1540767 7022 SH SOLE 7022 0 0 THE CIGNA GROUP COM 125523100 463236 1619 SH SOLE 1619 0 0 TJX COS INC NEW COM 872540109 890792 10022 SH SOLE 10022 0 0 TOTALENERGIES SE SPONSORED ADS 89151E109 916431 13936 SH SOLE 13936 0 0 TRACTOR SUPPLY CO COM 892356106 840975 4142 SH SOLE 4142 0 0 UNION PAC CORP COM 907818108 618570 3038 SH SOLE 3038 0 0 UNIVERSAL DISPLAY CORP COM 91347P105 445523 2838 SH SOLE 2838 0 0 USCF ETF TR SUMMERHAVEN K1 90290T809 370721 20034 SH SOLE 20034 0 0 VANECK ETF TRUST FALLEN ANGEL HG 92189F437 376058 13897 SH SOLE 13897 0 0 VANECK ETF TRUST GOLD MINERS ETF 92189F106 1039204 38618 SH SOLE 38618 0 0 VANECK ETF TRUST MRNGSTR WDE MOAT 92189F643 3177302 41895 SH SOLE 41895 0 0 VANGUARD INDEX FDS SM CP VAL ETF 922908611 634115 3976 SH SOLE 3976 0 0 VANGUARD MALVERN FDS STRM INFPROIDX 922020805 1350070 28555 SH SOLE 28555 0 0 VANGUARD SCOTTSDALE FDS SHORT TERM TREAS 92206C102 2847443 49435 SH SOLE 49435 0 0 VISA INC COM CL A 92826C839 1676180 7287 SH SOLE 7287 0 0 WASTE MGMT INC DEL COM 94106L109 214538 1407 SH SOLE 1407 0 0 WISDOMTREE TR US MIDCAP DIVID 97717W505 295450 7213 SH SOLE 7213 0 0