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Industry Segment Information
6 Months Ended
Apr. 30, 2012
Industry Segment Information [Abstract]  
Industry Segment Information
8. Industry Segment Information
 
The Company operates principally in three industry segments organized on the basis of product lines: the production, printing and sale, principally to commercial customers, of printed materials (including brochures, pamphlets, reports, tags, continuous and other forms), the sale of office products and office furniture including interior design services and publication of The Herald-Dispatch daily newspaper in Huntington, West Virginia, with a total daily and Sunday circulation of approximately 24,000 and 30,000, respectively.
 
The Company reports segment information in a manner consistent with the way that our Management, including our chief operating decision maker, the Company's Chief Executive Officer, assesses performance and makes decisions regarding allocation of resources in accordance with the Segment Disclosures Topic of the ASC.
 
Our Financial Reporting systems present various data, which is used to operate and measure our operating performance. Our chief operating decision maker utilizes various measures of a segment's profit or loss including historical internal reporting measures and reporting measures based on product lines with operating (loss) income as the key profitability measure within the segment. Product line reporting is the basis for the organization of our segments and is the most consistent measure used by the chief operating decision maker and conforms with the use of segment operating income or (loss) that is the most consistent with those used in measuring like amounts in the Consolidated Financial Statements.
 
The identifiable assets are reflective of non-GAAP assets reported on the Company's internal balance sheets and are typically adjusted for negative book cash balances, taxes, deferred financing costs and other items excluded for segment reporting. The total assets reported on the Company's balance sheet as of April 30, 2012 and 2011 are $58,285,193 and $88,745,286 (restated). The identifiable assets reported above represent $57,675,205 and $78,374,868 at April 30, 2012 and 2011.
 
The table below presents information about reported segments for the three and six months ended April 30:
 
2012 Quarter 2
 
Printing
 
Office Products & Furniture
 
Newspaper
 
Total
 
                   
Revenues
 
$
22,063,503 
$
 10,502,075 
$
 3,408,125 
$
 35,973,703 
Elimination of intersegment revenue
     (1,209,747
)
   (1,375,456
)
   -     (2,585,203
)
Consolidated revenues
 
$
 20,853,756 
$
 9,126,619 
$
 3,408,125 
$
 33,388,500 
                           
Operating (loss) income
     16,424     778,268     (9,132,329   (8,337,637
Depreciation & amortization
     658,399     20,814     287,524     966,737 
Capital expenditures
     145,063     15,783     38,361     199,207 
Identifiable assets
    37,321,832     7,449,647     12,903,726     57,675,205 
Goodwill
     2,226,837     1,230,485    -    3,457,322 
                           
2011 Quarter 2
 
Printing
 
Office Products & Furniture
 
Newspaper
 
Total
 
                           
Revenues
 
$
20,854,240 
$
9,571,166 
$
3,392,379 
$
33,817,785
 
Elimination of intersegment revenue
   
(1,194,335
)
  (1,610,300
)
 
-
     (2,804,635
)
Consolidated revenues
 
$
 19,659,905 
$
7,960,866 
$
 3,392,379
 
$
 31,013,150 
                           
Operating income
    937,625   
 473,211
   
388,249
    1,799,085 
Depreciation & amortization
     689,480    33,852     283,940   
 1,007,272
 
Capital expenditures
   
278,018
     37,900     12,218    328,136 
Identifiable assets
    39,466,377     6,921,039    31,987,452    78,374,868 
Goodwill
     2,226,837    1,230,485    11,874,961     15,332,283 
 
 
 
 
2012 Year to Date
 
Printing
 
Office
 Products
& Furniture
 
Newspaper
 
Total
 
                           
Revenues
 
$
 42,802,887
 
$
 20,294,023
 
$
7,267,534
 
$
 70,364,444
 
Elimination of intersegment revenue
   
 (2,397,788
)
 
 (2,976,803
)
 
-
   
 (5,374,591
)
Consolidated revenues
 
$
 40,405,099
 
$
 17,317,220
 
$
 7,267,534
 
$
 64,989,853
 
                           
Operating (loss) income
   
 (524,555
)  1,330,834   
 (8,443,077
) 
 (7,636,798
Depreciation & amortization
   
 1,314,197
   
 54,665
   
 573,746
   
 1,942,608
 
Capital expenditures
   
 389,979
   
 33,831
   
50,994
   
 474,804
 
Identifiable assets
   
37,321,832
   
7,449,647
   
 12,903,726
   
 57,675,205
 
Goodwill
   
 2,226,837
     1,230,485   
-
   
3,457,322
 
 
 
2011 Year to Date
 
 Printing
 
Office Products
& Furniture
 
 Newspaper
 
Total
 
 
 
 
 
 
 
 
 
   
 
 
 
Revenues
 
$
41,936,821
 
$
19,564,168
 
7,336,860 
$
68,837,849
 
Elimination of intersegment revenue
 
 
(2,718,737
)
 
 (3,264,001
)
 
-
 
 
(5,982,738
)
Consolidated revenues
 
$
39,218,084
 
$
 16,300,167
 
7,336,860 
$
62,855,111
 
 
 
 
 
 
 
 
 
   
 
 
 
Operating income
 
 
827,973
 
 
818,939
 
 1,224,458 
 
2,871,370
 
Depreciation & amortization
 
 
1,381,809
 
 
67,724
 
 568,069 
 
2,017,602
 
Capital expenditures
 
 
530,230
 
 
55,457
 
 29,191 
 
 614,878
 
Identifiable assets
 
 
39,466,377
 
 
6,921,039
 
 
31,987,452
 
 
78,374,868
 
Goodwill
 
 
2,226,837
 
 
1,230,485
 
 11,874,961 
 
15,332,283
 
 
 
A reconciliation of total segment revenues and of total segment operating (loss) income to consolidated (loss) income before income taxes, for the three and six months ended April 30, 2012 and 2011, is as follows:
 
 
 
Three months
Six months
 
 
 
2012
 
 
2011
 
 
2012
 
 
2011
 
Revenues:
 
 
 
 
 
 
 
 
 
 
 
 
 
Total segment revenues
 
$
 35,973,703
 
$
33,817,785
 
$
 70,364,444
 
$
68,837,849
 
Elimination of intersegment revenue
 
 
 (2,585,203
)
 
(2,804,635
)
 
 (5,374,591
)
 
(5,982,738
)
Consolidated revenue
 
$
 33,388,500
 
$
31,013,150
 
$
 64,989,853
 
$
 62,855,111
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Operating (loss) income:
 
 
 
 
 
 
 
 
 
 
 
 
 
Total segment operating (loss) income
 
$
 (8,337,637
)
$
1,799,085
 
$
 (7,636,798
)
$
2,871,370
 
Interest expense - related party
 
 
(16,250
)
 
(24,104
)
 
(22,389
)
 
(49,021
)
Interest expense
 
 
 (890,227
)
 
(921,672
)
 
 (1,750,544
)
 
(1,865,577
)
Other income
 
 
 18,112
 
 
 28,832
 
 
 34,383
 
 
 45,513
 
Consolidated (loss) income before income taxes
 
$
 (9,226,002
)
$
882,141 
$
 (9,375,348
)
$
1,002,285
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Identifiable assets:
 
 
 
 
 
 
 
 
 
 
 
 
 
Total segment identifiable assets
 
$
 57,675,205
 
$
78,374,868
 
$
 57,675,205
 
$
78,374,868
 
Assets not allocated to a segment
 
 
 609,988
 
 
10,370,418
 
 
 609,988
 
 
10,370,418
 
Total consolidated assets
 
$
 58,285,193
 
$
88,745,286
 
$
 58,285,193
 
$
 88,745,286