UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM
OR
For
the fiscal year ended
OR
OR
Date of event requiring this shell company report
For the transition period from to
Commission
file number:
(Exact name of Registrant as specified in its charter)
N/A
(Translation of Registrant’s name into English)
(Jurisdiction of incorporation or organization)
+603 2781 9066
(Address of principal executive offices)
Telephone:
+
Email:
At the address of the Company set forth above
(Name, Telephone, E-mail and/or Facsimile number and Address of Company Contact Person)
Securities registered or to be registered pursuant to Section 12(b) of the Act.
| Title of each class | Trading Symbol(s) | Name of each exchange on which registered | ||
| The
|
Securities registered or to be registered pursuant to Section 12(g) of the Act.
None
(Title of Class)
Securities for which there is a reporting obligation pursuant to Section 15(d) of the Act.
None
(Title of Class)
Indicate the number of outstanding shares of each of the issuer’s classes of capital or common stock as of the close of the period covered by the annual report.
Class A ordinary Shares and Class B ordinary Shares, par value $0.001125 per share, were outstanding as of September 30, 2024. Following the share consolidation and share capital increase in October 2024, 74,571,204 Class A ordinary Shares and 800,000 Class B ordinary Shares, par value $0.018 per share, are outstanding as of the date of this annual report.
Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act.
Yes
☐
If this report is an annual or transition report, indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934.
Yes
☐
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.
Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit such files).
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or an emerging growth company. See definition of “large accelerated filer,” “accelerated filer,” and “emerging growth company” in Rule 12b-2 of the Exchange Act.
| Large accelerated filer | ☐ | Accelerated filer | ☐ |
| ☒ | Emerging growth company |
If
an emerging growth company that prepares its financial statements in accordance with U.S. GAAP, indicate by check mark if the registrant
has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant
to Section 13(a) of the Exchange Act.
Indicate
by check mark whether the registrant has filed a report on and attestation to its management’s assessment of the effectiveness
of its internal control over financial reporting under Section 404(b) of the Sarbanes-Oxley Act (15 U.S.C. 7262(b)) by the registered
public accounting firm that prepared or issued its audit report.
If
securities are registered pursuant to Section 12(b) of the Act, indicate by check mark whether the financial statements of the registrant
included in the filing reflect the correction of an error to previously issued financial statements.
Indicate by check mark whether any of those error corrections are restatements that required a recovery analysis of incentive-based compensation received by any of the registrant’s executive officers during the relevant recovery period pursuant to §240.10D 1(b). ☐
Indicate by check mark which basis of accounting the registrant has used to prepare the financial statements included in this filing:
| International Financial Reporting Standards as issued by the International Accounting Standards Board ☐ | Other ☐ |
| * | If “Other” has been checked in response to the previous question, indicate by check mark which financial statement item the registrant has elected to follow. Item 17 ☐ Item 18 ☐ |
If
this is an annual report, indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange
Act). Yes ☐ No
TABLE OF CONTENTS
| 2 |
INTRODUCTION
In this annual report on Form 20-F, unless the context otherwise requires, references to:
| ● | “AI” are to artificial intelligence; | |
| ● | “Benefit Pointer” are to Benefit Pointer Limited, a British Virgin Islands company, which is a wholly owned subsidiary of Starbox International (defined below); | |
| ● | “Carnegie Hill” are to Carnegie Hill Limited, a company incorporated in Seychelles, which was a wholly owned subsidiary of Irace Technology (defined below) before it was dissolved in January 2025; | |
| ● | “Class A Ordinary Shares” are to Class A ordinary shares of Starbox Group (defined below), par value $0.018 per share; | |
| ● | “Class B Ordinary Shares” are to Class B ordinary shares of Starbox Group, par value $0.018 per share; | |
| ● | “Exchange Act” are to the Securities Exchange Act of 1934; | |
| ● | “GETBATS website and mobile app” are to the GETBATS cash rebate website (www.getbats.com) and the GETBATS app operated by StarboxGB (defined below); | |
| ● | “Irace Technology” are to Irace Technology Limited, a British Virgin Islands company, which is a wholly owned subsidiary of Starbox International; |
| ● | “Members” are to retail shoppers that have registered as a member on the GETBATS website and mobile app; |
| ● | “Merchants” are to retail merchants (both online and offline) that have registered as a merchant on the GETBATS website and mobile app; |
| ● | “MYR” are to the Malaysian ringgit, the legal currency of Malaysia; |
| ● | “Nasdaq” are to the Nasdaq Stock Market LLC; | |
| ● | “Nevis” are to Nevis International B & T Sdn Bhd, a company limited by shares incorporated under the laws of Malaysia; | |
| ● | “One Eighty Ltd” are to One Eighty Holdings Ltd, a Cayman Islands company and 51% owned by Starbox Global; |
| ● | “Ordinary Shares” are to Class A Ordinary Shares and Class B Ordinary Shares; |
| ● | “Preferred Shares” are to preferred shares of Starbox Group, par value $0.018 per share; | |
| ● | “ProSeeds” are to ProSeeds Limited, a company incorporated in Seychelles, which was a wholly owned subsidiary of Starbox International before it was dissolved in January 2025; | |
| ● | “Rainbow Worldwide” are to Rainbow Worldwide Co., Ltd, a company incorporated in Samoa, which was a wholly owned subsidiary of Irace Technology before it was dissolved on August 5, 2024; |
| ● | “SEC” are to the U.S. Securities and Exchange Commission; |
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| ● | “SEEBATS website and mobile app” are to the SEEBATS video streaming website (www.seebats.com) and the SEEBATS app operated by StarboxSB (defined below); |
| ● | “Starbox Berhad” are to Starbox Holdings Berhad, a company limited by shares incorporated under the laws of Malaysia and a wholly owned subsidiary of Starbox International (defined below); |
| ● | “StarboxGB” are to Starbox Technologies Sdn. Bhd. (formerly known as Starbox Rebates Sdn. Bhd.), a company limited by shares incorporated under the laws of Malaysia, which is a wholly owned subsidiary of Starbox Berhad; |
| ● | “Starbox Global” are to Starbox Global Ltd., a British Virgin Islands company and a wholly owned subsidiary of Starbox Group; | |
| ● | “Starbox Group” are to Starbox Group Holdings Ltd., an exempted company limited by shares incorporated under the laws of the Cayman Islands; |
| ● | “Starbox International” are to Starbox International Ltd., a British Virgin Islands company and a wholly owned subsidiary of Starbox Group; | |
| ● | “StarboxPB” are to Paybats Sdn. Bhd., a company limited by shares incorporated under the laws of Malaysia, which is a wholly owned subsidiary of Starbox Berhad; |
| ● | “StarboxSB” are to StarboxTV Sdn. Bhd., a company limited by shares incorporated under the laws of Malaysia, which is a wholly owned subsidiary of Starbox Berhad; |
| ● | “Trade Router” are to Trade Router Ltd., a company incorporated in Seychelles, which was a wholly owned subsidiary of Starbox International before it was dissolved in January 2025; |
| ● | “U.S. dollars,” “$,” and “dollars” are to the legal currency of the United States; |
| ● | “VE Services” are to VE Services Sdn Bhd, a Malaysian Internet payment gateway company and a related-party entity controlled by one of our beneficial shareholders; and |
| ● | “we,” “us,” “our,” “our Company,” or the “Company” are to one or more of Starbox Group and its subsidiaries, as the case may be. |
This annual report on Form 20-F includes our audited consolidated financial statements for the fiscal years ended September 30, 2024, 2023, and 2022. In this annual report, we refer to assets, obligations, commitments, and liabilities in our consolidated financial statements in United States dollars. These dollar references are based on the exchange rate of MYR to United States dollars, determined as of a specific date or for a specific period. Changes in the exchange rate will affect the amount of our obligations and the value of our assets in terms of United States dollars which may result in an increase or decrease in the amount of our obligations and the value of our assets.
This annual report contains translations of certain MYR amounts into U.S. dollars at specified rates. Unless otherwise stated, the following exchange rates are used in this annual report:
| September 30, | ||||||
| US$ Exchange Rate | 2024 | 2023 | 2022 | |||
| At the end of the year – MYR | MYR4.121 to $1.00 | MYR4.6938 to $1.00 | MYR4.6359 to $1.00 | |||
| Average rate for the year – MYR | MYR4.6494 to $1.00 | MYR4.5263 to $1.00 | MYR4.3041 to $1.00 | |||
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Part I
Item 1. IDENTITY OF DIRECTORS, SENIOR MANAGEMENT AND ADVISERS
Not Applicable.
Item 2. OFFER STATISTICS AND EXPECTED TIMETABLE
Not Applicable.
Item 3. KEY INFORMATION
A. [Reserved]
B. Capitalization and Indebtedness
Not applicable.
C. Reasons for the Offer and Use of Proceeds
Not applicable.
D. Risk Factors
Risks Related to Our Business and Industry
If advertisers stop purchasing digital advertising services from us or decrease the amount they are willing to spend on marketing campaigns and promotional activities, or if we are unable to establish and maintain new relationships with advertisers, our business, financial condition, and results of operations could be materially adversely affected.
A part of our revenue is derived from providing digital advertising services to retail merchant advertisers. Our digital advertising services are designed to help advertisers drive consumer demand, increase sales, and achieve operating efficiencies. Thus, our relationships with advertisers primarily depend on our ability to deliver quality advertising services at attractive volumes and prices. If advertisers are dissatisfied with the effectiveness of the advertising campaigns run through us, they may stop purchasing our digital advertising services or decrease the amount they are willing to spend on marketing campaigns and promotional activities. Our agreements with advertisers are largely short-term agreements, and advertisers may cease purchasing our digital advertising services at any time with no prior notice.
In addition to the quality of our digital advertising services, the willingness of retail merchant advertisers to spend their digital advertising budget through us, which is critical to our business and our ability to generate our revenue, can be influenced by a variety of factors, including:
| ● | macro-economic and social factors: domestic, regional, and global social, economic, and political conditions; economic and geopolitical challenges; and economic, monetary, and fiscal policies (such as concerns over a severe or prolonged slowdown in Malaysia’s economy and threats of political unrest); |
| ● | industry-related factors: the trends, preferences, and habits of audiences towards digital advertising and the development of varying forms of digital advertising and content; and |
| ● | advertiser-specific factors: an advertiser’s specific development strategies, business performance, financial condition, and sales and marketing plans. |
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In view of the above, we cannot assure you that our advertisers will continue to purchase our services or that we will be able to replace, in a timely and effective manner, departing advertisers with potential new and quality advertisers. Neither can we guarantee the amount of digital advertising services our advertisers will purchase from us, or that we will be able to attract new advertisers or increase the amount of revenue we earn from advertisers over time. If we are unable to maintain existing relationships with our advertisers or continue to expand our advertiser base, the demand for our advertising services will not grow and may even decrease, which could materially and adversely affect our revenue and profitability.
If we fail to retain and expand our Merchant and Member bases, our revenue and business will be harmed.
Part of our revenue is derived from the digital advertising services we provide primarily on our websites and mobile apps. The effectiveness of our digital advertising services, in turn, depends on (i) a large repository of Merchant and Member data we have been collecting from the GETBATS website and mobile app, which enables targeted marketing by leveraging our business data analysis technology; and (ii) the Internet traffic on our GETBATS website and mobile app and SEEBATS website and mobile app, where we place our advertisements, which largely decides the number of audiences who may view our advertisements. As such, maintaining and timely updating our composite database of Merchants and Members, and maintaining sufficiently high website traffic on the GETBATS website and mobile app and the SEEBATS website and mobile app are both vital to our business operations.
We must continue to retain and acquire Members on the GETBATS website and mobile app that purchase products or services through cash rebates offered by our Merchants, in order to maintain both the Internet traffic on the website and mobile app and our composite database for direct marketing. If our Members do not perceive the cash rebates offered through the GETBATS website and mobile app to be attractive or if we fail to introduce new and more relevant deals, we may not be able to retain or acquire Members at levels necessary to grow our business, which may not only affect the quality of our digital advertising services, but also comprise the number of audiences who may view our advertisements. This, in turn, may adversely affect the effectiveness of our digital advertising services, reduce our revenue from sales of digital advertising services, and thereby result in a material adverse impact on our financial performance and business prospects.
Moreover, we depend on our ability to attract and retain Merchants that are prepared to offer products or services with compelling cash rebates through our website and mobile app and provide our Members with a great experience. Our GETBATS website and mobile app currently feature cash rebates from retail merchants (both online and offline) in over 20 industries, such as automotive, beauty and health, books and media, electronics, fashion, food and beverages, groceries and pets, home and living, and sports and entertainment. After a merchant fills out an application form and agrees with our Merchant terms and conditions and the rate of blanket cash rebates, it becomes an authorized GETBATS Merchant and remains one indefinitely, unless the status is terminated by us or the Merchant by notice in writing. During the fiscal years ended September 30, 2024, 2023, and 2022, the GETBATS website and mobile app had 843, 841, and 820 Merchants, respectively, and had total transaction amount of $629,431, $2,797,388, and $3,568,166, respectively. If we are unsuccessful in our efforts to introduce services to Merchants as part of our cash rebates operating system, we will not experience corresponding growth in our Merchant pool that is sufficient to offset the cost of these initiatives. We must continue to attract and retain Merchants to maintain our business ecosystem, where we leverage business data analysis technology to provide targeted advertisements based on our composite database of Merchants and Members on our website and mobile app. If new merchants do not find our marketing and promotional services effective, or if existing Merchants do not believe that utilizing our services provides them with a long-term increase in customers, revenue, or profits, they may stop making offers through our website and mobile app. In addition, we may experience attrition in our Merchants in the ordinary course of business, resulting from several factors, including losses to competitors and Merchant closures or bankruptcies. If we are unable to attract new merchants or if too many Merchants are unwilling to offer products or services with compelling cash rebates through our website and mobile app, we may not be able to retain or acquire Merchants in sufficient numbers to maintain our business ecosystem that relies both on our composite database of consumer spending behaviors and our website traffic. As a result, our business, financial condition, and results of operations may be adversely affected.
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Our limited operating history in rapidly evolving industries makes it difficult to accurately forecast our future operating results and evaluate our business prospects.
As we launched our cash rebates and digital advertising services business in 2019 and launched our licensing business in 2023, we only have a limited operating history. Members of our management team have been working together only for a short period of time and are still in the running-in period. They may still be in the process of exploring approaches to running our Company and reaching consensus among themselves, which may affect the efficiency and results of our operation. Due to our limited operating history, our historical growth rate may not be indicative of our future performance. Our future performance may be more susceptible to certain risks than a company with a longer operating history in a different industry. Many of the factors discussed below could adversely affect our business and prospects and future performance, including:
| ● | our ability to maintain, expand, and further develop our relationships with advertisers to meet their increasing demand; | |
| ● | our ability to introduce and manage the development of new digital advertising services; | |
| ● | the continued growth and development of the cash rebates industry and the digital advertising industry; | |
| ● | our ability to keep up with the technological developments or new business models of the rapidly evolving cash rebates industry and digital advertising industry; | |
| ● | our ability to attract and retain qualified and skilled employees; | |
| ● | our ability to effectively manage our growth; and | |
| ● | our ability to compete effectively with our competitors in the cash rebates industry and the digital advertising industry. |
We may not be successful in addressing the risks and uncertainties listed above, among others, which may materially and adversely affect our business, results of operations, financial condition, and future prospects.
We may face significant challenges in growing our software licensing businesses.
On March 24, 2023, we entered into a software licensing agreement with Brandavision Sdn Bhd. (“Brandavision”), pursuant to which we agreed to (1) license the right of using our Data Management System to Brandavision, (2) grant Brandavision the access to our database, (3) help train the staff of Brandavision, and (4) provide continuous technical support. The contract period is three years, commencing March 24, 2023 and ending March 23, 2026. The total contract sum during the contract period is RM12,400,000 (equivalent to US$2.8 million). Following the successful execution of the Brandavision software licensing agreement, we engaged in similar agreements with three additional clients, achieving various milestones throughout. These endeavors culminated in a cumulative revenue of $5,715,333 from the software licensing business for the fiscal year ended September 30, 2023, and $2,435,148 for the fiscal year ended September 30, 2024, constituting a significant portion of our revenue.
During the fiscal year ended September 30, 2023, we started our software licensing business. This new line of business poses risks and challenges that could materially impact our business, financial condition, and results of operations. Currently, all of the revenue generated from these endeavors has been derived from our software licensing agreements with four clients. The success of our new ventures substantially depends upon our ability to expand our client base beyond our current clients, and our failure to do so would have a material negative impact on our ability to generate revenue and our financial condition.
In addition, our management only recently determined to start providing software licensing services. While we have expanded our staff with individuals with more experience in software licensing and closely scrutinize individuals we engage, we cannot provide assurance that we will be able to retain or continue to hire well-qualified and experienced individuals or that our assessment of individuals we retain will be correct.
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We have significantly unstable operating revenue, anticipate increases in our operating expenses in the future, and may not achieve or sustain profitability on a consistent basis. If we cannot achieve and sustain profitability, our business, financial condition, and operating results may be adversely affected.
We have had significantly unstable and volatile operating revenue since our inception—specifically, our total revenue decreased by $5,566,616, or approximately 47.41%, to $6,174,236 for the fiscal year ended September 30, 2024 from $11,740,852 for the fiscal year ended September 30, 2023. This decline was primarily due to: (1) lower revenue from digital advertising and advertising design and consultancy services, which fell from $5.31 million to $1.94 million, driven by stiff competition; and (2) a decrease in software licensing revenue, which dropped from $5.72 million to $2.44 million, as we did not secure any new software licensing agreements during the year. Software licensing income for the current year was solely from software licensing agreements entered into in the prior year. We reported a net loss of $113,177,997 for the fiscal year ended September 30, 2024, representing a decrease of $115,637,730 from net income of $2,459,733 for the fiscal year ended September 30, 2023. Our total revenue increased significantly by $4,546,666, or approximately 63.2%, to $11,740,852 for the fiscal year ended September 30, 2023 from $7,194,187 for the fiscal year ended September 30, 2022, primarily due to increased revenue from software licensing. We reported net income of $2,459,733 for the fiscal year ended September 30, 2023, representing a decrease of $1,142,632 from net income of $3,602,365 for the fiscal year ended September 30, 2022. However, we cannot assure you that we will achieve or maintain profitability on a consistent basis. Our revenue growth may slow or our revenue may decline for a number of reasons, including reduced demand for our services, increased competition, or our failure to capitalize on growth opportunities. Meanwhile, we expect our overall general and administrative expenses, including salaries, and professional and business and IT consulting expenses, to continue to increase in the foreseeable future, as we plan to hire additional personnel and incur additional expenses in connection with the expansion of our business advertising design and consultancy operations. In addition, we also expect to incur significant additional legal, accounting, and other expenses related to system acquisitions and corporate exercises. These efforts and additional expenses may be more costly than we currently expect, and there is no assurance that we will be able to maintain sufficient operating revenue to offset our operating expenses. Any failure to increase revenue or to manage our costs as we continue to grow and invest in our business would prevent us from achieving or maintaining profitability or maintaining positive operating cash flow at all, or on a consistent basis, which would cause our business, financial condition, and results of operations to suffer.
The markets in which we operate are highly competitive, and we may not be able to compete successfully against existing or new competitors, which could reduce our market share and adversely affect our competitive position and financial performance.
The cash rebates industry and the digital advertising industry in Malaysia are highly competitive and rapidly evolving, with many new companies joining the competition in recent years and few leading companies. We compete directly with other cash rebate platforms for members and merchants and other providers of digital advertising services for advertisers and advertising revenue. Competition can be increasingly intensive and is expected to increase significantly in the future. Increased competition may result in price reductions for software licensing, cash rebate offers, and advertising services and thus reduced margins and loss of our market share. We compete for members, merchants, and advertisers on the following bases:
| ● | quality of services; | |
| ● | effectiveness of sales and marketing efforts; | |
| ● | creativity in design and contents of advertisements; | |
| ● | pricing and discount policies; and | |
| ● | hiring and retention of talented staff. |
Our competitors may operate with different business models, have different cost structures, and may ultimately prove to be more successful or more adaptable to new regulatory, technological, and other developments. They may in the future achieve greater market acceptance and recognition and gain a greater market share. It is also possible that potential competitors may emerge and acquire a significant market share. If existing or potential competitors develop or offer services that provide significant performance, price, creative optimization, or other advantages over those offered by us, our business, results of operations, and financial condition would be negatively affected. Our existing and potential competitors may enjoy competitive advantages over us, such as longer operating history, greater brand recognition, larger advertiser base, and significantly greater financial, technical, and marketing resources. In addition, our clients often have a vast array of advertising choices—for example, we compete with traditional forms of media, such as newspapers, magazines, and radio and television broadcast, for advertisers and advertising revenue. If we are unable to sustain sufficient interest in our digital advertising services in comparison to other advertising forms, including new forms of marketing campaigns and promotional activities that may emerge in the future, our business model may no longer be viable.
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If we fail to compete successfully, we could lose out in acquiring Members and Merchants or procuring advertisers, which could result in an adverse impact on our financial performance and business prospects. We cannot assure you that our strategies will remain competitive or that they will continue to be successful in the future. Increasing competition may result in pricing pressure and loss of our market share, either of which could have a material adverse effect on our financial condition and results of operations.
Our major clients generate a significant portion of our revenue. Any interruption in operations in such major clients may have an adverse effect on our business, financial condition, and results of operations.
Although for the fiscal year ended September 30, 2022, no single customer accounted for more than 10% of our total revenue, and no single customer accounted for more than 10% of our outstanding accounts receivable as of September 30, 2022, during the fiscal years ended September 30, 2024 and 2023, we derived most of our revenue from a few clients. For the fiscal year ended September 30, 2024, one client accounted for approximately 23.6% of our total revenue. As of September 30, 2024, four clients accounted for approximately 12.2%, 11.8%, 11.6%, 11.1% of our total accounts receivable, respectively, all of whom were our advertising services customers . For the fiscal year ended September 30, 2023, two clients accounted for approximately 23.1% and 23.8% of our total revenue, respectively. As of September 30, 2023, three clients accounted for approximately 15.8%, 29.1%, and 11.2% of our total accounts receivable, respectively. All of these significant customers were clients of our software licensing business pursuant to their software licensing agreements, as of September 30, 2023. Each these software licensing agreements has a three-year term, and the respective client may terminate its software licensing agreement upon 60 days’ prior notice without cause. We terminated the monthly maintenance services under three of the four licensing agreements on September 30, 2024, due to non-payment of fees. See “—Our software licensing business relies on a few clients. Any interruption in the clients or their cooperation with us may have an adverse effect on our business, financial condition, and results of operations.” There are a number of factors, including our performance, that could cause the loss of, or decrease in the volume of business from, a client. Even though we have a strong record of performance, we cannot assure you that we will continue to maintain the business cooperation with these clients at the same level, or at all. The loss of business from one or more of these significant clients could materially and adversely affect our revenue and profitability. Furthermore, if any significant advertiser terminates its relationship with us, we cannot assure you that we will be able to secure an alternative arrangement with a comparable advertiser in a timely manner, or at all.
The license of all of the movies and television series on our SEEBATS website and mobile app from a third-party content provider has lapsed. The SEEBATS website will not be accessible while we develop a comprehensive system, and such interruption may have an adverse effect on our business, financial condition, and results of operations.
Our success will depend, in large part, on the website traffic on our SEEBATS website and mobile app, which in turn depends on our ability to continually provide attractive and entertaining movies and television series across various genres to meet the evolving needs of viewers. Previously, we licensed all of the movies on our SEEBATS website and mobile app from Glass House Distribution, pursuant to an International Multiple Rights Distribution Agreement dated October 1, 2022. However, this license expired on October 1, 2024, and was not renewed. As a result, the SEEBATS website is currently not accessible, and no entertainment movies or television series are being offered at this time. We are now focusing on the development of a comprehensive system that combines video streaming with AI-powered features, user engagement analytics, and immersive experience, and plan to re-launch SEEBATS upon its completion, which is estimated to occur by the end of calendar year 2025. Despite these efforts, we cannot assure you that we will be able to secure a similar or improved licensing partnership in the future. Any delay or inability to re-establish our licensing partnership or establish a substitute content provider or alternative licensing arrangement could result in a prolonged lack of entertainment offerings, which may diminish the appeal of SEEBATS as a platform for both viewers and advertisers. Consequently, our business, financial condition, and results of operations may be adversely affected.
If the relevant Malaysian regulatory agency were to determine that a Film Distribution License was required for the operations of our SEEBATS website and mobile app prior to April 11, 2022, during the period between April 10, 2023 and May 29, 2023, and during the period between May 29, 2024 and September 5, 2024, our business, financial condition, and results of operations could be adversely affected.
Pursuant to Section 22(1) of the Perbadanan Kemajuan Filem Nasional Malaysia Act 1981 (Unofficial Translation: the National Film Development Corporation Malaysia Act 1981) (the “FINAS Act”), “no person shall engage in any of the activities of production, distribution, or exhibition of films or any combination of those activities as specified in subsection 21(1) unless there is in force a license authorizing him to do the same.” Section 2 of the FINAS Act defines film distribution as “including the renting, hiring, and loaning of films for profit or otherwise, the importation and distribution of films produced abroad, and the distribution of films produced locally.” One of our subsidiaries, StarboxSB, operates our SEEBATS website and mobile app, on which viewers may watch movies and television series through over-the-top (“OTT”) streaming, and StarboxSB obtained the Film Distribution License from the National Film Development Corporation Malaysia (the “FINAS”) on April 11, 2022. The current Film Distribution License was obtained on September 6, 2024 and is valid until September 5, 2025. However, since we conducted our business operations through our SEEBATS website and mobile app without holding the Film Distribution License prior to April 11, 2022, during the period between April 10, 2023 and May 29, 2023, and during the period between May 29, 2024 and September 5, 2024, we may be subject to penalty if the FINAS were to determine that a Film Distribution License was required. As of the date of this annual report, we have not received any penalty notice from the relevant Malaysian regulatory agency.
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Our Malaysia legal counsel, GLT Law, has advised us that, based on their understanding of the FINAS Act and their discussion with the Director of Licensing and Enforcement of the FINAS, StarboxSB is not required to obtain a Film Distribution License for “film distribution” for the following reasons: (i) as our SEEBATS website and mobile app allow viewers to access movies and television series through the Internet, this online streaming mode does not, at its strict interpretation, fall within the scope of “renting, hiring, and loaning of films” under the FINAS Act, and (ii) no enforcement actions are currently being taken towards online streaming service providers who do not have the Film Distribution License.
There remains uncertainty, however, inherent in relying on an opinion of counsel or the opinion of an officer at the relevant department in connection with whether we would be required to obtain a license under the FINAS Act for the business of StarboxSB. The issue of whether the Film Distribution License is required for the operations of our SEEBATS website and mobile app will be subject to future revisions of the FINAS Act and different interpretations by higher-level officers within FINAS. If FINAS were to determine that a Film Distribution License was required prior to April 11, 2022, during the period between April 10, 2023 and May 29, 2023, or during the period between May 29, 2024 and September 5, 2024, FINAS may take enforcement action to collect from us the penalty and late fee charges in respect of unlicensed activities of StarboxSB prior to such date, which could adversely affect our business, financial condition, and results of operations. For details about the penalty for failure to comply with the FINAS Act, see “Item 4. Information on the Company—B. Business Overview—Regulations—Regulations Relating to Film Distribution.”
Our software licensing business relies on a few clients. Any interruption in the clients or their cooperation with us may have an adverse effect on our business, financial condition, and results of operations.
During the fiscal year ended September 30, 2023, we started our software licensing business. In March 2023 and May 2023, we entered into two software licensing agreements with two Malaysian companies, respectively. In July 2023, we entered into a third software licensing agreement with a Philippines-based company. In August 2023, we entered into a fourth software licensing agreement with a Hong Kong based company. In the fiscal year ended September 30, 2023, a substantial part of our revenue was derived from providing software licensing to the four clients. In the fiscal year ended September 20, 2024, we generated revenue through license fees charged to the four software licensing clients. Each of the four software licensing agreements has a three-year term, and the respective client may terminate its software licensing agreement upon 60 days’ prior notice without cause. Each of the four software licensing agreements provides software licensing and software maintenance services, and we terminated the software maintenance services under three of the four licensing agreements on September 30, 2024, due to non-payment of fees. As of the date of this annual report, all four software licensing agreements are operative but only the licensing agreement with the Philippines-based company is operative relative to the provision of maintenance services.
Our software licensing business is dependent on our relationship with clients and their cooperation. We cannot assure you that we will continue to maintain the business cooperation with the remaining client at the same level, or at all. The loss of business from such client could materially and adversely affect our revenue and profitability from our software licensing business. Furthermore, if any of these clients terminates its relationship with us, we cannot assure you that we will be able to secure alternative arrangements with a comparable advertisers in a timely manner, or at all. As a result, our business, financial condition, and results of operations may be adversely affected.
If we fail to improve our services to keep up with the rapidly changing demands, preferences, advertising trends, or technologies in the digital advertising industry, our revenue and growth could be adversely affected.
We consider the digital advertising industry to be dynamic, as we face (i) constant changes in audiences’ interests, preferences, and receptiveness over different advertisement formats, (ii) evolution of the needs of advertisers in response to shifts in their business needs and marketing strategies, and (iii) innovations in the means on digital advertising. As a result, our success depends not only on our ability to offer proper choices of media, deliver effective optimization services, and provide creative advertising ideas, but also on our ability to adapt to rapidly changing online trends and technologies to enhance the quality of existing services and to develop and introduce new services to address advertisers’ changing demands.
We may experience difficulties that could delay or prevent the successful development, introduction, or marketing of our new services. Any new service or enhancement will need to meet the requirements of our existing and potential advertisers and may not achieve significant market acceptance. If we fail to keep pace with changing trends and technologies, continue to offer effective optimization services and creative advertising ideas to the satisfaction of our advertisers, or introduce successful and well-accepted services for our existing and potential advertisers, we may lose our advertisers and our revenue and growth could be adversely affected.
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Our failure to anticipate or successfully implement new technologies could render our technologies or advertising services unattractive or obsolete and reduce our revenue and market share.
A portion of our revenue is derived from our digital advertising services, which, in turn, depend on our advanced business data analysis technology for advertisements. We have built a large repository of data regarding Merchants and Members through the GETBATS website and mobile app, where we facilitate transactions between Merchants and Members, in which Merchants offer certain cash rebates to incentivize or attract Members to shop online or offline. With the data collected through our cash rebate website and mobile app, we have utilized our business data analysis capabilities to better understand and anticipate consumer spending behaviors, which enables targeted advertisement delivery by Merchants.
With our digital advertising services primarily driven by a composite database of consumer spending behaviors, we operate in businesses that require sophisticated data collection, processing, and software for analysis and insights. Some of the digital advertising strategy technologies, which support the industry we serve, are changing rapidly. We will be required to continue to adapt to changing technologies, either by developing new services or by enhancing our existing services, to meet client demand. We need to invest significant resources, including financial resources, in research and development to keep pace with technological advances in order to make our digital advertising services competitive in the market. Our continued success will depend on our ability to anticipate and adapt to changing technologies, manage and process increasing amounts of data and information, and improve the performance, features, and reliability of our existing services in response to changing client and industry demand.
However, development activities are inherently uncertain, and our investment in research and development may not generate corresponding benefits. Given the fast pace with which the online marketing strategy technology has been and will continue to be developed, we may not be able to timely upgrade our business data analysis technology, or the algorithm or engines required thereby, in an efficient and cost-effective manner, or at all. New technologies in programming or operations could render our technologies or products or services that we are developing or expect to develop in the future obsolete or unattractive, thereby limiting our ability to recover the costs relating to the design, development, testing, or marketing of our digital advertising services, and resulting in a decline in our revenue and market share.
If we fail to manage our growth or execute our strategies and future plans effectively, we may not be able to take advantage of market opportunities or meet the demand of our advertisers.
Our business has grown substantially since our inception, and we expect it to continue to grow in terms of the scale and diversity of operations. For example, in order to diversify our business and revenue stream for future growth, we have utilized our cash rebate website and mobile app, in addition to our digital advertising service business, to facilitate transactions between Merchants and Members, in which Merchants offer certain cash rebates to incentivize or attract Members to shop online or offline. This expansion increases the complexity of our operations and may cause strain on our managerial, operational, and financial resources. We must continue to hire, train, and effectively manage new employees. If our new hires perform poorly or if we are unsuccessful in hiring, training, managing, and integrating new employees, our business, financial condition, and results of operations may be materially harmed. Our expansion will also require us to maintain the consistency of our service offerings to ensure that our market reputation does not suffer as a result of any deviations, whether actual or perceived, in the quality of our services.
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Our future results of operations also depend largely on our ability to execute our future plans successfully. In particular, our continued growth may subject us to the following additional challenges and constraints:
| ● | we face challenges in recruiting, training, and retaining highly skilled personnel, including areas of sales and marketing, advertising concepts, optimization skills, and information technology for our growing operations; | |
| ● | we face challenges in responding to evolving industry standards and government regulations that impact our business and the cash rebates industry and the digital advertising industry in general, particularly in the areas of content dissemination; | |
| ● | we may have limited experience for certain new service offerings, and our expansion into these new service offerings may not achieve broad acceptance among advertisers; | |
| ● | the execution of our future plans will be subject to the availability of funds to support the relevant capital investment and expenditures; and | |
| ● | the successful execution of our strategies is subject to factors beyond our control, such as general market conditions, economic, and political development in Malaysia and globally. |
All of these endeavors involve risks and will require significant management, financial, and human resources. We cannot assure you that we will be able to effectively manage our growth or will implement our strategies successfully. Besides, there is no assurance that the investment to be made by our Company as contemplated under our future plans will be successful and generate the expected return. If we are not able to manage our growth or execute our strategies effectively, or at all, our business, results of operations, and prospects may be materially and adversely affected.
The ongoing effects of COVID-19 in Malaysia may have a material adverse effect on our business.
Our business operations could be materially and adversely affected by COVID-19. The COVID-19 pandemic has resulted in the implementation of significant governmental measures, including lockdowns, closures, quarantines, and travel bans, intended to control the spread of the virus. Such governmental actions, together with the further development of COVID-19, could materially disrupt our business and operations, slow down the overall economy, curtail consumer spending, and make it difficult to adequately staff our operations.
Specifically, in response to COVID-19 and its spread, the Malaysian government implemented intermittent lockdowns in various stages such as (i) imposing full movement control orders (“MCO”), under which, quarantines, travel restrictions, and the temporary closure of stores and facilities in Malaysia were made mandatory; (ii) easing MCO to a Conditional Movement Control Order (“CMCO”) under which most business sectors were allowed to operate under strict rules and Standard Operating Procedures mandated by the government of Malaysia; and (iii) further easing CMCO to Recovery Movement Control Order. The total number of COVID-19 cases in the country surpassed three million on February 13, 2022, and the number of daily cases hit a record high of 33,406 on March 5, 2022. Malaysia’s COVID-19 restrictions were eased progressively over the course of 2022, with the country eventually reopening its borders and discontinuing the requirement for face masks. On May 5, 2023, the WHO ended the emergency status for COVID-19. However, COVID-19 is still a significant public health problem and will continue to challenge health systems worldwide long term. In December 2023, the Malaysian government reactivated the Heightened Alert System, an early intervention protocol based on the infection and death levels as well as the hospitalization rate, in response to a rise in the number of COVID-19 cases. As of December 28, 2023, an estimated 84.4% of Malaysia’s total population had received their second dose of the COVID-19 vaccine, an estimated 50.1% of the total population had received a third dose, and an estimated 2.5% of the total population had received a fourth dose.
In response to efforts to contain the spread of COVID-19, we implemented temporary measures and adjustments of work schemes to allow employees to work from home and collaborate remotely. We also took measures to reduce the impact of COVID-19, including upgrading our telecommuting system, monitoring employees’ health on a daily basis, and optimizing the technology system to support potential growth in user traffic.
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However, there have been occasional outbreaks of COVID-19 in various cities in Malaysia, and the Malaysian government may again take measures to keep COVID-19 in check. Consumers may have less disposable income and the merchants’ advertising budgets may experience a general decline or fluctuate, depending on factors beyond our control, such as the shelter-in-place restrictions due to COVID-19. Substantially all our revenue is concentrated in Malaysia. Consequently, our results of operations will likely be adversely, and may be materially, affected, to the extent that COVID-19 or any other epidemic harms the Malaysia and global economy in general. Specifically, prior to April 1, 2022, significant governmental measures implemented by the Malaysian government, including various stages of lockdowns, closures, quarantines, and travel bans, led to the store closure of some of our offline Merchants. As a result, although business in Malaysia had gradually resumed since April 1, 2022, our cash rebate service business was negatively affected to a certain extent, because the number of offline sales transactions between retail shoppers and retail merchants facilitated by us did not grow as much as we expected, leading to a lower amount of cash rebate service revenue than we expected during the fiscal years ended September 30, 2024, 2023, and 2022. However, our digital advertising service revenue was not significantly affected by COVID-19, because more people opted to use various online services since the beginning of COVID-19. From fiscal year 2023 to fiscal year 2024, the number of advertisers that used our digital advertising services declined from 31 to 2, due to market competition, and our revenue from digital advertising services declined. In addition, any resurgence of COVID-19 could negatively affect the execution of customer contracts and the collection of customer payments. The extent to which COVID-19 may impact us will depend on future developments, which are highly uncertain and cannot be predicted, including new information on the effectiveness of the mitigation strategies, the duration, spread, severity, and recurrence of COVID-19 and any COVID-19 variants and related travel advisories and restrictions, and the efficacy of COVID-19 vaccines, which may also take an extended period of time to be widely and adequately distributed.
Our business is geographically concentrated, which subjects us to greater risks from changes in local or regional conditions.
Substantially all of our current operations are located in Malaysia. Due to this geographic concentration, our financial condition and operating results are subject to greater risks from changes in general economic and other conditions in Malaysia, than the operations of more geographically diversified competitors. These risks include:
| ● | changes in economic conditions and unemployment rates; | |
| ● | changes in laws and regulations; | |
| ● | changes in the competitive environment; and | |
| ● | adverse weather conditions and natural disasters. |
As a result of the geographic concentration of our business, we face a greater risk of a negative impact on our business, financial condition, results of operations, and prospects in the event that Malaysia is more severely impacted by any such adverse condition, as compared to other countries.
Any negative publicity about us, our services, and our management may materially and adversely affect our reputation and business.
We may from time to time receive negative publicity about us, our management, or our business. Any such negative publicity may be the result of malicious harassment or unfair competition acts by third parties. We may also be subject to government or regulatory investigations (including investigations relating to advertising materials that are alleged to be illegal) as a result of such third-party conduct and may be required to spend significant time and incur substantial costs to defend ourselves against such third-party conduct, and we may not be able to conclusively refute any such allegations within a reasonable period of time, or at all. Harm to our reputation and confidence of advertisers and media can also arise for other reasons, including misconduct of our employees or any third-party business partners. Our reputation may be materially and adversely affected as a result of any negative publicity, which in turn may cause us to lose market share, advertising customers, industry partners, and other business partnerships.
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The proper functioning of our websites, mobile apps, and software is essential to our business. Any disruption to our information technology systems could materially affect our ability to maintain the satisfactory performance of our websites, mobile apps, and software.
The proper functioning of our websites, mobile applications, and software is essential to our business. The satisfactory performance, reliability, and availability of our information technology systems are critical to our ability to drive more Internet traffic to our advertising websites and mobile apps, provide effective digital advertising services for brands and retailers, and deliver satisfactory performance of our software. Our technology or infrastructure, however, may not function properly at all times. Any system interruptions caused by computer viruses, hacking, or other attempts to harm the systems could result in the unavailability or slowdown of our websites, mobile apps, or software and compromise the quality of the digital advertising services or software licensing business provided thereon. Our servers may also be vulnerable to computer viruses, physical or electronic break-ins, and similar disruptions, which could lead to system interruptions, website or mobile application slowdowns or unavailability, or loss of data. Any of such occurrences could cause severe disruption to our daily operations. As such, our reputation may be materially and adversely affected, our market share could decline, and we could be subject to liability claims.
If we sustain cyber-attacks or other privacy or data security incidents that result in security breaches, we could be subject to increased costs, liabilities, reputational harm, or other negative consequences.
Through our business operations, we collect large amounts of data regarding our Merchants and Members on the GETBATS website and mobile app and create a composite database of consumer spending behaviors by leveraging business data analysis technology. We also provide data management for micro, small, and medium-sized online and offline merchants to accurately organize their own customer data and accurate advertising. As such, our systems and the data stored thereon may be subject to security breach incidents. For example, our information technology may be subject to cyber-attacks, viruses, malicious software, break-ins, theft, computer hacking, phishing, employee error or malfeasance, or other security breaches. Hackers and data thieves are increasingly sophisticated and operate large-scale and complex automatic hacks. Experienced computer programmers and hackers may be able to penetrate our security controls, misappropriate or compromise sensitive proprietary or confidential information, or create system disruptions or cause shutdowns. They also may be able to develop and deploy malicious software programs that attack our systems or otherwise exploit any security vulnerabilities. The composite database stored in our systems may be vulnerable to security incidents or security attacks, acts of vandalism or theft, coordinated attacks by activist entities, misplaced or lost data, human errors, or other similar events that could negatively affect our systems and the data stored on or transmitted by those systems, including the data of our Merchants and Members on the GETBATS website and mobile app, as well as the data and information regarding our advertiser clients who have purchased our digital advertising services on the GETBATS website and mobile app and the SEEBATS website and mobile app before, and the participating merchants and consumers who used our payment solution services.
Although we have taken measures to protect sensitive data from unauthorized access, use, or disclosure, our protective measures may not be effective and our information technology may still be vulnerable to attacks. In the event of such attacks, the costs to eliminate or address the foregoing security threats and vulnerability before or after a cyber-incident could potentially be significant. Our remediation efforts may not be successful and could result in interruptions or delays of services. As threats related to cyber-attacks develop and grow, we may also find it necessary to take further steps to protect our data and infrastructure, which could be costly and therefore impact our results of operations. In the event that we are unable to prevent, detect, and remediate the foregoing security threats and vulnerabilities in a timely manner, our operations could be interrupted, or we could incur financial, legal, or reputational losses arising from misappropriation, misuse, leakage, falsification, or intentional or accidental release or loss of information maintained in our systems. The number and complexity of these threats continue to increase over time. Although we inspect our systems on a regular basis to prevent these events from occurring, the possibility of these events occurring cannot be eliminated entirely.
Compliance with Malaysia’s Personal Data Protection Act 2010, Personal Data Protection Order 2013, Personal Data Protection (Amendment) Act 2024, and any such existing or future data-privacy related laws, regulations, and governmental orders may entail significant expenses, result in challenges with cross-border data transfers, and could materially affect our business.
Our business and operations in Malaysia are subject to laws and regulations regarding data privacy and data protection pursuant to the Personal Data Protection Act 2010 (the “PDPA 2010”). In particular, the PDPA 2010 applies to any person who processes or has control over, or authorizes the processing of, any personal data regarding commercial transactions, except for any personal data processed outside of Malaysia and not intended to be further processed in Malaysia. Under the PDPA 2010, any person engaged in processing personal data shall take measures to protect the personal data from any loss, misuse, modification, unauthorized or accidental access, or disclosure, alteration, or destruction of personal data and to maintain the integrity and competence of the personnel having access to the personal data processed. Such personal data should not be kept longer than necessary for the fulfilment of the purpose for which it was to be processed and shall be destroyed or permanently deleted if it is no longer required. In addition, a data user who belongs to any of the classes of data users prescribed under the Personal Data Protection (Class of Data Users) Order 2013 (the “Order 2013”) shall be registered under the PDPA 2010 in order to process personal data. Further, the Personal Data Protection (Amendment) Act 2024 (the “PDPA Amendment Act”) has been gazetted, introducing significant amendments to the PDPA 2010. See “Item 4. Information on the Company—B. Business Overview—Regulations—Regulations Relating to Personal Data Protection.”
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Interpretation, application, and enforcement of such laws, rules, regulations, and governmental orders, such as the PDPA 2010 (and the amendments under the PDPA Amendment Act) and the Order 2013, evolve from time to time and their scope may continually change, through new legislation, amendments to existing legislation, and changes in enforcement. Compliance with the PDPA 2010 (and the amendments under the PDPA Amendment Act) and/or related implementing regulations and governmental orders could significantly increase the cost of providing our service offerings, require significant changes to our operations, or even prevent us from providing certain service offerings in Malaysia. Despite our efforts to comply with applicable laws, regulations, and other obligations relating to privacy, data protection, and information security, it is possible that our practices could fail to meet all of the requirements imposed on us by the PDPA 2010 (and the amendments under the PDPA Amendment Act) and/or related implementing regulations and government orders. Any failure on our part to comply with such laws, rules, regulations, governmental orders, or any other obligations relating to privacy, data protection, or information security, or any compromise of security that results in unauthorized access, use or release of personally identifiable information or other data, or the perception or allegation that any of the foregoing types of failure or compromise has occurred, could damage our reputation, discourage new and existing counterparties from contracting with us or result in investigations, fines, suspension, or other penalties by Malaysian government authorities and private claims or litigation, any of which could materially adversely affect our business, financial condition, and results of operations. Even if our practices are not subject to legal challenges, the perception of privacy concerns, whether or not valid, may harm our reputation and brand and adversely affect our business, financial condition, and results of operations. Moreover, the legal uncertainty created by the PDPA 2010 (and the amendments under the PDPA Amendment Act) and/or related implementing regulations and governmental orders could materially and adversely affect our ability, on favorable terms, to raise capital, including engaging in offerings of our securities in the U.S. market.
Seasonal fluctuations in advertising activities could have a material impact on our revenue, cash flow, and operating results.
Our revenue, cash flow, operating results, and other key operating and performance metrics may vary from quarter to quarter, due to the seasonal nature of our advertisers’ budgets and spending on advertising campaigns. For example, advertising spending tends to rise in holiday seasons with consumer holiday spending, or closer to end-of-year in fulfilment of their annual advertising budgets, which may lead to an increase in our revenue and cash flow during such periods. Moreover, advertising inventory in holiday seasons may be more expensive, due to increased demand for advertising inventory. While our historical revenue growth may have, to some extent, masked the impact of seasonality, if our growth rate declines or seasonal spending becomes more pronounced, seasonality could have a material impact on our revenue, cash flow, and operating results from period to period.
Unauthorized use of our intellectual property by third parties and expenses incurred in protecting our intellectual property rights may adversely affect our business, reputation, and competitive edge.
We regard our trademarks, patents, domain names, and similar intellectual property as important to our success, and we rely on a combination of intellectual property laws and contractual arrangements, including confidentiality and non-disclosure agreements to protect our proprietary rights. For details, please see “Item 4. Information on the Company—B. Business Overview—Intellectual Property.”
Despite these measures, any of our intellectual property rights could be challenged, invalidated, circumvented, or misappropriated, or such intellectual property may not be sufficient to provide us with competitive advantages. It may be difficult to maintain and enforce intellectual property rights in Malaysia. Statutory laws and regulations are subject to judicial interpretation and enforcement and may not be applied consistently. Confidentiality, invention assignment and non-compete agreements may be breached by counterparties, and there may not be adequate remedies available to us for any such breach. Accordingly, we may not be able to effectively protect our intellectual property rights or to enforce our contractual rights in all jurisdictions.
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Policing unauthorized use of our proprietary technology and other intellectual property is difficult and expensive, and litigation may be necessary in the future to enforce their intellectual property rights. Future litigation could result in substantial costs and diversion of our resources and could disrupt our business, as well as materially adversely affect our financial condition and results of operations. Further, despite the potentially substantial costs, we cannot assure you that we will prevail in such litigation.
Third parties may claim that we infringe their proprietary intellectual property rights, which could cause us to incur significant legal expenses and prevent us from promoting our services.
We cannot be certain that our operations or any aspects of our business do not or will not infringe upon or otherwise violate trademarks, patents, copyrights, know-how, or other intellectual property rights held by third parties. We may be from time to time in the future subject to legal proceedings and claims relating to the intellectual property rights of others. For example, we may face intellectual property infringement claims or other allegations by third parties for information or content displayed on, retrieved from or linked to, recorded, stored, or make accessible on our websites and mobile apps—in particular the SEEBATS website and mobile app, which featured movies licensed from a third-party content provider, and we have not been able to verify if the third-party content provider lawfully obtained or licensed all movies that it had licensed to us. Otherwise, we may be subject to allegations that we have infringed on the trademarks, copyrights, patents, and other intellectual property rights of third parties, including our competitors, or that we are involved in unfair trade practices. In addition, there may be third-party trademarks, patents, copyrights, know-how, or other intellectual property rights that are infringed by our products, services, or other aspects of our business without our awareness. Holders of such intellectual property rights may seek to enforce such intellectual property rights against us in various jurisdictions.
If any third-party infringement claims are brought against us, we may be forced to divert management’s time and other resources from our business and operations to defend against these claims, regardless of their merits. Additionally, the application and interpretation of intellectual property right laws and the procedures and standards for granting trademarks, patents, copyrights, know-how, or other intellectual property rights are evolving and may be uncertain, and we cannot assure you that courts or regulatory authorities would agree with our analysis. Such claims, even if they do not result in liability, may harm our reputation. If we were found to have violated the intellectual property rights of others, we may be subject to liability for our infringement activities or may be prohibited from using such intellectual property, and we may incur licensing fees or be forced to develop alternatives of our own. As a result, our business and financial performance may be materially and adversely affected.
If we fail to attract, recruit, or retain our key personnel, including our executive officers, senior management, and key employees, our ongoing operations and growth could be affected.
Our success also depends, to a large extent, on the efforts of our key personnel, including our executive officers, senior management, and other key employees who have valuable experience, knowledge, and connection in the cash rebates industry and the digital advertising industry. There is no assurance that these key personnel will not voluntarily terminate their employment with us. We do not carry, and do not intend to procure, key person insurance on any of our senior management team. The loss of any of our key personnel could be detrimental to our ongoing operations. Our success will also depend on our ability to attract and retain qualified personnel to manage our existing operations as well as our future growth. We may not be able to successfully attract, recruit, or retain key personnel, and this could adversely impact our growth. Moreover, we rely on our sales and marketing team to source new advertisers for our business growth. We have four sales and marketing personnel in total, as of the date of this annual report, who are responsible for pitching and soliciting advertisers to purchase our digital advertising services or merchants to join our cash rebate website and mobile app. If we are unable to attract, retain, and motivate our sales and marketing personnel, our business may be adversely affected.
Past and future acquisitions may have an adverse effect on our ability to manage our business and dilute shareholder value. We may fail to realize all of the anticipated benefits of the acquisitions, or those benefits may take longer to realize than expected.
In order to enhance our rebates and digital advertising systems, we have conducted 18 acquisitions of software modules since October 2023 and issued an aggregate of 50,664,072 Class A Ordinary Shares in connection with such acquisitions. We may acquire other businesses, technologies, services, or products that are complementary to our digital advertising and software licensing businesses. Our management believes that any future plans, proposals, or arrangements for issuance of new shares shall be dependent on our funding and/or development requirements.
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The acquisitions we have conducted and future acquisitions may expose us to potential risks, including risks associated with the integration of new operations, services, and personnel, unforeseen or hidden liabilities, the diversion of resources from our existing business and technology, our potential inability to generate sufficient revenue to offset new costs, the expenses of acquisitions, or the potential loss of or harm to relationships with both employees and customers resulting from our integration of new businesses.
We believe that there are significant benefits and synergies that may be realized through the acquisitions of the new software modules. However, the efforts to realize these benefits and synergies will be a complex process and may disrupt our existing operations if not implemented in a timely and efficient manner. The full benefits of the acquisitions may not be realized as expected or may not be achieved within the anticipated timeframes, or at all. Failure to achieve the anticipated benefits of the acquisitions could adversely affect our results of operations or cash flows, cause dilution to the earnings per share, and negatively impact the price of our Class A Ordinary Shares.
Any of the potential risks listed above could have a material adverse effect on our ability to manage our business, revenue, and net income. We may need to raise additional debt funding or sell additional equity securities to make such acquisitions. The raising of additional debt funding by our Company, if required, would result in increased debt service obligations and could result in additional operating and financing covenants, or liens on their assets, that would restrict their operations. Acquisitions typically involve the payment of a premium over book and market values, and, therefore, some dilution of our shares’ tangible book value and net income per ordinary share may occur in connection with any future transaction.
We may from time to time be subject to claims, controversies, lawsuits, and legal proceedings, which could adversely affect our business, prospects, results of operations, and financial condition.
We may from time to time become subject to or involved in various claims, controversies, lawsuits, and legal proceedings. However, claims and threats of lawsuits are subject to inherent uncertainties, and we are uncertain whether any of these claims would develop into a lawsuit. Lawsuits, or any type of legal proceeding, may cause our Company to incur defense costs, utilize a significant portion of our resources, and divert management’s attention from our day-to-day operations, any of which could harm our business. Any settlements or judgments against our Company could have a material adverse impact on our financial condition, results of operations, and cash flows. In addition, negative publicity regarding claims or judgments made against our Company may damage our reputation and may result in a material adverse impact on us.
We may be the subject of allegations, harassment, or other detrimental conduct by third parties, which could harm our reputation and cause us to lose market share, Members, or Merchants.
We may be subject to allegations by third parties or purported former employees, negative Internet postings, and other adverse public exposure on our business, operations, and staff compensation. We may also become the target of harassment or other detrimental conduct by third parties or disgruntled former or current employees. Such conduct may include complaints, anonymous, or otherwise, to regulatory agencies, media, or other organizations. We may be subject to government or regulatory investigation or other proceedings as a result of such third-party conduct and may be required to spend significant time and incur substantial costs to address such third-party conduct, and there is no assurance that we will be able to conclusively refute each of the allegations within a reasonable period of time, or at all. Additionally, allegations, directly or indirectly against our Company, may be posted on the Internet, including social media platforms, by anyone on an anonymous basis. Any negative publicity about our Company or our management can be quickly and widely disseminated. Social media platforms and devices immediately publish the content of their users’ posts, often without filters or checks on the accuracy of the content posted. The information posted may be inaccurate and adverse to our Company, and it may harm our reputation, business, or prospects. The harm may be immediate without affording us an opportunity for redress or correction. Our reputation may be negatively affected as a result of the public dissemination of negative and potentially false information about our business and operations, which in turn may cause us to lose market share, Members, or Merchants.
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Our current insurance policies may not provide adequate levels of coverage against all claims and we may incur losses that are not covered by our insurance.
We believe we maintain insurance coverage that is customary for businesses of our size and type. However, we may be unable to insure against certain types of losses or claims, or the cost of such insurance may be prohibitive. Uninsured losses or claims, if they occur, could have a material adverse effect on our reputation, business, results of operations, financial condition, or prospects.
Our use of AI, as well as applications, features, and functionality that we may introduce in the future, may result in difficulties, including with product development and integration, and may otherwise not prove to be efficient or profitable, may not be widely or timely accepted by our customers or the market, may expose us to intellectual property, cybersecurity, operational, and technological risks, or may otherwise adversely impact our business or operations, or subject us to possible litigation.
As we continue to diversify our product offerings, we utilize AI in connection with our business and in our solutions. We have begun to include AI capabilities in our products, including our AI Rebates Calculation Engine System and Data Management System, and we have entered into new partnerships to leverage these products, including licensing the AI Rebates Calculation Engine System. Given the short time that has elapsed since AI became commercially viable, the rapid pace of change in the AI space, and our limited experience with AI, we may experience any number of difficulties, including with respect to product development and integration with our existing offerings, IT systems, and service providers. Additionally, there are significant risks involved in utilizing AI and no assurance can be provided that the usage of AI will enhance our business or the business of our customers, or assist us in being more efficient or profitable. Further, AI may have errors or inadequacies that are not easily detectable. For example, certain AI products may utilize historical market or sector data in their analytics. To the extent that such historical data is not indicative of the current or future conditions in the applicable market or sector, or the AI fails to filter biases in the underlying data or collection methods, the usage of AI may lead us or our customers to make determinations on behalf of our business or our customers’ business that are based on such flawed data, including decisions, that may have an adverse effect. If AI is incorrectly designed or the data used to train it is incomplete, inadequate, or biased in some way, use of AI may inadvertently reduce efficiency or cause unintentional or unexpected outputs that are incorrect, do not match our or our customers’ business goals, do not comply with our or our customers’ policies, or interfere with the performance of our or our customers’ products, services, business, and reputation. Additionally, reliance on AI could pose ethical concerns and lead to a lack of human oversight and control, which could have negative implications for our organization or that of our customers. Any of the foregoing flaws in our or our service providers’ AI or AI-related products or any AI or AI-related products of others in our industry, whether actual or perceived, may adversely impact our business, reputation, operations, and product or service offerings.
Further, as we incorporate AI in our product and service offerings, including in new markets, we will face new sources of competition, new business models, and new partner, service provider, and customer relationships. In order to be successful, we will need to cultivate new industry relationships and strengthen existing relationships to bring new AI solutions and offerings to market, and the success of any AI or similar solutions we develop will depend on many factors, including market demand our ability to win and maintain customers, and the cost, performance, and perceived value of any such offerings we develop, as well as their compatibility with our existing offerings. As a result, there can be no assurance that any AI solutions we develop will be adopted by the market, or be profitable or viable. Our limited experience with respect to AI could limit our ability to successfully execute on this growth strategy or adapt to market changes. If we are unsuccessful in developing, integrating, and offering AI solutions, our business, results of operations, and financial condition could be adversely affected.
In addition, the use of AI may expose us to additional intellectual property, cybersecurity, operational, and technological risks. The technologies underlying AI and its use cases are subject to a variety of laws, including intellectual property, privacy, consumer protection, and federal equal opportunity laws. If we do not have sufficient rights to use the data on which AI relies, we may incur liability through the violation of such laws, third-party privacy or other rights, or contracts to which we are a party. Furthermore, the technologies underlying AI are complex and rapidly developing, and as a result, it is not possible to predict all of the legal, operational, or technological risks related to the use of AI. Moreover, AI is the subject of evolving review by various governmental and regulatory agencies, including the SEC, the U.S. Federal Trade Commission, and Malaysian regulatory bodies, and changes in laws, rules, directives, and regulations governing the use of AI may adversely affect the ability of our business to use AI.
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Risks Relating to Our Class A Ordinary Shares and the Trading Market
Because we can issue additional Class A Ordinary Share after the Share Capital Increase, shareholders of our Class A Ordinary Shares may incur immediate dilution and experience further dilution.
On October 23, 2024, our shareholders approved, among other resolutions, the Share Consolidation, as defined below, and the Share Capital Increase, as defined below. Beginning with the opening of trading on October 31, 2024, our Class A Ordinary Shares have been trading on a post-Share Consolidation basis on Nasdaq. Upon the completion of the Share Consolidation, each of the 870,200,000 authorized Class A ordinary shares (including all issued Class A ordinary shares and any unissued Class A ordinary shares) were each be consolidated on a 16:1 basis, such that the Class A ordinary shares were consolidated from (x) 870,200,000 Class A ordinary shares to (y) 54,387,500 Class A Ordinary Shares of $0.018 par value each. With effect immediately following the Share Consolidation, our authorized Class A ordinary shares were increased from 54,387,500 Class A Ordinary Shares of $0.018 par value each (after the Class A Ordinary Share Consolidation) to 543,875,000 Class A Ordinary Shares of $0.018 par value each. As of the date of this annual report, 42,471,204 Class A Ordinary Shares are issued and outstanding.
We believe that any future plans, proposals, or arrangements for issuance of new shares shall be dependent on the Company’s funding and/or development requirements. Nevertheless, in the foreseeable future, we may issue more shares that result from the proposed increase in authorized share capital to meet our system enhancement needs. Our board of directors has the authority to cause us to issue additional Class A Ordinary Shares without consent of any of our shareholders. Consequently, shareholders may experience more dilution in their ownership of our shares in the future. The perceived risk of dilution may cause our shareholders to sell their shares, which may cause a decline in our share price. Moreover, the perceived risk of dilution and the resulting downward pressure on our share price could encourage investors to engage in short sales of our shares. By increasing the number of shares offered for sale, material amounts of short selling could further contribute to progressive price declines in our shares.
The sale of our Class A Ordinary Shares could encourage short sales by third parties, which could contribute to the future decline of our shares price.
As of the date of this annual report, we have issued an aggregate of 38,564,070 Class A Ordinary Shares in connection with our acquisitions since October 2023. In many circumstances, large issuances of equity for companies have the potential to cause a significant downward pressure on the price of ordinary shares. This is especially the case if the shares being placed into the market exceed the market’s ability to take up the increased share issuance. Such an event could place further downward pressure on the price of our Class A Ordinary Shares. Regardless of our activities, the opportunity exists for short sellers and others to contribute to the future decline of our share price. If there are significant short sales of our Class A Ordinary Shares, the price decline that would result from our acquisition activities will cause the share price to decline more, which may cause other shareholders of our Class A Ordinary Shares to sell their shares, thereby contributing to sales of Class A Ordinary Shares in the market. We may continue executing acquisition transactions of the similar size and frequency, and if there are many more of our Class A Ordinary Shares on the market for sale than the market will absorb, the price of our Class A Ordinary Shares will likely further decline, which could result in our inability to meet the minimum closing bid price required for continued listing on Nasdaq set forth in Nasdaq Listing Rule 5550(a)(2).
Our dual-class voting structure will limit your ability to influence corporate matters and could discourage others from pursuing any change of control transactions that holders of our Class A Ordinary Shares may view as beneficial.
Our authorized share capital is divided into Class A Ordinary Shares and Class B Ordinary Shares. Holders of Class A Ordinary Shares are entitled to one vote per share, while holders of Class B Ordinary Shares are entitled to 100 votes per share. Each Class B Ordinary Share is convertible into 10 Class A Ordinary Share at any time by the holder thereof, while Class A Ordinary Shares are not convertible into Class B Ordinary Shares under any circumstances. The holder of Class B Ordinary Shares has the ability to control matters requiring shareholders’ approval, including any amendment of our memorandum and articles of association. Any future issuances of Class B Ordinary Shares may be dilutive to the voting power of holders of Class A Ordinary Shares. Any conversions of Class B Ordinary Shares into Class A Ordinary Shares may dilute the percentage ownership of the existing holders of Class A Ordinary Shares within their class of Ordinary Shares. Such conversions may increase the aggregate voting power of the existing holders of Class A Ordinary Shares. In the event that we have multiple holders of Class B Ordinary Shares in the future and certain of them convert their Class B Ordinary Shares into Class A Ordinary Shares, the remaining holders who retain their Class B Ordinary Shares may experience increases in their relative voting power.
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Xiaoping Chen, through Nevis, beneficially owns 100% of our issued Class B Ordinary Shares. These Class B Ordinary Shares constitutes 1.44% of our total issued and outstanding share capital and 59.45% of the aggregate voting power of our total issued and outstanding share capital due to the disparate voting powers associated with our dual-class share structure.
As a result of the dual-class share structure and the concentration of ownership, the holder of Class B Ordinary Shares has considerable influence over matters such as decisions regarding mergers and consolidations, election of directors, and other significant corporate actions. Such holder may take actions that are not in the best interest of us or our other shareholders. This concentration of ownership may discourage, delay, or prevent a change in control of our Company, which could have the effect of depriving our other shareholders of the opportunity to receive a premium for their shares as part of a sale of our Company and may reduce the price of our Class A Ordinary Shares. This concentrated control will limit your ability to influence corporate matters and could discourage others from pursuing any potential merger, takeover, or other change of control transactions that holders of Class A Ordinary Shares may view as beneficial.
The dual-class structure of our Ordinary Shares may adversely affect the trading market for our Class A Ordinary Shares.
Certain shareholder advisory firms have announced changes to their eligibility criteria for inclusion of shares of public companies on certain indices, including the S&P 500, to exclude companies with multiple classes of shares and companies whose public shareholders hold no more than 5% of total voting power from being added to such indices. In addition, several shareholder advisory firms have announced their opposition to the use of multiple class structures. As a result, the dual-class structure of our Ordinary Shares may prevent the inclusion of our Class A Ordinary Shares in such indices and may cause shareholder advisory firms to publish negative commentary about our corporate governance practices or otherwise seek to cause us to change our capital structure. Any such exclusion from indices could result in a less active trading market for our Class A Ordinary Shares. Any actions or publications by shareholder advisory firms critical of our corporate governance practices or capital structure could also adversely affect the value of our Class A Ordinary Shares.
If we fail to implement and maintain an effective system of internal controls or fail to remediate the material weaknesses in our internal control over financial reporting that have been identified, we may fail to meet our reporting obligations or be unable to accurately report our results of operations or prevent fraud, and investor confidence and the market price of our Class A Ordinary Shares may be materially and adversely affected.
We are subject to reporting obligations under U.S. securities laws. The SEC adopted rules pursuant to Section 404 of the Sarbanes-Oxley Act of 2002 requiring every public company to include a management report on such company’s internal control over financial reporting in its annual report, which contains management’s assessment of the effectiveness of its internal control over financial reporting.
In preparing our consolidated financial statements as of and for the fiscal year ended September 30, 2024, we have identified material weaknesses in our internal control over financial reporting, as defined in the standards established by the Public Company Accounting Oversight Board, and other control deficiencies. The material weaknesses identified included (i) a lack of accounting staff and resources with appropriate knowledge of Generally Accepted Accounting Principles (“U.S. GAAP”) and SEC reporting and compliance requirements; and (ii) certain audit adjustments proposed by the auditor and recorded by our Company into the financial statements. Following the identification of the material weaknesses and control deficiencies, we plan to continue to take remedial measures including (i) hiring more qualified accounting personnel with relevant U.S. GAAP and SEC reporting experience and qualifications to strengthen the financial reporting function and to set up a financial and system control framework; (ii) implementing regular and continuous U.S. GAAP accounting and financial reporting training programs for our accounting and financial reporting personnel; and (iii) engaging an external consulting firm to assist us with assessment of Sarbanes-Oxley compliance requirements and improvement of overall internal control. However, the implementation of these measures may not fully address the material weaknesses in our internal control over financial reporting. Our failure to correct the material weaknesses or our failure to discover and address any other material weaknesses or control deficiencies could result in inaccuracies in our financial statements and could also impair our ability to comply with applicable financial reporting requirements and related regulatory filings on a timely basis. As a result, our business, financial condition, results of operations, and prospects, and the trading price of our Class A Ordinary Shares, may be materially and adversely affected. Moreover, ineffective internal control over financial reporting significantly hinders our ability to prevent fraud.
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Substantial future sales of our Class A Ordinary Shares or the anticipation of future sales of our Class A Ordinary Shares in the public market could cause the price of our Class A Ordinary Shares to decline.
The market price of our Class A Ordinary Shares could decline as a result of sales of substantial amounts of our Class A Ordinary Shares in the public market, or the perception that these sales could occur. In addition, these factors could make it more difficult for us to raise funds through future offerings of our Class A Ordinary Shares. An aggregate of 74,571,204 Class A Ordinary Shares are issued and outstanding as of the date of this annual report and 21,513,388 are freely tradable. The remaining Ordinary Shares will be “restricted securities” as defined in Rule 144. These Class A Ordinary Shares may be sold without registration under the Securities Act to the extent permitted by Rule 144 or other exemptions under the Securities Act.
On October 5, 2023, we entered into a sales agreement with A.G.P/Alliance Global Partners (“A.G.P.” or “Sales Agent”), to commence an at-the-market offering pursuant to which we may offer and sell, from time to time, through or to the Sales Agent, our ordinary shares, having an aggregate gross offering price of up to $30 million. Ordinary shares (now redesignated as Class A Ordinary Shares) are offered under our registration statement on Form F-3 (File No. 333-274484), initially filed with the SEC on September 12, 2023, and declared effective on September 28, 2023, and pursuant to a prospectus supplement to the registration statement filed with the SEC on October 5, 2023. As of the date of this annual report, the Company has issued 119,984 ordinary shares in the offering with net proceeds of $119,388.
We do not intend to pay dividends for the foreseeable future.
We currently intend to retain any future earnings to finance the operation and expansion of our business, and we do not expect to declare or pay any dividends in the foreseeable future. As a result, you may only receive a return on your investment in our Class A Ordinary Shares if the market price of our Class A Ordinary Shares increases.
If securities or industry analysts do not publish research or reports about our business, or if the publish a negative report regarding our Class A Ordinary Shares, the price of our Class A Ordinary Shares and trading volume could decline.
Any trading market for our Class A Ordinary Shares may depend in part on the research and reports that industry or securities analysts publish about us or our business. We do not have any control over these analysts. If one or more of the analysts who cover us downgrade us, the price of our Class A Ordinary Shares would likely decline. If one or more of these analysts cease coverage of our Company or fail to regularly publish reports on us, we could lose visibility in the financial markets, which could cause the price of our Class A Ordinary Shares and the trading volume to decline.
The trading price of our Class A Ordinary Shares is likely to be volatile, which could result in substantial losses to our investors.
The trading price of our Class A Ordinary Shares is likely to continue to be volatile and could fluctuate widely due to factors beyond our control. This may happen because of broad market and industry factors, including the performance and fluctuation of the market prices of other companies with business operations overseas that have listed their securities in the United States. The securities of some of these companies have experienced significant volatility since their initial public offerings, including, in some cases, substantial price declines in their trading prices. The trading performances of other companies’ securities after their offerings may affect the attitudes of investors toward companies listed in the United States in general and consequently may impact the trading performance of our Class A Ordinary Shares, regardless of our actual operating performance.
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In addition to market and industry factors, the price and trading volume for our Class A Ordinary Shares may be highly volatile for factors specific to our own operations, including the following:
| ● | our operating and financial performance; | |
| ● | quarterly variations in the rate of growth of our financial indicators, such as net income per share, net income, and revenue; | |
| ● | the public reaction to our press releases, our other public announcements, and our filings with the SEC; | |
| ● | strategic actions by our competitors; | |
| ● | changes in revenue or earnings estimates, or changes in recommendations or withdrawal of research coverage, by equity research analysts; | |
| ● | speculation in the press or investment community; | |
| ● | the failure of research analysts to cover our Class A Ordinary Shares; | |
| ● | sales of our Class A Ordinary Shares by us or other shareholders, or the perception that such sales may occur; | |
| ● | changes in accounting principles, policies, guidance, interpretations, or standards; | |
| ● | additions or departures of key management personnel; | |
| ● | actions by our shareholders; | |
| ● | domestic and international economic, legal, and regulatory factors unrelated to our performance; and | |
| ● | the realization of any risks described under this “Risk Factors” section. |
Any of these factors may result in large and sudden changes in the volume and price at which our Class A Ordinary Shares will trade.
In the past, shareholders of public companies have often brought securities class action suits against those companies following periods of instability in the market price of their securities. If we were involved in a class action suit, it could divert a significant amount of our management’s attention and other resources from our business and operations and require us to incur significant expenses to defend the suit, which could harm our results of operations. Any such class action suit, whether or not successful, could harm our reputation and restrict our ability to raise capital in the future. In addition, if a claim is successfully made against us, we may be required to pay significant damages, which could have a material adverse effect on our financial condition and results of operations.
The requirements of being a public company may strain our resources and divert management’s attention.
As a public company, we are subject to the reporting requirements of the Exchange Act, the Sarbanes-Oxley Act of 2002, or the “Sarbanes-Oxley Act,” the Dodd-Frank Wall Street Reform and Consumer Protection Act, the listing requirements of Nasdaq, and other applicable securities rules and regulations. Despite recent reforms made possible by the Jumpstart Our Business Startups Act of 2012, or the “JOBS Act,” compliance with these rules and regulations will nonetheless increase our legal, accounting, and financial compliance costs and investor relations and public relations costs, make some activities more difficult, time-consuming, or costly, and increase demand on our systems and resources, particularly after we are no longer an “emerging growth company.” The Exchange Act requires, among other things, that we file annual and current reports with respect to our business and operating results as well as proxy statements.
As a result of disclosure of information in the Form 20-F and in filings required of a public company, our business and financial condition are more visible, which we believe may result in threatened or actual litigation, including by competitors and other third parties. If such claims are successful, our business and operating results could be harmed, and even if the claims do not result in litigation or are resolved in our favor, these claims, and the time and resources necessary to resolve them, could divert the resources of our management and adversely affect our business, brand and reputation and results of operations.
Being a public company and these new rules and regulations make it more expensive for us to obtain director and officer liability insurance, and we may be required to accept reduced coverage or incur substantially higher costs to obtain coverage. These factors could also make it more difficult for us to attract and retain qualified members of our board of directors, particularly to serve on our audit committee and compensation committee, and qualified executive officers.
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If we cease to qualify as a foreign private issuer, we would be required to comply fully with the reporting requirements of the Exchange Act applicable to U.S. domestic issuers, and we would incur significant additional legal, accounting, and other expenses that we would not incur as a foreign private issuer.
As a foreign private issuer, we are exempt from the rules under the Exchange Act prescribing the furnishing and content of proxy statements, and our officers, directors and principal shareholders are exempt from the reporting and short-swing profit recovery provisions contained in Section 16 of the Exchange Act. In addition, we are not required under the Exchange Act to file periodic reports and financial statements with the SEC as frequently or as promptly as United States domestic issuers, and we are not required to disclose in our periodic reports all of the information that United States domestic issuers are required to disclose. While we currently are qualified as a foreign private issuer, we may cease to qualify as a foreign private issuer in the future, in which case we would incur significant additional expenses that could have a material adverse effect on our results of operations.
Because we are a foreign private issuer and have taken advantage of exemptions from certain Nasdaq corporate governance standards applicable to U.S. issuers, you will have less protection than you would have if we were a domestic issuer.
As an exempted company limited by shares incorporated under the laws of the Cayman Islands, we are subject to the Nasdaq corporate governance listing standards. However, Nasdaq rules permit a foreign private issuer like us to follow the corporate governance practices of its home country. Certain corporate governance practices in the Cayman Islands, which is our home country, may differ significantly from the Nasdaq corporate governance listing standards. We have relied on and plan to rely on home country practice with respect to our corporate governance. Specifically, we have elected to be exempt from the requirements under Nasdaq Listing Rule 5635 to obtain shareholder approval for (i) the issuance 20% or more of our outstanding ordinary shares or voting power in a private offering, (ii) the issuance of securities pursuant to a stock option or purchase plan to be established or materially amended or other equity compensation arrangement made or materially amended, (iii) the issuance of securities when the issuance or potential issuance will result in a change of control of our Company, and (iv) certain acquisitions in connection with the acquisition of the stock or assets of another company. As a result, our shareholders may be afforded less protection than they otherwise would enjoy under the Nasdaq corporate governance listing standards applicable to U.S. domestic issuers.
If we cannot satisfy, or continue to satisfy, the continued listing requirements and other rules of the Nasdaq Capital Market, our securities may be delisted, which could negatively impact the price of our securities and your ability to sell them.
Our securities are listed on the Nasdaq Capital Market. We cannot assure you that our securities will continue to be listed on the Nasdaq Capital Market. In order to maintain our listing on the Nasdaq Capital Market, we are required to comply with certain rules of the Nasdaq Capital Market, including those regarding minimum stockholders’ equity, minimum share price, minimum market value of publicly held shares, and various additional requirements. Even if we currently meet the listing requirements and other applicable rules of the Nasdaq Capital Market, we may not be able to continue to satisfy these requirements and applicable rules. If we are unable to satisfy the Nasdaq Capital Market criteria for maintaining our listing, our securities could be subject to delisting.
If the Nasdaq Capital Market subsequently delists our securities from trading, we could face significant consequences, including:
| ● | a limited availability for market quotations for our securities; | |
| ● | reduced liquidity with respect to our securities; | |
| ● | a determination that our Class A Ordinary Shares are a “penny stock,” which will require brokers trading in our Class A Ordinary Shares to adhere to more stringent rules and possibly result in a reduced level of trading activity in the secondary trading market for our Class A Ordinary Shares; | |
| ● | limited amount of news and analyst coverage; and | |
| ● | a decreased ability to issue additional securities or obtain additional financing in the future. |
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Anti-takeover provisions in our articles of association may discourage, delay, or prevent a change in control.
Some provisions of our articles of association may discourage, delay, or prevent a change in control of our Company or management that shareholders may consider favorable, including, among other things, the following:
| ● | provisions that authorize our board of directors to issue shares with preferred, deferred or other special rights or restrictions without any further vote or action by our shareholders; and | |
| ● | provisions that restrict the ability of our shareholders to call shareholder meetings. |
Our board of directors may decline to register transfers of Ordinary Shares in certain circumstances.
Our board of directors may, in its sole discretion, decline to register any transfer of any Ordinary Share which is not fully paid up or on which we have a lien. Our directors may also decline to register any transfer of any Ordinary Share unless (i) the instrument of transfer is lodged with us, accompanied by the certificate for the shares to which it relates and such other evidence as our board of directors may reasonably require to show the right of the transferor to make the transfer; (ii) the instrument of transfer is in respect of only one class of shares; (iii) the instrument of transfer is properly stamped, if required; (iv) in the case of a transfer to joint holders, the number of joint holders to whom the share is to be transferred does not exceed four; (v) the shares transferred are free of any lien in favor of us; or (vi) a fee of such maximum sum as the Nasdaq Capital Market may determine to be payable, or such lesser sum as our board of directors may from time to time require, is paid to us in respect thereof.
If our directors refuse to register a transfer they shall, within three months after the date on which the instrument of transfer was lodged, send to each of the transferor and the transferee notice of such refusal. The registration of transfers may, on 14 days’ notice being given by advertisement in one or more newspapers or by electronic means, be suspended and the register closed at such times and for such periods as our board of directors may from time to time determine, provided, however, that the registration of transfers shall not be suspended nor the register closed for more than 30 days in any year.
This, however, will not affect market transactions of the Class A Ordinary Shares purchased by investors in a public offering. Where the Class A Ordinary Shares are listed on a stock exchange, the Class A Ordinary Shares may be transferred without the need for a written instrument of transfer, if the transfer is carried out in accordance with the rules of the stock exchange and other requirements applicable to the Class A Ordinary Shares listed on the stock exchange.
We are an “emerging growth company” within the meaning of the Securities Act, and if we take advantage of certain exemptions from disclosure requirements available to emerging growth companies, this will make it more difficult to compare our performance with other public companies.
We are an “emerging growth company” within the meaning of the Securities Act, as modified by the JOBS Act. Section 102(b)(1) of the JOBS Act exempts emerging growth companies from being required to comply with new or revised financial accounting standards until private companies (that is, those that have not had a Securities Act registration statement declared effective or do not have a class of securities registered under the Exchange Act) are required to comply with the new or revised financial accounting standards. The JOBS Act provides that a company can elect to opt out of the extended transition period and comply with the requirements that apply to non-emerging growth companies but any such an election to opt out is irrevocable. We have elected not to opt out of such extended transition period, which means that when a standard is issued or revised and it has different application dates for public or private companies, we, as an emerging growth company, can adopt the new or revised standard at the time private companies adopt the new or revised standard. This will make comparison of our financial statements with another public company which is neither an emerging growth company nor an emerging growth company which has opted out of using the extended transition period difficult or impossible because of the potential differences in accounting standards used.
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Because we are an “emerging growth company,” we may not be subject to requirements that other public companies are subject to, which could affect investor confidence in us and our Class A Ordinary Shares.
For as long as we remain an “emerging growth company,” as defined in the JOBS Act, we will elect to take advantage of certain exemptions from various reporting requirements that are applicable to other public companies that are not “emerging growth companies,” including not being required to comply with the auditor attestation requirements of Section 404 of the Sarbanes-Oxley Act, reduced disclosure obligations regarding executive compensation in our periodic reports and proxy statements, and exemptions from the requirements of shareholder approval of any golden parachute payments not previously approved. Because of these lessened regulatory requirements, our shareholders would be left without information or rights available to shareholders of more mature companies. If some investors find our Class A Ordinary Shares less attractive as a result, there may be a less active trading market for our Class A Ordinary Shares and our share price may be more volatile.
You may have difficulty enforcing judgments against us.
We are incorporated under the laws of the Cayman Islands as an exempted company limited by shares. Currently, the vast majority of our operations are conducted in Malaysia, and almost all of our assets are and will be located outside of the United States. In addition, almost all of our officers and directors are nationals and residents of a country other than the United States, and almost all of their assets are located outside the United States. As a result, it may be difficult or impossible for you to bring an action against us or against these individuals in the United States in the event that you believe we have violated your rights, either under United States federal or state securities laws or otherwise, or if you have a claim against us. Even if you are successful in bringing an action of this kind, the laws of the Cayman Islands and of Malaysia may not allow you to enforce a judgment against our assets or the assets of our directors and officers.
The laws of the Cayman Islands may not provide our shareholders with benefits comparable to those provided to shareholders of corporations incorporated in the United States.
Our corporate affairs are governed by our memorandum and articles of association, by the Companies Act (as amended) of the Cayman Islands (the “Cayman Companies Act”) and by the common law of the Cayman Islands. The rights of shareholders to take action against our directors, actions by minority shareholders, and the fiduciary responsibilities of our directors to us under Cayman Islands law are to a large extent governed by the common law of the Cayman Islands. The common law in the Cayman Islands is derived in part from comparatively limited judicial precedent in the Cayman Islands and from English common law. Decisions of the Privy Council (which is the final Court of Appeal for British overseas territories such as the Cayman Islands) are binding on a court in the Cayman Islands. Decisions of the English courts, and particularly the Supreme Court and the Court of Appeal are generally of persuasive authority but are not binding in the courts of the Cayman Islands. Decisions of courts in other Commonwealth jurisdictions are similarly of persuasive but not binding authority. The rights of our shareholders and the fiduciary responsibilities of our directors under Cayman Islands law are not as clearly established as they would be under statutes or judicial precedents in the United States. In particular, the Cayman Islands has a less developed body of securities laws relative to the United States. Therefore, our public shareholders may have more difficulty protecting their interests in the face of actions by our management, directors, or controlling shareholders than would shareholders of a corporation incorporated in a jurisdiction in the United States.
You may be unable to present proposals before annual general meetings or extraordinary general meetings not called by shareholders.
Cayman Islands law provides shareholders with only limited rights to requisition a general meeting and does not provide shareholders with any right to put any proposal before a general meeting. These rights, however, may be provided in a company’s articles of association. Our articles of association allow our shareholders holding shares which carry in aggregate not less than one-third of all votes attaching to all of our issued and outstanding shares, to requisition a general meeting of our shareholders, in which case our chairman or a majority of our directors are obliged to call such meeting. Advance notice of at least seven calendar days is required for the convening of any general meeting of our shareholders. A quorum required for a meeting of shareholders consists of at least one shareholder, present in person or by proxy, holding shares which carry in aggregate not less than one-third of all votes attaching to all of our shares in issue and entitled to vote at such meeting.
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If we are classified as a passive foreign investment company, United States taxpayers who own our Class A Ordinary Shares may have adverse United States federal income tax consequences.
A non-U.S. corporation such as ourselves will be classified as a passive foreign investment company, which is known as a PFIC, for any taxable year if, for such year, either:
| ● | at least 75% of our gross income for the year is passive income; or | |
| ● | the average percentage of our assets (determined at the end of each quarter) during the taxable year which produce passive income or which are held for the production of passive income is at least 50%. |
Passive income generally includes dividends, interest, rents and royalties (other than rents or royalties derived from the active conduct of a trade or business), and gains from the disposition of passive assets.
If we are determined to be a PFIC for any taxable year (or portion thereof) that is included in the holding period of a U.S. taxpayer who holds our Class A Ordinary Shares, the U.S. taxpayer may be subject to increased U.S. federal income tax liability and may be subject to additional reporting requirements.
Depending on the amount of assets held for the production of passive income, it is possible that, for our 2024 taxable year or for any subsequent year, more than 50% of our assets may be assets which produce passive income, in which case we would be deemed a PFIC, which could have adverse U.S. federal income tax consequences for U.S. taxpayers who are shareholders. We will make this determination following the end of any particular tax year.
For purposes of the PFIC analysis, in general, a non-U.S. corporation is deemed to own its pro rata share of the gross income and assets of any entity in which it is considered to own at least 25% of the equity by value.
For a more detailed discussion of the application of the PFIC rules to us and the consequences to U.S. taxpayers if we were or are determined to be a PFIC, see “Item 10. Additional Information—E. Taxation—United States Federal Income Taxation—PFIC.”
Our shareholders may be held liable for claims by third parties against us to the extent of distributions received by them upon redemption of their shares.
If we are forced to enter into an insolvency liquidation, any distributions received by shareholders could be viewed as an unlawful payment if it was proved that immediately following the date on which the distribution was made, we were unable to pay our debts as they fall due in the ordinary course of business. As a result, a liquidator could seek to recover some or all amounts received by our shareholders. Furthermore, our directors may be viewed as having breached their fiduciary duties to us or our creditors and/or may have acted in bad faith, thereby exposing themselves and our Company to claims, by paying public shareholders from the trust account prior to addressing the claims of creditors. We cannot assure you that claims will not be brought against us for these reasons. We and our directors and officers who knowingly and willfully authorized or permitted any distribution to be paid out of our share premium account while we were unable to pay our debts as they fall due in the ordinary course of business would be guilty of an offence and may be liable for a fine of $18,292.68 and to imprisonment for five years in the Cayman Islands.
Item 4. INFORMATION ON THE COMPANY
A. History and Development of the Company
Corporate History and Structure
Starbox Berhad was established on July 24, 2019, as a limited liability company organized under the laws of Malaysia. Starbox Berhad holds 100% of the equity interests in the following entities: (i) StarboxSB, which was established in Kuala Lumpur, Malaysia on July 23, 2019; (ii) StarboxGB, which was established in Kuala Lumpur, Malaysia on July 24, 2019; and (iii) StarboxPB, which was formed in Kuala Lumpur, Malaysia, on May 21, 2019.
On September 13, 2021, we incorporated Starbox Group as an exempted company limited by shares under the laws of the Cayman Islands. On November 17, 2021, Starbox Group acquired 100% of the equity interests in Starbox Berhad from its original shareholders. Consequently, Starbox Group, through a restructuring which is accounted for as a reorganization of entities under common control, became the ultimate holding company of all other entities mentioned above. On June 8, 2022, we undertook a series of corporation actions, including a reverse split of our outstanding ordinary shares, a reverse split of our authorized and unissued preferred shares, and an increase in our authorized share capital.
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At Starbox Group’s 2024 annual general meeting of the shareholders held on June 27, 2024, the shareholders approved and adopted, among other resolutions, (1) as an ordinary resolution, the establishment and designation of two new classes of ordinary shares of Starbox Group, being Class A Ordinary Shares and Class B Ordinary Shares; and (2) as an ordinary resolution, the redesignation of: (i) the 12,800,000 authorized and issued ordinary shares held by Nevis (the “Nevis Shares”) as Class B Ordinary Shares; (ii) 161,704,984 of the authorized and issued ordinary shares, not including the Nevis Shares, as Class A Ordinary Shares; and (iii) 708,495,016 of the authorized but unissued ordinary shares as Class A Ordinary Shares (items (i) to (iii), together, the “Share Restructure”). Pursuant to the resolutions, (i) holders of Class A Ordinary Shares and Class B Ordinary Shares have the same rights except for voting and conversion rights; (ii) in respect of all matters subject to vote at general meetings of the Company, each holder of Class A Ordinary Shares is entitled to one vote per one Class A Ordinary Share and each holder of Class B Ordinary Shares is entitled to 100 votes per one Class B Ordinary Share; (iii) Class A Ordinary Shares are not convertible into shares of any other class; and (iv) Class B Ordinary Shares are convertible into Class A Ordinary Shares at any time after issuance at the option of the holder, and each one Class B Ordinary Share is convertible into 10 Class A Ordinary Shares.
On October 23, 2024, our shareholders approved the following corporate actions: (1) (a) each of the 870,200,000 authorized, issued or unissued, Class A ordinary shares were consolidated on a 16:1 basis to 54,387,500 Class A Ordinary Shares of $0.018 par value each; (b) each of the 12,800,000 authorized Class B ordinary shares, issued or unissued, were consolidated on a 16:1 basis to 800,000 Class B Ordinary Shares of $0.018 par value each; and (c) each of the 5,000,000 authorized and unissued preferred shares were consolidated on a 16:1 basis to 312,500 Preferred Shares of $0.018 par value each ((a) to (c) together, the “Share Consolidation”); and (2) with effect immediately following the Share Consolidation, the Company’s authorized share capital was increased from (a) $999,000 divided into 55,500,000 shares (immediately after the Share Consolidation), comprising (i) 54,387,500 Class A ordinary shares of $0.018 par value each, (ii) 800,000 Class B ordinary shares of $0.018 par value each, and (iii) 312,500 preferred shares of $0.018 par value each, to (b) $9,990,000 divided into 555,000,000 shares, comprising (i) 543,875,000 Class A Ordinary Shares of $0.018 par value each, (ii) 8,000,000 Class B Ordinary Shares of $0.018 par value each, and (iii) 3,125,000 Preferred Shares of $0.018 par value each (the “Share Capital Increase”). Beginning with the opening of trading on October 31, 2024, our Class A Ordinary Shares have been trading on a post-Share Consolidation basis on Nasdaq. No fractional shares were issued in connection with the Share Consolidation. Any fractional shares resulting from the Share Consolidation were rounded up such that each shareholder received one ordinary share in lieu of the fractional share that would have resulted from the Share Consolidation.
At-the-Market Offering
On October 5, 2023, we entered into a sales agreement with A.G.P, to commence an at-the-market offering, pursuant to which we may offer and sell, from time to time, through or to the Sales Agent, the ordinary shares, having an aggregate gross offering price of up to $30 million.
Ordinary shares are offered under our registration statement on Form F-3 (File No. 333-274484), initially filed with the SEC on September 12, 2023, and declared effective on September 28, 2023, and pursuant to a prospectus supplement to the registration statement filed with the SEC on October 5, 2023.
As of the date of this annual report, the Sales Agent has sold an aggregate of 119,984 ordinary shares at an average offering price of $1.0289 per share for a total of $123,452 gross proceeds, out of which we have paid the Sales Agent $4,064 as the commission fee and other expenses and received $119,388.
Acquisitions of ProSeeds, Trade Router, Carnegie Hill, and Rainbow Worldwide
On October 26, 2023, Starbox Group, as the issuer, and Starbox International, as the purchaser, entered into a share sale agreement with the three then shareholders of ProSeeds to acquire 100% of the issued and paid-up share capital in ProSeeds. In consideration therefor, Starbox Group issued to the three then shareholders of ProSeeds an aggregate of 750,000 ordinary shares given the effect of Share Consolidation, on November 13, 2023, and such ordinary shares were redesignated as Class A Ordinary Shares after the Share Restructure.
On January 26, 2024, Starbox Group, as the issuer, and Starbox International, as the purchaser, entered into a share sale agreement with the four then shareholders of Trade Router acquire 100% of the issued and paid-up share capital in Trade Router. In consideration therefor, Starbox Group issued to the four then shareholders of Trade Router an aggregate of 500,000 ordinary shares given the effect of Share Consolidation, on February 19, 2024, and such ordinary shares were redesignated as Class A Ordinary Shares after the Share Restructure.
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On March 7, 2024, Starbox Group, as the issuer, and Irace Technology, as the purchaser, entered into a share sale agreement with the four then shareholders of Carnegie Hill to acquire 100% of the issued and paid-up share capital in Carnegie Hill. In consideration therefor, Starbox Group issued to the four then shareholders of Carnegie Hill an aggregate of 1,125,000 ordinary shares given the effect of Share Consolidation, on March 22, 2024, and such ordinary shares were redesignated as Class A Ordinary Shares after the Share Restructure.
On April 4, 2024, Starbox Group, as the issuer, and Irace Technology, as the purchaser, entered into a share sale agreement with the four then shareholders of Rainbow Worldwide to acquire 100% of the issued and paid-up share capital in Rainbow Worldwide. In consideration therefor, Starbox Group issued to the four then shareholders of Rainbow Worldwide an aggregate of 1,125,000 ordinary shares given the effect of Share Consolidation, on April 19, 2024, and such ordinary shares were redesignated as Class A Ordinary Shares after the Share Restructure.
ProSeeds, Trade Router, Carnegie Hill, and Rainbow Worldwide had no operations but owned a series of advanced multi-level marketing software, an Artificial Intelligent Generated Content system, an Advanced Intelligent system, and a Smart Rebate Treasure Hunt augmented reality system, respectively, and the Company obtained the source codes of such software systems. On August 5, 2024, as confirmed by the Samoa Register of International and Foreign Companies, Rainbow Worldwide was struck off the register and was thereupon dissolved. In January 2025, as confirmed by the Seychelles Registrar of International Business Companies, ProSeeds, Trade Router, and Carnegie Hill were struck off the register and were thereupon dissolved.
Loyalty Engine Software Purchase
On May 3, 2024, Starbox Group, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Bella Bambina Limited (“Bella Bambina”), as the seller, with respect to certain shopping rebate and loyalty software and related assets (the “Loyalty Engine Software”). Irace Technology acquired all of the rights, title, and interests in the Loyalty Engine Software. In consideration therefor, Starbox Group issued to the four shareholders of Bella Bambina an aggregate of 1,343,752 ordinary shares on May 21, 2024, and such ordinary shares were redesignated as Class A Ordinary Shares after the Share Restructure.
Virtual Reality Software Purchase
On May 28, 2024, Starbox Group, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Raetia Holdings Limited (“Raetia Holdings”), as the seller, with respect to certain virtual reality software and related assets (the “Virtual Reality Software”). Irace Technology acquired from Raetia Holdings all of the rights, title, and interests in the Virtual Reality Software. In consideration therefor, Starbox Group issued to the four shareholders of Raetia Holdings an aggregate of 1,562,500 ordinary shares on June 13, 2024, and such ordinary shares were redesignated as Class A Ordinary Shares after the Share Restructure.
Virtual Space Rebate Mall Software Purchase
On June 14, 2024, Starbox Group, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Bardi Equity Limited (“Bardi Equity”), as the seller, with respect to certain virtual space rebates mall module software and related assets (the “Virtual Space Software”). Irace Technology acquired from Bardi Equity all of the rights, title, and interests in the Virtual Space Software. In consideration therefor, Starbox Group issued to the four shareholders of Bardi Equity an aggregate of 1,812,500 Class A Ordinary Shares on July 2, 2024.
Virtual Events Software Purchase
On July 2, 2024, Starbox Group, as the issuer, and Irace Technology, as the purchaser, entered into a software purchase agreement with Consolidated Ideals Limited (“Consolidated Ideals”), as the seller, with respect to certain virtual events module software and related assets (the “Virtual Events Software”). Irace Technology acquired from Consolidated Ideals all of the rights, title, and interests in the Virtual Events Software. In consideration therefor, Starbox Group issued to the four shareholders of Consolidated Ideals an aggregate of 2,031,252 Class A Ordinary Shares on July 18, 2024.
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VR Conference Software Purchase
On July 18, 2024, Starbox Group, as the issuer, and Irace Technology, as the purchaser, entered into a software purchase agreement with First Premier Holdings Ltd. (“First Premier”), as the seller, with respect to certain virtual reality conference platform software and related assets (the “VR Conference Software”). Irace Technology acquired from First Premier all of the rights, title, and interests in the VR Conference Software. In consideration therefor, Starbox Group issued to the four shareholders of First Premier an aggregate of 2,312,500 Class A Ordinary Shares on August 5, 2024.
VS Immersive Advertisement Software Purchase
On July 18, 2024, Starbox Group, as the issuer, and Irace Technology, as the purchaser, entered into a software purchase agreement with Camilla Consulting Ltd. (“Camilla Consulting”), as the seller, with respect to a certain virtual space immersive advertisement system engine and related assets (the “VS Immersive Advertisement Software”). Irace Technology acquired from Camilla Consulting all of the rights, title, and interests in the VS Immersive Advertisement Software. In consideration therefor, Starbox Group issued to the four shareholders of Camilla Consulting an aggregate of 2,031,252 Class A Ordinary Shares on August 5, 2024.
Virtual Interactive Enterprise Showroom Software Purchase
On August 7, 2024, Starbox Group, as the issuer, and Irace Technology, as the purchaser, entered into a software purchase agreement with Global Clearing Solutions Limited (“Global Clearing Solutions”), as the seller, with respect to a certain virtual interactive enterprise showroom system engine and related assets (the “Virtual Interactive Enterprise Showroom Software”). Irace Technology acquired from Global Clearing Solutions all of the rights, title, and interests in the Virtual Interactive Enterprise Showroom Software. In consideration therefor, Starbox Group issued to the four shareholders of Global Clearing Solutions an aggregate of 3,125,000 Class A Ordinary Shares on August 22, 2024.
Virtual Space Football Software Purchase
On August 26, 2024, Starbox Group, as the issuer, and Irace Technology, as the purchaser, entered into a software purchase agreement with Amis et Copins Inc. (“Amis et Copins”), as the seller, with respect to a certain Virtual Space Football System Engine and related assets (the “Virtual Space Football Software”). Irace Technology acquired from Amis et Copins all of the rights, title, and interests in the Virtual Space Football Software. In consideration therefor, Starbox Group issued to the four shareholders of Amis et Copins an aggregate of 3,923,440 Class A Ordinary Shares on September 10, 2024.
Virtual Immersive Sky Park Software Purchase
On August 26, 2024, Starbox Group, as the issuer, and Irace Technology, as the purchaser, entered into a software purchase agreement with First Start Company Limited (“First Start”), as the seller, with respect to a certain Virtual Immersive Sky Park System Engine and related assets (the “Virtual Immersive Sky Park Software”). Irace Technology acquired from First Start all of the rights, title, and interests in the Virtual Immersive Sky Park Software. In consideration therefor, Starbox Group issued to the four shareholders of First Start an aggregate of 3,750,000 Class A Ordinary Shares on September 10, 2024.
Cyberspace Expo Experience Lounge Software Purchase
On October 28, 2024, Starbox Group, as the issuer, and Irace Technology, as the purchaser, entered into a software purchase agreement with Distributed Information Technologies Limited (“Distributed Information”), as the seller, with respect to a certain Cyberspace Expo Experience Lounge System and related assets (the “Cyberspace Expo Experience Lounge Software”). Irace Technology acquired from Distributed Information all of the rights, title, and interests in the Cyberspace Expo Experience Lounge Software. In consideration therefor, Starbox Group issued to the four shareholders of Distributed Information an aggregate of 4,500,000 Class A Ordinary Shares on November 12, 2024.
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Immersive Avatar Artistry Lab Software Purchase
On October 28, 2024, Starbox Group, as the issuer, and Irace Technology, as the purchaser, entered into a software purchase agreement with Helix Holdings Limited (“Helix Holdings”), as the seller, with respect to a certain Immersive Avatar Artistry Lab System and related assets (the “Immersive Avatar Artistry Lab Software”). Irace Technology acquired from Helix Holdings all of the rights, title, and interests in the Immersive Avatar Artistry Lab Software. In consideration therefor, Starbox Group issued to the four shareholders of Helix Holdings an aggregate of 4,296,876 Class A Ordinary Shares on November 12, 2024.
Immersive Augmented Video Experience Software Purchase
On October 29, 2024, Starbox Group, as the issuer, and Irace Technology, as the purchaser, entered into a software purchase agreement with Honest Designs Limited (“Honest Designs”), as the seller, with respect to a certain Immersive Augmented Video Experience System Engine and related assets (the “Immersive Augmented Video Experience Software”). Irace Technology acquired from Honest Designs all of the rights, title, and interests in the Immersive Augmented Video Experience Software. In consideration therefor, Starbox Group issued to the four shareholders of Honest Designs an aggregate of 4,375,000 Class A Ordinary Shares on November 13, 2024.
Web Graphics Library Software Purchase
On November 18, 2024, Starbox Group, as the issuer, and Irace Technology, as the purchaser, entered into a software purchase agreement with Tech Fellows Limited (“Tech Fellows”), as the seller, with respect to a certain Web Graphics Library Augmented 3D Framework Module and related assets (the “Web Graphics Library Software”). Irace Technology acquired from Tech Fellows all of the rights, title, and interests in the Web Graphics Library Software. In consideration therefor, Starbox Group issued to the four shareholders of Tech Fellows an aggregate of 6,000,000 Class A Ordinary Shares on December 3, 2024.
Creative Augmented Billboards Software Purchase
On November 18, 2024, Starbox Group, as the issuer, and Irace Technology, as the purchaser, entered into a software purchase agreement with Five Points Gang & Company Ltd. (“Five Points Gang”), as the seller, with respect to a certain Creative Augmented Billboards Module and related assets (the “Creative Augmented Billboards Software”). Irace Technology acquired from Five Points Gang all of the rights, title, and interests in the Creative Augmented Billboards Software. In consideration therefor, Starbox Group issued to the four shareholders of Five Points Gang an aggregate of 6,100,000 Class A Ordinary Shares on December 3, 2024.
Cutting-Edge 3D Rendering System Module Purchase
On January 23, 2025, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Aurelius Group Limited (“Aurelius Group”), as the seller, with respect to certain Cutting-Edge 3D Rendering System Module and related assets (the “Cutting-Edge 3D Rendering System Module”). Irace Technology acquired from Aurelius Group all of the rights, title, and interests in the Cutting-Edge 3D Rendering System Module.
In consideration therefor, Starbox Group issued to the four shareholders of Aurelius Group an aggregate of 10,000,000 Class A Ordinary Shares on February 7, 2025.
Smart Auto Character Relocation Engine Purchase
On January 23, 2025, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Consolidated Thoughts Limited (“Consolidated Thoughts”), as the seller, with respect to certain Smart Auto Character Relocation Engine and related assets (the “Smart Auto Character Relocation Engine”). Irace Technology agreed to acquire from Consolidated Thoughts all of the rights, title, and interests in the Smart Auto Character Relocation Engine. In consideration therefor, Starbox Group issued to the four shareholders of Consolidated Thoughts an aggregate of 10,000,000 Class A Ordinary Shares on February 7, 2025.
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The following chart illustrates our corporate structure as of the date of this annual report.
Note: All percentages reflect the voting ownership interests instead of the equity interests held by each of our shareholders, given that each holder of Class B Ordinary Shares is entitled to 100 votes per one Class B Ordinary Share and each holder of Class A Ordinary Shares is entitled to one vote per one Class A Ordinary Share.
| (1) | Represents an aggregate of 42,707,195 Class A Ordinary Shares held by 41 shareholders, each one of which holds less than 5% of our Class A Ordinary Shares, as of the date of this annual report. | |
| (2) | Represents 800,000 Class B Ordinary Shares held by Nevis International B & T Sdn Bhd, a company limited by shares incorporated under the laws of Malaysia and is wholly owned by Xiaoping Chen. | |
| (3) | Chan Chee Hong, Chan Foong Ming, Chan Foong Sin, Zhou Li, and Yong Jye Moi, five minority shareholders of Starbox Group, collectively hold 49% of the equity interests in One Eighty Ltd. |
For details of our principal shareholders’ ownership, please refer to the beneficial ownership table in “Item 6. Directors, Senior Management and Employees—E. Share Ownership.”
Corporate Information
Our principal executive offices are located at VO2-03-07, Velocity Office 2, Lingkaran SV, Sunway Velocity, 55100 Kuala Lumpur, Malaysia, and our phone number is +603 2781 9066. Our registered office in the Cayman Islands is located at the offices of Gold-In (Cayman) Co., Ltd., whose physical address is Suite 102, Cannon Place, North Sound Rd., George Town, Grand Cayman, Cayman Islands with postal address P.O. Box 712, Grand Cayman, KY1-9006, Cayman Islands, and the phone number of our registered office is +886-2-55820008. We maintain a corporate website at https://www.starboxholdings.com. The information contained in, or accessible from, our website or any other website does not constitute a part of this annual report. Our agent for service of process in the United States is Cogency Global Inc., 122 East 42nd Street, 18th Floor, New York, NY 10168.
The SEC maintains a website at www.sec.gov that contains reports, proxy, and information statements, and other information regarding issuers that file electronically with the SEC using its EDGAR system.
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B. Business Overview
Overview
We are building a cash rebate, advertising, and software licensing business ecosystem targeting micro, small, and medium enterprises that lack the bandwidth to develop an in-house data management system for effective marketing. Through our subsidiaries in Malaysia, we connect retail merchants with retail shoppers to facilitate transactions through cash rebates offered by retail merchants, provide digital advertising services to advertisers, and license customized software systems to our clients. We also provided payment solution services to merchants between May 2021 and March 2023. Substantially all of our current operations are located in Malaysia.
Our cash rebate business is the foundation of the business ecosystem we are building. We have cooperated with retail merchants, which have registered on the GETBATS website and mobile app as Merchants, to offer cash rebates on their products or services, which have attracted retail shoppers to register on the GETBATS website and mobile app as Members in order to earn cash rebates for shopping online and offline. As the number of Members grows and sales of the existing Merchants increase, more retail merchants are willing to cooperate with us. As of September 30, 2024, 2023, and 2022, the GETBATS website and mobile app had 2,524,865, 2,523,802, and 2,513,658 Members, respectively, and 843, 841, and 820 Merchants, respectively. During the fiscal years ended September 30, 2024, 2023, and 2022, we facilitated 24,031, 264,600, and 338,940, transactions through the GETBATS website and mobile app, respectively. We generate revenue by keeping an agreed-upon portion of the cash rebates offered by Merchants on the GETBATS website and mobile app.
Making use of the vast Member and Merchant data we have collected from the GETBATS website and mobile app, we help advertisers design, optimize, and distribute advertisements through online and digital channels. We primarily distribute advertisements through (i) our SEEBATS website and mobile app, on which viewers can watch movies and television series for free through OTT streaming, which is a means of providing television and film content over the Internet at the request and to suit the requirements of the individual consumer, (ii) our GETBATS website and mobile app to its Members, and (iii) social media, mainly consisting of accounts of influencers and bloggers. During the fiscal years ended September 30, 2024, 2023, and 2022, we served 2, 31, and 63 advertisers, respectively. We generate revenue through service fees charged to the advertisers.
Due to the constant changes of technology in our industry as well as competition, we constantly adapt and enhance our rebates and digital advertising systems to meet future needs. Since October 2023, we have embarked on a series of acquisitions of software modules for system enhancement, creating an immersive cash rebates and digital advertising ecosystem powered by advanced virtual reality and augmented reality technologies. From October 2023 to the date of this annual report, we have conducted 18 acquisitions in total. We closed one acquisition in October 2023, two acquisitions in the first quarter of 2024, three acquisitions in the second quarter of 2024, seven acquisitions in the third quarter of 2024, and five acquisitions in the fourth quarter of 2024.
To diversify our revenue sources and supplement our cash rebate and digital advertising service businesses, we provided payment solution services to merchants between May 2021 and March 2024 by referring them to VE Services. Pursuant to the appointment letter dated October 1, 2020 (the “Appointment Letter”) with VE Services, we served as its independent merchant recruitment and onboarding agent and referred merchants to VE Services for payment processing. We referred 39, 37, and 19 merchants to VE Services during the fiscal years ended September 30, 2024, 2023, and 2022, respectively. We generated insignificant revenue through commissions from VE Services for our referrals and such revenue was reported as revenue from a related party in our consolidated financial statements. Effective April 1, 2024, we terminated our agreement with VE Services and have not referred any additional merchants to it since that date. As of the date of this annual report, we have not referred merchants to other service providers for payment processing.
During the fiscal year ended September 30, 2023, we started our software licensing business. In March 2023 and May 2023, we entered into two software licensing agreements with two Malaysian companies, respectively. In July 2023, we entered into a software licensing agreement with a Philippines-based company, pursuant to which we licensed our AI Rebates Calculation Engine System and agreed to provide technology support. In August 2023, we entered into a fourth software licensing agreement with a Hong Kong-based company. Pursuant to the software licensing agreements, we granted the licensors access to our data management system and agreed to help train their staff with respect to the use of the data management system. We generate revenue through license fees and annual technical support and maintenance fees charged to the clients. In the fiscal year ended September 30, 2024 and 2023, a substantial part of our revenue was derived from providing software licensing to the four clients. In March 2024, the software licensing agreements with the two Malaysian companies were assigned to two companies based in Hong Kong and the monthly technical support and maintenance services under these two agreements were subsequently terminated by us on September 30, 2024, due to non-payment of service fees. The monthly technical support and maintenance services under the licensing agreement with the other Hong Kong company was similarly terminated by us on September 30, 2024, due to non-payment of service fees. However, software maintenance for these three companies is now provided on an ad-hoc basis with fees charged based on the specific maintenance needs. The monthly technical support and maintenance services were terminated under the three software licensing agreements without impacting the licensing services.
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On June 26, 2023, we acquired 51% ownership of One Eighty Ltd and its subsidiaries, to further expand our business of online and offline advertisement, including advertisement consultation, design, production, agency services, as well as marketing and promotional campaign services. We provide brand-building-related consulting services with fixed-priced terms, and our services include market research, advertisement idea conceptualization, brand positioning proposals, and final proposals and solutions. We entered into brand-building-related consulting services agreements with 11 customers in fiscal year 2024 and 19 customers in fiscal year 2023. Each of these projects typically takes a few months to one-year to complete. We provide production services for customers who already have conceptualized ideas for advertisement or other types of visual or audio content. Our production services range from photography, video recording, audio recording, script development, and equipment rental, to post-production editing. In fiscal years 2024 and 2023, our production services revenue was $854,328 (MYR3.97 million) and $362,040 (MYR1.64 million), respectively. We also generate revenue from marketing and promotional campaign services. We assist merchants to plan, arrange, and execute seasonal on-the-ground sales and promotional campaigns, typically located in shopping malls. Our services include providing the sales campaign proposals, coordinating with shopping mall owners for venue rental, assisting merchant clients with rental equipment, advising merchant clients on site layout arrangements and decorations, and providing product display strategies. In fiscal years 2024 and 2023, our promotional campaign and other services revenue were $697,566 (MYR3.24 million) and $271,607 (MYR1.26 million), respectively. In addition to these services, from time to time, we also perform media booking agency services to sell advertisement lots on behalf of media companies. We generate insignificant revenue from our media booking agency services.
For the fiscal year ended September 30, 2024, we had total revenue of $6.17 million and net loss of $113.18 million. Revenue derived from advertising services, software licensing, cash rebate, payment solution services, and media booking, production services, and promotional campaign services accounted for approximately 31.4%, 39.4%, 4.0%, 13.9%, and 11.3% of our total revenue of the period, respectively.
For the fiscal years ended September 30, 2023 and 2022, we had total revenue of $11,740,852 and $7,194,187, respectively, and net income of $2,459,733 and $3,602,365, respectively. Revenue derived from digital advertising services accounted for approximately 45.20% and 99.72% of our total revenue for those fiscal years, respectively. Revenue derived from software licensing services accounted for approximately 48.68% and 0% of our total revenue for those fiscal years, respectively. Revenue derived from cash rebate services accounted for approximately 0.72% and 0.15% of our total revenue for those fiscal years, respectively. Revenue derived from payment solution services accounted for approximately 3.08% and 0.13% of our total revenue for those fiscal years, respectively. Revenue derived from media booking, production services, and promotional campaign services accounted for approximately 2.32% and 0% of our total revenue for those fiscal years, respectively.
Competition
The cash rebates industry, the advertising industry, and the software licensing industry in Malaysia are highly competitive and rapidly evolving, with many new companies joining the competition in recent years and few leading companies.
In the cash rebates industry, we compete with other cash rebate platforms and businesses that focus on particular merchant categories and markets. We also compete with traditional offline coupon and discount services, as well as newspapers, magazines, and other traditional media companies that provide coupons and discounts on products and services. We believe the principal competitive factors in this industry include breadth of member and merchant bases, local presence and understanding of local business trends, ability to deliver a high volume of relevant deals to consumers, ability to generate positive return on investment for merchants, and strength and recognition of our brand. We believe that we compete favorably on the factors described above.
In the online and offline advertising industry, we compete directly with other providers of digital advertising services for advertisers and advertising revenue. In addition, we compete with traditional forms of media, such as newspapers, magazines, and radio and television broadcast, and other providers of offline advertising services. We believe that our ability to compete effectively for advertisers depends upon many factors, including brand recognition, qualify of services, effectiveness of sales and marketing efforts, creativity in design and contents of advertisements, pricing and discount policies, and hiring and retention of talented staff. We believe that we are well-positioned to effectively compete in the digital advertising industry based on the factors listed above.
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In the software licensing industry, we face competition from other providers who specialize in specific merchant categories and markets. To maintain our competitive advantage, we emphasize our capacity to customize our software systems to cater to the distinct requirements of regional industries, distinguishing ourselves from our competitors. By accurately positioning ourselves within regional industries, offering competitive pricing, and delivering prompt after-sales service, we are confident that our software systems strengthen our competitiveness in the industry.
Some of our current or future competitors, however, may have longer operating histories, greater brand recognition, or greater financial, technical, or marketing resources than we do. For a discussion of risks relating to competition, see “Item 3. Key Information—D. Risk Factors—Risks Related to Our Business and Industry—The markets in which we operate are highly competitive, and we may not be able to compete successfully against existing or new competitors, which could reduce our market share and adversely affect our competitive position and financial performance.”
Our Competitive Strengths
We believe the following competitive strengths are essential for our success and differentiate us from our competitors:
Business Ecosystem Comprising Cash Rebate, Advertising, and Software Licensing
We are developing a business ecosystem in Malaysia comprising four lines of business that are complementary to each other, including (i) a cash rebate business connecting Members to Merchants, (ii) a digital and offline advertising business providing targeted digital advertising services and offline advertising services to advertisers; and (iii) a software licensing business that allows us to monetize the various software solutions we have developed, which ecosystem we plan to replicate to other parts of Southeast Asia and eventually globally.
Our business maintains sustainable growth owing to the dynamic and complementary relationships between our GETBATS website and mobile app, and our SEEBATS website and mobile app. Although currently the revenue from the GETBATS website and mobile app only accounts for a small portion of our overall revenue, they play a crucial and strategic role in our business ecosystem, essentially functioning as a direct database marketing platform that enables us to collect a large amount of data regarding our Merchants and Members and create a composite database of consumer spending behaviors by leveraging our business data analysis system; and the SEEBATS website and mobile app, in turn, drive website traffic back to the GETBATS website and mobile app, which have become an increasingly popular cash rebate platform. As such, we endeavor to provide our advertisers with targeted digital advertising services while ensuring our Merchant and Members can also benefit from the transactions facilitated by us through our cash rebate system in a more secure payment environment. In fiscal years 2023 and 2024, we further leveraged the technologies we developed for our advertising services by licensing our software to clients, including our AI Rebates Calculation Engine System and Data Management System. The software licensing business generated significant revenue in the fiscal years ended September 30, 2024 and 2023 that enabled us to further develop our technologies and other businesses.
Capability of Providing Targeted Digital Advertising Services by Leveraging Business Data Analysis Technology
The ability to understand market traffic and pair potential consumers with suitable advertisements is key to converting the viewer’s interest into a purchase, thus enhancing the return of investment of marketing expenditures in the digital advertising industry. We are devoted to offering targeted digital advertising services for advertisers to help them improve the return of investment of their marketing expenditures by leveraging business data analysis technology and creating and refining marketing campaigns that could better reach the target audience and achieve better results.
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Our large repository of Merchant and Member data and strong technological capabilities have enabled us to innovate and optimize our digital advertising services on an ongoing basis. Specifically, we collect and analyze vast Member spending behavioral data by leveraging our large user base on our GETBATS website and mobile app and our business data analysis capabilities. As of September 30, 2024, we had acquired information from 2,524,865 unique Members, including more than 800 spending Members, and 843 Merchants, and implemented a business data analysis system to study consumer spending behaviors. The size and number of available data sets have grown rapidly as data has been collected from mobile devices through our mobile app, computer peripherals from web browsers, and progressive web applications. We also collect analytic data from log files. We study our Members’ login patterns (such as time, date, and frequency of login), the deals, promotions, and advertisements they click, and the Merchant links that they share. In addition, we study viewers’ behaviors on our SEEBATS website and mobile app, including the types of movies they view and the time they spend on each movie, so that we can further relate and categorize them into different spending behavior category. In addition, we also help advertisers optimize their marketing campaigns by identifying the objectives and audience, formulating customized digital media strategies, designing brand positioning, and key messages, and improving the artistic value and attractiveness of the ads.
As of the date of this annual report, we have five contracted employees engaging in developing, maintaining business data analysis technology, and advertisement optimization. We believe our optimization capabilities, particularly driven by our advanced business data analysis, are recognized and valued by our advertisers, which has enabled us to obtain and sustain a solid advertiser base.
Capability of Monetizing our Technologies to Generate Steady Income Stream
While we continue to develop various software solutions to meet our business requirements, we started to further leverage these technologies in fiscal years 2023 and 2024 by starting a software licensing business in fiscal year 2023. We license the right to use our software for license fees and also provide related technology support and system maintenance services on an annual basis. In fiscal year 2024, we licensed our AI Rebates Calculation Engine System and Data Management System to a total of four clients.
We have applied for patents for our software in Malaysia, the Philippines, as well as Indonesia. We also safeguard our software by protecting the source codes and by adopting relevant provisions in our software licensing agreements. We believe that the software licensing business will help us generate a considerable portion of our revenue and the recurring maintenance revenue will provide steady income streams for us. In fiscal year 2024, revenue generated from software licensing constituted 39% of our total revenue.
The software licensing business has also enabled us to expand our market reach by catering to customers globally, especially in Southeast Asia. In March 2023 and May 2023, we entered into two software licensing agreements with two Malaysian companies, respectively. In July 2023, we entered into a third software licensing agreement with a Philippines-based company. In August 2023, we entered into a fourth software licensing agreement with a Hong Kong-based company. In the fiscal years ended September 30, 2023 and 2024, a substantial part of our revenue was derived from providing software licensing to these clients. As of the date of this annual report, three of the licensing agreements were terminated. As we continue to work with more clients, we believe we will also further expand our geographic reach.
Visionary and Experienced Management Team with Strong Technical and Operational Expertise
Our senior management team has extensive experience in the traditional and mobile Internet, data analysis, and other technologies. Mr. Lee Choon Wooi, our Chief Executive Officer, director, and chairman of the board of directors, has served as the chief executive officer at Starbox Berhad since January 2020, where he is responsible for the management of day-to-day operations and high-level strategizing and business planning. From October 2013 to September 2021, Mr. Lee served as an executive director at Teclutions Sdn. Bhd., a multi-level marketing and e-commerce software system development company, where he was responsible for the company’s overall management. Under the leadership of Mr. Lee, we have successfully identified trends in digital advertising by leveraging our business data analysis technology and timely seized opportunities for growth and innovation.
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Growth Strategies
We intend to develop our business and strengthen brand loyalty by implementing the following strategies:
Development of New System for Small and Medium-sized Enterprise (“SMEs”)
While our strategy in the previous fiscal year focused on expanding our advertiser base and brand exposure through offline events, influencer partnerships, and optimized search engine presence, we have since reprioritized our objectives. In the 2024 fiscal year, we have temporarily paused promoting our digital advertising services to allocate resources toward developing a more comprehensive system designed to address broader needs of small and medium enterprises, or SMEs. This shift reflects our decision to prioritize long-term value creation through system innovation over immediate advertising growth.
We are actively engaged in research and development, sourcing key systems for our ecosystem and mapping out their integration. This effort aims to create a robust platform that tackles various SME challenges, including advertising, operational efficiency, and customer engagement. By combining these capabilities into the cohesive system we are currently developing, we aim to establish a pioneering and scalable solution. We plan to integrate 24 such systems to build the platform and are currently in the process of system acquisition. We aim to complete this effort and launch the platform by 2028.
Our goal is to position ourselves as a market leader in providing advanced technological solutions for SMEs, delivering sustained economic benefits for our stakeholders. As the comprehensive system evolves, we anticipate refocusing on digital advertising services in a more integrated and effective manner, leveraging our enhanced ecosystem to attract high-profile advertisers and drive significant growth in the years ahead. We will keep ourselves abreast of the latest changes in the digital advertising landscape and understand the evolving needs and requirements of advertisers.
Continue to Invest in and Develop Technologies Relating to Data Analysis
We consider technological innovations to be a critical component of our strategy, allowing us to provide execution at scale and deliver data-driven insights to grow our clients’ businesses. We will continue developing our technologies, with a focus on data analysis. We have implemented a business data analysis system, which analyzes data collected on our websites and mobile apps to understand consumer spending behaviors. We intend to improve this system by introducing (i) descriptive analysis, which simplifies and summarizes past data into a readable form to provide insights into what has occurred in the past; (ii) predictive analysis, which uses past data and present data to predict future events, and (iii) prescriptive analysis, which explores several possible actions and suggests actions based on the results of descriptive and predictive analysis of a given data set. We also intend to continue incorporating AI technology to improve the natural language processing ability of our websites and mobile apps, with a goal of recognizing voice and text input by Members in multiple languages and dialects and returning search results. In September 2023, we launched the StarboxAI - ViPro module, the text-to-video feature of which translates text instructions or scripts into visually engaging video content. In October 2023, we launched the image-to-video feature in the StarboxAI - ViPro module, which can further synthesize static images with text inputs and generate video content.
As we advance our technological capabilities, we have also realigned our focus toward the development of a comprehensive system. This initiative underscores our commitment to leveraging cutting-edge data analysis and AI technologies to meet the broader needs of SMEs. Building on our existing data analysis systems, the system under development aims to integrate a suite of tools that not only enhance consumer behavior insights but also support operational efficiency, customer engagement, and advertising effectiveness for SMEs.
Currently, we are actively engaged in research and development activities, sourcing critical systems, and mapping out the integration of these components into a unified ecosystem. The development effort includes implementing advanced AI features to optimize data analytics and incorporating virtual reality and augmented reality technologies to deliver an immersive and interactive user experience. Our goal is to create a platform that generates actionable insights for businesses while ensuring a seamless user journey.
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Through this comprehensive system, we aim to offer SMEs an all-encompassing solution that includes advanced data analysis capabilities such as real-time insights, predictive analytics, and prescriptive recommendations. These enhancements align with our broader vision of positioning ourselves as a leader in technological innovation and empowering SMEs to achieve sustainable growth in an increasingly competitive digital landscape.
Our Business Model
We currently generate revenue from the following principal sources:
| ● | Cash Rebates, Payment Solution Services, and Media Booking. We facilitate online and offline transactions between Merchants and Members of the GETBATS website and mobile app and keep a portion, usually 14%, of the cash rebates offered by Merchants as our revenue. Between May 2021 and March 2024, we also referred merchants to VE Services to process payments and receive a portion of the monthly service fees, which ranged from 0.15% to 0.35% of the total service fees collected by VE Services, as commissions for our referrals. From time to time, we also perform media booking agency services to sell advertisement lots on behalf of media companies. | |
| ● | Advertising Services. We help advertisers design and optimize online advertisements, and distribute advertisements through the SEEBATS website and mobile app, the GETBATS website and mobile app, and social media. We generate revenue through service fees charged to the advertisers. After our acquisition of 51% ownership of One Eighty Ltd, we also expanded our advertising services to provide offline brand-building-related services. We generate revenue through fixed-priced fees charged to the clients. | |
| ● | Software Licensing. We license the right to use our existing technologies, AI Rebates Calculation Engine System and Data Management System, to clients and generate revenue through license fees charged to the clients. We also provide related technical support, system maintenance, and system upgrade services, which generate monthly fees. | |
| ● | Production Services. We provide production services including photography, video recording, audio recording, script development, equipment rental, and post-production editing. We generate revenue through service-specific fees charged to customers. | |
| ● | Promotional Campaign Service. We assist merchants in planning, arranging, and executing seasonal on-the-ground sales and promotional campaigns, typically located in shopping malls. |
The following table presents our revenue for fiscal years ended September 30, 2024, 2023, and 2022.
| Revenue | ||||||||||||
| Fiscal Year Ended September 30, | ||||||||||||
| 2024 | 2023 | 2022 | ||||||||||
| Cash Rebate, Payment Solution Services, and Media Booking | $ | 245,684 | $ | 84,592 | $ | 20,137 | ||||||
| Advertising Services | 1,941,510 | 5,307,280 | 7,174,050 | |||||||||
| Software Licensing | 2,435,148 | 5,715,333 | - | |||||||||
| Production Services | 854,328 | 362,040 | - | |||||||||
| Promotional Campaign Service | 697,566 | 271,607 | - | |||||||||
| Total | $ | 6,174,236 | $ | 11,740,852 | $ | 7,194,187 | ||||||
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Cash Rebates
We operate a cash rebate platform, the GETBATS website and mobile app. Users may sign up for a free membership on our website, www.getbats.com, or on our GETBATS app, which may be downloaded from the App Store and Google Play. Members may then use the GETBATS website or app as their personal shopping portal, and earn cash rebates for online shopping and offline shopping.
| ● | Online. Rather than going directly to a retailer’s website, a Member first logs in on the GETBATS website or app. After searching for and finding a Merchant, the Member clicks the “Shop Now” button for that Merchant. The “Shop Now” button will direct the Member to the respective store or app page for the Merchant, where the Member may shop and pay for products as usual. After the Member makes payment, the GETBATS website/app automatically tracks the transaction(s) and cash rebates. The cash rebates are usually available for the Member to check in his or her account on the GETBATS website and mobile app in one to three days after the purchase. | |
| ● | Offline. A Member may also earn cash rebates when shopping at offline stores of our Merchants, such as restaurants, retail stores, and salons. After making payment, the Member may inform the cashier that he or she is a GETBATS Member and is entitled to cash rebates. The Member may then log in on the GETBATS website or app, select the Merchant, and follow the system guidance to obtain the cash rebate entitlement. Once the Merchant validates the purchase and the amount, which takes a few seconds to several days depending on the Merchant, we will add the cash rebates to the account of the Member. |
One key selling point of the GETBATS website and mobile app is that the cash rebates of a Member do not expire. Members may withdraw their cash rebates via e-wallet transfer when their accumulated rebate balance reaches a minimum of MYR10.00 ($2.38). The withdrawal process typically takes three to five business days. We partner with e-wallet service providers, such as MCash, Boost, Touch ‘n Go, and KA$H.
The GETBATS Website and Mobile App
The GETBATS website and mobile app provide the following functions:
| ● | Search. With the search engine built into the GETBATS website and mobile app, Members can search their favorite Merchants and deals among hundreds of choices. | |
| ● | Location-based Services. Based on Members’ location, nearby offline Merchants and cash rebate deals are selected and displayed on the GETBATS webpage and app for a smooth, user-friendly interaction. | |
| ● | Merchant and Deal Spotlight. Featured Merchants get customized banners on the GETBATS website and mobile app homepage, and the homepage also lists deal highlights, latest rebates, top rebates, and popular rebates, making it easier for Members to discover featured cash rebate deals and purchase from featured Merchants. |
| ● | Smart Categories. Members can easily filter and sort deals and Merchants and narrow down their choices by pre-defined categories and collections. | |
| ● | Member Account Management. Members can check their cash rebate status, cash rebate balance, and purchase history and initiate cash rebate withdrawal in their accounts on the GETBATS website and mobile app. | |
| ● | Merchant Account Management. Stores that have signed up as a Merchant can manage their accounts on the GETBATS website and mobile app, including editing information about their stores and viewing or voiding approved transactions. |
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The following are screenshots for our GETBATS website and GETBATS app.
| Screenshot for the GETBATS Website | Screenshot for the GETBATS App |
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The Members
We have grown the Member base of the GETBATS website and mobile app since their official launch in November 2019. The following table sets out the key performance indicators for Members of the GETBATS website and mobile app as of the fiscal years indicated.
| Fiscal Years Ended September 30, | ||||||||||||
| 2024 | 2023 | 2022 | ||||||||||
| Members (#) | 2,524,865 | 2,523,802 | 2,513,658 | |||||||||
| Members Who Have Received Rebates (for spending and referral) (#) | 876 | 2,453 | 5,488 | |||||||||
| Cash Rebates Distributed* | $ | 5,296 | $ | 26,443 | $ | 19,907 | ||||||
*These amounts refer to total cash rebates distributed to Members for spending and referrals and include cash rebates that were accrued to be paid in the future.
We grow our Member base through marketing initiatives and word-of-mouth. Our online marketing consists of social media marketing, email marketing, influential marketing, search engine optimization marketing, display advertisements, referral programs, and affiliate marketing. For instance, we have been running a “New Member Exclusive Promo” since June 6, 2021, which is available to new GETBATS Members that have signed up and existing GETBATS Members who have invited at least five friends to sign up as a GETBATS Member during the promotional period. These eligible Members may purchase an e-vouchers or gift card with a 50% instant cash rebates. Our offline marketing consists of traditional printed flyers, billboard, public relations, brand partnerships, and sponsored and corporate social responsibilities events to increase our visibility and build our brands. During the fiscal year ended September 30, 2022, we spent MYR142,833 (approximately $33,186) on Member acquisition. During the fiscal years ended September 30, 2023 and 2024, focused on general promotional activities to foster brand-awareness, we did not spend on these marketing initiatives for GETBATS Member acquisition.
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The Merchants
Our GETBATS website and mobile app currently feature cash rebates from Merchants in over 10 industries, such as automotive, beauty and health, books and media, electronics, fashion, food and beverages, groceries and pets, home and living, and sports and entertainment. Most of the Merchants are located in Malaysia.
The following table sets out the key performance indicators for Merchants of the GETBATS website and mobile app as of the fiscal years indicated.
| Fiscal Years Ended September 30, | ||||||||||||
| 2024 | 2023 | 2022 | ||||||||||
| Merchants (#) | 843 | 841 | 820 | |||||||||
| Online Merchants (#) | 433 | 431 | 421 | |||||||||
| Offline Merchants (#) | 410 | 410 | 399 | |||||||||
| Transactions (based on rebated sales) (#) | 24,031 | 264,600 | 338,940 | |||||||||
| Total Transaction Amount($) | $ | 629,431 | $ | 2,797,388 | $ | 3,568,166 | ||||||
Merchant Acquisition Channels
We acquire Merchants through various means, including (i) approaching potential merchants based on market intelligence and our industry insights; (ii) exploiting our industry connections to identify potential merchants; (iii) reaching out to our existing Merchants to explore further business opportunities; (iv) referrals by our existing Merchants; and (v) collaboration with other platforms (such as affiliate marketing platform) to aggregate merchant bases. We also have some Merchants who seek our cash rebate-related services as a result of our marketing efforts.
After identifying a merchant interested in joining the GETBATS website and mobile app, we will negotiate with the merchant to determine the rate of blanket cash rebates it will offer to us. The merchant will then fill out an application form, which specifies the rate of blanket cash rebates and lays out our Merchant terms and conditions, and pay an application fee, which is typically waived, before becoming an authorized GETBATS Merchant. It will remain an authorized Merchant of the GETBATS website and mobile app indefinitely, unless the status is terminated by us or the Merchant by notice in writing.
Digital Advertising Services
Our Advertisers
We have built a diverse advertiser base from a broad range of industries, including luxury property development, medical services, retail jewelry sales, and real estate agencies, among others. During the fiscal years ended September 30, 2024, 2023, and 2022, we served 2, 31, and 63 advertisers, respectively. For the fiscal year ended September 30, 2024, 2023, and 2022, no single advertiser accounted for more than 10% of our total revenue. See “Item 3. Key Information—D. Risk Factors—Risks Related to Our Business and Industry—Our major clients generate a significant portion of our revenue. Any interruption in operations in such major clients may have an adverse effect on our business, financial condition, and results of operations.”
Ad Distribution Channels
We mainly distribute online advertisements through our SEEBATS website and mobile app, our GETBATS website and mobile app, and social media.
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Distribution through Our SEEBATS Website and Mobile App
We operate a video streaming platform, the SEEBATS website and mobile app, which is under maintenance and development as of the date of this annual report. Viewers may sign up for a free membership and watch movies and television series on our website, www.seebats.com, or our SEEBATS TV mobile app through OTT streaming. The following are screenshots for our SEEBATS website and our SEEBATS TV app.
| Screenshot for Our SEEBATS Website | Screenshot for Our SEEBATS App |
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Prior to October 1, 2024, our SEEBATS website and mobile app offered 50 licensed movies in various genres, such as action, comedy, fantasy, historical, and romance. On October 1, 2022, we entered into an International Multiple Rights Distribution Agreement with Glass House Distribution, pursuant to which we licensed 50 movies for a two-year term for an aggregate fee of $31,250. The International Multiple Rights Distribution Agreement with Glass House Distribution was not renewed after its term ended on October 1, 2024. As a result, the SEEBATS website is currently not accessible, and no entertainment movies or television series are being offered as of the date of this annual report. See “Item 3. Key Information—D. Risk Factors—Risks Related to Our Business and Industry—The license of all of the movies and television series on our SEEBATS website and mobile app from a third-party content provider has lapsed. The SEEBATS website will not be accessible while we develop a comprehensive system, and such interruption may have an adverse effect on our business, financial condition, and results of operations.”
From November 1, 2021 to October 31, 2023, we licensed movies and television series from Shenzhen Yunshidian Information Technology Ltd., a third-party content provider (“Shenzhen Yunshidian”), pursuant to a Service and Licensing Agreement dated November 1, 2021. The agreement had a term from November 1, 2021 to October 31, 2023 and may be terminated by either party in the event of a material breach by the other party of the agreement. We agreed to pay a content and service fee of $120,000 and a content delivery fee based on the amount of content delivered by the content provider, ranging from $1,700 to $660,000 per year under the Service and Licensing Agreement. The Service and Licensing Agreement with Shenzhen Yunshidian was not renewed after its term ended on October 31, 2023.
On our SEEBATS website and mobile app, we offer 12 tiers of digital advertisement distribution packages, which included different timing and duration of advertisement display and different placement formats, including (i) banner advertisements on the homepage of our SEEBATS website and mobile app, (ii) banner advertisements on the video pages, (iii) in-stream video ads played at the beginning or in the middle of videos, and (iv) background advertisements via digital product placements that appear above or below a selected video screen concurrently with a user viewing a video. For the fiscal years ended September 30, 2024, 2023, and 2022, 100%, 89%, and 82% of our advertisement display services revenue was generated from ads distributed on our SEEBATS website and mobile app, respectively.
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Distribution through Our GETBATS Website and Mobile App
Taking advantage of the growing GETBATS Member base, we offer the following types of digital advertising services through our GETBATS website and mobile app:
| ● | Peer-to-peer Influencing Tools. We make tools available for GETBATS Members to share advertisers’ advertisements in their own influencing circles through social media platforms, such as WhatsApp, WeChat, Facebook, Instagram, and Telegram, and email. GETBATS Members can do targeted Merchant sharing to attract the relevant crowd to view the related sharing. Our Members will be able to share directly the related Merchant instead of general GETBATS promotional link. This enable the viewer of the shared link to be easily captured based on the brands the Member is sharing. | |
| ● | Push Notification and Email Marketing. We send advertisers’ advertisements through mobile app notifications and/or email to our GETBATS Members on a daily basis. As we analyze GETBATS Members’ purchase habits and interests through their activities on our GETBATS website and mobile app, we are able to show advertisements to the right audiences, therefore increasing the conversion rate of these advertisements. | |
| ● | Banner Advertisements. We display banner advertisements on our GETBATS website and mobile app. |
For the fiscal year ended September 30, 2022, 0.1% of our advertisement display services revenue was generated from ads distributed on our GETBATS website and mobile app. For the fiscal years ended September 30, 2024 and 2023, ads distribution through our GETBATS website and mobile app did not generate revenue.
Distribution through Social Media
With the emergence of popular online social media attracting numerous users, advertisers are increasingly receptive of the idea of identifying social media accounts that have influence over potential customers on these platforms, and orienting marketing activities around KOLs. Our social media marketing services generally involve the design and implementation of creative advertising campaigns carried out on social media platforms through the use of influential social media accounts with suitable target audiences. During the fiscal years ended September 30, 2024, 2023, and 2022, we distributed advertisements for 2, 31, and 63 advertisers on social media, respectively.
Our social media campaigns generally take the form of coordinated issuances of content on accounts in various popular social media platforms, including popular social networking platforms, video sharing platforms, live streaming platforms, knowledge sharing platforms, and information content platforms, which are intended to reach the readers of the contents of these accounts. Depending on the advertisers’ marketing objectives, various types of social media accounts can be used, such as (i) the accounts of nano-influencers, who are generally non-professional social media influencers with between 1,000 and 10,000 followers; (ii) the accounts of professional influencers; and (iii) the accounts of non-professional and professional bloggers.
To make a post on these social media accounts, we typically collaborate with active GETBATS social media (Facebook and Instagram) fans besides engaging KOLs in public or private influencer groups. We select KOLs by set parameters like minimum numbers of followers in their respective social media sites before engaging with them. We maintain a list of such KOLs, which are reviewed and updated from time to time based on our review of their service quality and their available resources. Generally, we enter into ad-hoc agreements with these KOLs, setting out the major terms and administrative procedures for utilizing their social media accounts for ad deployments, and the respective rights and obligations of the parties.
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| Social Media Ads (Example 1) | Social Media Ads (Example 2) |
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For the fiscal years ended September 30, 2024, 2023, and 2022, approximately nil, 2%, and 4%, of our advertisement display services revenue was generated from ads distributed on third-party social media channels, respectively.
Services and Operational Flow
Acquiring Advertisers
We acquire advertisers through various means, including (i) approaching potential advertisers based on market intelligence and our industry insights; (ii) exploit our industry connections to identify potential advertisers; (iii) reaching out to our existing advertisers to explore further business opportunities; and (iv) through referrals by our advertisers.
We provide potential advertisers with our quotation for digital advertising services, which lays out the types of digital advertising services we will provide, payment information, and other terms and conditions. After the advertiser accepts our quotation, it becomes a legally-binding contract with us.
Pre-Launch
Before launching an advertising campaign, we usually discuss with the advertiser to understand its products or services to be marketed, marketing budget, and marketing objectives. Depending on the needs of our advertisers, we may provide advice and services on advertising strategies and ad optimization, generally covering:
| Ad Type | Advisory Services | |
| Banner Ads | Time and Place for Ad Deployment: We help our advertisers identify their target audiences (such as their profiles and geographical locations) and target time slots to target the ad displays based on the characteristic of the advertisers’ products and services. By setting these parameters, we aim to target the relevant audiences of the products and services we promote to improve the efficiency of reaching users with higher likelihood to click on the ads.
Ad Presentation: We also provide design optimization on the presentation of banner ads, such as title phrases, picture design, and text descriptions. |
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| In-stream Ads on our SEEBATS Website and Mobile App | Time and Place for Ad Deployment: We help our advertisers set parameters, such as geographical regions and time slots for ad displays and profiles of target audiences based on the features of advertisers’ products and services, to increase the likelihood of the ads reaching their target audience.
Ad Presentation: In addition to increasing the precision of the advertisements, we also provide optimization services on the design and format of ads, such as the desired length, content, script, and color tone of short video ads, to make them more receptive to the target audiences. | |
| Push Notification and Email Ads on Our GETBATS Website and Mobile App | Customized Audience: Through direct access to our GETBATS website and mobile app, which provides “tags” based on Member profiles and behaviors, we advise our advertisers on how to use these “tags” to define their target audiences, and assist our advertisers in adjusting the ad-trigger criteria to achieve more precise marketing. | |
| Social Media Ads | We assist our advertisers in the design of advertising strategies, provide advice on choices of ad formats and materials (such as short-videos, images, and text descriptions), and recommend appropriate social media accounts and suitable media channels for implementation and deployment of the advertising campaigns based on the themes and the desired effects of the campaigns. |
We provide these advice and related services on advertising strategies and ad optimization to our advertisers to improve the effectiveness of their ads, which we believe will serve to enhance our advertisers’ satisfaction and improve advertiser retention.
Campaign Launch and Performance Review
We have implemented measures to ensure that our ad content does not violate laws and regulations. Our experienced employees carefully review ad content we receive from our advertisers. If we determine that the ad content does not violate any applicable laws and regulations, we will share the ad content with the relevant media for their internal review. If we determine that the ad content may be in violation of applicable laws or regulations, we will provide suggested edits to the ad content and send it back to the advertisers for revision. After both we and the media have determined that the ad content is in full compliance with applicable laws and regulations on information dissemination, we will confirm with the advertiser on its opinion with respect to the compliance prior to the deployment of the ad.
After we and our advertisers agree upon the advertising strategies and materials, we will be ready to launch the advertising campaigns. Upon receiving our advertisers’ orders, we would proceed to place their ads on our SEEBATS website and mobile app or our GETBATS website and mobile app, push notification or email ads to relevant GETBATS Members, or inform the influencers or bloggers to start posting relevant advertisement materials on their social media. The ads are usually displayed for a fixed period of time, ranging from a few weeks to a few months.
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After an ad is launched, we monitor and assess the overall effectiveness of the advertising campaign in various dimensions, such as the ad exposure of in-stream ads and the visibility and degree of customer engagement of social media campaigns. Based on our assessment, we may further advise our advertisers on advertising strategies and optimization to continuously improve the effectiveness of their ad campaigns.
During the fiscal years ended September 30, 2024, 2023, and 2022, nil, 7, and 22 advertisers used our advertisement design and consultation services, respectively. For advertisement design and consultation services, our stand-alone selling price ranges from approximately $2,400 to approximately $38,000 for each of the service commitments, including advice on advertising strategies, customization and optimization of the desired content, length, color tone, layout, format, and presentation of the ads. Advertisers may elect to use any agreed-upon combination of services in one package, depending on their specific needs. We generated revenue of $nil, $538,155, and $1,575,800, from providing advertisement design and consultation services for the fiscal years ended 2024, 2023, and 2022, respectively.
In addition, all 2 advertisers for the fiscal year ended September 30, 2024, 31 advertisers for the fiscal year ended September 30, 2023, and 63 advertisers for the fiscal year ended September 30, 2022, used our services for advertisement display on our websites and mobile apps and third-party social media channels. Depending on the distribution channels used and the duration of the advertisement display, we charged advertising service fees in the range of approximately $5,000 to approximately $240,000 for designated services. Our revenue associated with advertisement display services amounted to $522,674 for the fiscal year ended September 30, 2024, $2,569,180 for the fiscal year ended September 30, 2023, and $5,645,324 for the fiscal year ended September 30, 2022.
Payment Solution Services
To diversify our revenue sources and supplement our cash rebates and digital advertising service businesses, we provided payment solution services to merchants between May 2021 and March 2024 by referring them to VE Services. We entered into the Appointment Letter with VE Services on October 1, 2020, which Appointment Letter had a term of one year and was renewed automatically on a yearly basis unless terminated by either party. Pursuant to the Appointment Letter, we served as its independent merchant recruitment and onboarding agent and referred merchants to VE Services to process payments through multiple payment methods, such as FPX, Alipay, Maybank QR Pay, Boost, Touch ‘n Go, and GrabPay. VE Services charged these merchants a service fee ranging from 1.50% to 2.50% based on the processed payment amount and payment processing methods used, and we were entitled to receive a portion of the monthly service fees as commissions for our referrals. The commission rate ranged from 0.15% to 0.35% based on the total service fees collected by VE Services from merchants referred by us.
We referred 39, 37, and 19 merchants to VE Services during the fiscal years ended September 30, 2024, 2023, and 2022, respectively. Effective April 1, 2024, we terminated our agreement with VE Services and have not referred any additional merchants to it since that date. As of the date of this annual report, we have not referred merchants to other service providers for payment processing.
Technology
We apply data science technologies extensively throughout our business ecosystem to support Merchant and Member onboarding and digital advertising. Our proprietary technologies include:
| ● | Merchant and Member Onboarding System. We have developed a system with an innovative business model that incentives both Merchants and Members to onboard our GETBATS website and mobile app, where they both benefit from the transactions facilitated by us via our cash rebate program. We work with both online and offline Merchants, who offer cash rebates to Members based on their spending at the physical store or online via our GETBATS website and mobile app. Through our system, Members receive cash rebates from their spending and Merchants obtain sales from spending Members. In addition, Merchants or Members who have onboarded other Merchants or Members can also receive referral rebates. We have filed patent applications, “System and Method to Seamlessly Onboard Merchants and Members to an Electronic Commerce Website,” for this system in Malaysia, Indonesia, and the Philippines, which applications are pending approval as of the date of this annual report. | |
| ● | Cash Rebate Calculation and Distribution System. Once a successful transaction has been completed through the GETBATS website and mobile app, our cash rebate calculation processor will transmit the expending data of the spending Member to a rule engine, which loads one or more distribution tables that set forth pre-determined distribution rules. Based on such data, our calculation engine calculates and distributes the total rebates payable to different entities under various circumstances, including but not limited to (i) the spending Member, (ii) referrals (the Member who introduced the spending Member), (iii) agent-merchants (agents who onboards the Merchant), and (iv) agent-customer (agents who onboards a big group of Members), if applicable. We have filed patent applications, “System and Method to Compute Payable Rebates and Distribute the Payable Rebates to Distribution Entities,” for this system in Malaysia, Indonesia, and the Philippines, which applications are pending approval as of the date of this annual report. |
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| ● | Business Data Analysis System. Our analysis engine monitors our Members’ behaviors on the GETBATS website and mobile app and parses all the data properties, including login patterns (such as time, date, and frequency of login), the deals, promotions, and advertisements they click, and the Merchant links that they share. The large repository of Merchant and Member data collected from our GETBATS website and mobile app enables our Merchants to better understand consumers’ preferences and their spending behaviors. In addition, we have studied viewers’ behaviors on the SEEBATS website and mobile app, where our user profiling engine infers the viewers’ interest, demographic, intent, and other features through dynamic correlation analysis based on the data collected from our SEEBATS website and mobile app, such as the types of movies they view and the time they spend on each movie. In doing so, we related and categorized the viewers into different spending behavior categories. We also expect to further improve our data analysis capabilities by introducing the descriptive, predictive, and prescriptive features in the future. We have filed patent applications, “System and Method to Analyze Business Data Based on Spending Behavior Data,” for this system in Malaysia, Indonesia, and the Philippines, which applications are pending approval as of the date of this annual report. | |
| ● | Payment Token System. Our payment token module on our payment system tokenizes Members’ sensitive payment data by replacing those key data with unique identification symbols that retain all the essential information about the data without compromising its security. Such payment tokens can be automatically loaded, and payments can be automatically made to the merchants who have appropriately confirmed the payment data and selected a payment option. We utilize such token payment data to facilitate secure and convenient transactions conducted in our business ecosystem. Members need not repeatedly fill in complicated payment information when making payments to Merchants, which greatly enhances user experience in payment transactions. We have filed patent applications, “System and Method to Create a Flexible Payment Token for A Plurality of Merchants,” for this system in Malaysia, Indonesia, and the Philippines, which applications are pending approval as of the date of this annual report. | |
| ● | StarboxGPT. We independently developed StarboxGPT and it was launched via our GETBATS website in July 2023. StarboxGPT is an AI content generation platform that can process and generate various media forms, including text, image, speech, and video. StarboxGPT analyzes user text inputs and can offer suggestions of design elements, color palettes, and layouts. It also analyzes user image inputs and creates image variations, designs, and other customized outputs to help users meet marketing and promotional needs. StarboxGPT also has a text-to-video feature and an image-to-video feature, which convert text, video, and image instructions or imputes into visually engaging videos. We have filed trademark applications, “StarboxAI,” “StarboxChat,” and “StarboxGPT” in Malaysia, Indonesia, and the Philippines. As of the date of this annual report, the application for “StarboxGPT” has been deemed withdrawn in Malaysia. In the Philippines, one applied trademark class (Class 36) for “StarboxGPT” has been registered, expiring on February 4, 2034. Various applied classes (Class 9, 35, 36, and 38) for “StarboxAI” have been registered in Malaysia and the Philippines, with expiration dates of September 14, 2033 and February 4, 2034, respectively. The applications for other remaining classes are still pending approval. | |
| ● | Multi-level Marketing Software. Our multi-level marketing software consists of the following modules, the binary multi-level marketing software, the monoline multi-level marketing software, and the blended binary multi-level marketing software. We have filed patent applications, “Unilevel Multi-Level Marketing (MLM) System and Method,” “Multi-Tier Binary Calculation System and Method,” and “Multi-Tier Matrix Calculation System and Method,” for this system in Malaysia, which applications are pending approval as of the date of this annual report. |
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| ● | Digital Platform to a User System. Our digital platform, along with its associated method, encompasses several key steps aimed at enhancing user interaction and experience. Initially, the processor presents a verification interface to the user, facilitating the receipt of credentials. Subsequently, the processor enables the user to access a winning interface by scanning an event QR code upon credential submission. Once within the winning interface, the processor displays a series of checkpoints and a rating system to the user. Within this framework, the user can provide ratings and comments on various checkpoints. Furthermore, the processor generates events within the checkpoints and rating system, each with a probability of reward, thereby incentivize user engagement with the digital platform. We have filed a patent application, “System and Method to Provide Access to a Digital Platform to a User,” for this system in Malaysia, which application is pending approval as of the date of this annual report. | |
| ● | Compensation Plan System. Our system for compensation plans comprises various integral steps designed to efficiently manage the compensation structure for both distributors and multiple Members. Initially, the processor undertakes the creation of a comprehensive compensation plan tailored for the distributor and a diverse group of Members. Upon the distributor reaching a predetermined top rank, a breakaway occurs, signaling a pivotal moment within the system. Subsequently, the processor computes the compensation amount to be disbursed to both the distributor and the relevant Members based on their recruitment efforts. Finally, the processor distributes the calculated compensation amounts to the respective parties. We have filed a patent application, “System and Method to Provide a Compensation Plan,” for this system in Malaysia, which application is pending approval as of the date of this annual report. | |
| ● | Augmented Reality System and Methods to Provide Cash Rebates. Our augmented reality (“AR”) system is comprised of essential components, including a processor, a memory, and a backend server. The memory, in conjunction with the processor, stores and executes instructions aimed at enhancing user experience. These instructions enable the processor to scan machine-readable formats attached to products to extract relevant data. Additionally, the system receives historical user data, encompassing shopping history and preferences. By correlating product data with user history, the system generates personalized insights. Leveraging the backend server, these insights are further analyzed to tailor cash rebate offers for users. We have filed a patent application, “Augmented Reality System and Methods to Provide Cash Rebates,” for this system in Malaysia, which application is pending approval as of the date of this annual report. | |
| ● | Targeted Advertisements and Vouchers in Augmented Environment System. Our AR system outlines an approach to delivering tailored advertisements and vouchers within AR environments. It begins with the processor scanning objects to gather pertinent data, followed by retrieving historical user data stored in a database. Subsequently, the processor employs advanced analytics to correlate the object data with the user’s historical preferences, thereby discerning their specific interests in advertisements and vouchers. Finally, the processor presents personalized promotional content on the user’s mobile device. This method is designed to offer a seamless and immersive advertising experience, leveraging insights derived from both user interaction with AR objects and past behavioral patterns. By delivering relevant promotional materials in real-time, the approach aims to enhance user engagement and satisfaction while optimizing the effectiveness of advertising campaigns within AR environments. We have filed a patent application, “System and Method for Providing Targeted Advertisements and Vouchers in Augmented Reality (AR) Environment,” for this system in Malaysia, which application is pending approval as of the date of this annual report. |
Since October 2023, we have embarked on a series of acquisitions of software modules for system enhancement, creating an immersive cash rebates and digital advertising ecosystem powered by advanced virtual reality and augmented reality technologies. From October 2023 to the date of this annual report, we have conducted 18 acquisitions in total. We closed one acquisition in October 2023, two acquisitions in the first quarter of 2024, three acquisitions in the second quarter of 2024, seven acquisitions in the third quarter of 2024, and five acquisitions in the fourth quarter of 2024. See “Item 4. Information on the Company—A. History and Development of the Company.”
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Software Licensing
To further monetize our existing technologies, during the fiscal years ended September 30, 2023 and 2024, we started and operated our software licensing business. On March 24, 2023, we entered into a software licensing agreement with Brandavision, pursuant to which we agreed to (1) license the right of using our Data Management System to Brandavision, (2) grant Brandavision the access to our database, (3) help train the staff of Brandavision, and (4) provide continuous technical support. The contract period is three years, commencing March 24, 2023 and ending March 23, 2026. The total contract sum during the contract period is RM12,400,000 (equivalent to US$2.8 million). Following the successful execution of the Brandavision software licensing agreement, we engaged in similar agreements with three additional clients, achieving various milestones throughout. In May 2023, we entered into a second software licensing agreement with another Malaysian companies. In July 2023, we entered into a third software licensing agreement with a Philippines-based company. In August 2023, we entered into a fourth software licensing agreement with a Hong Kong-based company. In the fiscal years ended September 30, 2024 and 2023, a substantial part of our revenue was derived from providing software licensing to the four clients. These endeavors culminated in a cumulative revenue of $2,435,148 and $5,715,333 from the software licensing business for the fiscal years ended September 30, 2024 and 2023, respectively, constituting a significant portion of our revenue.
Pursuant to the software licensing agreements, we granted the clients access to our Data Management System or AI Rebates Calculation Engine System. The Data Management System is a software-based solution that facilitates the organization, storage, retrieval, and manipulation of data within an organization or across various systems. The AI Rebates Calculation Engine System utilizes artificial intelligence algorithms to analyze various factors, such as customer purchase history, product data, and market trends, to generate personalized cash rebate offers for users. It automates the process of rebate calculation, optimizing incentives based on individual user behavior and preferences. Further, in response to the diverse and specific needs of each customer, we also incorporate additional modules to expand the functionality of the software systems based on existing technologies.
Our software licensing business comprises of two parts. Firstly, we generate revenue by license the right to use our software to clients in return for license fees. In addition to the license fees, we also provide related technical support, system maintenance services, and system upgrade services, and we received monthly fees for these services.
In March 2024, the software licensing agreements with the two Malaysian companies were assigned to two companies based in Hong Kong and the monthly technical support and system maintenance services under these two agreements were subsequently terminated by us on September 30, 2024, due to non-payment of service fees. The monthly technical support and system maintenance services under the licensing agreement with the other Hong Kong company was similarly terminated by us on September 30, 2024, due to non-payment of service fees. However, software maintenance for these three companies is now provided on an ad-hoc basis with fees charged based on the specific maintenance needs. The monthly technical support and maintenance services were terminated under the three software licensing agreements without impacting the licensing services.
One Eighty Ltd and its Subsidiaries
On June 26, 2023, we acquired 51% ownership of One Eighty Ltd and its subsidiaries. This acquisition enabled us to further expand our business of online and offline advertisement, including advertisement consultation, design, production, agency services, as well as marketing and promotional campaign services.
We provide brand-building-related consulting services with fixed-priced terms, and our services include market research, advertisement idea conceptualization, brand positioning proposals, and final proposals and solutions. We entered into brand-building-related consulting services agreements with 19 customers in fiscal year 2023 and with 11 customers in fiscal 2024, and each of these projects typically takes a few months to one-year to complete.
We provide production services catering to customers seeking the realization of their advertising concepts or other forms of visual and audio projects. Our range of production services encompasses photography, video recording, audio recording, script development, equipment rental, and post-production editing.
We also generate revenue from marketing and promotional campaign services. We assist merchants to plan, arrange, and execute seasonal on-the-ground sales and promotional campaigns, typically located in shopping malls. Our array of services include providing sales campaign proposals, coordinating with shopping mall owners for venue rental, assisting merchant clients with rental equipment, advising merchant clients on site layout arrangements and decorations, and providing product display strategies.
In addition to these services, from time to time, we perform media booking agency services to sell advertisement lots on behalf of media companies. We generate insignificant revenue from our agency services.
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Data Privacy and Security
We collect data solely to analyze consumer behaviors and advertising performance. In order to identify each user profile, we assign a random profile number with each new profile. We then use that number as the anonymous identification for the profile and associate it with all related data. In general, we do not collect personally identifiable information unless a Member consents to it. If such information is inadvertently obtained by us, our policy is to immediately delete such information.
We treat all information we collect as confidential. We do not disclose any information we gather from a Member or Merchant unless such disclosure is approved by it.
We have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure our data assets, including to prevent unauthorized access, to preserve their integrity, and to ensure their appropriate use. On the software level, we encrypt important and sensitive data during their transmission from and to the user end, and only authorized personnel may access the backend of our systems based on their user assigned user groups and user levels. We have central controls to govern user roles and permissions. On the hardware level, only authorized information technology personnel have access to our servers through a virtual private network and data backup is kept inside our company safe box. In addition, we have established a hardware firewall where all traffic is inspected and filtered according to a comprehensive set of rules.
Intellectual Property
We regard our trademarks, service marks, domain names, trade secrets, and similar intellectual property as critical to our success. We rely on a combination of trademark law and confidentiality and non-disclosure agreements to protect our intellectual property rights. We also regularly monitor any infringement or misappropriation of our intellectual property rights.
As of the date of this annual report, we have registered:
| ● | 27, 17, and 5 trademarks in Malaysia, the Philippines, and Indonesia, respectively; and | |
| ● | 36 domain names in Malaysia. |
As of the date of this annual report, we have 90 pending trademark applications and 19 pending patent applications in Malaysia, the Philippines, and Indonesia. These pending trademark applications include applications that were under provisional refusal and opposition on the grounds of similarity in Malaysia and the Indonesia (i.e., the trademark applications for “STARBOX,” “METAAPP,” “STARBOX META,” “STARBOX METAVERSE,” and “StarBoxGPT.” All current 90 pending trademark applications, including the applications that were under provisional refusal and opposition (which have been resubmitted for appeal) and the 19 patent applications, are all currently under examination. For details of the technologies related to the patent applications and how our businesses depend on them, see “—Technology” above. Our business does not depend on those patent applications. None of our patent applications have resulted in the granting of a patent and we cannot assure you that we will file for or obtain any patents. In addition, we cannot assure you that:
| ● | any patent which we may obtain will be broad enough to protect our technologies, will provide us with competitive advantages, or will escape challenges or invalidation by third parties; | |
| ● | the patents of others will not have an adverse effect on our ability to do business; or | |
| ● | others will not independently develop similar technologies, duplicate our technologies, or, if patents are issued to us, design around these patents. |
We implement comprehensive measures to protect our intellectual property in addition to making trademark and patent registration applications. Our key measures to protect their intellectual property include: (i) hiring outside legal counsels to assist in the protection of our intellectual property; (ii) trademark searches prior to the launch of our websites and mobile apps; (iii) timely registration and filing with relevant authorities and application of intellectual property rights for our significant technologies and self-developed software; and (iv) reviews of virtual marketing materials, including text, graphics, and videos, to avoid copyright infringement.
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Employees
We had 81, 104, and 21 full-time employees as of September 30, 2024, 2023, and 2022, respectively. The following table sets forth the number of our full-time employees as of September 30, 2024:
| Function | Number | |||
| Management | 7 | |||
| Customer Services and Operations | 40 | |||
| Sales and Marketing | 23 | |||
| General and Administration | 11 | |||
| Total | 81 | |||
We enter into employment contracts, which contain a confidentiality clause, with our full-time employees.
Most of our employees undertook multiple tasks in a cost-effective manner during the fiscal years ended September 30, 2024, 2023, and 2022.
In addition to our full-time employees, we employed three, five, and five contract workers as of September 30, 2024, 2023, and 2022, respectively. These contract workers are primarily responsible for providing information and technology support.
We believe that we maintain a good working relationship with our employees and contract workers, and we have not experienced material labor disputes in the past. None of our employees and contract workers are represented by labor unions.
Facilities
Our principal executive offices are located in Kuala Lumpur, Malaysia, where StarboxGB, StarboxPB, and StarboxSB lease offices from two third parties, with an aggregate area of approximately 4,800 square feet, pursuant to three tenancy agreements, each with a lease term from May 1, 2023 to April 30, 2024 and were each extended to April 30, 2025. The tenancy agreements of StarboxGB and StarboxPB each have monthly rent of MYR6,760 (approximately $1,500) and may be terminated by giving the landlord three months’ advance notice in writing. The tenancy agreement of StarboxSB has monthly rent of MYR7,100 (approximately $1,590) and may be terminated by giving the landlord two months’ advance notice in writing; StarboxSB may extend the agreement for an additional two years upon its expiration.
We believe that the offices that we currently lease are adequate to meet our needs for the immediate future.
Insurance
Other than procured medical, term life, personal accident, and vehicle insurance in two of our operating subsidiaries, we do not maintain directors and officers liability insurance, group comprehensive life insurance for employees, property insurance, business interruption insurance, or general third-party liability insurance. See “Item 3. Key Information—D. Risk Factors—Risks Related to Our Business and Industry—Our current insurance policies may not provide adequate levels of coverage against all claims and we may incur losses that are not covered by our insurance.”
Seasonality
Our revenue, cash flow, operating results, and other key operating and performance metrics may vary from quarter to quarter, due to the seasonal nature of our advertisers’ budgets and spending on advertising campaigns. For example, advertising spending tends to rise in holiday seasons with consumer holiday spending, or closer to end-of-year in fulfilment of their annual advertising budgets, which may lead to an increase in our revenue and cash flow during such periods. Moreover, advertising inventory in holiday seasons may be more expensive, due to increased demand for advertising inventory.
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Legal Proceedings
From time to time, we may become a party to various legal or administrative proceedings arising in the ordinary course of our business, including actions with respect to intellectual property infringement, violation of third-party licenses or other rights, breach of contract, and labor and employment claims. We are currently not a party to, and we are not aware of any threat of, any legal or administrative proceedings that, in the opinion of our management, are likely to have any material and adverse effect on our business, financial condition, cash flow, or results of operations.
Regulations
This section sets forth a summary of the principal Malaysian laws, regulations, and rules relevant to our business and operations in Malaysia.
Regulations Relating to Communications and Multimedia
In Malaysia, the communications and multimedia industry and its regulatory licensing framework are regulated by the Malaysian Communications and Multimedia Commission (“MCMC”), a regulatory body tasked with overseeing regulatory framework pertaining to the communications and multimedia industry, such as the Communications and Multimedia Act 1998 (the “CMA 1998”), the Malaysian Communications and Multimedia Content Code (the “Content Code”), and other corresponding regulations, guidelines, directions, declarations, and standards.
The CMA 1998 generally provides four categories of licensable activities, which include (i) network facilities provider, (ii) network service provider, (iii) applications service provider, and (iv) content applications service provider. Specifically, content applications services provider generally includes any person who provides television and radio broadcast services, online publishing services, and information services. Nonetheless, any person who provides Internet content applications services—content applications services delivered by means of Internet such as broadcast services via an over-the-top platform—are currently exempt from the licensing requirement pursuant to the Communications and Multimedia (Licensing) (Exemption) Order 2000”). Our Malaysian subsidiary, StarboxSB, provides video streaming services by means of Internet, which is categorized under “Internet content applications services” and is therefore exempted from the licensing requirement.
Similarly, any person who provides electronic transaction services, interactive transaction services, network advertising boards and cineplex, or web hosting or client server under the application service providers category is exempt from this licensing requirement. In the opinion of our Malaysian counsel, GLT Law, the CMA 1998 and the Exemption Order 2000 apply to our Malaysian subsidiaries, StarboxSB and StarboxGB. In particular, StarboxSB has developed a mobile application known as “SEEBATS,” which will be categorized under “networked advertising boards and cineplex,” being the category assigned to an application service for advertising in which content and information is remotely generated and is distributed through a network service, whereas StarboxGB has developed mobile application known as “GETBATS,” which will be categorized under “networked advertising boards and cineplex” and “electronic transaction service,” being the category assigned to an application service which utilizes network services and information processing to conduct and achieve or support end user or third party transactions, both of which are regarded as applications services providers exempted under the Exemption Order 2000.
The Deputy Minister for Communications of Malaysia, Teo Nie Ching, has highlighted the ongoing efforts by various agencies under the ministry to review the CMA 1998. Given the rapid advancements in technology, there is a clear acknowledgment of the need to modernize and adapt the act to the current digital landscapes. It has been announced that the amendment bill to the CMA 1998 is expected to be tabled in the Parliament of Malaysia in early 2024.
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On December 2, 2024, the Communications and Multimedia (Amendment) Bill 2024 (“CMA Amendment Bill”) was tabled in Parliament for its first reading by the Minister of Communications, Fahmi Fadzil. The CMA Amendment Bill proposes amendments to the CMA 1998, primarily aimed at protecting against harmful online behavior, addressing network security risks, and expanding the enforcement powers of the MCMC. Some of the key amendments proposed in the CMA Amendment Bill include: (i) granting the MCMC with the power to address network security risks by instructing any persons to take specific measures or comply with specific requirements to prevent, detect, or counter a network security risk; (ii) amending existing provisions in CMA 1998 to address prohibited content, including the transmission of prohibited content with intent to commit offences involving “fraud or dishonesty against any person,” which actions are now classified as offences, and carry a higher penalty of a fine of up to MYR500,000 and/or imprisonment for up to two years, with additional fines of MYR5,000 per day for continued offences after conviction; and where the offence is committed against a minor, the offender can be subject to imprisonment for up to five years; (iii) granting the MCMC with the power to, by written direction, require content application service providers to suspend their services for a specified period if they are in violation of content requirements, breach their license conditions in relation to content, or fail to comply with any instruments issued by the MCMC or the Minister of Communications; (iv) increasing penalties of various offences; and (v) providing the MCMC with the ability to conduct audits on any licensee or provider of services relating to communications systems on any matters under the CMA 1998, its subsidiary legislation, any instruments issued under the CMA 1998, or any information furnished to the MCMC. The MCMC will also have the authority to require any licensee to appoint its own independent expert to carry out an audit, with the licensee bearing the costs of the appointment. The CMA Amendment Bill reflects the Malaysian government’s ongoing commitment and effort to combat cybercrime, ensure online safety and address network security risks.
Nevertheless, StarboxSB and Starbox GB shall comply with all the other applicable provisions under the CMA 1998 (including the amendments under the CMA Amendment Bill) and relevant guidelines, such as technical requirements and content prohibitions. While compliance with the Content Code is not compulsory, the adoption of the practices and standards provided are encouraged as it provides a valid legal defense against any legal proceedings that may arise from an alleged violation of the Content Code and maintains a good market practice.
Regulations Relating to Advertising and Marketing
The advertising industry in Malaysia is largely self-regulated. For electronic advertisements, including those communicated through the Internet, the rules and its self-regulatory codes can be found in the Content Code, which provides specific guidelines for online content providers or those who provide access to online content through the present and future technology.
As our business includes digital advertising and marketing, we are required to comply with the Content Code. Amongst the principles provided under the Content Code, it is worth noting that the responsibility for content provided online primarily rests with the creator of the content and users are responsible for their choice and utilization of online content. The Content Code also provides guidelines and procedures in determining whether the content is prohibited under the CMA 1998. Under the general principles that shall apply to all the content displayed or communicated online and subject to the CMA 1998 (including the amendments under the CMA Amendment Bill), content shall not be indecent, obscene, false, menacing, or grossly offensive in character with the intent to annoy, abuse, threaten, or harass any person. In addition, the Content Code generally prohibits content that may potentially offend the religious, political, sentimental, or racial susceptibilities of certain communities in Malaysia. Nevertheless, any guidelines that apply to the provisions of online content shall not unduly restrict the growth of the industry but serve to enhance a dynamic environment to encourage and stimulate the development of the Malaysian communications and multimedia industry.
Notwithstanding the above, the Consumer Protection Act 1999 (the “CPA 1999”) and the Trade Descriptions Act 2011 (the “TDA 2011”) further regulate advertising in relation to the supply of goods or services in Malaysia. The CPA 1999 applies to all goods and services that are offered or supplied to one or more consumers in trade, including any trade transaction conducted through electronic means in Malaysia, as well as prohibiting the act of bait advertising. Similarly, the TDA 2011 promotes good trade practices by prohibiting false trade descriptions and false or misleading statements, conduct, and practices. Our Malaysian subsidiaries which provide advertising services to its consumer and users, StarboxGB and StarboxSB, are in compliance with the CPA 1999 and the TDA 2011.
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Regulations Relating to Film Distribution
The production, distribution, and exhibition of films in Malaysia are governed by the FINAS Act. Pursuant to Section 22(1) of the FINAS Act, no person (which term includes a body of persons, corporate, or unincorporate) shall engage in any of the activities of production, distribution, or exhibition of films or any combination of the activities specified in Section 21(1) of the FINAS Act (i.e., (a) production and distribution; (b) production and exhibition; or (c) distribution and exhibition, of films), unless such person is authorized by the FINAS to do the same. Section 2 of the FINAS Act defines film distribution as “including the renting, hiring, and loaning of films for profit or otherwise, the importation and distribution of films produced abroad, and the distribution of films produced locally.” Section 25 of the FINAS Act further provides that any person who contravenes Section 22 of the FINAS Act shall be guilty of an offence and shall, on conviction, be liable for a fine not exceeding MYR50,000 (approximately $11,484) or to imprisonment for a term not exceeding two years or for both such fine and imprisonment, and he shall, in the case of a continuing offence, be liable to daily fine not exceeding MYR10,000 (approximately $2,297). Further, Section 26 of the FINAS Act provides that where an offence is committed by a company or a firm, every director, secretary, or manager of the company or, as the case may be, every partner in the firm shall also be deemed to be guilty of the offence, unless he proves that the offence was committed without his knowledge, consent, or connivance and that he exercised all due diligence to prevent the commission of the offence.
Our Malaysian subsidiary, StarboxSB, operates our SEEBATS website and mobile app, on which viewers could watch movies and television series through OTT streaming, which may fall under the scope of film distribution under the FINAS Act. As such, StarboxSB obtained the Film Distribution License (License No. DF 04/09445) on April 11, 2022 and subsequently obtained a new Film Distribution License on May 29, 2023 (License No. DF 04/09557), which allowed it to engage in the distribution of films. The current Film Distribution License (License No. DF 04/09670) was obtained on September 6, 2024 and is valid until September 5, 2025. See “Item 3. Key Information—D. Risk Factors—Risks Related to Our Business and Industry—If the relevant Malaysian regulatory agency were to determine that a Film Distribution License was required for the operations of our SEEBATS website and mobile app prior to April 11, 2022, during the period between April 10, 2023 and May 29, 2023, and during the period between May 29, 2024 and September 5, 2024, our business, financial condition, and results of operations could be adversely affected.”
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Regulations Relating to Direct Selling
Any person who carries on a direct sales business is required to hold a valid license granted under the Direct Sales and Anti-Pyramid Scheme Act 1993 (the “DSAPSA 1993”) and is prohibited from carrying out any pyramid scheme or arrangement, chain distribution scheme or arrangement, or any similar scheme or arrangement within the meaning of the DSAPSA 1993. Such activities are under the purview of the Ministry of Domestic Trade and Consumer Affairs. Direct sale means a door-to-door sale, a mail order sale, or a sale through an electronic transaction within the meaning of the DSAPSA 1993. Other requirements to be complied with in respect of a direct sales business are the requirements for contents of advertisement, direct sales contracts, as well as requirements for a cooling-off period and rescission.
Our Malaysian subsidiary, StarboxGB, undertakes a direct sales business by way of electronic transaction (for the purposes of Section 19A of the DSAPSA 1993), by having a multi-level marketing plan in which individuals who are registered as members will be entitled to four different types of bonuses, which bonus types vary depending on the activities carried out. For illustration purposes, the member will be entitled to a retail profit when they generate a sale with a non-member, a personal sales bonus when a sale is made, a direct sales bonus when its downline members generate sales, and a tier group sales bonus for the sales its group produced. Thus, StarboxGB is required to hold a license under the DSAPSA 1993, which it has obtained and has a validity period from March 10, 2023 to March 9, 2025. Further, it is required to comply with the provisions of the DSAPSA 1993 and the Direct Sales (Scheme and Conduct) Regulations 2001.
Regulations Relating to Anti-Money Laundering and Counter-Terrorism Financing
The Anti-Money Laundering, Anti-Terrorism Financing and Proceeds of Unlawful Activities Act 2001 (the “AMLA 2001”) prohibits money laundering and terrorism financing activities. Any person who (a) engages in a transaction that involves proceeds of unlawful activity; (b) uses proceeds of unlawful activity; (c) removes from or brings into Malaysia proceeds of unlawful activity; or (d) conceals, disguises, or impedes the establishment of the true nature, origin, location, movement, disposition, title of, rights with respect to, or ownership of, proceeds of unlawful activity, commits a money laundering offence under the AMLA 2001.
In addition, a reporting institution under the First Schedule of the AMLA 2001 is obliged to observe the anti-money laundering and counter financing terrorism requirements and standards, which include reporting and record-keeping duties, such as submitting suspicious transaction reports, implementing risk-based application, and conducting customer due diligence. None of our Malaysian subsidiaries is deemed to be a reporting institution. Nevertheless, we are required to comply with the provisions under the AMLA 2001.
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Regulations Relating to Foreign Exchange Control
The exchange control regime in Malaysia is regulated by the Financial Services Act 2013 (the “FSA 2013”). The FSA 2013 has prescribed a list of transactions that are prohibited without approval from Bank Negara Malaysia (the Central Bank of Malaysia) (“BNM”) and it regulates the domestic and international transactions involving residents and non-residents of Malaysia. The requirements, restrictions, and conditions of approval in respect of the prohibited transactions and directions of BNM are further set forth in the Foreign Exchange Notices issued by BNM (the “FE Notices”).
Under the FSA 2013, all payments made between the residents of Malaysia must be paid in Malaysian ringgit, subject to limited exceptions and approval under the FE Notices, whereas payment made between resident and non-resident of Malaysia may be made either (i) in Malaysian ringgit, if for the prescribed purposes (for, among others, any purpose between immediate family members, income earned or expenses incurred in Malaysia or settlement of trade in goods or services in Malaysia), or (ii) in foreign currency (except for the currency of Israel), if for any purpose subject to certain prohibition under the FE Notices. On the other hand, non-residents are allowed to make or receive payment in foreign currency (except for the currency of Israel) in Malaysia for any purpose (including capital, divestment proceeds, profits, dividends, rent, fees, and interest arising from any investment in Malaysia, subject to any withholding tax) in accordance with the FE Notices. Unless otherwise restricted by contractual undertakings and subject to applicable laws, our Malaysian subsidiaries are at liberty to distribute dividends to us in foreign currency without having to seek prior approval from BNM.
Regulations Relating to Personal Data Protection
Our business and operations in Malaysia are subject to laws and regulations regarding data privacy and data protection pursuant to the PDPA 2010 (and the amendments under the PDPA Amendment Act). In particular, PDPA 2010 applies to any person who processes or has control over, or authorizes the processing of, any personal data in respect of commercial transactions save and except for any personal data processed outside of Malaysia and not intended to be further processed in Malaysia.
The PDPA Amendment Act was officially gazetted in October 2024. The PDPA Amendment Act seeks to amend the existing PDPA 2010 and introduces significant amendments to the PDPA 2010 for the first time since the PDPA 2010 came into force in 2013. The PDPA Amendment Act will be implemented in stages, with different sections coming into effect on January 1, April 1, and June 1, 2025. Among the key amendments are: (i) the term “data users” has been replaced with “data controllers,” referring to entities that process personal data or have control over or authorize the processing of such data; (ii) data processors are now obliged to take steps to protect personal data from loss, misuse, unauthorized access and other risks; (iii) the security principle has been extended to data processors, imposing direct penalties for breaches of personal data protection principles, which penalties include fines of up to MYR1,000,000 and/or imprisonment for up to three years; (iv) the whitelist regime for cross-border data transfers has been removed, and personal data may now be transferred from Malaysia to countries with substantially similar laws or equivalent levels of protection; (v) a data protection officer (DPO) must be appointed by data controllers and data processors to ensure the organization’s adherence to the PDPA 2010; and (vi) data controllers must promptly notify the Personal Data Protection Commissioner of any data breach, or face a fine of up to MYR250,000 and/or up to two years in prison.
On personal data processing, the PDPA 2010 (and the amendments under the PDPA Amendment Act) provides key principles that must be adhered to by data controllers (the term “data users” has been replaced with “data controllers” under the PDPA Amendment Act), which are defined as a person who either alone or jointly, or in common with other persons, processes any personal data or has control over, or authorizes the processing of, any personal data but does not include a processor. For example, to process or disclose personal data relating to any individuals would require (i) consent from such individuals, which may be obtained in any form that can be recorded and maintained properly by the data controller; and (ii) written notice in the national language of Malaysia (Malay) and/or English to such individuals notifying, among others, (a) the processing of personal data and a description of the data, (b) the purposes for which the personal data is being collected; (c) individual’s right to request access and correction of the personal data, and (d) class of third parties to whom the personal data may be disclosed.
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Any person engaged in processing personal data shall take measures to protect the personal data from any loss, misuse, modification, unauthorized or accidental access, or disclosure, alteration, or destruction of personal data and to maintain the integrity of the personal data processed, which should not be kept longer than necessary for the fulfilment of the purpose for which it was to be processed. Such personal data shall be destroyed or permanently deleted if it is no longer required.
In addition, a data controller who belongs to any of the classes of data users prescribed under the Order 2013 (prior to the amendments under the PDPA Amendment Act) shall be registered under the PDPA 2010 in order to process personal data. These users include, among others, a licensee under the CMA 1998 and a licensee under the Direct Sales and Anti-Pyramid Scheme Act 1993 (the “DSAPSA 1993”) who undertakes direct sales business. As our Malaysian subsidiaries, StarboxSB and StarboxGB, are exempted from the licensing requirement under the CMA 1998 pursuant to the Exemption Order 2000, they are not required to be registered as a data controller under the PDPA 2010. However, StarboxGB is a licensee under the DSAPSA 1993 for direct selling activity and, hence, it is required, and has registered, to be a data controller in compliance with the PDPA 2010. Notwithstanding that our other Malaysian subsidiaries are not required to be registered as data controller under the PDPA 2010, all such other Malaysian subsidiaries are in compliance with the PDPA 2010 as of the date of this annual report.
Regulations Relating to Labor
The principal law that governs and regulates all labor relations—including contracts of service, payment of wages, employment of women, maternity protection, hours of work, holidays, leave policy, termination, layoff, retirement benefits, and employment of foreign employees—is the Employment Act 1955 (the “EA 1955”). Following the implementation of the Employment (Amendment of First Schedule) Order 2022, which came into force on January 1, 2023, the applicability of the EA 1955 has been expanded to include any person who has entered into a contract of service with an employer, irrespective of their monthly wages, is engaged in manual labor, serves as a supervisor of such manual laborer, serves as a domestic employee, or is engaged in any capacity in any vessel registered in Malaysia subject to certain conditions. Notwithstanding this, pursuant to Paragraph 1A of the First Schedule of the EA 1955, certain provisions in respect of overtime payments and termination benefits will not apply to employees whose wages exceed MYR4,000 a month.
According to the Minimum Wages Order 2024, the minimum wage for all employment sectors in Malaysia has increased from MYR1,500 to MYR1,700 with effect from February 1, 2025. Employers with fewer than five employees will be granted a six-month deferment period, making the new wage effective August 1, 2025. In accordance with the definition provided in the National Wages Consultative Act 2011, individuals under apprenticeship will not be entitled to the minimum wage. Additionally, during the Budget 2025, it was announced that EPF contributions will be made mandatory for all foreign workers to promote wage equality in the country. The term “foreign workers” will also include expatriates, as defined under the EA 1955.
The widening scope of the EA 1955 indicates that all employers should ensure that the terms of their existing contract of employment comply with the minimum standards prescribed under the EA 1955 as well as all other applicable statutory requirements, including the minimum retirement age and statutory contributions such as Social Security and Employees’ Provident Fund.
Other laws and regulations in relation to employment matters include the Industrial Relations Act 1967, Immigration Act 1959/63, Employment (Restriction) Act 1968, Employees Provident Fund Act 1991, Employees’ Social Security Act 1969, Employee Social Security General Rules 1971, Employment Insurance System Act 2017, Minimum Retirement Age Act 2012, and any amendments thereto. As of the date of this annual report, our Malaysian subsidiaries are in compliance with all applicable labor regulations.
Regulations Relating to Business Operation
Prior to the commencement of our business operations in Malaysia, we are required to apply for business premises licenses for each operating premises from the relevant local authority under the Local Government Act 1976, which confers power to the local authority to create by-laws providing that no person shall use any premises within the jurisdiction of the respective municipal council without a license issued by the respective municipal council, and any person who fails to exhibit his license at all times in some prominent place on the licensed premises or fails to produce such license when required shall be liable to a fine not exceeding MYR500 and/or to imprisonment for a term not exceeding six months. All of our Malaysian subsidiaries have obtained the business premises license from the local authority (i.e., Kuala Lumpur City Hall (DBKL)) and are in compliance with the Local Government Act 1976. The validity periods of the business premises licenses obtained by our Malaysian subsidiaries are as follows: (i) in respect of the business premises license of Starbox Berhad, from May 19, 2024 to May 18, 2025; (ii) in respect of the business premises license of StarboxSB, from March 7, 2024 to March 6, 2025; (iii) in respect of the business premises license of StarboxGB, from March 7, 2024 to March 6, 2025; and (iv) in respect of the business premises license of StarboxPB, from June 3, 2024 to June 2, 2025.
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Regulations Relating to Cybersecurity
The Cyber Security Act 2024 (the “CSA 2024”) came into force on August 26, 2024 to strengthen Malaysia’s legal framework by focusing on the designation of the National Critical Information Infrastructure (“NCII”) sectors, regulating cybersecurity service providers, and establishing comprehensive procedures for managing cybersecurity incidents. The CSA 2024 emphasizes proactive measures to safeguard critical sectors against cyber threats and mandates compliance from organizations to prevent malicious activities, report cybersecurity incidents, and engage only licensed cybersecurity service providers. The CSA 2024 introduces the concept of NCII, defined as “a computer or computer system which, if disrupted or destroyed, would have a detrimental impact on the delivery of any service essential to the security, defense, foreign relations, economy, public health, public safety, or public order of Malaysia, or on the ability of the Federal Government or any of the State Governments to carry out their functions effectively.” The NCII sectors are as follows: (a) the government: (b) banking and finance; (c) transportation, defense, and national security; (d) information, communication, and digital; (e) healthcare services; (f) water, sewerage, and waste management; (g) energy; (h) agriculture and plantation; (i) trade, industry, and economy; and (j) science, technology, and innovation (collectively, the “NCII Sectors”). Section 15(1) of the CSA 2024 stipulates that a sector lead for each of the NCII Sectors (“NCII Sector Lead”) will be appointed and tasked with the responsibility of designating any government entity or person as an entity that owns or operates NCII within its appointed sector (“NCII Entity”), and ensuring that NCII Entities within their respective sectors comply with specific cybersecurity measures. Once designated, the NCII Entities will be subject to the obligations and requirements set forth under the CSA 2024.
Under the CSA 2024, the NCII Entities are required to conduct regular risk assessments, audits, report any cybersecurity incidents, and adhere to the code of practice established by the relevant NCII sector leads. NCII Entities that fail to comply with relevant regulatory requirements and security measures will face penalties, which can include fines ranging from MYR100,000 to MYR500,000 and/or imprisonment for two to 10 years, depending on the nature and severity of the offence. The CSA 2024 also mandates licensing requirements for cybersecurity providers. These providers, regulated under the CSA 2024, offer the necessary services to help businesses manage their cybersecurity risks and fulfill their obligations under the law.
Further legislation, such as the Computer Crimes Act 1997 (the “CCA 1997”), addresses the criminalization of computers misuse and counters cybercrimes, including (i) gaining of unauthorized access to computers or networks with or without the intent to commit other offenses, (ii) spreading of malicious codes such as computer viruses, (iii) unauthorized modification of any program or data on a computer, and (iv) wrongful communication of any means of access to a computer to an unauthorized person. Once convicted, a person who committed such cybercrimes is subject to, depending on the type of the offense committed, a fine ranging from MYR25,000 to MYR150,000 and/or imprisonment of three to 10 years. Where computer or internet-related crime activities are involved, but which do not specifically fall within the ambit of the CCA 1997 (for example, online fraud, cheating, criminal defamation, intimidation, gambling, and pornography), such offenses may be charged under the Penal Code, which is the main statute governing a wide range of criminal offenses and procedures in Malaysia.
As of the date of this annual report, our Malaysian subsidiaries are in compliance with the applicable provisions under CCA 1997 in preventing any activity that will cause unauthorized modification of the contents of any computer and malicious activities.
Regulations Relating to Intellectual Property
Our intellectual property rights are important to our business and operations. We rely primarily on a combination of intellectual property laws, contract provisions, copyrights, trademarks, patents, and domain rights to protect our intellectual property rights.
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Copyright
The Copyright Act 1987 (“CA 1987”) is the principal law governing copyright related matters. Unlike trademarks or other intellectual property rights, there is no specific system of registration for copyrights in Malaysia. Nonetheless, the CA 1987 allows copyright owners to protect their copyrights by way of filling with the Intellectual Property Corporation of Malaysia (“MyIPO”) a voluntary notification, which is considered prima facie evidence in cases of copyright infringement.
The Copyright (Amendment) Act 2022 (“Amendment Act 2022”), which was implemented on March 18, 2022, introduced amendments to the CA 1987 and strengthened the enforcement of copyright laws, especially in the digital environment, by, among others, introducing criminal liabilities for copyright infringement relating to streaming technology. Amendment Act 2022 contains provisions that strengthen the enforcement of copyright law in the digital landscape by introducing offences involving streaming technology in line with the development and surge of online content streaming. Pursuant to the new Section 43AA of the CA 1987, it is an offence for a person to commit or facilitate infringement of the copyright in any way by engaging in commercial dealings, such as manufacture for sale or hire, import, sell or let for hire, offer, export or advertise, distribute and offer or provide any related services, with streaming technology. Streaming technology is defined under Amendment Act 2022 to include computer programs, devices, or components which are used in part or in whole that results in an infringement of the copyright in a work.
Trademarks
The Trademarks Act 2019 (“TA 2019”) provides protection against a broad scope of trademark infringement, under which the use of an identical or similar mark in relation to similar goods or services would constitute trademark infringement, whereas the Guidelines of Trademarks 2019 provides for the registration of trademarks.
A registered trademark would permit its registered proprietor, namely, the owner of the registered trademark, to use or authorize other persons to use the trademark. It also grants registered proprietor the right to obtain relief in the case of trademark infringement and the terms of protection for a registered trademark is 10 years from its application. Pursuant to Section 56 of the TA 2019, any person who has infringed the registered trademark may face court proceedings instituted by the registered proprietor.
In order to protect our trademarks in Malaysia, Starbox Berhad has secured registration in respect of the “STARBOX” trademark under several classes, including Class 9, Class 35, and Class 36 of goods and services in Malaysia, where the trademark protection will expire on September 21, 2030. In addition, our other Malaysian subsidiaries, such as StarboxGB, StarboxSB, and StarboxPB, have applications pending registration for the respective trademarks of “GETBATS,” “SEEBATS,” “METAAPP,” “STARBOX META,” “STARBOX METAVERSE,” “STARBOXAI,” “STARBOXGPT,” “STARBOXCHAT,” and “PAYBATS” under the relevant Classes in Malaysia, where the registration applications of the three trademarks were submitted to MyIPO on December 26, 2019. The appeals are currently under examination. See “—Intellectual Property.”
Patents
Patents in Malaysia are protected under the Patents Act 1983 (the “PA 1983”) and Patents Regulations 1986. An invention can be patentable if it is new, involves an inventive step, have industrial application, and is not explicitly excluded by the PA 1983. Generally, patents should be filed as soon as possible since most countries including Malaysia award patents to applicants on a first-to-file basis. Hence, it is in the interest of an inventor to make an early decision on whether to file a patent application to preempt another competitor from filing ahead of him.
Pursuant to Section 35 of the PA 1983, once a patent is granted, the duration of validity of a patent shall be 20 years from the filing date of the application, subject to the timely payment of prescribed annual fees.
Patent rights are territorial in nature and, therefore, the rights conferred by a patent granted in Malaysia extend only to Malaysia. Pursuant to Section 36(1) of the PA 1983 and the Patent (Amendment) Act 2022, the exclusive rights of the patent owner are to exploit the patented invention, assign or transmit the patent, conclude license contracts, and utilize the patent as the subject of a security interest.
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Patent infringement occurs when a person does any of the acts that are the exclusive rights of the patent owner without his consent, and this gives the patent owner the right to institute infringement proceedings against such person. Where the patent owner provides sufficient evidence demonstrating that an infringement has been committed or is being committed, the court will award damages, grant an injunction to prevent further infringement, and/or award any other legal remedy as the court deemed appropriate.
To safeguard our rights of invention, StarboxGB and 180 Degrees have filed the following patent applications and its rights to such inventions in Malaysia, the Philippines, and Indonesia, all of which are pending approval as of the date of this annual report:
| (i) | System and Method to Seamlessly Onboard Merchants and Members to an Electronic Commerce Website; | |
| (ii) | System and Method to Compute Payable Rebates and Distribute the Payable Rebates to Distribution Entities; | |
| (iii) | System and Method to Create a Flexible Payment Token for A Plurality of Merchants; | |
| (iv) | System and Method to Analyze Business Data Based on Spending Behavior Data; | |
| (v) | System and Method to Provide Access to a Digital Platform to a User; | |
| (vi) | Unilevel Multi-Level Marketing (MLM) System and Method; | |
| (vii) | System and Method to Provide a Compensation Plan; | |
| (viii) | Multi-Tier Binary Calculation System and Method; | |
| (ix) | Multi-Tier Matrix Calculation System and Method; | |
| (x) | Augmented Reality Systems and Methods to Provide Cash Rebates; and | |
| (xi) | System and Method for Providing Advertisements and Vouchers in Augmented Reality (AR) Environment. |
Domain Names
There is no specific regulation in respect of the licensing of domain names in Malaysia. The right to use the .my domain name is administered solely by the Malaysian Network Information Centre Berhad (the sole administrator for .my web addresses) (“MYNIC”).
Once a specific domain name is registered with MYNIC, no other person can register or use the specific domain name after the date of its registration. However, a domain name registration with the MYNIC does not automatically result in the owner of the domain name obtaining a trademark for the particular domain name. To achieve this, the domain name owner must successfully register the domain name as a trademark with MyIPO.
Notwithstanding the above, we have opted to register our websites under .com domain names, details of which are as follows:
| (i) | www.batsmail.com; | |
| (ii) | www.getbats.com; | |
| (iii) | www.seebats.com; | |
| (iv) | www.starboxrebates.com; | |
| (v) | www.starboxholding.com; | |
| (vi) | www.starboxholdings.com; and | |
| (vii) | www.paybats.com. |
As of the date of this annual report, we have registered the above-mentioned seven domain names relating to our business in Malaysia.
C. Organizational Structure
See “—A. History and Development of the Company.”
D. Property, Plants and Equipment
See “—B. Business Overview—Facilities.”
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Item 4A. UNRESOLVED STAFF COMMENTS
Not applicable.
Item 5. OPERATING AND FINANCIAL REVIEW AND PROSPECTS
The following discussion of our financial condition and results of operations is based upon and should be read in conjunction with our consolidated financial statements and their related notes included in this annual report. This annual report contains forward-looking statements. In evaluating our business, you should carefully consider the information provided under the caption “Item 3. Key Information—D. Risk Factors” in this annual report. We caution you that our businesses and financial performance are subject to substantial risks and uncertainties.
A. Operating Results
Comparison of Results of Operations for the Fiscal Years Ended September 30, 2024 and 2023
The following table summarizes our results of operations for the fiscal years ended September 30, 2024 and 2023, respectively, and provides information regarding the dollar and percentage increase or (decrease) during such periods.
| For the fiscal years ended September 30, | ||||||||||||||||||||||||
| 2024 | 2023 | Increase (Decrease) | ||||||||||||||||||||||
| Amount | % of total revenue | Amount | % of total revenue | Amount | % | |||||||||||||||||||
| Operating revenue | ||||||||||||||||||||||||
| Advertising services | $ | 1,941,510 | 31.45 | % | $ | 5,307,280 | 45.20 | % | $ | (3,365,770 | ) | (63.42 | )% | |||||||||||
| Cash rebate and payment solution services and media booking | 245,684 | 3.98 | % | 84,592 | 0.72 | % | 161,092 | 190.43 | % | |||||||||||||||
| Software licensing | 2,435,148 | 39.44 | % | 5,715,333 | 48.68 | % | (3,280,185 | ) | (57.39 | )% | ||||||||||||||
| Production services | 854,328 | 13.84 | % | 362,040 | 3.08 | % | 492,288 | 135.98 | % | |||||||||||||||
| Marketing and promotional campaign service | 697,566 | 11.30 | % | 271,607 | 2.31 | % | 425,959 | 156.83 | % | |||||||||||||||
| Total operating revenue | 6,174,236 | 100.00 | % | 11,740,852 | 100.00 | % | (5,566,616 | ) | (47.41 | )% | ||||||||||||||
| Operating costs | ||||||||||||||||||||||||
| Cost, selling, general and administrative expenses | 96,884,446 | 1,569.17 | % | 7,142,863 | 60.84 | % | 89,741,583 | 1,256.38 | % | |||||||||||||||
| Total operating costs | 96,884,446 | 1,569.17 | % | 7,142,863 | 60.84 | % | 89,741,583 | 1,256.38 | % | |||||||||||||||
| (Loss) Income from operations | (90,710,210 | ) | (1,469.17 | )% | 4,597,989 | 39.16 | % | (95,308,199 | ) | (2,072.82 | )% | |||||||||||||
| Other expenses | ||||||||||||||||||||||||
| Other expenses, net | 23,012,605 | 372.72 | % | 4,174 | 0.04 | % | 23,008,431 | 551,232.18 | % | |||||||||||||||
| Total other expenses, net | 23,012,605 | 372.72 | % | 4,174 | 0.04 | % | 23,008,431 | 551,232.18 | % | |||||||||||||||
| (Loss) Income before income tax | (113,722,815 | ) | (1,841.89 | )% | 4,593,815 | 39.13 | % | (118,316,630 | ) | (2,575.56 | )% | |||||||||||||
| Income tax expenses (benefit) | (544,818 | ) | (8.82 | )% | 2,134,082 | 18.18 | % | (2,678,900 | ) | (125.53 | )% | |||||||||||||
| (Loss) Income before noncontrolling interest | (113,177,997 | ) | (1,833.07 | )% | 2,459,733 | 20.95 | % | (115,637,730 | ) | (4,701.23 | )% | |||||||||||||
| (Loss) Income attributable to noncontrolling interest | (11,871,038 | ) | (192.27 | )% | 311,497 | 2.65 | % | (12,182,535 | ) | (3,910.96 | )% | |||||||||||||
| Net (loss) income to the Company | $ | (101,306,959 | ) | (1,640.80 | )% | $ | 2,148,236 | 18.30 | % | $ | (103,455,195 | ) | (4,815.82 | )% | ||||||||||
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Revenue
Our total revenue decreased by $5,566,616, or 47.41%, to $6,174,236 for the fiscal year ended September 30, 2024 from $11,740,852 for the fiscal year ended September 30, 2023. The decrease in total revenue was primarily due to decreases in the revenue from software licensing and revenue from advertising services, which were partly offset by increased revenue from production income, marketing and promotional campaign service and cash rebate and payment solution services and media booking.
Our different revenue sources for the fiscal years ended September 30, 2024 and 2023 were as follows:
| For the fiscal years ended September 30, | ||||||||||||||||||||||||
| 2024 | 2023 | Change | ||||||||||||||||||||||
| Amount | % | Amount | % | Amount | % | |||||||||||||||||||
| Revenue by service types: | ||||||||||||||||||||||||
| Revenue from advertising services | $ | 1,941,510 | 31.45 | % | $ | 5,307,280 | 45.20 | % | $ | (3,365,770 | ) | (63.42 | )% | |||||||||||
| Revenue from software licensing | 2,435,148 | 39.44 | % | 5,715,333 | 48.68 | % | (3,280,185 | ) | (57.39 | )% | ||||||||||||||
| Revenue from cash rebate, payment solution services, and media booking | 245,684 | 3.98 | % | 84,592 | 0.72 | % | 161,092 | 190.43 | % | |||||||||||||||
| Revenue from production services | 854,328 | 13.84 | % | 362,040 | 3.08 | % | 492,288 | 135.98 | % | |||||||||||||||
| Revenue from promotional campaign services | 697,566 | 11.30 | % | 271,607 | 2.31 | % | 425,959 | 156.83 | % | |||||||||||||||
| Total operating revenue | $ | 6,174,236 | 100.00 | % | $ | 11,740,852 | 100.00 | % | $ | (5,566,616 | ) | (47.41 | )% | |||||||||||
Revenue from Advertising Services
Our revenue from advertising services decreased significantly by $3,365,770, or approximately 63.42%, from $5,307,280 for the fiscal year ended September 30, 2023 to $1,941,510 for the fiscal year ended September 30, 2024. The decrease was due to decreases in the number of advertisers from 31 to 2 for our digital advertising services for the fiscal year ended September 30, 2024, due to shifts in advertising market behavior after the pandemic. We had $1,418,836 advertising design and consultation revenue from our subsidiary, One Eighty Ltd, and its subsidiaries during the fiscal year ended September 30, 2024.
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The following table presents the breakdown of our revenue from advertising services for the fiscal years ended September 30, 2024 and 2023:
| For the fiscal years ended September 30, | ||||||||
| 2024 | 2023 | |||||||
| Advertisement design and consultation services | $ | 1,418,836 | $ | 2,738,100 | ||||
| Advertisement display services, net of discount of $36,185 and $186,565, respectively | 522,674 | 2,569,180 | ||||||
| Total revenue from digital advertising services, net | $ | 1,941,510 | $ | 5,307,280 | ||||
Revenue from software licensing
On March 24, 2023, our wholly owned subsidiary, StarboxGB, entered into a software licensing agreement with Brandavision. We agreed to customize a comprehensive data management system for Brandavision, grant it the access to our vast database, help train the staff of Brandavision with respect to its use, and provide continuous technical support. The contract period is three years, commencing March 24, 2023, and ending March 23, 2026. The total contract sum during the contract period is RM12,400,000 (equivalent to US$2.8 million). Following the successful execution of the Brandavision agreement, StarboxGB engaged in similar agreements with additional clients, achieving various milestones throughout. These endeavors culminated in cumulative revenue of $2,435,148 and $5,715,333 from the software licensing business for the fiscal years ended September 30, 2024 and 2023. The decrease in revenue from software licensing in the fiscal year ended September 30, 2024 was due to the absence of new software licensing agreements, with the current income being recognized from agreements signed in the previous fiscal year.
Revenue from Cash Rebates Offered by Retail Merchants, Payment Solution Services, and Media Booking
Our revenue from cash rebate service, payment solution services, and media booking increased by approximately 190.43% from $84,592 ($11,334 cash rebate revenue, $7,566 payment solution revenue, and $65,692 from media booking revenue) for the fiscal year ended September 30, 2023 to $245,684 ($5,499 cash rebate revenue, $2,789 payment solution revenue, and $237,396 from media booking revenue) for the fiscal year ended September 30, 2024. The cash rebate service revenue decreased primarily due to fewer merchants utilizing the cash rebate program as an incentive for customer purchases for the fiscal year ended September 30, 2024 as compared to the fiscal year ended September 30, 2023. For the fiscal year ended September 30, 2024, 20 Merchants offered total cash rebates of $5,296 to attract 876 Members to purchase products and services from these Merchants, with a total sales transaction amount of $629,431. Total cash rebates of $2,524 paid to Members was approximately 48% of total rebates offered by Merchants; the average cash rebate commission rate earned by the Company was approximately 52%. For the fiscal year ended September 30, 2023, 42 Merchants offered total cash rebates of $26,443 to attract 2,453 Members to purchase products and services from these Merchants, with sales transaction amount of $2,797,388. Total cash rebate of $24,298 to members was approximately 90% of total rebates offered by Merchants; the average cash rebate commission rate earned by the Company was approximately 10%. The Company is entitled to receive and retain cash rebates of approximately between 10% to 52%. While fewer merchants and lower total rebates contributed to a decline in cash rebate service revenue, the Company earned a higher commission rate on the rebates that were offered.
We provided payment solution services to Merchants between May 2021 and March 2024. During the fiscal year ended September 30, 2024, we referred 39 merchants (including two new Merchants and 37 existing Merchants) to VE Services for payment processing and earned commission fees of $2,789. Since VE Services is an entity controlled by one of our beneficial shareholders, our revenue of $2,789 from payment solution services in the fiscal year ended September 30, 2024 was reported as revenue from a related party. During the fiscal year ended September 30, 2023, we referred 37 merchants (including 7 new merchants and 30 existing merchants) to VE Services for payment processing and earned commission fees of $7,566. Since VE Services is an entity controlled by one of our beneficial shareholders, our revenue of $7,566 from payment solution services in the fiscal year ended September 30, 2023 was reported as revenue from a related party.
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Revenue from Production Services and Promotional Campaign Services
Our revenue from advertisement production services was $854,328, and revenue from promotional campaign services was $697,566 for the fiscal year ended September 30, 2024, which was from the One Eighty Ltd and its subsidiaries. Our revenue from advertisement production services was $362,040, and revenue from promotional campaign services was $271,607 for the fiscal year ended September 30, 2023, which was from the One Eighty Ltd and its subsidiaries.
Costs and operating expenses
The following table sets forth the breakdown of our operating costs for the fiscal years ended September 30, 2024 and 2023:
| For the fiscal years ended September 30, | ||||||||||||||||||||||||
| 2024 | 2023 | |||||||||||||||||||||||
| Amount | % | Amount | % | Amount | % | |||||||||||||||||||
| Cost of revenue | $ | 2,098,262 | 33.98 | % | $ | 834,614 | 7.11 | % | $ | 1,263,648 | 151.41 | % | ||||||||||||
| Salary and employee benefit expenses | 1,378,115 | 1.45 | % | 1,189,308 | 18.85 | % | 188,807 | 15.88 | % | |||||||||||||||
| Professional and consulting service fees | 1,757,560 | 1.85 | % | 1,847,389 | 29.29 | % | (89,829 | ) | (4.86 | )% | ||||||||||||||
| Marketing and promotional expenses | 238,675 | 0.25 | % | 254,306 | 4.03 | % | (15,631 | ) | (6.15 | )% | ||||||||||||||
| Content license costs | 5,088 | 0.01 | % | 55,067 | 0.87 | % | (49,979 | ) | (90.76 | )% | ||||||||||||||
| Factoring / Rebate fee | 211,200 | 0.22 | % | - | - | % | 211,200 | 100.00 | % | |||||||||||||||
| Depreciation and amortization | 4,297,801 | 4.53 | % | 1,789,171 | 28.36 | % | 2,508,630 | 140.21 | % | |||||||||||||||
| Utility and office expenses | 211,726 | 0.22 | % | 170,954 | 2.71 | % | 40,772 | 23.85 | % | |||||||||||||||
| Business travel and entertainment expenses | 190,203 | 0.20 | % | 188,735 | 2.99 | % | 1,468 | 0.78 | % | |||||||||||||||
| Research and development | 85,670,072 | 90.30 | % | 294,641 | 4.67 | % | 85,375,431 | 28,976.09 | % | |||||||||||||||
| Others | 825,744 | 0.87 | % | 518,678 | 8.22 | % | 307,066 | 59.20 | % | |||||||||||||||
| Total operating costs | $ | 94,786,184 | 100.00 | % | $ | 6,308,249 | 100.0 | % | $ | 88,477,935 | 1,402.58 | % | ||||||||||||
Our cost of revenue mainly consisted of labor costs and production costs for our advertisement consultation, design, and production services from our subsidiary, One Eighty Ltd, and its subsidiaries.
Our operating expenses accounted for approximately 1,535.19% and 53.73% of our total revenue for the fiscal years ended September 30, 2024 and 2023, respectively. Our operating expenses increased significantly by $88,477,935, or approximately 1,402.58%, from $6,308,249 for the fiscal year ended September 30, 2023 to $94,786,184 in the fiscal year ended September 30, 2024. The increase was primarily due to the following reasons:
| (1) | For the fiscal year ended September 30, 2024, the research and development (“R&D”) expenses were $85,670,072, an increase of $85,375,431 compared with $294,641 for the fiscal year ended September 30, 2023. The increase in R&D expenses was attributable to the acquisition of four new subsidiaries that own a series of advanced multi-level marketing software, an Artificial Intelligent Generated Content (“AIGC”) system, an Advanced Intelligent system, and an Advanced Augmented Reality Technology Smart Rebate Treasure Hunt and purchase of other intangible assets. |
| (2) | For the fiscal year ended September 30, 2024, the salary expenses were $1,378,115, an increase of $188,807 compared with $1,189,308 in the fiscal year ended September 30, 2023, primarily due to salary expenses from 180 Degrees Brandcom Sdn Bhd (“180 Degrees”) and Media Elements Sdn Bhd (“Media Elements”) for the full year of 2024, compared to only a three-months impact to the salary expense from the acquisition date to September 30, 2023. |
| (3) | Factoring (rebate) fee increased by $211,200, from nil in the fiscal year ended September 30, 2023 to $211,200 in the fiscal year ended September 30, 2024. On March 26, 2024, the Company entered into a debt transfer agreement with a third party, Prime King Investment Limited (“Prime King”). Under this agreement, Prime King will assume all rights, duties, and obligations related to the total debt of $1.4 million (MYR6.7 million) that certain customers owed to the Company, and Prime King will be responsible for paying the Company the outstanding balance after deducting a fixed service fee of 3%. |
| (4) | Our depreciation and amortization expenses increased significantly by $2,508,630, from $1,789,171 in the fiscal year ended September 30, 2023 to $4,297,801 in the fiscal year ended September 30, 2024, mainly due to increased amortization of intangible assets, including $1.4 million for trademarks, $9.2 million for technology, and $12.9 million for customer relationship arising from the acquisition of One Eighty Ltd in June 2023. |
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Other expenses, net
For the fiscal year ended September 30, 2024, other expenses mainly consisted of goodwill impairment loss of $22,204,224, resulting from the Company’s reassessment of the fair value of One Eighty Ltd and its subsidiaries, interest expenses of $53,106, and other expenses (mainly consisted of foreign currency exchange loss) of $755,275. For the fiscal year ended September 30, 2023, other expenses mainly consisted of interest income of $750 and other expenses of $4,924.
Provision for Income Taxes
Our provision for income tax benefit was $544,818 and income tax expenses was $2,134,082 in the fiscal years ended September 30, 2024 and 2023, respectively. Our subsidiaries Starbox Berhad, StarboxGB, StarboxSB, StarboxPB, 180 Degrees, and Media Elements are governed by the income tax laws of Malaysia. The decrease in provision for income tax expenses in the fiscal year ended September 30, 2024 compared to same period of 2023 is primarily due to increased taxable loss. The income tax provision in respect of operations in Malaysia is calculated at the applicable tax rates on the taxable income for the periods based on existing legislation, interpretations, and practices. Under the Income Tax Act of Malaysia, enterprises incorporated in Malaysia are usually subject to a unified 24% enterprise income tax rate, while preferential tax rates, tax holidays, and tax exemptions may be granted on a case-by-case basis. The tax rate for small and medium sized companies (generally companies incorporated in Malaysia with paid-in capital of MYR2,500,000 or less, and gross income of not more than MYR50 million) is 15% for the first MYR150,000 (approximately $37,500) taxable income, 17% for taxable income between MYR150,000 (approximately $37,500) to MYR600,000 (approximately $150,000), with the remaining balance of taxable income being taxed at the 24% rate. For the fiscal years ended September 30, 2024 and 2023, the tax rate for each of the Company’s Malaysia subsidiaries was 24%, as a result the consolidated paid-in capital of the Company exceeded MYR2,500,000.
On June 13, 2023, StarboxGB submitted an application to be recognized as a Malaysia Digital Status company. This application received approval from the Malaysia Digital Economy Corporation Sdn Bhd (MDEC) on February 28, 2024. The approved business activities include (a) artificial intelligence in (i) Starbox AI data analysis & management tools and related services; (ii) Starbox AI calculation engine and related services; (iii) Starbox AI content solution and related services; and (b) creative media technology in Starbox VR solutions and related services. The approval is subject to certain terms and conditions, and StarboxGB is entitled to a 100% tax exemption for the approved business activities mentioned herein for a period of five years.
Our subsidiaries Starbox Global, Starbox International, Irace Technology, and Benefit Pointer are governed by the income tax laws of the British Virgin Islands, wherein the Company is not subject to tax on its income or capital gains. In addition. Our former subsidiaries, ProSeeds, Trade Router, and Carnegie Hill, were governed by the income tax laws of Seychelles. The standard corporate tax for companies in Seychelles is levied on companies at the following progressive rates: taxable income up to SCR1 million is subject to a tax rate of 15% (reduced from 25%, effective January 1, 2022); and taxable income above SCR1 million is subject to a tax rate of 25% (reduced from 30%, effective January 1, 2022). Our former subsidiary, Rainbow Worldwide, was governed by the income tax laws of Samoa. Samoa has taxes for local business and residents at a rate of 27%, however, all Samoan international offshore companies are free from all local taxation, which includes, but is not limited to taxes on profits, capital gains, transactions, and contracts.
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Net Income (loss)
As a result of the foregoing, we reported a net loss of $101,306,959 for the fiscal year ended September 30, 2024, representing an increase in net loss by $103,455,195 from net income of $2,148,236 for the fiscal year ended September 30, 2023. The increase in the net loss was mainly due to increased operating costs including R&D expenses, increased impairment loss of goodwill, and decreased operating revenue as mentioned above.
Comparison of Results of Operations for the Fiscal Years Ended September 30, 2023 and 2022
The following table summarizes our results of operations for the fiscal years ended September 30, 2023 and 2022, respectively, and provides information regarding the dollar and percentage increase or (decrease) during such periods.
| For the fiscal years ended September 30, | ||||||||||||||||||||||||
| 2023 | 2022 | Variances | ||||||||||||||||||||||
| Amount | % of total revenue | Amount | % of total revenue | Amount | % | |||||||||||||||||||
| Revenue | ||||||||||||||||||||||||
| Revenue from advertising services | $ | 5,307,280 | 45.20 | % | $ | 7,174,050 | 99.72 | % | $ | (1,866,770 | ) | (26.0 | )% | |||||||||||
| Revenue from software licensing | 5,715,333 | 48.68 | % | - | - | 5,715,333 | - | % | ||||||||||||||||
| Revenue from cash rebate, payment solution services, and media booking | 84,592 | 0.72 | % | 20,137 | 0.28 | % | 64,455 | 320.08 | % | |||||||||||||||
| Revenue from production services | 362,040 | 3.08 | % | - | - | 362,040 | - | % | ||||||||||||||||
| Revenue from promotional campaign services | 271,607 | 2.31 | % | - | - | 271,607 | - | % | ||||||||||||||||
| Total operating revenue | 11,740,852 | 100.00 | % | 7,194,187 | 100.00 | % | 3,847,326 | 53.48 | % | |||||||||||||||
| Operating costs | ||||||||||||||||||||||||
| Cost, selling, general, and administrative expenses | 7,142,863 | 60.84 | % | 2,243,750 | 31.19 | % | 4,899,113 | 218.3 | % | |||||||||||||||
| Total operating costs | 7,142,863 | 60.84 | % | 2,243,750 | 31.19 | % | 4,899,113 | 218.3 | % | |||||||||||||||
| Income from operations | 4,597,989 | 39.16 | % | 4,950,437 | 68.81 | % | (352,448 | ) | (7.1 | )% | ||||||||||||||
| Other income | ||||||||||||||||||||||||
| Other income, net | (4,174 | ) | (0.04 | )% | 59,377 | 0.83 | % | (63,551 | ) | (107.0 | )% | |||||||||||||
| Total other income, net | (4,174 | ) | (0.04 | )% | 59,377 | 0.83 | % | (63,551 | ) | (107.0 | )% | |||||||||||||
| Income before income tax | 4,593,815 | 39.13 | % | 5,009,814 | 69.64 | % | (415,999 | ) | (8.3 | )% | ||||||||||||||
| Provision for income tax expenses | 2,134,082 | 18.18 | % | 1,407,449 | 19.56 | % | 726,633 | 51.6 | % | |||||||||||||||
| Income before noncontrolling interest | $ | 2,459,733 | 20.95 | % | $ | 3,602,365 | 50.07 | % | $ | (1,142,632 | ) | (31.7 | )% | |||||||||||
| Income attributable to noncontrolling interest | 311,497 | 2.65 | % | - | - | % | 311,497 | - | % | |||||||||||||||
| Net income to the Company | 2,148,236 | 18.30 | % | 3,602,365 | 50.07 | % | (1,454,129 | ) | (40.4 | )% | ||||||||||||||
Revenue
Our total revenue increased by $4,546,665, or 63.20%, to $11,740,852 for the fiscal year ended September 30, 2023 from $7,194,187 for the fiscal year ended September 30, 2022. The increase in total revenue was primarily due to increases in the revenue from software licensing and the revenue from our subsidiary, One Eighty Ltd, and its subsidiaries.
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Our different revenue sources for the fiscal year ended September 30, 2023 and 2022 were as follows:
| For the fiscal years ended September 30, | ||||||||||||||||||||||||
| 2023 | 2022 | Change | ||||||||||||||||||||||
| Amount | % | Amount | % | Amount | % | |||||||||||||||||||
| Revenue by service types: | ||||||||||||||||||||||||
| Revenue from advertising services | $ | 5,307,280 | 45.20 | % | $ | 7,174,050 | 99.72 | % | $ | (1,866,770 | ) | (26.0 | )% | |||||||||||
| Revenue from software licensing | 5,715,333 | 48.68 | % | - | - | % | 5,715,333 | - | % | |||||||||||||||
| Revenue from cash rebate, payment solution services, and media booking | 84,592 | 0.72 | % | 20,137 | 0.28 | % | 64,455 | 320.08 | % | |||||||||||||||
| Revenue from production services | 362,040 | 3.08 | % | - | - | % | 362,040 | - | % | |||||||||||||||
| Revenue from promotional campaign services | 271,607 | 2.31 | % | - | - | % | 271,607 | - | % | |||||||||||||||
| Total operating revenue | $ | 11,740,852 | 100.00 | % | $ | 7,194,187 | 100.00 | % | $ | 3,847,326 | 53.5 | % | ||||||||||||
Revenue from Advertising Services
Our revenue from advertising services decreased significantly by $1,866,770, or approximately 26.02%, from $7,174,050 in the fiscal year ended September 30, 2022 to $5,307,280 in the fiscal year ended September 30, 2023. The decrease was due to decreases in the number of advertisers for our digital advertising services in the fiscal year ended September 30, 2023 due to shift in advertising market behavior after the pandemic; however, we had $2,199,945 advertising design and consultation revenue from our subsidiary, One Eighty Ltd, and its subsidiaries during the fiscal year ended September 30, 2023.
The following table presents the breakdown of our revenue from advertising services for the fiscal years ended September 30, 2023 and 2022:
| For the fiscal years ended September 30, | ||||||||
| 2023 | 2022 | |||||||
| Advertisement design and consultation services | $ | 2,738,100 | $ | 1,575,800 | ||||
| Advertisement display services, net of discount of $186,565 and $247,060, respectively | 2,569,180 | 5,598,250 | ||||||
| Total revenue from digital advertising services, net | $ | 5,307,280 | $ | 7,174,050 | ||||
Revenue from software licensing
On March 24, 2023, our wholly owned subsidiary, StarboxGB, entered into a software licensing agreement with Brandavision. We agreed to customize a comprehensive data management system for Brandavision, grant it the access to our vast database, help train the staff of Brandavision with respect to its use, and provide continuous technical support. The contract period is three years, commencing March 24, 2023, and ending March 23, 2026. The total contract sum during the contract period is RM12,400,000 (equivalent to US$2.8 million). Following the successful execution of the Brandavision agreement, StarboxGB swiftly engaged in similar agreements with three additional clients, achieving various milestones throughout. These endeavors culminated in a cumulative revenue of $5,715,333 from the software licensing business for the fiscal year ended September 30, 2023.
Revenue from Cash Rebates Offered by Retail Merchants, Payment Solution Services, and Media Booking
Our revenue from cash rebate service and payment solution services increased by approximately 320.08% from $20,137 ($10,562 cash rebate revenue and $9,575 payment solution revenue) for the fiscal year ended September 30, 2022 to $84,592 ($11,334 cash rebate revenue, $7,566 payment solution revenue, and $65,692 from media booking revenue) for the fiscal year ended September 30, 2023. The cash rebate service revenue increased primarily due to an increase in the average cash rebate commission rate earned by the Company for the fiscal year ended September 30, 2023 as compared to the fiscal year ended September 30, 2022. For the fiscal year ended September 30, 2023, 42 Merchants offered total cash rebates of $26,443 to attract 2,453 Members to purchase products and services from these Merchants, with sales transaction amount of $2,797,388. Total cash rebate of $24,298 to members was approximately 90% of total rebates offered by Merchants; the average cash rebate commission rate earned by the Company was approximately 10%. For the fiscal year ended September 30, 2022, 42 Merchants offered total cash rebates of $30,469 to attract 5,488 Members to purchase products and services from these Merchants, with a sales transaction amount of $3,723,699. Total cash rebate of $19,907 to members was approximately 66% of total rebates offered by Merchants; the average cash rebate commission rate earned by the Company was approximately 34%.
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We provided payment solution services to merchants between May 2021 and March 2024. During the fiscal year ended September 30, 2023, we referred 37 merchants (including 7 new merchants and 30 existing merchants) to VE Services for payment processing and earned commission fees of $7,566. Since VE Services is an entity controlled by one of our beneficial shareholders, our revenue of $7,566 from payment solution services in the fiscal year ended September 30, 2023 was reported as revenue from a related party.
During the fiscal year ended September 30, 2022, we referred 19 merchants to VE Services for payment processing and earned commission fees of $9,575. Since VE Services is an entity controlled by one of our beneficial shareholders, our revenue from payment solution services for the fiscal year ended September 30, 2022 was reported as revenue from a related party.
Costs and operating expenses
The following table sets forth the breakdown of our operating costs for the fiscal years ended September 30, 2023 and 2022:
| For the fiscal years ended September 30, | ||||||||||||||||||||||||
| 2023 | 2022 | Variances | ||||||||||||||||||||||
| Amount | % | Amount | % | Amount | % | |||||||||||||||||||
| Cost of revenue | $ | 834,614 | 7.11 | % | $ | 6,383 | 0.09 | % | $ | 828,230 | 12,974.34 | % | ||||||||||||
| Operating expenses | ||||||||||||||||||||||||
| Salary and employee benefit expenses | $ | 1,189,308 | 18.85 | % | $ | 429,924 | 19.22 | % | $ | 759,384 | 176.63 | % | ||||||||||||
| Professional and consulting service fees | 1,847,389 | 29.29 | % | 767,229 | 34.29 | % | 1,080,160 | 140.79 | % | |||||||||||||||
| Marketing and promotional expenses | 254,306 | 4.03 | % | 188,338 | 8.42 | % | 65,968 | 35.03 | % | |||||||||||||||
| Content license costs | 55,067 | 0.87 | % | 55,000 | 2.46 | % | 67 | 0.12 | % | |||||||||||||||
| Website and facility maintenance expenses | 294,641 | 4.67 | % | 292,579 | 13.08 | % | 2,062 | 0.70 | % | |||||||||||||||
| Depreciation and amortization | 1,789,171 | 28.36 | % | 106,267 | 4.75 | % | 1,682,904 | 1583.66 | % | |||||||||||||||
| Utility and office expenses | 170,954 | 2.71 | % | 144,735 | 6.47 | % | 26,219 | 18.11 | % | |||||||||||||||
| Business travel and entertainment expenses | 188,735 | 2.99 | % | 67,836 | 3.03 | % | 120,899 | 178.22 | % | |||||||||||||||
| Others | 518,678 | 8.22 | % | 185,458 | 8.29 | % | 333,220 | 179.67 | % | |||||||||||||||
| Total operating expenses | $ | 6,308,249 | 100.00 | % | $ | 2,237,367 | 100.00 | % | $ | 4,070,882 | 181.95 | % | ||||||||||||
Our cost of revenue mainly consisted of labor costs and production costs for our advertisement consultation, design, and production services from our subsidiary, One Eighty Ltd, and its subsidiaries.
Our operating expenses accounted for approximately 53.73% and 31.10% of our total revenue for the fiscal years ended September 30, 2023 and 2022, respectively. Our operating expenses increased significantly by $4,070,882, or approximately 181.95%, from $2,237,367 in the fiscal year ended September 30, 2022 to $6,308,249 in the fiscal year ended September 30, 2023. The increase was primarily due to the following reasons:
| (1) | For the fiscal year ended September 30, 2023, the salary expenses were $1,189,308, an increase of $759,384 compared with $429,924 in the fiscal year ended September 30, 2022, primarily due to an increase in the number of employees from 21 for the fiscal year ended September 30, 2022 to 104 for the fiscal year ended September 30, 2023, in order to handle the increase in business activities associated with our advertising services, cash rebate services and the newly expanded business in software licensing services, as well as from our subsidiary, One Eighty Ltd, and its subsidiaries. |
| (2) | Professional and consulting service fees saw a significant uptick, increasing by $1,080,160 from $767,229 in the fiscal year ended September 30, 2022, to $1,847,389 in the fiscal year ended September 30, 2023. This increase was attributable to multiple factors. Firstly, as the Company completed its first full year as a listed entity on Nasdaq, there was a heightened need for compliance and reporting services, as well as advisory fees, to ensure adherence to regulatory standards and meet obligations to shareholders and regulatory authorities. Secondly, our merger and acquisition activities during the fiscal year incurred additional professional fees, necessitating specialized expertise and consultancy services. Lastly, the expansion and increased complexity of our operations led to a rise in audit fees charged by our external auditors. |
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| (3) | The marketing and promotional expenses primarily included expenses incurred to develop Members, Merchants, and advertisers, and to broaden our brand awareness. Our marketing and promotional expenses increased by $65,968, from $188,338 for the fiscal year ended September 30, 2022 to $254,306 for the fiscal year ended September 30, 2023, as a result of our increased marketing efforts to develop new merchants and advertisers for our services, as well as on-going brand awareness expenses. |
| (4) | License costs represented service fees paid to third-party content providers to license movies and television series and put such licensed movies and television series on our SEEBATS website and mobile app to drive traffic. License costs slightly increased by $67, from $55,000 in fiscal year 2022 to $55,067 in fiscal year 2023. On November 1, 2021, we entered into a Service and Licensing Agreement with a third-party content provider, Shenzhen Yunshidian, to license movies and television series in various genres, such as action, comedy, fantasy, historical, and romance. The agreement had a term from November 1, 2021 to October 31, 2023 and may be terminated by either party in the event of a material breach by the other party of the agreement. We agreed to pay a content and service fee of $120,000 and a content delivery fee based on the amount of content delivered by the content provider, ranging from $1,700 to $660,000 per year under the Service and Licensing Agreement. Pursuant to a letter agreement dated July 15, 2021, Shenzhen Yunshidian also provided SEEBATS website and mobile app with movies and television series for a free trial run from August 1, 2021 to October 31, 2021, before we entered into the Service and Licensing Agreement. As a result of the Service and Licensing Agreement with Shenzhen Yunshidian, we capitalized content assets as part of our intangible assets and amortize the content assets using the straight-line method over the licensing period from November 1, 2021 to October 31, 2023. For the fiscal years ended September 30, 2023 and 2022, the amortization of intangible assets-content assets of Shenzhen Yunshidian amounted to $55,067 and $55,000, respectively. |
| (5) | Website and facility maintenance expenses increased by $2,062, from $292,579 in the fiscal year ended September 30, 2022 to $294,641 in fiscal year ended September 30, 2023, because we had constant costs to optimize and upgrade our IT system related to rebate calculation and AI calculation engine. |
| (6) | Our utility and office expenses increased significantly by $26,219, from $144,735 in the fiscal year ended September 30, 2022 to $170,954 in the fiscal year ended September 30, 2023, primarily due to increased office supply expenses resulting from increased staff. |
| (7) | Our depreciation and amortization expenses increased significantly by $1,682,904, from $106,267 in the fiscal year ended September 30, 2022 to $1,789,171 in the fiscal year ended September 30, 2023, mainly due to increased amortization of intangible assets. In order to support our expansion of digital advertising service and cash rebate service businesses, in December 2021, we purchased packaged computer software and applications from a third-party vendor at the aggregate cost of MYR2.12 million (equivalent to $504,222) to improve certain functions of our cash rebate and digital advertising operating systems. In addition, from June 2022 to September 2022, we further purchased from the same third-party vendor the packaged computer software and applications in the aggregate amount of $501,412 (MYR2.32 million) to add an embedded treasure hunt system into our digital advertising operating systems, to improve the coding, rating, and comment functions and optimize our SEEBATS mobile app. |
In October 2022, we signed a contract with ARX Media Sdn. Bhd. (“ARX”), to conduct a software application design and development project. Total contract price with ARX for the Rebates Mall software design and customization, AR software development, and database processing capacity improvement amounted to MYR218.75 million (approximately $47.2 million) to be performed in the next three years. Pursuant to the contract terms, from November 2022 to December 2022, we made a total prepayment of $25.2 million (MYR111.0 million) as the first installment payment to ARX; of which, $18.13 million (MYR80 million) was transferred into intangible assets during the fiscal year ended September 30, 2023, due to ARX having completed AI calculation engine development as part of the software project. AI calculation engine is a software solution designed to provide advance calculations and analysis based on artificial intelligence algorithms.
We also had $1.4 million trademark, $9.2 million technology, and $12.9 million customer relationship arising from the acquisition of One Eighty Ltd in June 2023. |
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| (8) | Our business travel and entertainment expenses increased by $120,899 from $67,836 in the fiscal year ended September 30, 2022 to $188,735 in the fiscal year ended September 30, 2023, due to our increased efforts to expand our business operations into local and neighboring countries. |
| (9) | Others included trademark and patent expenses, employee defined contribution plan, bonus, and company’s employee uniform design and customization. Others increased by $333,220 from $185,458 in the fiscal year ended September 30, 2022 to $518,678 in the fiscal year ended September 30, 2023. |
We expect our overall operating costs, including marketing expenses, salaries, and professional and business consulting expenses, to continue to increase in the foreseeable future, as we plan to hire additional personnel and incur additional expenses in connection with the expansion of our business operations.
Provision for Income Taxes
Our provision for income taxes was $2,134,082 and $1,407,449 in the fiscal years ended September 30, 2023 and 2022, respectively. Our subsidiaries Starbox Berhad, StarboxGB, StarboxSB, StarboxPB, 180 Degrees, and Media Elements are governed by the income tax laws of Malaysia. The increase in provision for income tax in the current fiscal year compared to 2022 primarily due to provision for deferred tax amounted to $936,098 (MYR4,237,057) resulted from the capitalization of $18.13 million (MYR80 million) for the AI calculation engine. The income tax provision in respect of operations in Malaysia is calculated at the applicable tax rates on the taxable income for the periods based on existing legislation, interpretations, and practices. Under the Income Tax Act of Malaysia, enterprises incorporated in Malaysia are usually subject to a unified 24% enterprise income tax rate, while preferential tax rates, tax holidays, and tax exemptions may be granted on a case-by-case basis. The tax rate for small and medium sized companies (generally companies incorporated in Malaysia with paid-in capital of MYR2,500,000 or less, and gross income of not more than MYR50 million) is 15% for the first MYR150,000 taxable income, 17% for taxable income between MYR150,001 and MYR600,000 (or approximately $150,000) and the remaining balance is taxed at the 24% rate. These rates apply for the years of assessment 2023 and 2024.
Our subsidiaries Starbox Global, Starbox International, Irace Technology, and Benefit Pointer are governed by the income tax laws of British Virgin Islands law. Our former subsidiary ProSeeds was governed by the income tax laws of Seychelles.
Net Income
As a result of the foregoing, we reported net income of $2,148,236 for the fiscal year ended September 30, 2023, representing a decrease of $1,454,129 from a net income of $3,602,365 for the fiscal year ended September 30, 2022.
B. Liquidity and Capital Resources
Cash Flows for the Fiscal Year Ended September 30, 2024 Compared to the Fiscal Year Ended September 30, 2023
We were incorporated in the Cayman Islands as a holding company and our Cayman Islands holding company did not have active business operations as of September 30, 2024. Our consolidated assets and liabilities and consolidated revenue and net income are the operation results of our subsidiaries in Malaysia. Our Malaysian subsidiaries’ ability to transfer funds to us in the form of loans or advances or cash dividends is not materially restricted by regulatory provisions in accordance with laws and regulations in Malaysia. Our subsidiaries in Malaysia are free to remit divestment proceeds, profits, dividends, or any income arising from our investment in Malaysia, as long as the payment is made in foreign currency, instead of Malaysian Ringgit, and in accordance with the Foreign Exchange Notices issued by the Bank Negara Malaysia (the Central Bank of Malaysia). As of September 30, 2024 and 2023, none of the net assets of our consolidated subsidiaries in Malaysia were restricted net assets.
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As of September 30, 2024, we had $495,939 in cash and cash on hand as compared to $2,524,957 as of September 30, 2023. We also had $536,889 and $9,405,155 in accounts receivable as of September 30, 2024 and 2023, respectively. Our accounts receivable included balances due from advertisers for advertising services rendered, and due from software licensing, where our performance obligations had been satisfied and our fees had been billed but had not been collected as of the balance sheet date. Approximately 79% of the accounts receivable balance as of September 30, 2024 has been collected as of the date of this report. The following table summarizes our outstanding accounts receivable and subsequent collection by aging bucket:
| Accounts receivable by aging bucket | Balance as of September 30, 2024 | Subsequent collection | % of subsequent collection | |||||||||
| Less than 6 months | $ | 327,057 | $ | 320,811 | 98 | % | ||||||
| From 7 to 9 months | 398 | - | - | % | ||||||||
| From 10 to 12 months | 301,806 | 181,549 | 60 | % | ||||||||
| Over 1 year | 30,616 | 16,434 | 54 | % | ||||||||
| Total gross accounts receivable | 659,877 | 518,794 | 79 | % | ||||||||
| Allowance for doubtful accounts | (122,988 | ) | - | - | ||||||||
| Accounts receivable, net | $ | 536,889 | $ | 518,794 | 97 | |||||||
As of September 30, 2024, we had prepaid expenses of approximately $10.3 million, which primarily consisted of prepayments to third-party vendors to help us (i) design, develop, and optimize the AR travel guide app with the key commercial objective to provide personalized instant rebates, voucher distribution, and ad placements for merchants, (ii) to conduct software application design, development, conceptualization, and visualization for our Virtual Reality Rebate Mall project, and upgrade our existing software and operating systems to increase the data processing capability, to diversify our business operation model, and to support our future business expansion, (iii) to design and develop the Artificial Intelligence Chatbot System and maintenance, (iv) to design and develop a conversation AI Chatbot Integration mobile app and website, (v) create a comprehensive software suite featuring AI-driven advertising, analytics, management tools, market insights analysis, and AR target management, and (iv) develop a AIGC videos to images (AI powered) system. There was no allowance for doubtful accounts recorded for such prepayments, as we consider all of the prepayments fully realizable.
The total balance due from related parties was $71,219 as of September 30, 2024, representing the balance arising from ordinary trade transactions with a related party company and a related party individual. The total balance due to related parties was $301,644 as of September 30, 2024, representing certain expenses paid by related party individuals, such advance was non-interest bearing and due on demand, as well as balance arising from ordinary trade transactions with related party companies.
As of September 30, 2024, our working capital balance amounted to approximately $10.2 million. In assessing our liquidity, management monitors and analyzes our cash on-hand, our ability to generate sufficient revenue in the future, and our operating and capital expenditure commitments.
In order to upgrade our existing software and operating systems to increase the data processing capability, to diversify our business operation model and to support our future business growth, we also plan to put a significant amount of investment into our IT system and infrastructure. We will outsource the software and application design and development to third-party vendors for market research, feasibility study, AR app and Virtual Reality Mall Data Management system software conceptualization, visualization, system coding, testing, debugging, and AI Chatbot system design and integration. We believe such IT related investment will help us diversify our future business scope, increase our competitive advantage, and benefit our future long-run growth.
We believe that our current cash and cash flows provided by operating activities will be sufficient to meet our working capital needs in the next 12 months from the date of this annual report. However, we may incur additional capital needs in the long term. We may also seek additional financing, to the extent required, and there can be no assurance that such financing will be available on favorable terms, or at all. All of our business expansion endeavors involve risks and will require significant management, human resources, and capital expenditure. There is no assurance that the investment to be made by us as contemplated under our future plans will be successful and generate the expected return. If we are not able to manage our growth or execute our strategies effectively, or at all, our business, results of operations, and prospects may be materially and adversely affected.
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The following table sets forth a summary of our cash flows for the fiscal years indicated:
| For the Fiscal Years Ended September 30, | ||||||||
| 2024 | 2023 | |||||||
| Net cash used in operating activities | $ | (2,473,399 | ) | $ | (11,528,168 | ) | ||
| Net cash used in investing activities | (444,691 | ) | (16,761,218 | ) | ||||
| Net cash provided by financing activities | 78,271 | 12,063,025 | ||||||
| Effect of exchange rate change on cash and restricted cash | 810,801 | 972,423 | ||||||
| Net decrease in cash | (2,029,018 | ) | (15,253,938 | ) | ||||
| Cash, beginning of year | 2,524,957 | 17,778,895 | ||||||
| Cash, end of year | $ | 495,939 | $ | 2,524,957 | ||||
Operating Activities
Net cash used in operating activities was $2,473,399 for the fiscal year ended September 30, 2024, and primarily consisted of the following:
| ● | a net loss of $113,177,997 for the fiscal year ended September 30, 2024; | |
| ● | an increase in R&D expenses that were paid through issuance of shares of $76,787,525; | |
| ● | an increase in depreciation and amortization expenses of $4,302,344; | |
| ● | a change in deferred tax of $639,652; | |
| ● | an increase in impairment loss of goodwill of $22,204,224; | |
| ● | an increase in collection of outstanding accounts receivable of $9,019,099. Our accounts receivable included balances due from customers for advertising services, software licensing services, cash rebate and payment solution services rendered, media booking services, as well as advertisement production, and promotional campaign services, where our performance obligations had been satisfied, and our fees had been billed but had not been collected as of the balance sheet dates. The September 30, 2024 accounts receivable balance has been 79% collected as of the date of this annual report; | |
| ● | an increase in prepayment and other current assets of approximately $866,313. In order to upgrade our existing software and operating systems to increase the data processing capability, to diversify our business operation model and to support our future business expansion, we signed a few agreements with third-party technological and software development vendors to (i) conduct software application design and development of an AR travel guide app with the key commercial objective to provide additional digital ad placements for merchants, and to convert online traffic to offline merchants to improve our data processing capacity for instant rebates, and air-drop voucher for merchants, and (ii) conduct a market research, feasibility study, VR Mall Data Management system software conceptualization, visualization, system coding, testing, and debugging for our Virtual Reality Rebate Mall project, to initialize and rollout the application as a progressive web portal, which can be further developed into a mobile app to allow integration to various platforms, (iii) design and develop an Artificial Intelligence Chatbot System and maintenance, (iv) design and develop a conversation AI Chatbot Integration mobile app and website, (v) create a comprehensive software suite featuring AI-driven advertising, analytics, management tools, market insights analysis, and AR target management, and (iv) develop a system to develop AIGC videos to images (AI powered). As of September 30, 2024, we had prepaid approximately $10.3 million to these vendors, and we consider all of the prepayments fully realizable; | |
| ● | a decrease in accounts payable of $873,343, mainly resulting from payment of vendors’ outstanding balance; | |
| ● | a decrease in outstanding taxes payable of $693,162, mainly resulting from payment to settle the September 30, 2023 income tax payable balance; and | |
| ● | a decrease in accrued expenses and other current liabilities of $301,874, mainly resulting from payments to settle the September 30, 2023 vendors’ payable balance. |
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Net cash used in operating activities was $11,528,168 for the fiscal year ended September 30, 2023, and primarily consisted of the following:
| ● | net income of $2,459,733 for the fiscal year ended September 30, 2023; | |
| ● | an increase in outstanding accounts receivable of $5,124,396. Our accounts receivable included balances due from customers for advertising services, software licensing services, cash rebate services, and payment solution services rendered, where our performance obligations had been satisfied, and our fees had been billed but had not been collected as of the balance sheet dates. The September 30, 2023 accounts receivable balance has been 93% collected as of the date of this report; | |
| ● | an increase in prepayment and other current assets of approximately $11,265,056. In order to upgrade our existing software and operating systems to increase the data processing capability, to diversify our business operation model and to support our future business expansion, we signed a few agreements with third-party technological and software development vendors to (i) conduct software application design and development of an AR travel guide app with the key commercial objective to provide additional digital ad placements for merchants, and to convert online traffic to offline merchants to improve our data processing capacity for instant rebates, and air-drop voucher for merchants, and (ii) conduct a market research, feasibility study, VR Mall Data Management system software conceptualization, visualization, system coding, testing, and debugging for our Virtual Reality Rebate Mall project, to initialize and rollout the application as a progressive web portal, which can be further developed into a mobile app to allow integration to various platforms, (iii) design and develop an Artificial Intelligence Chatbot System and maintenance, (iv) design and develop a conversation AI Chatbot Integration mobile app and website, and (v) create a comprehensive software suite featuring AI-driven advertising, analytics, management tools, market insights analysis, and AR target management. As of September 30, 2023, we had prepaid approximately $15.7 million to these vendors, and we consider all of the prepayments fully realizable; | |
| ● | a decrease in outstanding taxes payable of $545,753, mainly resulting from payment to settle the September 30, 2022 income tax payable balance; |
Investing Activities
Cash used in investing activities was $444,691 for the fiscal year ended September 30, 2024, which primarily included purchases of property and equipment of $35,451 and long-term deposits of $409,240 during the period.
Cash used in investing activities was $16,761,218 for the fiscal year ended September 30, 2023, which primarily included cash acquired from acquisition of subsidiaries of $932,893, but partly offset with purchase of property and equipment of $14,864 and purchase of intangible assets of $17,679,247 during the period.
Financing Activities
Cash provided by financing activities was $78,271 for the fiscal year ended September 30, 2024, which primarily included borrowings from related parties of $70,218 and proceeds from loans of $350,000, partly offset by repayments of borrowing from related parties in an amount of $164,526, and a loss from equity financing of $177,421.
Cash provided by financing activities was $12,063,025 for the fiscal year ended September 30, 2023, which consisted of net proceeds from our private placement of $11,766,810 and borrowing from related parties of $328,546, which was partly offset by repayment of loans of $32,331.
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Cash Flows for the Fiscal Year Ended September 30, 2023 Compared to the Fiscal Year Ended September 30, 2022
We were incorporated in the Cayman Islands as a holding company and our Cayman Islands holding company did not have active business operations as of September 30, 2023 and as of the date of this annual report. Our consolidated assets and liabilities and consolidated revenue and net income are the operation results of our subsidiaries in Malaysia. Our Malaysian subsidiaries’ ability to transfer funds to us in the form of loans or advances or cash dividends is not materially restricted by regulatory provisions in accordance with laws and regulations in Malaysia. Our subsidiaries in Malaysia are free to remit divestment proceeds, profits, dividends, or any income arising from our investment in Malaysia, as long as the payment is made in foreign currency, instead of Malaysian Ringgit, and in accordance with the Foreign Exchange Notices issued by the Bank Negara Malaysia (the Central Bank of Malaysia). As of September 30, 2023 and 2022, none of the net assets of our consolidated subsidiaries in Malaysia were restricted net assets. There were funds transferred from our Malaysia subsidiaries to us in the form of advances during the fiscal years ended September 30, 2023, the balance as at September 30, 2023 and 2022 amounted to $264,600 and $nil, respectively.
As of September 30, 2023, funds were transferred among our Cayman Islands holding company and our subsidiaries in Malaysia, as intercompany loans, and used for working capital purposes and amounted to approximately $28.8 million. Funds were transferred among our Malaysian subsidiaries, Starbox Berhad, StarboxGB, StarboxSB, and StarboxPB, as intercompany loans, and used for working capital purposes and amounted to approximately $26.6 million and $6.1 million during the fiscal years ended September 30, 2023 and 2022, respectively. We have not been notified of any restrictions which could limit our Malaysian subsidiaries’ ability to transfer cash among one another.
As of September 30, 2023, we had $2,524,957 in cash and cash on hand as compared to $17,778,895 as of September 30, 2022. We also had $9,405,155 and $2,032,717 in accounts receivable as of September 30, 2023 and 2022, respectively. Our accounts receivable included balances due from advertisers for advertising services rendered, and due from software licensing revenue, where our performance obligations had been satisfied and our fees had been billed but had not been collected as of the balance sheet date. Accounts receivable balance as of September 30, 2023 and 2022 has been fully collected.
As of September 30, 2023, we had prepaid expenses of approximately $15.7 million, which primarily consisted of prepayments to third-party vendors to help us (i) design, develop, and optimize the AR travel guide app with the key commercial objective to provide personalized instant rebates, voucher distribution, and ad placements for merchants, (ii) to conduct software application design, development, conceptualization, and visualization for our Virtual Reality Rebate Mall project, and upgrade our existing software and operating systems to increase the data processing capability, to diversify our business operation model, and to support our future business expansion, (iii) to design and develop the Artificial Intelligence Chatbot System and maintenance, (iv) to design and develop a conversation AI Chatbot Integration mobile app and website, and (v) create a comprehensive software suite featuring AI-driven advertising, analytics, management tools, market insights analysis, and AR target management. There was no allowance for doubtful accounts recorded for such prepayments, as we consider all of the prepayments fully realizable.
The balance due from a related party was $112,281 as of September 30, 2023, representing due from VE Services for commission receivable for referring payment solution services to VE Services. The balance due to a related party was $246,836 as of September 30, 2023, representing the fee to be paid for secretarial and tax consulting and filing services received from a company that is owned by our CFO, and certain Company’s expense that were paid by related party companies. Such advance was non-interest bearing and due on demand.
As of September 30, 2023, our working capital balance amounted to approximately $24.8 million. In assessing our liquidity, management monitors and analyzes our cash on-hand, our ability to generate sufficient revenue in the future, and our operating and capital expenditure commitments.
In order to upgrade our existing software and operating systems to increase the data processing capability, to diversify our business operation model and to support our future business growth, we also plan to put a significant amount of investment into our IT system and infrastructure. We will outsource the software and application design and development to third-party vendors for market research, feasibility study, AR app and Virtual Reality Mall Data Management system software conceptualization, visualization, system coding, testing, debugging, and AI Chatbot system design and integration. We believe such IT related investment will help us diversify our future business scope, increase our competitive advantage, and benefit our future long-run growth.
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In connection with the above-mentioned business expansion into neighboring countries and investment on our IT infrastructure, we estimate the total related capital investment and expenditures to be approximately $55 million over the next three years, among which, approximately $1 million will be required to support our expansion into the neighboring countries and approximately $20 million to $25 million will be required on IT software related investment within the next 12 months, based on management’s best estimate as of the date of this report. Currently, we plan to use our own cash to support our short-term business growth goal. Our major source of funding includes the following: (i) on August 25, 2022, we closed our initial public offering of 5,375,000 Ordinary Shares at a public offering price of $4.00 per Ordinary Share. We raised approximately $21.5 million in gross proceeds from the initial public offering and underwriters’ partial exercise of the over-allotment option, before deducting underwriting discounts and other related expenses, (ii) on November 3, 2022, we closed a private placement, in which we issued and sold an aggregate of 9,000,000 Ordinary Shares to investors at a price of $1.40 per share and received gross proceeds, before deducting the placement agent’s fees and other related offering expenses, of $12.60 million; we received net proceeds of $11.77 million after deducting the placement agent’s fees and other related offering expenses, and (iii) our operating cash flows from existing businesses as well as potentially from our expansion into neighboring countries within the next 12 months. We believe that our current cash and cash flows provided by operating activities will be sufficient to meet our working capital needs in the next 12 months from the date of this report.
However, we may incur additional capital needs in the long term. We may also seek additional financing, to the extent required, and there can be no assurance that such financing will be available on favorable terms, or at all. All of our business expansion endeavors involve risks and will require significant management, human resources, and capital expenditure. There is no assurance that the investment to be made by us as contemplated under our future plans will be successful and generate the expected return. If we are not able to manage our growth or execute our strategies effectively, or at all, our business, results of operations, and prospects may be materially and adversely affected. See “Item 3. Key Information—D. Risk Factors—Risks Related to Our Business and Industry—If we fail to manage our growth or execute our strategies and future plans effectively, we may not be able to take advantage of market opportunities or meet the demand of our advertisers” and “Item 3. Key Information—D. Risk Factors—Risks Related to Our Business and Industry—We may be unsuccessful in expanding and operating our business internationally, which could adversely affect our results of operations.”
The following table sets forth a summary of our cash flows for the fiscal years indicated:
| For the Fiscal Years Ended September 30, | ||||||||
| 2023 | 2022 | |||||||
| Net cash (used in) provided by operating activities | $ | (11,528,168 | ) | $ | (1,232,364 | ) | ||
| Net cash used in investing activities | (16,761,218 | ) | (1,135,929 | ) | ||||
| Net cash provided by (used in) financing activities | 12,063,025 | 18,039,805 | ||||||
| Effect of exchange rate change on cash and restricted cash | 972,423 | (187,894 | ) | |||||
| Net increase (decrease) in cash | (15,253,938 | ) | 15,483,618 | |||||
| Cash, beginning of period | 17,778,895 | 2,295,277 | ||||||
| Cash, end of period | $ | 2,524,957 | $ | 17,778,895 | ||||
Operating Activities
Net cash used in operating activities was $11,528,168 for the fiscal year ended September 30, 2023, and primarily consisted of the following:
| ● | net income of $2,459,733 for the fiscal year ended September 30, 2023; | |
| ● | an increase in outstanding accounts receivable of $5,124,396. Our accounts receivable included balances due from customers for advertising services, software licensing services, cash rebate services, and payment solution services rendered, where our performance obligations had been satisfied, and our fees had been billed but had not been collected as of the balance sheet dates. The September 30, 2023 accounts receivable balance has been 93% collected as of the date of this report; |
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| ● | an increase in prepayment and other current assets of approximately $11,265,056. In order to upgrade our existing software and operating systems to increase the data processing capability, to diversify our business operation model and to support our future business expansion, we signed a few agreements with third-party technological and software development vendors to (i) conduct software application design and development of an AR travel guide app with the key commercial objective to provide additional digital ad placements for merchants, and to convert online traffic to offline merchants to improve our data processing capacity for instant rebates, and air-drop voucher for merchants, and (ii) conduct a market research, feasibility study, VR Mall Data Management system software conceptualization, visualization, system coding, testing, and debugging for our Virtual Reality Rebate Mall project, to initialize and rollout the application as a progressive web portal, which can be further developed into a mobile app to allow integration to various platforms, (iii) design and develop an Artificial Intelligence Chatbot System and maintenance, (iv) design and develop a conversation AI Chatbot Integration mobile app and website, and (v) create a comprehensive software suite featuring AI-driven advertising, analytics, management tools, market insights analysis, and AR target management. As of September 30, 2023, we had prepaid approximately $15.7 million to these vendors, and we consider all of the prepayments fully realizable; | |
| ● | a decrease in outstanding taxes payable of $545,753, mainly resulting from payment to settle the September 30, 2022 income tax payable balance; |
Net cash used in operating activities was $1,232,364 for the fiscal year ended September 30, 2022, and primarily consisted of the following:
| ● | net income of $3,602,365 for the year; | |
| ● | an increase in accounts receivable of $864,099. Our accounts receivable included balances due from customers for digital advertising services, cash rebate services, and payment solution services rendered, where our performance obligations had been satisfied, and our fees had been billed but had not been collected as of the balance sheet dates. The September 30, 2022 accounts receivable balance has been substantially collected as of the date of this annual report; | |
| ● | an increase in prepayment and other current assets of approximately $4,754,970. In order to upgrade our existing software and operating systems to increase the data processing capability, to diversify our business operation model and to support our future business expansion, we signed agreements with third-party technological and software development vendors to (i) conduct software application design and development for our development of an AR travel guide app with key commercial objective to provide additional digital ads placement for merchants, and to convert online traffic to offline merchants to improve our data processing capacity for instant rebates, and air-drop voucher for merchants; and (ii) to conduct market research, feasibility study, VR Mall Data Management system software conceptualization, visualization, system coding, testing, and debugging for our Virtual Reality Rebate Mall project, to initialize and rollout the application as a progressive web portal, which can be further developed into a mobile app to allow integration to various platforms. As of September 30, 2022, we had prepaid approximately $4.7 million to these vendors and we consider all of the prepayments fully realizable; |
| ● | an increase in outstanding taxes payable of $661,359 due to our increased taxable income. We plan to fully settle the tax liabilities with local tax authorities before August 31, 2023 when we file our annual tax returns in Malaysia; and | |
| ● | A decrease in deferred revenue of $778,701 because prior period accrued deferred revenue has been recognized as revenue for current year when our services are rendered. Our customers are typically required to make certain prepayments to us before we provide digital advertising services to them. We record such prepayment as deferred revenue when our performance obligations associated with the delivery of digital advertising services to customers had not been satisfied as of the balance sheet date. Due to the generally short-term duration of the contracts, the majority of our unfulfilled performance obligations are satisfied in the following reporting period. |
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Investing Activities
Cash used in investing activities was $16,761,218 for the fiscal year ended September 30, 2023, which primarily included cash acquired from acquisition of subsidiaries of $932,893, but partly offset with purchase of property and equipment of $14,864 and purchase of intangible assets of $17,679,247 during the period.
Cash used in investing activities was $1,135,929 for the fiscal year ended September 30, 2022, which primarily included purchases of property and equipment of $6,669 and purchases of intangible assets of $1,129,260.
Financing Activities
Cash provided by financing activities was $12,063,025 for the fiscal year ended September 30, 2023, which consisted of net proceeds from our private placement of $11,766,810 and borrowing from related parties of $328,546, which was partly offset by repayment of loans of $32,331.
Cash provided by financing activities was $18,039,805 for the fiscal year ended September 30, 2022, which consisted of net proceeds from our IPO of $18,769,326 that was completed in August 2022, offset by repayment of borrowing from related parties in the amount of $727,935.
Contractual Obligations
Office lease
On June 15, 2023, the Company entered into two lease agreements with Berjaya Steel Works Sdn Bhd, with a term of two years from May 1, 2023 to April 30, 2025 and the monthly rent of MYR6,700 and MYR6,700, respectively (approximately $1,500 and $1,500, respectively). The leases have the option to renew for one year. On May 1, 2023, the Company entered into a lease agreement with Woon Chun Yin, with a term of two years from May 1, 2023 to April 30, 2025 and the monthly rent of MYR7,100 (approximately $1,590). The lease has the option to renew for two years.
The following tables summarize our contractual obligations as of September 30, 2024:
| 12 months ending September 30, | Lease payment | |||
| 2025 | $ | 55,825 | ||
| 2026 | 43,640 | |||
| 2027 | 12,060 | |||
| Total future minimum lease payments | 111,524 | |||
| Less: imputed interest | (1,565 | ) | ||
| Total | $ | 109,960 | ||
Equipment leases
Effective June 20, 2020, the Company entered into a 60-month lease for a photocopier. The monthly rent is approximately $95.
As of September 30, 2024, the maturities of operating lease liabilities were as follows:
| 12 months ending September 30, | Lease payment | |||
| 2024 | $ | 957 | ||
| Total future minimum lease payments | 957 | |||
| Less: imputed interest | (20 | ) | ||
| Total | $ | 937 | ||
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Off-Balance Sheet Arrangements
We did not have any off-balance sheet arrangements as of September 30, 2024, 2023, and 2022.
C. Research and Development, Patents and Licenses, etc.
See “Item 4. Information on the Company—B. Business Overview—Intellectual Property.”
D. Trend Information
Other than as disclosed elsewhere in this annual report, we are not aware of any trends, uncertainties, demands, commitments, or events that are reasonably likely to have a material effect on our net revenue, income from continuing operations, profitability, liquidity, or capital resources, or that would cause reported financial information not necessarily to be indicative of future operating results or financial condition.
Factors and Trends Affecting Our Results of Operations
We believe the following key factors may affect our financial condition and results of operations:
Our Ability to Retain and Expand Our Merchant and Member Bases
Our revenue growth largely depends on our ability to retain our current Members and Merchants and attract new Members and Merchants effectively, including our ability to form relationships with and manage an increasing number of Members and Merchants. In order to maintain the high growth momentum of our business, we must continuously dedicate significant resources to our Member and Merchant acquisition efforts. If we are unable to attract new Members and Merchants to register with us or if our current Members and Merchants do not continue to use our services, we may be unable to increase our revenue as we expect, and our business and results of operations may be adversely affected.
Our Ability to Increase Awareness of Our Brands and Develop Customer Loyalty
Our brands are integral to our sales and marketing efforts. We believe that maintaining and enhancing our brand name recognition in a cost-effective manner is critical to achieving widespread acceptance of our current and future service offerings and is an important element in our effort to expand our Member and Merchant bases. Successful promotion of our brand name will depend largely on our marketing efforts and our ability to provide reliable and quality services at competitive prices. Brand promotion activities may not necessarily yield increased revenue, and even if they do, any increased revenue may not offset the expenses we will incur in marketing activities. If we fail to successfully promote and maintain our brands, or if we incur substantial expenses in an unsuccessful attempt to promote and maintain our brands, we may fail to attract new Members and Merchants or retain our existing Members and Merchants, in which case our business, operating results, and financial condition would be materially and adversely affected.
Number of Advertisers for Our Advertising Services and Our Service Fees Charged
A significant part of our revenue is derived from providing advertising services to advertisers. Some of these advertisers have also registered through our GETBATS website and mobile app as Merchants. Our advertising services are designed to help advertisers drive consumer demand, increase sales, and achieve operating efficiencies. Thus, our relationships with advertisers primarily depend on our ability to deliver quality digital advertising services at attractive prices. If advertisers are dissatisfied with the effectiveness of the advertising campaigns run through our digital channels, they may stop purchasing our advertising services or decrease the amount they are willing to spend on marketing campaigns and promotional activities. For the fiscal year ended September 30, 2024, we provided digital advertising services to two advertisers, both of whom were registered Merchants as of September 30, 2024. For the fiscal year ended September 30, 2023, we provided advertising services to 31 advertisers, among which six had registered with us as Merchants as of September 30, 2023 and the remaining 25 advertisers did not. For the fiscal year ended September 30, 2022, we provided digital advertising services to 63 advertisers, among which 22 had registered with us as Merchants as of September 30, 2022 and the remaining 41 advertisers did not. For the fiscal year ended September 30, 2024, 2023, and 2022, no single advertiser accounted for more than 10% of our total revenue.
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In addition, our results of operations are directly affected by the level of service fees we charge to advertisers. We determine the service fees based on services provided to each advertiser to satisfy its needs. Demand for our services is sensitive to prices. Many factors, including our advertisers’ satisfaction or dissatisfaction with our services, the cost of our services and the cost of services offered by our competitors, reductions in our advertisers’ spending levels, or the introduction by competitors of attractive advertising features and functionality, can significantly affect our pricing strategies. There can be no assurance that we will not be forced to engage in price-cutting initiatives, or to increase our advertising and other expenses to attract and retain advertisers in response to competitive pressures, either of which could have a material adverse effect on our revenue, operating results, and resources.
Our Ability to Expand Our Software Licensing Business
Trends in software licensing develop and change quickly based on industry developments and market dynamics. Currently, some prevalent trends in software licensing industry include: subscription model, cloud-based licensing, usage-based licensing, and tailored enterprise agreements. We provide our software licensing services based on tailored enterprise agreements. Larger enterprises often negotiate tailored licensing agreements based on their specific needs and usage patterns for more flexibility and cost-effectiveness.
Our Ability to Increase the Transaction Volume under the Cash Rebate Programs Offered by Merchants
We utilize our GETBATS website and mobile app to connect Merchants and Members and facilitate Members to purchase consumer products or services from Merchants online and offline under cash rebate programs offered by Merchants. Our revenue from cash rebate services is largely affected by the volume of transactions facilitated by us between Members and Merchants. The level of our cash rebate service revenue depends upon many factors, including our ability to attract Merchants that are prepared to offer products or services with compelling cash rebates through our website and mobile app, to provide our Members with a great cash rebate experience, and to manage an increasing number of Members and Merchants and optimize our Members and Merchants network. If our marketing efforts fail to convince Members to use the cash rebate programs, or if we are unable to increase the volume of transactions, our net revenue would decline, and our growth prospects would be severely impaired.
Our Ability to Control Costs and Expenses and Improve Our Operating Efficiency
Our business growth is dependent on our ability to improve our operating efficiency, which is determined by our abilities to monitor and adjust costs and expenses. Specifically, we consider our ability to monitor and adjust staffing costs (including payroll and employee benefit expenses) and administrative expenses essential to the success of our business. As our Member and Merchant bases expand, if we enter into more service agreements with customers for our digital advertising services, or if we facilitate more transactions between Members and Merchants under the cash rebate program arrangements, our staffing costs are likely to rise. If our staffing costs and administrative expenses exceed our estimated budget and we are unable to increase our revenue as expected, our operational efficiency might decrease, having an adverse impact on our business, results of operation, and financial condition.
Our Geographic Concentration in Malaysia
Our main operations are located in Malaysia. Accordingly, our business, financial condition, and results of operations may be influenced by changes in political, economic, social, regulatory, and legal environments in Malaysia, as well as by the general state of the economy in Malaysia. Although we have not experienced losses from these situations and believe that we are in compliance with existing laws and regulations, such experience may not be indicative of future results.
Our Ability to Compete Successfully
The cash rebates industry and the digital advertising industry in Malaysia are rapidly evolving and highly competitive, and we expect competition in these industries to persist and intensify. We face competition in each of our service segments. With respect to cash rebate services, we primarily compete with other cash rebate platforms. With respect to digital advertising services, we compete directly with other digital advertising service providers in terms of brand recognition, quality of services, effectiveness of sales and marketing efforts, creativity in design and content of advertisements, pricing and discount policies, and hiring and retention of talented staff. We also face competition from other types of advertising media, such as newspapers, magazines, yellow pages, billboards, television, and radio. Significant competition could reduce our operating margins and profitability and result in a loss of market share. Some of our existing and potential competitors may have competitive advantages, such as significantly greater brand recognition and financial, marketing, or other resources that may be devoted to the development, promotion, sales, and support of their platforms. Significant competition could lead to lower prices and decreased revenue, gross margins, and profits, any of which could have a material and adverse effect on our results of operations.
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COVID-19 Pandemic Affecting Our Results of Operations
Malaysia was put through various stages of lockdowns, quarantines, travel restrictions, and the temporary closure of stores and facilities nationwide, and most business sectors were only allowed to operate under strict rules and standard operating procedures mandated by the government of Malaysia. Substantially all of our revenue is concentrated in Malaysia. Consequently, our results of operations may be adversely and materially affected, to the extent that COVID-19 or any other epidemic harms the Malaysian economy and global economy in general. COVID-19 has adversely affected our business operations. Specifically, significant governmental measures implemented by the Malaysian government, including various stages of lockdowns, closures, quarantines, and travel bans, led to the store closure of some of our offline Merchants. As a result, our cash rebate service business was negatively affected to a certain extent, because the number of offline sales transactions between retail shoppers and retail merchants facilitated by us did not grow as much as we expected, leading to a lower amount of cash rebate service revenue than we expected during the fiscal year ended September 30, 2024, 2023, and 2022. However, our digital advertising service revenue was not significantly affected by COVID-19, because more people opted to use various online services since the beginning of COVID-19. In fiscal year 2024, our revenue from digital advertising decreased due to competition. However, any resurgence of COVID-19 could negatively affect the execution of customer contracts and the collection of customer payments. The extent of any future impact of COVID-19 on our business is still highly uncertain and cannot be predicted as of the date of this annual report. Any potential impact to our operating results will depend, to a large extent, on future developments and new information that may emerge regarding the duration and severity of COVID-19 and the actions taken by government authorities to contain the spread of COVID-19, almost all of which are beyond our control.
E. Critical Accounting Estimates
Our discussion and analysis of our financial condition and results of operations are based upon our consolidated financial statements. These financial statements are prepared in accordance with U.S. GAAP, which requires us to make estimates and assumptions that affect the reported amounts of our assets and liabilities and revenue and expenses, to disclose contingent assets and liabilities on the date of the consolidated financial statements, and to disclose the reported amounts of revenue and expenses incurred during the financial reporting period. We continue to evaluate these estimates and assumptions that we believe to be reasonable under the circumstances. We rely on these evaluations as the basis for making judgments about the carrying values of assets and liabilities that are not readily apparent from other sources. Since the use of estimates is an integral component of the financial reporting process, actual results could differ from those estimates. Some of our accounting policies require higher degrees of judgment than others in their application. We believe that the critical accounting policies as disclosed in this annual report reflect the more significant judgments and estimates used in preparation of our consolidated financial statements. Further, we elected to use the extended transition period for complying with new or revised accounting standards that have different effective dates for public and private companies until the earlier of the date that we (i) are no longer an emerging growth company or (ii) affirmatively and irrevocably opt out of the extended transition period provided in the Jumpstart Our Business Startups Act of 2012. As a result, these financial statements may not be comparable to companies that comply with the new or revised accounting pronouncements.
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The following critical accounting policies rely upon assumptions and estimates and were used in the preparation of our consolidated financial statements:
Uses of Estimates
In preparing the consolidated financial statements in conformity with U.S. GAAP, management makes estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenue and expenses during the reporting period. These estimates are based on information as of the date of the consolidated financial statements. Significant estimates required to be made by management include the valuation of accounts receivable, useful lives of property and equipment and intangible assets, the recoverability of long-lived assets, the discount rate used to calculate lease liabilities, the amount of worldwide tax provision, realization of deferred tax assets, provision necessary for contingent liabilities, and revenue recognition. Actual results could differ from those estimates.
Accounts Receivable, Net
Accounts receivable primarily include service fees generated from providing advertising services, Brand-building-related consulting services, payment solution services to retail merchant customers, advertisement production, software licensing services, and promotional campaign services.
Accounts receivable are presented net of allowance for doubtful accounts. We determine the adequacy of allowance for doubtful accounts based on individual account analysis, historical collection trend, and the best estimate of specific losses on individual exposures. We establish a provision for doubtful receivables when there is objective evidence that we may not be able to collect the amounts due. Actual amounts received may differ from management’s estimate of credit worthiness and the economic environment. Delinquent account balances are written off against the allowance for doubtful accounts after management has determined that the likelihood of collection is not probable. As of September 30, 2024 and 2023, the bad debt allowance was $122,988 and $101,947, respectively.
Revenue Recognition
To determine revenue recognition for contracts with customers, we perform the following five steps: (i) identify the contract(s) with the customer, (ii) identify the performance obligations in the contract, (iii) determine the transaction price, including variable consideration to the extent that it is probable that a significant future reversal will not occur, (iv) allocate the transaction price to the respective performance obligations in the contract, and (v) recognize revenue when (or as) we satisfy the performance obligation.
We currently generate our revenue from the following main sources:
Revenue from advertising services
a) Digital advertising services
The Company’s advertising service revenue is derived principally from advertising contracts with advertisers, which allow advertisers to place advertisements on the Company’s websites and mobile apps and third-party social media channels over a particular period of time. The advertising contracts specify the related fees and payment terms and provide evidence of the arrangements. The Company’s digital advertising services are to (i) provide advertisement design and consultation services to help advertisers precisely shape their digital advertising strategies and optimize the design, content, and layout of their advertisements and (ii) the displaying of advertisers’ advertisements of products and services on the Company’s websites and mobile apps and third-party social media channels over a particular period of time and in a variety of forms, such as logos, banners, push notification, and posts by accounts of influencers and bloggers, to help promote advertisers’ products and services and enhance their brand awareness. Advertisers may elect to engage with the Company for only advertisement display services or both advertisement design and consultation services and advertisement display services.
In connection with these digital advertising services, the Company charges retail merchant customers nonrefundable digital advertising service fees. For advertisement design and consultation services, the Company’s stand-alone selling price ranges from approximately $4,000 to approximately $85,000 for each of the service commitments, including advice on advertising strategies, customization and optimization of the desired content, length, color tone, layout, format, and presentation of the advertisements. Advertisers may elect to use any agreed-upon combination of services in one package, depending on their specific needs. For advertisement display through logos, banners, push notifications, and posts by accounts of influencers and bloggers, the Company charges advertisers service fees with a range from approximately $5,000 to approximately $300,000, depending on the distribution channels used and the duration of the advertisement display. The Company is acting as a principal in providing digital advertising services to customers, has latitude in establishing prices, and is responsible for fulfilling the promise to provide customers the specified services. The Company recognizes revenue for the amount of fees it receives from its customers, after deducting discounts and net of service taxes under ASC 606.
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The Company identifies advertisement design and consultation services and advertisement display services as two separate performance obligations, as each is a service that is capable of being distinct and distinct in the context of advertising contracts. Each of the service commitments in advertisement design and consultation services, including advice on advertising strategies, customization and optimization of the desired content, length, color tone, layout, format, and presentation of the advertisements, are not distinct in the context of advertising contracts, because they are inputs to deliver the combined output of advertisements to be displayed as specified by the customer. Therefore, advertisement design and consultation services are identified as a single performance obligation. The Company allocates revenue to each performance obligation based on its stand-alone selling price, which is specified in the contracts.
The Company’s advertisement design and consultation services are normally rendered within a short period of time, ranging from a few days to a month. As all the benefits enjoyed by the customers can be substantially realized at the time when the design and consultation services are completed, the Company recognizes revenue at the point when designated services are rendered and accepted by the customers. The Company does not provide rights of return, credits or discounts, price protection, or other similar privileges to customers for such services and accordingly no variable consideration included in such services.
The majority of the Company’s advertising contracts are for the provision of advertisement display on the Company’s websites and mobile apps and social media channels for a fixed period of time (ranging from a few weeks to a few months) without a guaranteed minimum impression level. In instances where certain discounts are provided to customers for advertisement displays, such discounts are reported as deduction of revenue. Revenue from advertisement services is recognized over the period the advertisement is displayed. Advances from customers are deferred first and then recognized as revenue upon the completion of the contract. There are no future obligations after the completion of the contract and no rights of refund related to the impression levels.
b) Brand-building-related consulting services
The Company’s advertising service revenue is derived principally from its advertising- and brand-building-related consulting service agreements with customers, pursuant to which the Company provides creative ideas, strategies, proposals, and solutions to customers for advertising and brand positioning, helping them create appropriate advertising languages or images, identifying appropriate communication media channels, incorporating advertising and brand promotion strategies into their marketing plans, and recommending and coordinating the customers with relevant media channels for advertisement display or broadcasting. The Company’s advertising and brand-building-related consulting service agreements with customers are fixed-price agreements, and the service fees depend on the job scope and complexity of each project. It normally takes a few months to one year to complete a project, including market research, advertisement idea conceptualization, brand positioning proposals, and final delivery of customer-accepted proposals and solutions.
Each of the service promises in an advertising- and brand-building-related consulting service agreement is not distinct in the context because they are the inputs to deliver the combined output. Therefore, these performance obligations are identified as a combined single performance obligation. Once a customer accepts the final deliverables, which marks the completion of an agreement, there are no future obligations and no rights of refund. The Company allocates contract price to such single performance obligation over the service period. Revenue from such services is recognized over the period. Advances or deposits from customers are deferred first and then recognized as revenue until the completion of the service.
The Company is acting as a principal in these transactions and records revenue earned and costs incurred related to these transactions on a gross basis, because the Company has discretion in establishing prices, and is responsible for fulfilling the promises and transferring services to the customer and assumes fulfilment risk.
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Revenue from cash rebate, payment solution services, and media booking
a) Cash rebate services
The Company also utilizes its websites and mobile apps to connect retail merchants and retail shoppers and facilitate retail shoppers to purchase consumer products or services from retail merchants online or offline under the cash rebate programs offered by retail merchants. The cash rebate offered by retail merchants range from 0.3% to 99.99% based on the sales price of the products or services, among which approximately 48% to 90% are awarded to retail shoppers, and the Company is entitled to receive and retain the remaining approximately 52% to 10% as cash rebate revenue for facilitating online and offline sales transactions. There is a single performance obligation in the contract, as the performance obligation is to facilitate the sales transactions between the retail shoppers and the retail merchants.
The Company merely acts as an agent in this type of transactions. The Company does not have control of the goods or services under the sales transactions between the retail merchants and retail shoppers, has no discretion in establishing prices, and does not have the ability to direct the use of the goods or services to obtain substantially all the benefits. The Company recognizes cash rebate revenue at the point when retail merchants and retail shoppers are connected and the sales transactions are facilitated and completed. Revenue is reported net of service taxes.
b) Payment solution services
Between May 2021 and March 2024, the Company provided payment solution services to retail merchant customers by referring them to VE Services. The Company entered into the Appointment Letter with VE Services and referred retail merchant customers to VE Services to process payments through multiple payment methods, such as FPX, Alipay, Maybank QR Pay, Boost, Touch ‘n Go, and GrabPay. VE Services first charged retail merchants a service fee ranging from 1.50% to 2.50%, based on the processed payment amount and payment processing methods used, and the Company was entitled to receive a portion of the service fees as commissions for the referrals. The commission rate ranged from 0.15% to 0.35% based on the total service fees collected by VE Services from the retail merchants when the payment processing is completed. The Company merely acted as an agent in this type of transaction. The Company had no discretion in establishing prices and did not have the ability to direct the use of the services to obtain substantially all the benefits. Such revenue was recognized at the point when the payment was processed and the Company’s performance obligations were satisfied.
c) Media booking
The Company also sells media companies’ advertising spaces to merchant customers on behalf of media companies. Media channel booking includes press media booking, TV commercial airtime booking, broadcasting or radio media booking, billboard media booking, and digital media booking. The Company signs agency agreements with media companies to sell their advertising spaces to merchant customers who have advertising needs. The Company’s performance obligations include referring merchant customers to media companies and getting paid by media companies referral fees or commissions at pre-determined rates negotiated with the media companies, which are rates based on advertising amounts purchased or spent by merchant customers. Revenue is recognized at the point when merchant customers posted their advertisements on the media channels. The Company is acting as an agent in these transactions, as it does not have discretion in establishing prices, and is not responsible for fulfilling the promise and providing customers the specified services and deliverables.
Revenue from software licensing
In 2023, the Company started its software licensing business, in which the Company develops software, such as the data management system, licenses the use right of the software to customers for certain periods of time for licensing incomes, and provides related technology support and system maintenance services on a monthly basis. A software licensing contract with a customer includes promises to transfer software products and provide technical support and system maintenance services, which are generally capable of being distinct performance obligations. Software licensing is considered a distinct performance obligation and accounted for separately from the technical support and system maintenance services. Revenue from distinct software licensing is recognized at the point in time when the software is delivered to the customers. Revenue from technical support, system maintenance, and upgrade is recognized over the period in which the service is provided. The standalone sales prices (“SSPs”) for distinct performance obligations are based on directly observable pricing. In instances where the SSP is not directly observable, such as when the Company does not sell the product or service separately, the Company determines the SSP using information that may include market conditions and other observable inputs.
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Revenue from photograph, commercial video and audio recording, and production services (“production services”)
The Company signs fixed-price agreements with customers who already have their own concept or ideas for the commercial photo, video, and audio, but need professionals and talents to help turn their unique vision, voice, and expression into displayable and captivating advertisements in photograph, video, or audio format. The Company’s performance obligations include identifying, organizing, and coordinating with professional teams (including qualified photographer, videographer, film directors, actors or models, commercial voiceover talents, stylists, makeup artists, editors, video and audio engineers, and music mixing engineers) to perform such services, shooting location rental, equipment and transportation vehicle rental, developing the script for the dialog for photographing and video and audio recording, post production editing, and the delivery of final quality products to customers to satisfy their advertising needs. As a result of these combined performance obligations, the Company delivers the final photograph, video, or audio recording outputs to customers when the related services are rendered. These services are not distinct in the context of the service agreements because they are the inputs to deliver the combined output to the customers. The agreement with customers for such photograph, commercial video and audio recording, and production services specifies the service fees, payment terms, work scope, and arrangements. Once customers accept the final deliverables, which marks the completion of the agreements, there are no future obligations and no rights of refund. The Company allocates contract price to such single performance obligations at the point when the services are rendered and the photograph, video, and audio recording products are delivered to customers. Revenue is recognized at the point when the final products are delivered to customers and are accepted by them.
The Company is acting as a principal and records revenue earned and costs incurred related to these transactions on a gross basis, because the Company has the discretion in establishing prices, is responsible for fulfilling the promises and delivering the final products to the customer, assumes fulfilment risk having latitude in select third-party professional teams to complete the advertising production job, and bears the risk for services that are not fully paid for by customers.
Revenue from marketing and promotional campaign services and others
The Company assists merchants in planning, arranging, and executing seasonal on-the-ground sales and promotional campaigns, normally in shopping malls. The Company’s services include providing sales campaign proposals, coordinating with shopping mall owners for location rental, assisting merchant clients with equipment rental, advising the clients on site layout arrangements and decorations, and providing product display strategies. The Company considers these a single performance obligation. It usually takes a few days to a few weeks from the preparation of the marketing and sales campaign event to the execution. The service agreement with a merchant client is a fixed-price agreement, and the Company is entitled to receive the payment when the related services are rendered. Contract price is allocated to one single performance obligation upon rendering the services. Revenue is recognized at the point when the marketing and promotion event is organized and related services are performed.
The Company is acting as a principal for such service and records revenue earned and costs incurred related to these services on a gross basis, because the Company has latitude in establishing prices, and is responsible for fulfilling the promise and providing customers with the specified services.
Income Taxes
We account for current income taxes in accordance with the laws of the relevant tax authorities. Deferred income taxes are recognized when temporary differences exist between the tax bases of assets and liabilities and their reported amounts in the consolidated financial statements. Deferred tax assets and liabilities are measured using enacted tax rates expected to apply to taxable income in the years in which those temporary differences are expected to be recovered or settled. The effect on deferred tax assets and liabilities of a change in tax rates is recognized in income in the period including the enactment date. Valuation allowances are established, when necessary, to reduce deferred tax assets to the amount expected to be realized.
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An uncertain tax position is recognized only if it is “more likely than not” that the tax position would be sustained in a tax examination. The amount recognized is the largest amount of tax benefit that is greater than 50% likely of being realized on examination. For tax positions not meeting the “more likely than not” test, no tax benefit is recorded. Penalties and interest incurred related to underpayment of income tax are classified as income tax expense in the period incurred. No significant penalties or interest relating to income taxes were incurred during the fiscal years ended September 30, 2024, 2023, and 2022. We do not believe there was any uncertain tax provision as of September 30, 2024 and 2023.
Our operating subsidiaries in Malaysia are subject to the income tax laws of Malaysia. No significant income was generated outside Malaysia for the fiscal years ended September 30, 2024, 2023, and 2022. As of September 30, 2024, all of the tax returns of our Malaysian subsidiaries remained open for statutory examination by relevant tax authorities for seven years from the date the corporate income tax return was filed.
Recent Accounting Pronouncements
We consider the applicability and impact of all accounting standards updates (“ASUs”). Management periodically reviews new accounting standards that are issued.
In November 2023, the Financial Accounting Standards Board (the “FASB”) issued ASU 2023-07, the amendments in the ASU are intended to improve reportable segment disclosure requirements, primarily through enhanced disclosures about significant segment expenses that are regularly provided to the chief operating decision maker and included within each reported measure of segment profit or loss. In addition, the amendments enhance interim disclosure requirements, clarify circumstances in which an entity can disclose multiple segment measures of profit or loss, provide new segment disclosure requirements for entities with a single reportable segment, and contain other disclosure requirements. The purpose of the amendments is to enable “investors to better understand an entity’s overall performance” and assess “potential future cash flows.” The amendments in ASU 2023-07 are effective for all public entities for fiscal years beginning after December 15, 2023, and interim periods within fiscal years beginning after December 15, 2024. Our management does not believe the adoption of ASU 2023-07 will have a material impact on our financial statements and disclosures.
In December 2023, the FASB issued ASU 2023-09, Income Taxes (Topic 740): Improvements to Income Tax Disclosures (ASU 2023-09), which requires disclosure of incremental income tax information within the rate reconciliation and expanded disclosures of income taxes paid, among other disclosure requirements. ASU 2023-09 is effective for fiscal years beginning after December 15, 2024. Early adoption is permitted. Our management does not believe the adoption of ASU 2023-09 will have a material impact on our financial statements and disclosures.
In November 2024, the FASB issued ASU 2024-03, Income Statement—Reporting Comprehensive Income—Expense Disaggregation Disclosures (Subtopic 220-40): Disaggregation of Income Statement Expenses. The amendments in this ASU are intended to improve financial reporting by requiring that public business entities disclose additional information about specific expense categories in the notes to financial statements at interim and annual reporting periods. For interim and annual reporting periods, an entity shall disaggregate, in a tabular format disclosure in the notes to financial statements, all relevant expense captions presented on the face of the income statement in continuing operations into the purchases of inventory, employee compensation, depreciation, amortization, and depletion. This ASU is effective for annual reporting periods beginning after December 15, 2026, and interim reporting periods beginning after December 15, 2027. Early adoption is permitted. The amendments in this Update should be applied either (1) prospectively to financial statements issued for reporting periods after the effective date of this Update or (2) retrospectively to any or all prior periods presented in the financial statements. Our management does not believe the adoption of ASU 2024-03 will have a material impact on its financial statements and disclosures.
In January 2025, the FASB issued ASU 2025-01, Income Statement—Reporting Comprehensive Income—Expense Disaggregation Disclosures (Subtopic 220-40) The FASB issued ASU 2024-03 on November 4, 2024. ASU 2024-03 states that the amendments are effective for public business entities for annual reporting periods beginning after December 15, 2026, and interim reporting periods beginning after December 15, 2027. Following the issuance of ASU 2024-03, the FASB was asked to clarify the initial effective date for entities that do not have an annual reporting period that ends on December 31 (referred to as non-calendar year-end entities). Because of how the effective date guidance was written, a non-calendar year-end entity may have concluded that it would be required to initially adopt the disclosure requirements in ASU 2024-03 in an interim reporting period, rather than in an annual reporting period. The FASB’s intent in the basis for conclusions of ASU 2024-03 is clear that all public business entities should initially adopt the disclosure requirements in the first annual reporting period beginning after December 15, 2026, and interim reporting periods within annual reporting periods beginning after December 15, 2027.
Except as mentioned above, we do not believe other recently issued but not yet effective accounting standards, if currently adopted, would have a material effect on our consolidated balance sheets, statements of operations and comprehensive income, and statements of cash flows.
Item 6. DIRECTORS, SENIOR MANAGEMENT AND EMPLOYEES
A. Directors and Senior Management
The following table sets forth information regarding our directors and executive officers as of the date of this annual report.
| Name | Age | Position(s) | ||
| Lee Choon Wooi | 49 | Chief Executive Officer, Director, and Chairman of the Board of Directors | ||
| Khoo Kien Hoe | 54 | Chief Financial Officer and Director | ||
| Lai Kwong Choy | 62 | Independent Director | ||
| Sung Ming-Hsuan | 43 | Independent Director | ||
| Ooi Bee Lian | 55 | Independent Director |
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The following is a brief biography of each of our executive officers and directors:
Mr. Lee Choon Wooi has served as our Chief Executive Officer and chairman of the board of directors since March 2022 and our director since February 2022. Mr. Lee has extensive experience in multi-level computation systems. Since January 2020, Mr. Lee has served as the chief executive officer at Starbox Berhad, where he is responsible for the management of day-to-day operations and high-level strategizing and business planning. From November 2013 to September 2021, Mr. Lee served as an executive director at Teclutions Sdn. Bhd., a multi-level marketing and e-commerce software system development company, where he was responsible for the overall management of the company. Mr. Lee received his bachelor’s degree in Business Computing from the University of Southern Queensland in 1995.
Mr. Khoo Kien Hoe has served as our Chief Financial Officer since March 2022 and our director since February 2022. Mr. Khoo has over 25 years of experience in corporate advisory, auditing, accounting, taxation, and company secretarial matters. Since January 2020, Mr. Khoo has served as the chief financial officer at Starbox Berhad, where he is responsible for the company’s overall financial management and internal control. Mr. Khoo has also served as a non-executive director at Bluetech Consultancy Sdn. Bhd. since June 2022 and served as its managing director between April 2018 and May 2022, where he was responsible for tax compliance and accounting related matters. Mr. Khoo has served as a non-executive director at KH Advisory Sdn. Bhd. and served as its managing director between October 2015 and May 2022 (where he resigned in September 2018 and was re-appointed in December 2020), where he was responsible for tax compliance and accounting related matters. Mr. Khoo is also the founder of Bizguide Corporate Services Sdn. Bhd., a Malaysia-based company specializing in company secretarial, corporate advisory, and accounting related matters, and has served as a non-executive director since June 2022 and served as its managing director between August 2011 and May 2022, where he was responsible for the company’s secretarial matters. Since July 2014, Mr. Khoo has served as an independent non-executive director and the chairman of the audit committee at Sunzen Biotech Berhad (KLSE: SUNZEN), a public listed company in Malaysia. Since November 2021, Mr. Khoo has also served as an independent non-executive director and the chairman of the audit committee at Scanwolf Corporation Berhad (KLSE: SCNWOLF), a public listed company in Malaysia. Mr. Khoo is an ACCA Fellowship (FCCA) and a member of MIA in Malaysia (Chartered Accountant), and received his Certificate in Accounting with Business Computing in 1992 and a diploma in Commerce in 1995 from Tunku Abdul Rahman College (now known as Tunku Abdul Rahman University College).
Dato’ Dr. Lai Kwong Choy has served as our independent director since February 2022. Dr. Lai has over 29 years of management experience in the healthcare industry. Since October 2017, Dr. Lai has served as the medical officer in charge of the Emergency Department at Cengild G.I. Medical Center in Malaysia, a healthcare provider specializing in the diagnosis and treatment of gastrointestinal and liver disease. Since May 1992, Dr. Lai has served as a general practitioner and partner at Klinik Tanming Jaya, a private clinic in Malaysia he co-founded, where he is responsible for treating and managing patients. Dr Lai also co-founded a private pharmacy, Seremban Premier Pharmacy Sdn. Bhd., in September 1997 and has since served as a partner, responsible for the general management and advisory work. From September 2007 to August 2013, Dr. Lai served as a board member at the Malaysia Health Promotion Board under the Ministry of Health, Malaysia, where he was responsible for the yearly financial planning, human resource planning, and project planning of the Malaysia Health Promotion Board. He also served as the head of sub-committee of the Internal Audit of the Malaysia Health Promotion Board from September 2010 to August 2013. From June 2004 to May 2008, Dr. Lai also served as a local councilor at the Kajang Local Municipal Council, responsible for the yearly council planning (which includes approval for social and economically viable projects) and budgetary as well as human resource matters of the local council. Dr. Lai was conferred the “Darjah Indera Mahkota of Pahang” award from the Sultan of Pahang, which carries the title “Dato,” in 2009. Dr. Lai received his M.D. degree in Medicine from the National University of Malaysia in 1988, and subsequently obtained a diploma of Family Medicine in 2014 and participated in the Advanced Training in Family Medicine Program in 2016, both from the Academy of Family Physicians of Malaysia.
Ms. Sung Ming-Hsuan has served as our independent director since February 2022. Ms. Sung has extensive experience in finance and investment and has served as the president at Skyrocket Investments LLC, a California-based investment fund, since December 2011. From September 2007 to July 2016, she also served as a director at Taipro Corporation Ltd., a Taiwan-based company specializing in manufacturing LED lighting products, which are largely exported to the U.S. market. From September 2005 to August 2007, Ms. Sung served as a management consultant at Howard Hotel, the flagship of Taiwan’s largest 5-star hotel group. Ms. Sung received her bachelor’s degree in Hospitality Management from the Collins College of Hospitality Management at California State Polytechnic University, Pomona in 2004.
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Ms. Ooi Bee Lian has served as our independent director since April 2023. Ms. Ooi has over 25 years of business and managerial experience in the healthcare, nursing, and finance industries. She specializes in general life support interventions, marketing nutritional immunology, and biotech products. From January 2015 to March 2022, Ms. Ooi served as the Deputy Director of Nursing for the Penang Community Haemodialysis Society. During her tenure, she demonstrated years of progressive leadership with experience in governance, operations, strategy development, human resources, and business development. She also served on several association-wide task forces and provided oversight for several major board governance programs, association operational initiatives, and educational and advocacy conferences. Ms. Ooi is the founder and has served as the Managing Director of JL Signature Sdn. Bhd., a private investment management firm focusing on real estate and technology-driven investment holdings in Malaysia, since June 2020. Ms. Ooi received her Executive Master’s in Business Administration degree from Lincoln University College, Malaysia, and she also holds a Diploma in Nursing from the College of Nursing, Hospital Lam Wah Ee, Malaysia.
Board Diversity
The table below provides certain information regarding the diversity of our board of directors as of the date of this annual report.
| Board Diversity Matrix | ||||
| Country of Principal Executive Offices: | Malaysia | |||
| Foreign Private Issuer | Yes | |||
| Disclosure Prohibited under Home Country Law | No | |||
| Total Number of Directors | 5 | |||
| Female | Male | Non- Binary | Did Not Disclose Gender | |||||||||||||
| Part I: Gender Identity | ||||||||||||||||
| Directors | 2 | 3 | 0 | 0 | ||||||||||||
| Part II: Demographic Background | ||||||||||||||||
| Underrepresented Individual in Home Country Jurisdiction | 0 | |||||||||||||||
| LGBTQ+ | 0 | |||||||||||||||
| Did Not Disclose Demographic Background | 0 | |||||||||||||||
Family Relationships
None of our directors or executive officers has a family relationship as defined in Item 401 of Regulation S-K.
B. Compensation
For the fiscal year ended September 30, 2024, we paid an aggregate of MYR920,717 ($198,029) as compensation to our executive officers and directors. In the fiscal year ended September 30, 2024, we accrued a director fee amounting to MYR360,000 ($87,357), designated for payment to our independent directors. None of our non-employee directors have any service contracts with us that provide for benefits upon termination of employment. We have not set aside or accrued any amount to provide pension, retirement, or other similar benefits to our directors and executive officers. Our Malaysian subsidiaries are required by law to make contributions equal to certain percentages of each employee’s salary for his or her statutory benefits.
C. Board Practices
Pursuant to our articles of association, unless otherwise determined by our Company in a general meeting, we are required to have a minimum of three directors and the exact number of directors will be determined from time to time by our board of directors.
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Under our articles of association, a director may be appointed by ordinary resolution or by the directors. An appointment of a director may be on terms that the director will automatically retire from office (unless he has sooner vacated office) at the next or a subsequent annual general meeting or upon any specified event or after any specified period in a written agreement between our Company and the director, if any, but no such term will be implied in the absence of express provision. It is expected that, whether by ordinary resolution or by the directors, each director will be appointed on the terms that the director will hold office until the appointment of the director’s successor or the director’s re-appointment at the next annual general meeting, unless the director has sooner vacated office.
Board of Directors
Our board of directors consists of five directors. Our board of directors has determined that our three independent directors, Lai Kwong Choy, Sung Ming-Hsuan, and Ooi Bee Lian satisfy the “independence” requirements of the Nasdaq corporate governance rules.
Duties of Directors
Under Cayman Islands law, all of our directors owe three types of duties to us: (i) statutory duties, (ii) fiduciary duties, and (iii) common law duties. The Cayman Companies Act imposes a number of statutory duties on a director. Under Cayman Islands law, the fiduciary duties owed by a director include (a) a duty to act in good faith in what the director considers are in the best interests of the company, (b) a duty to exercise their powers in the company’s interests and only for the purposes for which they were given, (c) a duty to avoid improperly fettering the exercise of the director’s future discretion, (d) a duty to avoid any conflict of interest (whether actual or potential) between the director’s duty to the company and the director’s personal interests or a duty owed to a third party, and (e) a duty not to misuse the company’s property (including any confidential information and trade secrets). The common law duties owed by a director are those to exercise appropriate skill and care. The relevant threshold measure for such standard is that of a reasonable diligent person having both the general knowledge, skill, and experience that may reasonably be expected of a person carrying out the same functions as are carried out by that director in relation to the company, and the general knowledge, skill, and experience that that director has. In fulfilling their duty to us, our directors must ensure compliance with our memorandum and articles of association, as amended and restated from time to time, and our shareholder resolutions. We have the right to seek damages where certain duties owed by any of our directors are breached.
The functions and powers of our board of directors include, among others:
| ● | appointing officers and determining the term of office of the officers; | |
| ● | exercising the borrowing powers of the company and mortgaging the property of the company; and | |
| ● | maintaining or registering a register of mortgages, charges, or other encumbrances of the company. |
Terms of Directors and Executive Officers
Under our articles of association, a director may be appointed by ordinary resolution or by the directors. An appointment of a director may be on terms that the director will automatically retire from office (unless he has sooner vacated office) at the next or a subsequent annual general meeting or upon any specified event or after any specified period in a written agreement between our Company and the director, if any, but no such term will be implied in the absence of express provision. It is expected that, whether by ordinary resolution or by the directors, each director will be appointed on the terms that the director will hold office until the appointment of the director’s successor or the director’s re-appointment at the next annual general meeting, unless the director has sooner vacated office.
All of our executive officers are appointed by and serve at the discretion of our board of directors.
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Qualification
There is currently no shareholding qualification for directors, although a shareholding qualification for directors may be fixed by our shareholders by ordinary resolution.
Employment Agreements and Indemnification Agreements
We have entered into employment agreements with each of our executive officers. Pursuant to employment agreements, we agree to employ each of our executive officers for a specified time period, which may be renewed upon both parties’ agreement 30 days before the end of the current employment term. We may terminate the employment for cause, at any time, without notice or remuneration, for certain acts of the executive officer, including the commitments of any serious or persistent breach or non-observance of the terms and conditions of the employment, conviction of a criminal offense, willful disobedience of a lawful and reasonable order, fraud or dishonesty, receipt of bribery, or severe neglect of his or her duties. An executive officer may terminate his or her employment at any time with a one-month prior written notice. Each executive officer agrees to hold, both during and after the employment agreement expires, in strict confidence and not to use or disclose to any person, corporation or other entity without written consent, any confidential information.
We have also entered into indemnification agreements with each of our directors and executive officers. Under these agreements, we agree to indemnify our directors and executive officers against certain liabilities and expenses incurred by such persons in connection with claims made by reason of their being a director or officer of our company.
Insider Participation Concerning Executive Compensation
Our former sole director, Choo Keam Hui, was making all determinations regarding executive officer compensation from the inception of our Company to February 2022. Our compensation committee has been making all determinations regarding executive officer compensation since March 2022.
Committees of the Board of Directors
We have established three committees under the board of directors: an audit committee, a compensation committee, and a nominating and corporate governance committee. Our independent directors serve on each of the committees. We have adopted a charter for each of the three committees. Each committee’s members and functions are described below.
Audit Committee. Our audit committee consists of our three independent directors, Lai Kwong Choy, Sung Ming-Hsuan, and Ooi Bee Lian. Sung Ming-Hsuan is the chairperson of our audit committee. We have determined that each of our independent directors also satisfy the “independence” requirements of Rule 10A-3 under the Securities Exchange Act. Our board also has determined that Sung Ming-Hsuan qualifies as an audit committee financial expert within the meaning of the SEC rules or possesses financial sophistication within the meaning of the Nasdaq listing rules. The audit committee oversees our accounting and financial reporting processes and the audits of the financial statements of our company. The audit committee is responsible for, among other things:
| ● | appointing the independent auditors and pre-approving all auditing and non-auditing services permitted to be performed by the independent auditors; | |
| ● | reviewing with the independent auditors any audit problems or difficulties and management’s response; | |
| ● | discussing the annual audited financial statements with management and the independent auditors; | |
| ● | reviewing the adequacy and effectiveness of our accounting and internal control policies and procedures and any steps taken to monitor and control major financial risk exposures; | |
| ● | reviewing and approving all proposed related party transactions; | |
| ● | meeting separately and periodically with management and the independent auditors; and |
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| ● | monitoring compliance with our code of business conduct and ethics, including reviewing the adequacy and effectiveness of our procedures to ensure proper compliance. |
Compensation Committee. Our compensation committee consists of our three independent directors, Lai Kwong Choy, Sung Ming-Hsuan, and Ooi Bee Lian. Lai Kwong Choy is the chairperson of our compensation committee. The compensation committee assists the board in reviewing and approving the compensation structure, including all forms of compensation, relating to our directors and executive officers. Our chief executive officer may not be present at any committee meeting during which his compensation is deliberated. The compensation committee is responsible for, among other things:
| ● | reviewing and approving the total compensation package for our most senior executive officers; | |
| ● | approving and overseeing the total compensation package for our executives other than the most senior executive officers; | |
| ● | reviewing periodically and approving any long-term incentive compensation or equity plans; | |
| ● | selecting compensation consultants, legal counsel or other advisors after taking into consideration all factors relevant to that person’s independence from management; and | |
| ● | reviewing programs or similar arrangements, annual bonuses, employee pension and welfare benefit plans. |
Nominating and Corporate Governance Committee. Our nominating and corporate governance committee consists of our three independent directors, Lai Kwong Choy, Sung Ming-Hsuan, and Ooi Bee Lian. Ooi Bee Lian is the chairperson of our nominating and corporate governance committee. The nominating and corporate governance committee assists the board of directors in selecting individuals qualified to become our directors and in determining the composition of the board and its committees. The nominating and corporate governance committee is responsible for, among other things:
| ● | identifying and recommending nominees for appointment or re-appointment to our board of directors or for appointment to fill any vacancy; |
| ● | reviewing annually with our board of directors its current composition in light of the characteristics of independence, age, skills, experience and availability of service to us; | |
| ● | identifying and recommending to our board the directors to serve as members of committees; | |
| ● | advising the board, periodically, with respect to significant developments in the law and practice of corporate governance, as well as our compliance with applicable laws and regulations, and making recommendations to our board of directors on all matters of corporate governance and on any corrective action to be taken; and | |
| ● | monitoring compliance with our code of business conduct and ethics, including reviewing the adequacy and effectiveness of our procedures to ensure proper compliance. |
D. Employees
See “Item 4. Information on the Company—B. Business Overview—Employees.”
E. Share Ownership
The following table sets forth information with respect to the beneficial ownership, within the meaning of Rule 13d-3 under the Exchange Act, of our Class A Ordinary Shares as of the date of this annual report for:
| ● | each of our directors and executive officers; and |
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| ● | each person known to us to own beneficially more than 5% of our Class A Ordinary Shares. |
Beneficial ownership includes voting or investment power with respect to the securities. Except as indicated below, and subject to applicable community property laws, the persons named in the table have sole voting and investment power with respect to all Ordinary Shares shown as beneficially owned by them. Percentage of beneficial ownership of each listed person is based on 74,571,204 Class A Ordinary Shares and 800,000 Class B Ordinary Shares outstanding as of the date of this annual report.
Information with respect to beneficial ownership has been furnished by each director, officer, or beneficial owner of 5% or more of our Class A Ordinary Shares. Beneficial ownership is determined in accordance with the rules of the SEC and generally requires that such person have voting or investment power with respect to securities. In computing the number of Ordinary Shares beneficially owned by a person listed below and the percentage ownership of such person, Ordinary Shares underlying options, warrants, or convertible securities, including Preferred Shares, held by each such person that are exercisable or convertible within 60 days of the date of this annual report are deemed outstanding, but are not deemed outstanding for computing the percentage ownership of any other person.
| Ordinary Shares Beneficially Owned | ||||||||||||||||||||
| Class
A Ordinary Shares | Class
B Ordinary Shares | Total Ordinary Shares | Percentage of Total Ordinary Shares | Percentage of Votes Held | ||||||||||||||||
| Directors and Executive Officers:* | ||||||||||||||||||||
| Lee Choon Wooi | 50,000 | — | 50,000 | 0.07 | % | 0.03 | % | |||||||||||||
| Khoo Kien Hoe | 50,000 | — | 50,000 | 0.07 | % | 0.03 | % | |||||||||||||
| Lai Kwong Choy | — | — | — | — | — | |||||||||||||||
| Sung Ming-Hsuan | — | — | — | — | — | |||||||||||||||
| Ooi Bee Lian | — | — | — | — | — | |||||||||||||||
| All directors and executive officers as a group: | 100,000 | — | 100,000 | 0.14 | % | 0.06 | % | |||||||||||||
| 5% Shareholders: | ||||||||||||||||||||
| Nevis International B & T Sdn Bhd (1) | — | 800,000 | 800,000 | 1.06 | % | 51.76 | % | |||||||||||||
Notes:
| * | Unless otherwise indicated, the business address of each of the individuals is VO2-03-07, Velocity Office 2, Lingkaran SV, Sunway Velocity, 55100, Kuala Lumpur, Malaysia. |
| (1) | Represents 800,000 Class B Ordinary Shares held by Nevis International B & T Sdn Bhd, a company limited by shares incorporated under the laws of Malaysia and is wholly owned by Xiaoping Chen. The business address of Nevis International B & T Sdn Bhd is 31-1 Taman Miharja, Phase 3B, Jalan 3/93, 2 ½ Miles Cheras, 56000 Kuala Lumpur, Malaysia. |
As of the date of this annual report, approximately 56.47% of our issued and outstanding Class A Ordinary Shares are held in the United States by one record holder (Cede and Company, as nominee for beneficial shareholders).
We are not aware of any arrangement that may, at a subsequent date, result in a change of control of our Company.
F. Disclosure of a Registrant’s Action to Recover Erroneously Awarded Compensation
Not applicable.
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Item 7. MAJOR SHAREHOLDERS AND RELATED PARTY TRANSACTIONS
A. Major Shareholders
See “Item 6. Directors, Senior Management and Employees—E. Share Ownership.”
B. Related Party Transactions
Employment Agreements
See “Item 6. Directors, Senior Management and Employees—C. Board Practices—Employment Agreements and Indemnification Agreements.”
Material Transactions with Related Parties
The relationship and the nature of related party transactions are summarized as follow:
| Name of Related Party | Relationship to Us | |
| Choo Keam Hui | Our former director and one of the directors of Starbox Berhad | |
| Zenapp | An entity controlled by Choo Keam Hui prior to September 20, 2021 | |
| Bizguide Corporate Service Sdn Bhd | An entity controlled by Khoo Kien Hoe, our CFO | |
| KH Advisory Sdn Bhd | An entity controlled by Khoo Kien Hoe, our CFO | |
| VE Services | An entity controlled by Choo Teck Hong, one of our beneficial shareholders, a director of Starbox Berhad, and a sibling of Choo Keam Hui | |
| Chan Chee Hong | Director, chief executive officer, and shareholder of One Eighty Ltd and 180 Degrees Brandcom Sdn Bhd | |
| Chan Foong Ming | Sister of Chan Chee Hong and director of Media Elements | |
| 180 Degrees Strategic Communications Sdn Bhd | An entity controlled by Chan Chee Hong | |
| 181 Degree Holding Sdn Bhd | An entity controlled by Chan Chee Hong | |
| Infinity Elements Sdn Bhd | An entity controlled by Chan Foong Ming |
| a. | Due from related parties |
Due from related parties consisted of the following:
| Name | September 30, 2024 | |||
| Chan Chee Hong | $ | 33,000 | ||
| Infinity Elements Sdn Bhd | 38,219 | |||
| Total | $ | 71,219 | ||
As of September 30, 2024 and as of the date of this annual report, the balance of due from related parties was $71,219 and $66,219, respectively. The balance due from Chan Chee Hong was short-term advances, unsecured, bearing no interest, and payable upon demand, and the balance due from Infinity Elements Sdn Bhd was ordinary trade in nature between Media Elements Sdn Bhd and Infinity Elements Sdn Bhd.
| b. | Due to related parties |
Due to related parties consisted of the following:
| Name | September 30, 2024 | |||
| Bizguide Corporate Service Sdn Bhd | $ | 2,832 | ||
| KH Advisory Sdn Bhd | 6,297 | |||
| Choo Keam Hui | 44,002 | |||
| 180 Degrees Strategic Communications Sdn Bhd | 177,632 | |||
| 181 Degree Holding Sdn Bhd | 6,794 | |||
| Chan Chee Hong | 64,087 | |||
| Total | $ | 301,644 | ||
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As of September 30, 2024 and as of the date of this annual report, the balance of due to related parties was $301,644 and $313,058, respectively.
The balance due to Chan Chee Hong and Choo Keam Hui were short-term advances, unsecured, bearing no interest, and payable upon demand.
The balance due to Bizguide Corporate Service Sdn Bhd and KH Advisory Sdn Bhd was the fee to be paid for secretarial and tax consulting services, and the balance due to 180 Degree Holding Sdn Bhd and 180 Degrees Strategic Communications Sdn Bhd was ordinary trade in nature.
| c. | Lease agreements with a related party |
On March 31, 2022, StarboxGB, StarboxSB, and StarboxPB each entered into a lease agreement with Zenapp to lease an office in Kuala Lumpur, Malaysia for a term of one year from May 1, 2022 to April 30, 2023 and monthly rent of MYR10,000 (approximately $2,424).
| d. | Revenue from a related party |
During the fiscal year ended September 30, 2024, we referred 39 merchants to VE Services for payment processing and earned commission fees of $2,789, which was reported as revenue from payment solution services in our consolidated financial statements.
C. Interests of Experts and Counsel
Not applicable.
Item 8. FINANCIAL INFORMATION
A. Consolidated Statements and Other Financial Information
We have appended consolidated financial statements filed as part of this annual report. See “Item 18. Financial Statements.”
Legal Proceedings
See “Item 4. Information on the Company—B. Business Overview—Legal Proceedings.”
Dividend Policy
Since our inception, we have not declared or paid cash dividends on our Ordinary Shares. Any decision to pay dividends in the future will be subject to a number of factors, including our financial condition, results of operations, the level of our retained earnings, capital demands, general business conditions, and other factors our board of directors may deem relevant. We currently intend to retain most, if not all, of our available funds and any future earnings to fund the operation, development, and growth of our business, and, as a result, we do not expect to pay any dividends in the foreseeable future. Consequently, we cannot give any assurance that any dividends may be declared and paid in the future.
Under Cayman Islands law, a Cayman Islands company may pay a dividend on its shares out of either profit or share premium, provided that in no circumstances may a dividend be paid if this would result in the company being unable to pay its debts due in the ordinary course of business.
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If we determine to pay dividends on any of our Ordinary Shares in the future, as a holding company, we will be dependent on receipt of funds from our British Virgin Islands subsidiaries, Starbox International and Starbox Global, which in turn will rely on payments made from their Malaysia subsidiaries, Starbox Berhad and One Eighty Ltd. Starbox Berhad will rely on payments made from its subsidiaries, StarboxGB, StarboxSB, and StarboxPB. One Eighty Ltd will rely on payments made from its subsidiaries. Under the Malaysian Companies Act 2016, dividends must be paid out of profit and no dividend shall be paid out if the payment will cause the company to be insolvent. As a result, in the event that Starbox Berhad or One Eighty Ltd or their subsidiaries incur debt on their own behalf in the future, the instruments governing the debt may restrict any such entity’s ability to pay dividends or make other distributions to us.
Cash dividends, if any, on our Ordinary Shares will be paid in U.S. dollars. Malaysia is under a single-tier tax system. Dividends are exempt from income tax in the hands of shareholders other than individual shareholders (resident or non-resident) who receive annual dividend income exceeding MYR100,000, effective from the year of assessment 2025. Our Malaysia subsidiaries, Starbox Berhad and One Eighty Ltd, are not required to deduct tax from dividends paid to their shareholders, Starbox International and Starbox Global, and no tax credits will be available for offsetting against the recipient’s tax liability. A corporate shareholder, such as Starbox Berhad or One Eighty Ltd, receiving exempt single-tier dividends from its subsidiaries, such as StarboxGB, StarboxSB, and StarboxPB, can, in turn, distribute such dividends to its own shareholder, Starbox International or Starbox Global, who is also exempt on such receipts. Further, Malaysia does not impose any withholding tax (i.e., 0%) on dividends paid by Malaysian companies to corporate shareholders. Hence, Starbox Berhad and One Eighty Ltd, being the corporate shareholders, are not required to withhold any sum from their dividends for tax withholding purposes.
B. Significant Changes
Except as disclosed elsewhere in this annual report, we have not experienced any significant changes since the date of our audited consolidated financial statements included in this annual report.
Item 9. THE OFFER AND LISTING
A. Offer and Listing Details.
Our Class A Ordinary Shares have been listed on the Nasdaq Capital Market since August 23, 2022 under the symbol “STBX.”
B. Plan of Distribution
Not applicable.
C. Markets
Our Class A Ordinary Shares have been listed on the Nasdaq Capital Market since August 23, 2022 under the symbol “STBX.”
D. Selling Shareholders
Not applicable.
E. Dilution
Not applicable.
F. Expenses of the Issue
Not applicable.
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Item 10. ADDITIONAL INFORMATION
A. Share Capital
Not applicable.
B. Memorandum and Articles of Association
We are an exempted company incorporated under the laws of the Cayman Islands and our affairs are governed by our amended and restated memorandum and articles of association, as amended and restated from time to time, and Companies Act (As Revised) of the Cayman Islands, which we refer to as the Companies Act below, and the common law of the Cayman Islands.
Please refer to our amended and restated memorandum and articles of association, as currently in effect and filed as Exhibit 1.1 to this annual report, and to the description of our securities filed as Exhibit 2.3 to this annual report.
C. Material Contracts
We have not entered into any material contracts other than in the ordinary course of business and other than those described in “Item 4. Information on the Company” or elsewhere in this annual report.
D. Exchange Controls
See “Item 4. Information on the Company—B. Business Overview—Regulations—Regulations Relating to Foreign Exchange Control.”
E. Taxation
Malaysian Enterprise Taxation
The following brief description of Malaysian enterprise income taxation is designed to highlight the enterprise-level taxation on our earnings, which will affect the amount of dividends, if any, we are ultimately able to pay to our shareholders. See “Item 8. Financial information—A. Consolidated Statements and Other Financial Information—Dividend Policy.”
Income Tax in Malaysia
The principal legislation that governs a person’s income tax in Malaysia is the Income Tax Act 1967 (the “ITA”). The regulatory body implementing and enforcing the ITA is the Inland Revenue Board of Malaysia (“IRB”). Pursuant to Section 3 of the ITA, income tax shall be charged for each year of assessment (“YA”) upon the income of any person accruing in or derived from Malaysia or received in Malaysia from outside Malaysia.
Pursuant to Section 8 of the ITA, a company is a tax resident in Malaysia if its management and control are exercised in Malaysia. Management and control are normally considered to be exercised at the place where the directors’ meetings concerning management and control of the company are held. The income tax rate payable by a resident company differs depending on the amount of the company’s paid-up capital and its annual sale in relation to the particular YA. With reference to Appendix 10 (Imposition of Cukai Makmur) of the Budget 2022, a resident company with a paid-up capital not exceeding MYR2.5 million and an annual sale of not more than MYR50 million during YA 2022 is categorized as a Micro, Small, and Medium Enterprise (“MSME”) and is subject to an income tax rate of 17% on chargeable income up to MYR600,000. The remaining chargeable income above MYR600,000 is taxed at 24%. A resident company that is not categorized as an MSME will be taxed at 24% for all its chargeable income. Further, for YA 2022 only, a special one-off tax (Cukai Makmur) will be imposed on companies (other than MSMEs) generating high income during the COVID-19 pandemic period. The one-off tax consists of the following two parts: (i) the chargeable income up to the first MYR100 million is subject to a 24% tax rate; and (ii) the remaining chargeable income above MYR100 million is taxed at 33%.
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With reference to Appendix 5 (Review of Income Tax Treatment for Micro, Small, and Medium Enterprises) of the Budget Speech 2023 re-tabled on February 24, 2023, a company that has a paid-up capital of MYR2.5 million and below with an annual sale turnover not exceeding MYR50 million is categorized as an MSME. To increase the competitiveness of MSME and promote economic growth, it is proposed that the tax rate on chargeable income for the first MYR150,000 be reduced by 2% from 17% to 15% and the tax rate for the remaining taxable income of MYR150,001 to MYR600,000 be maintained at 17% and remaining chargeable income above MYR600,000 to be maintained at 24% from YA 2023.
As of YA 2024 and onwards, the Budget Speech 2024 highlighted the Malaysian government’s commitment in encouraging MSMEs to digitalize their operations and adopt automation, with the ultimate goal of becoming a sustainable business. For taxpayers with an annual income or sales exceeding MYR100 million, e-invoicing implementation is mandated from August 1, 2024. Taxpayers in other income categories are required to implement e-invoicing from July 1, 2025. Further, there is a proposed tax deduction of up to MYR50,000 for each YA, effective from YA 2024 to YA 2027. This deduction is applicable for Environmental, Social and Governance (ESG) related expenditures by MSMEs such as: (i) enhance sustainability reporting framework; (ii) climate risk management and scenario analysis; (iii) tax corporate governance framework (TCGF) of IRB; (iv) transfer pricing documentation; (v) e-invoicing implementation; and (vi) any reporting requirement related to ESG.
Pursuant to the ITA, a non-resident company—namely, a company whose management and control are not exercised in Malaysia and is not considered a resident in Malaysia under Section 8 of the ITA—is subject to the following tax rates on income accrued or derived from Malaysia:
| Types of Income | Rate (%) | |||
| Business income | 24 | |||
| Royalties derived from Malaysia | 10 | |||
| Rental of moveable properties | 10 | |||
| Advice, assistance, or services rendered in Malaysia | 10 | |||
| Interest | 15* | |||
| Dividends | Exempt | |||
| Other income | 10 | |||
Note: Where the recipient is resident in a country that has a double tax agreement with Malaysia, the tax rates for the specific sources of income may be reduced.
* Interest paid to a non-resident by a bank or a finance company in Malaysia is exempt from tax.
Foreign-Sourced Income
Malaysia adopts a territorial principle of taxation, under which only income accruing in or derived from or received in Malaysia from outside Malaysia is subject to income tax in Malaysia pursuant to Section 3 of the ITA. Previously, “income received in Malaysia from outside Malaysia” or “foreign-sourced income” (“FSI”) received by Malaysian taxpayers is not taxable due to the availability of tax exemption under Paragraph 28, Schedule 6 of the ITA (“Para 28”). This exemption is applicable to any person other than a resident company carrying on the business of banking, insurance, or sea or air transport, in respect of income derived from sources outside Malaysia and received in Malaysia, pursuant to Para 28. On October 29, 2021, however, the Malaysian government announced via the Budget 2022 that the exemption under Para 28 will no longer be applicable to tax residents, effective from January 1, 2022. Therefore, income tax will be imposed on resident persons in Malaysia on income derived from foreign sources and received in Malaysia with effect from January 1, 2022. Such income will be treated equally vis-à-vis income accruing in or derived from Malaysia and taxable under Section 3 of the ITA.
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In summary, the tax treatments for the income of a person in Malaysia are depicted as follows:
| Income Derived From | Income Received In | Prior to January 1, 2022 |
Effective from January 1, 2022 | |||
| Malaysia | Malaysia | Taxable | Taxable | |||
| Malaysia | Malaysia from outside Malaysia | Taxable | Taxable | |||
| Overseas | Malaysia from outside Malaysia | Tax Exempted | Taxable | |||
| Overseas | Overseas | Tax Exempted | Tax Exempted |
On November 16, 2021, the IRB announced the Special Income Remittance Program (“SIRP”) for Malaysian tax residents whose income is derived from foreign sources and received in Malaysia. The implementation of taxation on FSI is staggered into the following two timelines, depending on the timing of remittance of FSI into Malaysia: (i) during the period from January 1 to June 30, 2022 (six months) (the “SIRP Period”), FSI remitted shall be taxed at a fixed rate of 3% on the gross amount of income remitted; and (ii) on or after July 1, 2022, FSI remitted shall be taxed at the prevailing tax rate applicable to tax residents on the statutory income, namely, gross FSI less expenses attributable to the FSI. FSI remitted under the SIRP will be accepted in good faith by the IRB as the IRB will not conduct an audit or investigation on the taxpayer. In addition, the IRB will not impose any penalty on FSI remitted during the SIRP Period.
Notwithstanding the implementation of taxation on FSI, the Malaysian Ministry of Finance announced on December 30, 2021 that exemption from income tax would be available for a period of five years commencing from January 1, 2022 to December 31, 2026 on certain categories of FSI received by Malaysian tax residents, when certain qualifying conditions are met. Specifically, (i) for individuals excluding those carrying on business in Malaysia through a partnership, all categories of FSI are exempted; and (ii) for companies and limited liability partnerships, foreign-sourced dividend income is exempted. The exemption orders for these tax exemptions were enacted through Income Tax (Exemption) (No. 5) Order 2022 and Income Tax (Exemption) (No. 6) Order 2022, which are deemed to take effect from January 1, 2022 until December 31, 2026.
Pursuant to the Budget 2025 speech, Prime Minister and Finance Minister Datuk Seri Anwar Ibrahim announced that the exemption for FSI received by individual resident has been extended for 10 years until December 31, 2036. This extension was enacted through the Income Tax (Exemption) (No. 5) Order 2022 (Amendment) Order 2024 and will come into force on January 1, 2027.
The Guidelines on the Tax Treatment in relation to Income Received from Abroad (Amendment) were published by the IRB on June 20, 2024, to provide equitable tax treatment on the FSI accrued in or derived from Malaysia in line with Malaysia’s commitment towards compliance with international tax best practice.
Profit Distribution and Withholding Tax
We are a holding company incorporated as an exempted company in the Cayman Islands and we gain substantial income by way of dividends to be paid to us from Starbox Berhad, our direct subsidiary company in Malaysia.
Malaysia is under the single-tier tax system, under which income tax imposed on a company’s chargeable income is a final tax, and dividends distributed are exempt from tax in the hands of the shareholders pursuant to Section 108 of the ITA. As such, companies are not required to deduct tax from dividends paid to shareholders, and no tax credits will be available to offset against the recipient’s tax liability. Corporate shareholders receiving exempt single-tier dividends can, in turn, distribute such dividends to their own shareholders, who are also exempt on such receipts. In addition, while Malaysia imposes withholding tax on certain payments, such as interest, royalties, contract payments, and special classes of income, Malaysia does not do so on dividends in addition to tax on the profits out of which the dividends are declared. Such position aligns with the double taxation agreements (“DTAs”) concluded by Malaysia with an extensive number of countries, including the United States. Pursuant to the DTAs, no withholding tax will be imposed on dividends paid by Malaysian companies to non-residents.
In view of the above, we believe that dividends which will be paid to us from our direct subsidiary in Malaysia will not be subject to any withholding tax.
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Cayman Islands Taxation
The Cayman Islands currently levies no taxes on individuals or corporations based upon profits, income, gains, or appreciation and there is no taxation in the nature of inheritance tax or estate duty. There are no other taxes likely to be material to us levied by the Government of the Cayman Islands except for stamp duties which may be applicable on instruments executed in, or, after execution, brought within the jurisdiction of the Cayman Islands. No stamp duty is payable in the Cayman Islands on the issue of shares by, or any transfers of shares of, Cayman Islands companies (except those which hold interests in land in the Cayman Islands). There are no exchange control regulations or currency restrictions in the Cayman Islands.
Payments of dividends and capital in respect of our Class A Ordinary Shares will not be subject to taxation in the Cayman Islands and no withholding will be required on the payment of a dividend or capital to any holder of our Class A Ordinary Shares, as the case may be, nor will gains derived from the disposal of our Class A Ordinary Shares be subject to Cayman Islands income or corporation tax.
United States Federal Income Taxation
The following does not address the tax consequences to any particular investor or to persons in special tax situations, such as:
| ● | banks; | |
| ● | financial institutions; | |
| ● | insurance companies; | |
| ● | regulated investment companies; | |
| ● | real estate investment trusts; | |
| ● | broker-dealers; |
| ● | persons that elect to mark their securities to market; | |
| ● | U.S. expatriates or former long-term residents of the U.S.; | |
| ● | governments or agencies or instrumentalities thereof; | |
| ● | tax-exempt entities; | |
| ● | persons liable for alternative minimum tax; | |
| ● | persons holding our Class A Ordinary Shares as part of a straddle, hedging, conversion, or integrated transaction; | |
| ● | persons that actually or constructively own 10% or more of our voting power or value (including by reason of owning our Class A Ordinary Shares); | |
| ● | persons who acquired our Class A Ordinary Shares pursuant to the exercise of any employee share option or otherwise as compensation; | |
| ● | persons holding our Class A Ordinary Shares through partnerships or other pass-through entities; | |
| ● | beneficiaries of a Trust holding our Class A Ordinary Shares; or | |
| ● | persons holding our Class A Ordinary Shares through a trust. |
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The discussion set forth below is addressed only to U.S. Holders that purchase our Class A Ordinary Shares. Prospective purchasers are urged to consult their own tax advisors about the application of the U.S. federal income tax rules to their particular circumstances as well as the state, local, foreign and other tax consequences to them of the purchase, ownership and disposition of our Class A Ordinary Shares.
Material Tax Consequences Applicable to U.S. Holders of Our Class A Ordinary Shares
The following sets forth the material U.S. federal income tax consequences related to the ownership and disposition of our Class A Ordinary Shares. It is directed to U.S. Holders (as defined below) of our Class A Ordinary Shares and is based upon laws and relevant interpretations thereof in effect as of the date of this annual report, all of which are subject to change. This description does not deal with all possible tax consequences relating to ownership and disposition of our Class A Ordinary Shares or U.S. tax laws, other than the U.S. federal income tax laws, such as the tax consequences under non-U.S. tax laws, state, local and other tax laws.
The following brief description applies only to U.S. Holders that hold Ordinary Shares as capital assets and that have the U.S. dollar as their functional currency. This brief description is based on the federal income tax laws of the United States in effect as of the date of this annual report and on U.S. Treasury regulations in effect or, in some cases, proposed, as of the date of this annual report, as well as judicial and administrative interpretations thereof available on or before such date. All of the foregoing authorities are subject to change, which change could apply retroactively and could affect the tax consequences described below.
The brief description below of the U.S. federal income tax consequences to “U.S. Holders” will apply to you if you are a beneficial owner of Class A Ordinary Shares and you are, for U.S. federal income tax purposes,
| ● | an individual who is a citizen or resident of the United States; | |
| ● | a corporation (or other entity taxable as a corporation for U.S. federal income tax purposes) organized under the laws of the United States, any state thereof or the District of Columbia; |
| ● | an estate whose income is subject to U.S. federal income taxation regardless of its source; or |
| ● | a trust that (1) is subject to the primary supervision of a court within the United States and the control of one or more U.S. persons for all substantial decisions or (2) has a valid election in effect under applicable U.S. Treasury regulations to be treated as a U.S. person. |
If a partnership (or other entities treated as a partnership for United States federal income tax purposes) is a beneficial owner of our Class A Ordinary Shares, the tax treatment of a partner in the partnership will depend upon the status of the partner and the activities of the partnership. Partnerships and partners of a partnership holding our Class A Ordinary Shares are urged to consult their tax advisors regarding an investment in our Class A Ordinary Shares.
Taxation of Dividends and Other Distributions on our Class A Ordinary Shares
Subject to the PFIC rules discussed below, the gross amount of distributions made by us to you with respect to the Class A Ordinary Shares (including the amount of any taxes withheld therefrom) will generally be includable in your gross income as dividend income on the date of receipt by you, but only to the extent that the distribution is paid out of our current or accumulated earnings and profits (as determined under U.S. federal income tax principles). With respect to corporate U.S. Holders, the dividends will not be eligible for the dividends-received deduction allowed to corporations in respect of dividends received from other U.S. corporations.
With respect to non-corporate U.S. Holders, including individual U.S. Holders, dividends will be taxed at the lower capital gains rate applicable to qualified dividend income, provided that (1) the Class A Ordinary Shares are readily tradable on an established securities market in the United States, or we are eligible for the benefits of an approved qualifying income tax treaty with the United States that includes an exchange of information program, (2) we are not a PFIC for either our taxable year in which the dividend is paid or the preceding taxable year, and (3) certain holding period requirements are met. Because there is no income tax treaty between the United States and the Cayman Islands, clause (1) above can be satisfied only if the Class A Ordinary Shares are readily tradable on an established securities market in the United States. Under U.S. Internal Revenue Service authority, Class A Ordinary Shares are considered for purpose of clause (1) above to be readily tradable on an established securities market in the United States if they are listed on certain exchanges, which presently include the NYSE and the Nasdaq Stock Market. You are urged to consult your tax advisors regarding the availability of the lower rate for dividends paid with respect to our Class A Ordinary Shares, including the effects of any change in law after the date of this annual report.
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Dividends will constitute foreign source income for foreign tax credit limitation purposes. If the dividends are taxed as qualified dividend income (as discussed above), the amount of the dividend taken into account for purposes of calculating the foreign tax credit limitation will be limited to the gross amount of the dividend, multiplied by the reduced rate divided by the highest rate of tax normally applicable to dividends. The limitation on foreign taxes eligible for credit is calculated separately with respect to specific classes of income. For this purpose, dividends distributed by us with respect to our Class A Ordinary Shares will constitute “passive category income” but could, in the case of certain U.S. Holders, constitute “general category income.”
To the extent that the amount of the distribution exceeds our current and accumulated earnings and profits (as determined under U.S. federal income tax principles), it will be treated first as a tax-free return of your tax basis in your Class A Ordinary Shares, and to the extent the amount of the distribution exceeds your tax basis, the excess will be taxed as capital gain. We do not intend to calculate our earnings and profits under U.S. federal income tax principles. Therefore, a U.S. Holder should expect that a distribution will be treated as a dividend even if that distribution would otherwise be treated as a non-taxable return of capital or as capital gain under the rules described above.
Taxation of Dispositions of Class A Ordinary Shares
Subject to the PFIC rules discussed below, you will recognize taxable gain or loss on any sale, exchange or other taxable disposition of a share equal to the difference between the amount realized (in U.S. dollars) for the share and your tax basis (in U.S. dollars) in the Class A Ordinary Shares. The gain or loss will be capital gain or loss. If you are a non-corporate U.S. Holder, including an individual U.S. Holder, who has held the Class A Ordinary Shares for more than one year, you will generally be eligible for reduced tax rates. The deductibility of capital losses is subject to limitations. Any such gain or loss that you recognize will generally be treated as United States source income or loss for foreign tax credit limitation purposes which will generally limit the availability of foreign tax credits.
PFIC
A non-U.S. corporation is considered a PFIC, as defined in Section 1297(a) of the US Internal Revenue Code, for any taxable year if either:
| ● | at least 75% of its gross income for such taxable year is passive income; or | |
| ● | at least 50% of the value of its assets (based on an average of the quarterly values of the assets during a taxable year) is attributable to assets that produce or are held for the production of passive income (the “asset test”). |
Passive income generally includes dividends, interest, rents and royalties (other than rents or royalties derived from the active conduct of a trade or business), and gains from the disposition of passive assets. We will be treated as owning our proportionate share of the assets and earning our proportionate share of the income of any other corporation in which we own, directly or indirectly, at least 25% (by value) of the stock. In determining the value and composition of our assets for purposes of the PFIC asset test, the value of our assets must be determined based on the market value of our Class A Ordinary Shares from time to time, which could cause the value of our non-passive assets to be less than 50% of the value of all of our assets on any particular quarterly testing date for purposes of the asset test.
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Based on our operations and the composition of our assets we do not expect to be treated as a PFIC under the current PFIC rules. We must make a separate determination each year as to whether we are a PFIC, however, and there can be no assurance with respect to our status as a PFIC for our current taxable year or any future taxable year. Depending on the amount of assets held for the production of passive income, it is possible that, for our current taxable year or for any subsequent taxable year, more than 50% of our assets may be assets held for the production of passive income. We will make this determination following the end of any particular tax year. In addition, because the value of our assets for purposes of the asset test will generally be determined based on the market price of our Class A Ordinary Shares, our PFIC status will depend in large part on the market price of our Class A Ordinary Shares. Accordingly, fluctuations in the market price of the Class A Ordinary Shares may cause us to become a PFIC. In addition, the application of the PFIC rules is subject to uncertainty in several respects and the composition of our income and assets will be affected by how, and how quickly, we spend our liquid assets. We are under no obligation to take steps to reduce the risk of our being classified as a PFIC, and as stated above, the determination of the value of our assets will depend upon material facts (including the market price of our Class A Ordinary Shares from time to time) that may not be within our control. If we are a PFIC for any year during which you hold Class A Ordinary Shares, we will continue to be treated as a PFIC for all succeeding years during which you hold Class A Ordinary Shares. If we cease to be a PFIC and you did not previously make a timely “mark-to-market” election as described below, however, you may avoid some of the adverse effects of the PFIC regime by making a “purging election” (as described below) with respect to the Class A Ordinary Shares.
If we are a PFIC for your taxable year(s) during which you hold Class A Ordinary Shares, you will be subject to special tax rules with respect to any “excess distribution” that you receive and any gain you realize from a sale or other disposition (including a pledge) of the Class A Ordinary Shares, unless you make a “mark-to-market” election as discussed below. Distributions you receive in a taxable year that are greater than 125% of the average annual distributions you received during the shorter of the three preceding taxable years or your holding period for the Class A Ordinary Shares will be treated as an excess distribution. Under these special tax rules:
| ● | the excess distribution or gain will be allocated ratably over your holding period for the Class A Ordinary Shares; | |
| ● | the amount allocated to your current taxable year, and any amount allocated to any of your taxable year(s) prior to the first taxable year in which we were a PFIC, will be treated as ordinary income, and | |
| ● | the amount allocated to each of your other taxable year(s) will be subject to the highest tax rate in effect for that year and the interest charge generally applicable to underpayments of tax will be imposed on the resulting tax attributable to each such year. |
The tax liability for amounts allocated to years prior to the year of disposition or “excess distribution” cannot be offset by any net operating losses for such years, and gains (but not losses) realized on the sale of the Class A Ordinary Shares cannot be treated as capital, even if you hold the Class A Ordinary Shares as capital assets.
A U.S. Holder of “marketable stock” (as defined below) in a PFIC may make a mark-to-market election under Section 1296 of the US Internal Revenue Code for such stock to elect out of the tax treatment discussed above. If you make a mark-to-market election for first taxable year which you hold (or are deemed to hold) Class A Ordinary Shares and for which we are determined to be a PFIC, you will include in your income each year an amount equal to the excess, if any, of the fair market value of the Class A Ordinary Shares as of the close of such taxable year over your adjusted basis in such Class A Ordinary Shares, which excess will be treated as ordinary income and not capital gain. You are allowed an ordinary loss for the excess, if any, of the adjusted basis of the Class A Ordinary Shares over their fair market value as of the close of the taxable year. Such ordinary loss, however, is allowable only to the extent of any net mark-to-market gains on the Class A Ordinary Shares included in your income for prior taxable years. Amounts included in your income under a mark-to-market election, as well as gain on the actual sale or other disposition of the Class A Ordinary Shares, are treated as ordinary income. Ordinary loss treatment also applies to any loss realized on the actual sale or disposition of the Class A Ordinary Shares, to the extent that the amount of such loss does not exceed the net mark-to-market gains previously included for such Class A Ordinary Shares. Your basis in the Class A Ordinary Shares will be adjusted to reflect any such income or loss amounts. If you make a valid mark-to-market election, the tax rules that apply to distributions by corporations which are not PFICs would apply to distributions by us, except that the lower applicable capital gains rate for qualified dividend income discussed above under “—Taxation of Dividends and Other Distributions on our Class A Ordinary Shares” generally would not apply.
The mark-to-market election is available only for “marketable stock,” which is stock that is traded in other than de minimis quantities on at least 15 days during each calendar quarter (“regularly traded”) on a qualified exchange or other market (as defined in applicable U.S. Treasury regulations), including the Nasdaq Capital Market. If the Class A Ordinary Shares are regularly traded on the Nasdaq Capital Market and if you are a holder of Class A Ordinary Shares, the mark-to-market election would be available to you were we to be or become a PFIC.
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Alternatively, a U.S. Holder of stock in a PFIC may make a “qualified electing fund” election under Section 1295(b) of the US Internal Revenue Code with respect to such PFIC to elect out of the tax treatment discussed above. A U.S. Holder who makes a valid qualified electing fund election with respect to a PFIC will generally include in gross income for a taxable year such holder’s pro rata share of the corporation’s earnings and profits for the taxable year. The qualified electing fund election, however, is available only if such PFIC provides such U.S. Holder with certain information regarding its earnings and profits as required under applicable U.S. Treasury regulations. We do not currently intend to prepare or provide the information that would enable you to make a qualified electing fund election. If you hold Class A Ordinary Shares in any taxable year in which we are a PFIC, you will be required to file U.S. Internal Revenue Service Form 8621 in each such year and provide certain annual information regarding such Class A Ordinary Shares, including regarding distributions received on the Class A Ordinary Shares and any gain realized on the disposition of the Class A Ordinary Shares.
If you do not make a timely “mark-to-market” election (as described above), and if we were a PFIC at any time during the period you hold our Class A Ordinary Shares, then such Class A Ordinary Shares will continue to be treated as stock of a PFIC with respect to you even if we cease to be a PFIC in a future year, unless you make a “purging election” for the year we cease to be a PFIC. A “purging election” creates a deemed sale of such Ordinary Shares at their fair market value on the last day of the last year in which we are treated as a PFIC. The gain recognized by the purging election will be subject to the special tax and interest charge rules treating the gain as an excess distribution, as described above. As a result of the purging election, you will have a new basis (equal to the fair market value of the Class A Ordinary Shares on the last day of the last year in which we are treated as a PFIC) and holding period (which new holding period will begin the day after such last day) in your Class A Ordinary Shares for tax purposes.
IRC Section 1014(a) provides for a step-up in basis to the fair market value for our Class A Ordinary Shares when inherited from a decedent that was previously a holder of our Class A Ordinary Shares. However, if we are determined to be a PFIC and a decedent that was a U.S. Holder did not make either a timely qualified electing fund election for our first taxable year as a PFIC in which the U.S. Holder held (or was deemed to hold) our Class A Ordinary Shares, or a mark-to-market election and ownership of those Class A Ordinary Shares are inherited, a special provision in IRC Section 1291(e) provides that the new U.S. Holder’s basis should be reduced by an amount equal to the Section 1014 basis minus the decedent’s adjusted basis just before death. As such if we are determined to be a PFIC at any time prior to a decedent’s passing, the PFIC rules will cause any new U.S. Holder that inherits our Class A Ordinary Shares from a U.S. Holder to not get a step-up in basis under Section 1014 and instead will receive a carryover basis in those Class A Ordinary Shares.
You are urged to consult your tax advisors regarding the application of the PFIC rules to your investment in our Class A Ordinary Shares and the elections discussed above.
Information Reporting and Backup Withholding
Dividend payments with respect to our Class A Ordinary Shares and proceeds from the sale, exchange or redemption of our Class A Ordinary Shares may be subject to information reporting to the U.S. Internal Revenue Service and possible U.S. backup withholding under Section 3406 of the US Internal Revenue Code with at a current flat rate of 24%. Backup withholding will not apply, however, to a U.S. Holder who furnishes a correct taxpayer identification number and makes any other required certification on U.S. Internal Revenue Service Form W-9 or who is otherwise exempt from backup withholding. U.S. Holders who are required to establish their exempt status generally must provide such certification on U.S. Internal Revenue Service Form W-9. U.S. Holders are urged to consult their tax advisors regarding the application of the U.S. information reporting and backup withholding rules.
Backup withholding is not an additional tax. Amounts withheld as backup withholding may be credited against your U.S. federal income tax liability, and you may obtain a refund of any excess amounts withheld under the backup withholding rules by filing the appropriate claim for refund with the U.S. Internal Revenue Service and furnishing any required information. We do not intend to withhold taxes for individual shareholders. Transactions effected through certain brokers or other intermediaries, however, may be subject to withholding taxes (including backup withholding), and such brokers or intermediaries may be required by law to withhold such taxes.
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Under the Hiring Incentives to Restore Employment Act of 2010, certain U.S. Holders are required to report information relating to our Class A Ordinary Shares, subject to certain exceptions (including an exception for Class A Ordinary Shares held in accounts maintained by certain financial institutions), by attaching a complete Internal Revenue Service Form 8938, Statement of Specified Foreign Financial Assets, with their tax return for each year in which they hold Class A Ordinary Shares. Failure to report such information could result in substantial penalties. You should consult your own tax advisor regarding your obligation to file a Form 8938.
F. Dividends and Paying Agents
Not applicable.
G. Statement by Experts
Not applicable.
H. Documents on Display
We are subject to the periodic reporting and other informational requirements of the Exchange Act. Under the Exchange Act, we are required to file reports and other information with the SEC. Specifically, we are required to file annually a Form 20-F within four months after the end of each fiscal year. The SEC maintains a website at http://www.sec.gov that contains reports, proxy and information statements, and other information regarding registrants that make electronic filings with the SEC using its EDGAR system. As a foreign private issuer, we are exempt from the rules of the Exchange Act prescribing, among other things, the furnishing and content of proxy statements to shareholders, and our executive officers, directors and principal shareholders are exempt from the reporting and short-swing profit recovery provisions contained in Section 16 of the Exchange Act.
I. Subsidiary Information
For a listing of our subsidiaries, see “Item 4. Information on the Company—A. History and Development of the Company.”
Item 11. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK
Foreign Exchange Risk
Our business is conducted in Malaysia by our Malaysia subsidiaries, and our Malaysia subsidiaries’ books and records are maintained in MYR. The financial statements that we file with the SEC and provide to our shareholders are presented in U.S. dollars. Changes in the exchange rates between the MYR and U.S. dollar affect the value of our Malaysia subsidiaries’ assets and results of operations, when presented in U.S. dollars.
The value of the MYR against the U.S. dollar and other currencies may fluctuate and is affected by, among other things, changes in Malaysia’s political and economic conditions and perceived changes in the economy of Malaysia and the United States. Any significant revaluation of the MYR may materially and adversely affect our cash flows, revenue, and financial condition. Further, our Class A Ordinary Shares offered in the U.S. are offered in U.S. dollars, we need to convert the net proceeds we receive into MYR in order to use the funds for our Malaysia subsidiaries’ business. Changes in the conversion rate among the U.S. dollar and the MYR will affect the amount of proceeds we will have available for our Malaysia subsidiaries’ business.
Very limited hedging options are available in Malaysia to reduce our exposure to exchange rate fluctuations. To date, we have not entered into any hedging transactions in an effort to reduce our exposure to foreign currency exchange risk. While we may decide to enter into more hedging transactions in the future, the availability and effectiveness of these hedges may be limited and we may not be able to adequately hedge our exposure or at all. In addition, our currency exchange losses may be magnified by Malaysia exchange control regulations that restrict our ability to convert MYR into foreign currency. As a result, fluctuations in exchange rates may have a material adverse effect on your investment.
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Credit Risk
Financial instruments that potentially subject us to significant concentrations of credit risk consist primarily of cash. As of September 30, 2024, 2023, and 2022, $1,343,026, $2,524,957, and $17,778,895 of our cash was on deposit at financial institutions in Malaysia, respectively. The Company has not experienced any losses in such accounts. While management believes that these financial institutions are of high credit quality, it also continually monitors their credit worthiness.
Accounts receivable are typically unsecured and derived from revenue earned from customers, thereby exposed to credit risk. The risk is mitigated by our assessment of our customers’ creditworthiness and our ongoing monitoring of outstanding balances.
Interest Rate Risk
We have not used derivative financial instruments to hedge interest risk. Interest-earning instruments carry a degree of interest rate risk. We have not been exposed, nor do we anticipate being exposed to material risks due to changes in market interest rates. Our future interest income, however, may fall short of expectations due to changes in market interest rates.
Inflation Risk
In recent years, inflation has not had a material impact on our results of operations. According to the Department of Statistics Malaysia Official Portal, the year-over-year percent changes in the consumer price index for 2022 was an increase of 3.3%, and for 2023, and increase of 2.5%. Although we have not in the past been materially affected by inflation since our inception, we can provide no assurance that we will not be affected in the future by higher rates of inflation in Malaysia. If inflation rises, it may materially and adversely affect our business.
Item 12. DESCRIPTION OF SECURITIES OTHER THAN EQUITY SECURITIES
A. Debt Securities
Not applicable.
B. Warrants and Rights
Not applicable.
C. Other Securities
Not applicable.
D. American Depositary Shares
Not applicable.
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Part II
Item 13. DEFAULTS, DIVIDEND ARREARAGES AND DELINQUENCIES
None.
Item 14. MATERIAL MODIFICATIONS TO THE RIGHTS OF SECURITY HOLDERS AND USE OF PROCEEDS
At Starbox Group’s 2024 annual general meeting of the shareholders held on June 27, 2024, the shareholders approved and adopted, among other resolutions, the establishment and designation of two new classes of ordinary shares of Starbox Group, being Class A Ordinary Shares and Class B Ordinary Shares, and the redesignation of 708,495,016 of the authorized but unissued ordinary shares as Class A Ordinary Shares. Pursuant to the resolutions, (i) holders of Class A Ordinary Shares and Class B Ordinary Shares have the same rights except for voting and conversion rights; (ii) in respect of all matters subject to vote at general meetings of the Company, each holder of Class A Ordinary Shares is entitled to one vote per one Class A Ordinary Share and each holder of Class B Ordinary Shares is entitled to 100 votes per one Class B Ordinary Share; (iii) Class A Ordinary Shares are not convertible into shares of any other class; and (iv) Class B Ordinary Shares are convertible into Class A Ordinary Shares at any time after issuance at the option of the holder, and each one Class B Ordinary Share is convertible into 10 Class A Ordinary Shares.
The holder of Class B Ordinary Shares has the ability to control matters requiring shareholders’ approval, including any amendment of our memorandum and articles of association. Any future issuances of Class B Ordinary Shares may be dilutive to the voting power of holders of Class A Ordinary Shares. Any conversions of Class B Ordinary Shares into Class A Ordinary Shares may dilute the percentage ownership of the existing holders of Class A Ordinary Shares within their class of Ordinary Shares. Such conversions may increase the aggregate voting power of the existing holders of Class A Ordinary Shares. See “Item 3. Key Information—D. Risk Factors—Risks Relating to Our Class A Ordinary Shares and the Trading Market—Our dual-class voting structure will limit your ability to influence corporate matters and could discourage others from pursuing any change of control transactions that holders of our Class A Ordinary Shares may view as beneficial.” and “Item 3. Key Information—D. Risk Factors—Risks Relating to Our Class A Ordinary Shares and the Trading Market—The dual-class structure of our ordinary shares may adversely affect the trading market for our Class A Ordinary Shares.”
For a description of our securities, see “Item 10. Additional Information.”
Use of Proceeds
Registration Statement on Form F-3, as amended (File Number 333-274484)
The following “Use of Proceeds” information relates to the registration statement on Form F-3 (File Number 333-274484), utilizing a shelf registration process, which was declared effective by the SEC on September 28, 2023. In October 2023, we entered into a sales agreement with the Sales Agent, to commence an at-the-market offering pursuant to which we may offer and sell, from time to time, through or to the Sales Agent, our ordinary shares, having an aggregate gross offering price of up to $30 million. As of the date of this annual report, the Sales Agent has sold an aggregate of 119,984 ordinary shares at an average offering price of $1.0289 per share for a total of $123,452 gross proceeds.
We incurred approximately $301,000 in expenses in connection with the at-the-market offering, which included $4,064 in expenses paid to or for the Sales Agent, $3,703 in commission, and $361 in other expenses. None of the transaction expenses included payments to directors or officers of our Company or their associates, persons owning more than 10% or more of our equity securities, or our affiliates. None of the net proceeds we received from the follow-on public offering were paid, directly or indirectly, to any of our directors or officers or their associates, persons owning 10% or more of our equity securities, or our affiliates.
As of the date of this annual report, the net proceeds raised from the at-the-market offering were $119,388 after deducting the offering expenses payable by us. As of the date of this annual report, we have used $119,388 from the net proceeds for working capital and other general corporate purposes.
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Item 15. CONTROLS AND PROCEDURES
Disclosure Controls and Procedures
Under the supervision and with the participation of our management, including our chief executive officer and chief financial officer, we carried out an evaluation of the effectiveness of our disclosure controls and procedures, which is defined in Rules 13a-15(e) of the Exchange Act, as of September 30, 2024.
Based on that evaluation, our management has concluded that, due to the material weaknesses described below, as of September 30, 2024, our disclosure controls and procedures were not effective. Our conclusion is based on (i) the fact that we do not have sufficient in-house personnel in our accounting department with sufficient knowledge of the U.S. GAAP and SEC reporting rules and (ii) certain audit adjustments proposed by the auditor and recorded by the Company into the financial statements. Our management is currently in the process of evaluating the steps necessary to remediate the ineffectiveness, such as (i) hiring more qualified accounting personnel with relevant U.S. GAAP and SEC reporting experience and qualifications to strengthen the financial reporting function and to set up a financial and system control framework, (ii) implementing regular and continuous U.S. GAAP accounting and financial reporting training programs for our accounting and financial reporting personnel, and (iii) engaging an external consulting firm to assist us with assessment of Sarbanes-Oxley compliance requirements and improvement of overall internal control.
Management’s Annual Report on Internal Control over Financial Reporting
Our management is responsible for establishing and maintaining adequate internal control over financial reporting, as such term is defined in Exchange Act Rule 13a-15(f). Our internal control over financial reporting is a process designed to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with U.S. GAAP. Under the supervision and with the participation of our management, including our chief executive officer and chief financial officer, we conducted an assessment of the effectiveness of our internal control over financial reporting as of September 30, 2024. The assessment was based on criteria established in the framework Internal Control—Integrated Framework (2013), issued by the Committee of Sponsoring Organizations of the Treadway Commission. Based on this assessment, management concluded that our internal control over financial reporting was not effective as of September 30, 2024. Our management identified the material weakness(es) in our internal control over financial reporting as insufficient in-house personnel in our accounting department with sufficient knowledge of the U.S. GAAP and SEC reporting rules.
Because of its inherent limitations, internal control over financial reporting may not prevent or detect misstatements. Also, projections of any evaluation of effectiveness to future periods are subject to the risk that controls may become inadequate because of changes in conditions or because the degree of compliance with policies or procedures may deteriorate.
Attestation Report of the Registered Public Accounting Firm
This annual report on Form 20-F does not include an attestation report of our registered public accounting firm regarding internal control over financial reporting. Management’s report was not subject to attestation by our registered public accounting firm pursuant to rules of the SEC where domestic and foreign registrants that are non-accelerated filers, which we are, and “emerging growth companies,” which we also are, are not required to provide the auditor attestation report.
Changes in Internal Control over Financial Reporting
There were no changes in our internal controls over financial reporting that occurred during the period covered by this annual report on Form 20-F that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.
Item 16. [RESERVED]
Item 16A. AUDIT COMMITTEE FINANCIAL EXPERT
Ms. Sung Ming-Hsuan qualifies as an “audit committee financial expert” as defined in Item 16A of Form 20-F. Ms. Sung Ming-Hsuan satisfies the “independence” requirements of Section 5605(a)(2) of the NASDAQ Listing Rules as well as the independence requirements of Rule 10A-3 under the Exchange Act.
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Item 16B. CODE OF ETHICS
Our board of directors has adopted a code of business conduct and ethics, which is applicable to all of our directors, officers, and employees. Our code of business conduct and ethics is publicly available on our website.
Item 16C. PRINCIPAL ACCOUNTANT FEES AND SERVICES
The following table sets forth the aggregate fees by categories specified below in connection with certain professional services rendered and billed by Enrome LLP (“Enrome”), Friedman LLP (“Friedman”), and YCM CPA INC. (“YCM”), our independent registered public accounting firm for the periods indicated.
Enrome LLP
| For the Fiscal Years Ended September 30, | ||||||||||||
| 2024 | 2023 | 2022 | ||||||||||
| Audit fees(1) | $ | 230,000 | $ | - | $ | - | ||||||
| Audit-Related fees | - | - | - | |||||||||
| Tax fees | - | - | - | |||||||||
| All other fees(2) | 30,000 | - | - | |||||||||
| Total | $ | 260,000 | $ | - | $ | - | ||||||
YCM CPA INC.
| For the Fiscal Years Ended September 30, | ||||||||||||
| 2024 | 2023 | 2022 | ||||||||||
| Audit fees(1) | $ | - | $ | 442,500 | $ | 255,000 | ||||||
| Audit-Related fees | - | - | - | |||||||||
| Tax fees | - | - | - | |||||||||
| All other fees(2) | 20,000 | - | - | |||||||||
| Total | $ | 20,000 | $ | 442,500 | $ | 255,000 | ||||||
Friedman LLP
| For the Fiscal Years Ended September 30, | ||||||||||||
| 2024 | 2023 | 2022 | ||||||||||
| Audit fees(1) | $ | - | $ | 120,000 | $ | 300,000 | ||||||
| Audit-Related fees | - | - | - | |||||||||
| Tax fees | - | - | - | |||||||||
| All other fees(2) | 45,000 | 50,000 | - | |||||||||
| Total | $ | 45,000 | $ | 170,000 | $ | 300,000 | ||||||
| (1) | Audit fees include the aggregate fees billed for each of the fiscal years for professional services rendered by our independent registered public accounting firm for the audit of our annual financial statements or for the audits of our financial statements and review of the interim financial statements in connection with our initial public offering in 2022. |
| (2) | All other fees include the aggregate fees billed in each of the fiscal years for products and services provided by our independent registered public accounting firm, other than the services reported under audit fees, audit-related fees, and tax fees. |
The audit committee of our board of directors has established its pre-approval policies and procedures, pursuant to which the audit committee approved the foregoing audit, tax, and non-audit services provided by Enrome, YCM, and Friedman in the fiscal years as described above. Consistent with our audit committee’s responsibility for engaging our independent auditors, all audit and permitted non-audit services require pre-approval by the audit committee. The full audit committee approves proposed services and fee estimates for these services. One or more independent directors serving on the audit committee may be delegated by the full audit committee to pre-approve any audit and non-audit services. Any such delegation shall be presented to the full audit committee at its next scheduled meeting. Pursuant to these procedures, the audit committee approved the foregoing audit services provided by Enrome, YCM, and Friedman.
| 106 |
Item 16D. EXEMPTIONS FROM THE LISTING STANDARDS FOR AUDIT COMMITTEES
Not applicable.
Item 16E. PURCHASES OF EQUITY SECURITIES BY THE ISSUER AND AFFILIATED PURCHASERS
None.
Item 16F. CHANGE IN REGISTRANT’S CERTIFYING ACCOUNTANT
After our Company was notified by Friedman, the Company’s then independent registered public accounting firm, that effective September 1, 2022, Friedman combined with Marcum Asia CPAs LLP (“Marcum Asia”) and continued to operate as an independent registered public accounting firm, our Company approved the dismissal of Friedman and the engagement of Marcum Asia to serve as the independent registered public accounting firm of the Company on October 20, 2022. The services previously provided by Friedman would then be provided by Marcum Asia. The appointment of Marcum Asia and the dismissal of Friedman were made after careful consideration and evaluation process by the Company and were approved by the board of directors and the audit committee of the Company. The Company’s decision was not a result of any disagreement between the Company and Friedman on any matter of accounting principles or practices, financial statement disclosure, or auditing scope or procedure. The appointment of auditor was disclosed in a Form 6-K dated October 24, 2022.
On November 22, 2022, our Company appointed YCM as its independent registered public accounting firm, effective on the same day. YCM replaced Marcum Asia, the then independent registered public accounting firm of our Company, which entity the Company dismissed on the same day. The appointment of YCM and the dismissal of Marcum Asia were made after careful consideration and evaluation process by the Company and were approved by the board of directors and the audit committee of the Company. The Company’s decision was not a result of any disagreement between the Company and Marcum Asia on any matter of accounting principles or practices, financial statement disclosure, or auditing scope or procedure. The appointment of auditor was disclosed in a Form 6-K dated November 29, 2022.
On May 13, 2024, our Company appointed Enrome as its independent registered public accounting firm, effective on the same day. Enrome replaced YCM, the then independent registered public accounting firm of our Company, which entity the Company dismissed on the same day. The appointment of Enrome and the dismissal of YCM were made after careful consideration and evaluation process by the Company and were approved by the board of directors and the audit committee of the Company. The Company’s decision was not a result of any disagreement between the Company and YCM on any matter of accounting principles or practices, financial statement disclosure, or auditing scope or procedure. The appointment of auditor was disclosed in a Form 6-K dated May 13, 2024.
Item 16G. CORPORATE GOVERNANCE
As a Cayman Islands company listed on Nasdaq, we are subject to the Nasdaq corporate governance listing standards. However, the Nasdaq Stock Market listing rules permit a foreign private issuer like us to follow the corporate governance practices of its home country. Other than as described in this section, our corporate governance practices do not differ from those followed by domestic companies listed on the Nasdaq Capital Market. Nasdaq Stock Market listing rule 5635 generally provides that shareholder approval is required for U.S. domestic companies listed on the Nasdaq Capital Market prior to issuance (or potential issuance) of securities (i) issuances in connection with the acquisition of the stock or assets of another company if upon issuance the issued shares will equal to 20% or more of the number of shares or voting power outstanding prior to the issuance, or if certain specified persons have a 5% or greater interest in the assets or company to be acquired (Rule 5635(a)); (ii) issuances or potential issuances that will result in a change of control (Rule 5635(b)); (iii) issuances in connection with equity compensation arrangements (Rule 5635(c)); and (iv) 20% or greater issuances in transactions other than public offerings, as defined in the Nasdaq rules (Rule 5635(d)). Notwithstanding this general requirement, Nasdaq Stock Market listing rule 5615(a)(3)(A) permits foreign private issuers to follow their home country practice rather than these shareholder approval requirements. The Cayman Islands do not require shareholder approval prior to any of the foregoing types of issuances. Our Company, therefore, is not required to obtain such shareholder approval prior to entering into a transaction with the potential to issue securities as described above. Our board of directors has elected to follow our home country rules as to such issuances and will not be required to seek shareholder approval prior to entering into such a transaction.
Item 16H. MINE SAFETY DISCLOSURE
Not applicable.
Item 16I. DISCLOSURE REGARDING FOREIGN JURISDICTIONS THAT PREVENT INSPECTIONS
Not applicable.
Item 16J. INSIDER TRADING POLICIES
Our board of directors has adopted insider trading policies and procedures governing the purchase, sale, and other dispositions of our securities by directors, senior management, and employees that are reasonably designed to promote compliance with applicable insider trading laws, rules, and regulations, and any listing standards applicable to us.
| 107 |
Item 16K. CYBERSECURITY
Our proactive approach reflects our commitment to safeguarding our operations, data, and stakeholder interests in the face of increasing cybersecurity challenges.
Part III
Item 17. FINANCIAL STATEMENTS
We have elected to provide financial statements pursuant to Item 18.
Item 18. FINANCIAL STATEMENTS
The consolidated financial statements of Starbox Group, and its operating entities are included at the end of this annual report.
Item 19. EXHIBITS
EXHIBIT INDEX
| 108 |
| * | Filed with this annual report on Form 20-F |
| ** | Furnished with this annual report on Form 20-F |
| 109 |
SIGNATURES
The registrant hereby certifies that it meets all of the requirements for filing on Form 20-F and that it has duly caused and authorized the undersigned to sign this annual report on its behalf.
| Starbox Group Holdings Ltd. | ||
| By: | /s/ Lee Choon Wooi | |
| Lee Choon Wooi | ||
| Chief Executive Officer, Director, and | ||
Chairman of the Board of Directors (Principal Executive Officer) | ||
| Date: February 13, 2025 | ||
| 110 |
STARBOX GROUP HOLDINGS LTD.
INDEX TO CONSOLIDATED FINANCIAL STATEMENTS
TABLE OF CONTENTS
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM
To the Board of Directors and Shareholders of
Starbox Group Holdings Ltd.
Opinion on the Financial Statements
We have audited the accompanying consolidated balance sheets of Starbox Group Holdings Ltd. and its subsidiaries (collectively, the Company”) as of September 30, 2024, and the related consolidated statements of operations and comprehensive income/(loss), changes in shareholders’ equity, and cash flows for the year ended September 30, 2024, including the related notes (collectively referred to as the “consolidated financial statements”). In our opinion, the consolidated financial statements present fairly, in all material respects, the financial position of the Company as of September 30, 2024, and the results of its operations and its cash flows for year ended September 30, 2024, in conformity with accounting principles generally accepted in the United States of America (“U.S. GAAP”).
Basis for Opinion
These consolidated financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on the Company’s consolidated financial statements based on our audits. We are a public accounting firm registered with the Public Company Accounting Oversight Board (United States) (PCAOB) and are required to be independent with respect to the Company in accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.
We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement, whether due to error or fraud. The Company is not required to have, nor were we engaged to perform, an audit of its internal control over financial reporting. As part of our audits, we are required to obtain an understanding of internal control over financial reporting, but not for the purpose of expressing an opinion on the effectiveness of the Company’s internal control over financial reporting. Accordingly, we express no such opinion.
Our audits included performing procedures to assess the risks of material misstatement of the consolidated financial statements, whether due to error or fraud, and performing procedures that respond to those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the consolidated financial statements. Our audits also included evaluating the accounting principles used and significant estimates made by management, as well as evaluating the overall presentation of the consolidated financial statements. We believe that our audits provide a reasonable basis for our opinion.
/s/
We have served as the Company’s auditor since 2024.
February 13, 2025
| F-1 |
REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM
To the Board of Directors and the shareholders of
Starbox Group Holdings Ltd.
Opinion on the Financial Statements
We have audited the accompanying consolidated balance sheet of Starbox Group Holdings Ltd. and subsidiaries (collectively, the “Company”) as of September 30, 2023, and the related consolidated statements of operations and comprehensive income, changes in shareholder’s equity, and cash flows for the years ended September 30, 2023 and 2022, and the related notes (collectively referred to as the “financial statements”). In our opinion, the financial statements referred to above present fairly, in all material respects, the financial position of the Company as of September 30, 2023, and the results of its operations and its cash flows for the years ended September 30, 2023 and 2022, in conformity with accounting principles generally accepted in the United States of America.
Basis for Opinion
These consolidated financial statements are the responsibility of the Company’s management. Our responsibility is to express an opinion on the Company’s consolidated financial statements based on our audit. We are a public accounting firm registered with the Public Company Accounting Oversight Board (United States) (“PCAOB”) and are required to be independent with respect to the Company in accordance with the U.S. federal securities laws and the applicable rules and regulations of the Securities and Exchange Commission and the PCAOB.
We conducted our audits in accordance with the standards of the PCAOB. Those standards require that we plan and perform the audits to obtain reasonable assurance about whether the consolidated financial statements are free of material misstatement, whether due to error or fraud. The Company is not required to have, nor were we engaged to perform, an audit of its internal control over financial reporting. As part of our audits, we are required to obtain an understanding of internal control over financial reporting, but not for the purpose of expressing an opinion on the effectiveness of the Company’s internal control over financial reporting. Accordingly, we express no such opinion.
Our audits included performing procedures to assess the risks of material misstatement of the consolidated financial statements, whether due to error or fraud, and performing procedures that respond to those risks. Such procedures included examining, on a test basis, evidence regarding the amounts and disclosures in the consolidated financial statements. Our audits also included evaluating the accounting principles used and significant estimates made by management, as well as evaluating the overall presentation of the consolidated financial statements. We believe that our audits provide a reasonable basis for our opinion.
/s/
We had served as the Company’s auditor since 2022 through 2024.
PCAOB ID 6781
February 8, 2024
| F-2 |
STARBOX GROUP HOLDINGS LTD. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
As of September 30, 2024 | As of September 30, 2023 | |||||||
| ASSETS | ||||||||
| CURRENT ASSETS | ||||||||
| Cash and equivalents | $ | $ | ||||||
| Accounts receivable, net | ||||||||
| Prepaid expenses and other current assets | ||||||||
| Prepaid income tax | ||||||||
| Short-term deposits | ||||||||
| Due from related parties | ||||||||
| Total current assets | ||||||||
| NON-CURRENT ASSETS | ||||||||
| Property and equipment, net | ||||||||
| Intangible assets, net | ||||||||
| Right-of-use assets, net | ||||||||
| Long-term deposits | ||||||||
| Goodwill | ||||||||
| Total non-current assets | ||||||||
| TOTAL ASSETS | $ | $ | ||||||
| LIABILITIES AND SHAREHOLDERS’ EQUITY | ||||||||
| CURRENT LIABILITIES | ||||||||
| Accounts payable | $ | $ | ||||||
| Taxes payable | ||||||||
| Loan payable | ||||||||
| Deferred revenue | ||||||||
| Accrued liabilities and other current liabilities | ||||||||
| Operating lease liabilities, current | ||||||||
| Due to related parties | ||||||||
| Total current liabilities | ||||||||
| NON-CURRENT LIABILITIES | ||||||||
| Deferred tax liabilities, net | ||||||||
| Operating lease liabilities, non-current | ||||||||
| Loans payable, non-current | ||||||||
| Total non-current liabilities | ||||||||
| TOTAL LIABILITIES | ||||||||
| COMMITMENT AND CONTINGENCY | ||||||||
| SHAREHOLDERS’ EQUITY | ||||||||
| Preferred shares, par value $, shares authorized, shares issued and outstanding | ||||||||
| Ordinary Class A shares, par value $, shares authorized, shares and shares issued and outstanding as of September 30, 2024 and 2023, respectively | ||||||||
| Ordinary Class B shares, par value $, shares authorized, shares and shares issued and outstanding as of September 30, 2024 and 2023, respectively | ||||||||
| Additional paid in capital | ||||||||
| Accumulated other comprehensive income (loss) | ( | ) | ||||||
| (Accumulated deficit) Retained earnings | ( | ) | ||||||
| Total Starbox Group Holdings Ltd.’s shareholders’ equity | ||||||||
| Noncontrolling interest | ||||||||
| TOTAL SHAREHOLDERS’ EQUITY | ||||||||
| TOTAL LIABILITIES AND SHAREHOLDERS’ EQUITY | $ | $ | ||||||
*
Retrospectively restated for the
The accompanying notes are an integral part of these consolidated financial statements.
| F-3 |
STARBOX GROUP HOLDINGS LTD. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE INCOME/(LOSS)
| FISCAL YEARS ENDED SEPTEMBER 30, | ||||||||||||
| 2024 | 2023 | 2022 | ||||||||||
| Operating revenue | ||||||||||||
| Advertising services | ||||||||||||
| Cash rebate and payment solution services and media booking | ||||||||||||
| Software licensing | ||||||||||||
| Production income | ||||||||||||
| Marketing and promotional campaign service | ||||||||||||
| Total operating revenue | ||||||||||||
| Cost of revenue | ||||||||||||
| Gross Profit | ||||||||||||
| Operating expenses | ||||||||||||
| Selling expenses | ||||||||||||
| R&D expenses | ||||||||||||
| General and administrative expenses | ||||||||||||
| Total operating expenses | ||||||||||||
| Income (loss) from operations | ( | ) | ||||||||||
| Other income, net | ||||||||||||
| Interest income (expense), net | ( | ) | ||||||||||
| Impairment loss | ( | ) | ||||||||||
| Other income (expenses), net | ( | ) | ( | ) | ||||||||
| Total other income (expenses), net | ( | ) | ( | ) | ||||||||
| Income (loss) before income tax | ( | ) | ||||||||||
| Income tax expense (benefit) | ( | ) | ||||||||||
| Income (loss) before noncontrolling interest | ( | ) | ||||||||||
| Less: income (loss) attributable to noncontrolling interest | ( | ) | ||||||||||
| Net income (loss) to the Company | $ | ( | ) | $ | $ | |||||||
| Other comprehensive income | ||||||||||||
| Foreign currency translation loss attributable to the Company | ( | ) | ( | ) | ||||||||
| Foreign currency translation loss attributable to noncontrolling interest | ( | ) | ||||||||||
| Comprehensive income (loss) attributable to the Company | $ | ( | ) | $ | $ | |||||||
| Comprehensive income (loss) attributable to noncontrolling interest | $ | ( | ) | $ | $ | |||||||
| Net income (loss) per Class A common share - basic and diluted* | $ | ) | $ | $ | ||||||||
| Net income (loss) per Class B common share - basic and diluted* | $ | ) | $ | $ | ||||||||
| Weighted average number of Class A common shares outstanding - basic and diluted* | ||||||||||||
| Weighted average number of Class B common shares outstanding - basic and diluted* | ||||||||||||
| * |
The accompanying notes are an integral part of these consolidated financial statements.
| F-4 |
STARBOX GROUP HOLDINGS LTD. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF CHANGES IN SHAREHOLDERS’ EQUITY
FISCAL YEARS ENDED SEPTEMBER 30, 2024, 2023, AND 2022
| Common Stock - class A | Common Stock - class B | Additional paid-in | Retained earnings (accumulated | Accumulated other comprehensive | Total Starbox’s shareholders’ | Non-controlling | ||||||||||||||||||||||||||||||||||
| Shares | Amount | Shares | Amount | capital | deficit) | income (loss) | equity | interests | Total equity | |||||||||||||||||||||||||||||||
| Balance as of October 1, 2021 | $ | $ | $ | $ | $ | ( | ) | $ | $ | $ | ||||||||||||||||||||||||||||||
| Net income | - | - | ||||||||||||||||||||||||||||||||||||||
| Shares issued from IPO (net of offering costs of $ | - | |||||||||||||||||||||||||||||||||||||||
| Foreign currency translation loss | - | ( | ) | ( | ) | ( | ) | |||||||||||||||||||||||||||||||||
| Balance as of September 30, 2022 | ( | ) | ||||||||||||||||||||||||||||||||||||||
| Net income | - | - | ||||||||||||||||||||||||||||||||||||||
| Shares issued for equity financing | - | |||||||||||||||||||||||||||||||||||||||
| Shares issued for acquisition of subsidiaries | - | ( | ) | |||||||||||||||||||||||||||||||||||||
| Foreign currency translation loss | - | ( | ) | ( | ) | ( | ) | ( | ) | |||||||||||||||||||||||||||||||
| Balance as of September 30, 2023 | ( | ) | ||||||||||||||||||||||||||||||||||||||
| Net loss | - | - | ( | ) | ( | ) | ( | ) | ( | ) | ||||||||||||||||||||||||||||||
| Restructure to Class B shares | ( | ) | ( | ) | ||||||||||||||||||||||||||||||||||||
| Shares issued for equity financing | - | ( | ) | ( | ) | ( | ) | |||||||||||||||||||||||||||||||||
| Shares issued for R&D expense | - | |||||||||||||||||||||||||||||||||||||||
| Foreign currency translation income | - | - | ||||||||||||||||||||||||||||||||||||||
| Balance as of September 30, 2024 | $ | $ | $ | $ | ( | ) | $ | $ | $ | $ | ||||||||||||||||||||||||||||||
Retrospectively
restated for the
The accompany notes are an integral part of these consolidated financial statements.
| F-5 |
| FISCAL YEARS ENDED SEPTEMBER 30, | ||||||||||||
| 2024 | 2023 | 2022 | ||||||||||
| CASH FLOWS FROM OPERATING ACTIVITIES: | ||||||||||||
| Net income (loss) | $ | ( | ) | $ | $ | |||||||
| Adjustments to reconcile net income (loss) to net cash used in operating activities: | ||||||||||||
| Depreciation and amortization | ||||||||||||
| Operating lease expense | ||||||||||||
| Stock issued for R&D expense | ||||||||||||
| Impairment loss | ||||||||||||
| Changes in deferred tax | ( | ) | ||||||||||
| Changes in operating assets / liabilities: | ||||||||||||
| Accounts receivable | ( | ) | ( | ) | ||||||||
| Prepaid expenses and other current assets | ( | ) | ( | ) | ||||||||
| Accounts payable | ( | ) | ||||||||||
| Deferred revenue | ( | ) | ( | ) | ||||||||
| Taxes payable | ( | ) | ( | ) | ||||||||
| Operating lease liabilities | ( | ) | ( | ) | ( | ) | ||||||
| Accrued expenses and other current liabilities | ( | ) | ||||||||||
| Net cash used in operating activities | ( | ) | ( | ) | ( | ) | ||||||
| CASH FLOWS FROM INVESTING ACTIVITIES: | ||||||||||||
| Cash acquired from acquisition of subsidiaries | ||||||||||||
| Purchase of property and equipment | ( | ) | ( | ) | ( | ) | ||||||
| Purchase of intangible assets | ( | ) | ( | ) | ||||||||
| Long-term deposit | ( | ) | ||||||||||
| Net cash used in investing activities | ( | ) | ( | ) | ( | ) | ||||||
| CASH FLOWS FROM FINANCING ACTIVITIES: | ||||||||||||
| (Expenses incurred for) / proceeds from equity financing | ( | ) | ||||||||||
| Proceeds from loans | ||||||||||||
| Repayment of loans | ( | ) | ( | ) | ||||||||
| Borrowing from (repayment to) related parties | ( | ) | ||||||||||
| Net cash provided by financing activities | ||||||||||||
| EFFECT OF EXCHANGE RATE CHANGES ON CASH | ( | ) | ||||||||||
| NET INCREASE (DECREASE) IN CASH & EQUIVALENTS | ( | ) | ( | ) | ||||||||
| CASH & EQUIVALENTS, BEGINNING OF YEAR | ||||||||||||
| CASH & EQUIVALENTS, END OF YEAR | $ | $ | $ | |||||||||
| Supplemental Cash Flow Data: | ||||||||||||
| Income tax paid | $ | $ | $ | |||||||||
| Interest paid | $ | $ | $ | |||||||||
| Supplemental disclosure of non-cash investing and financing activities | ||||||||||||
| Right-of-use assets obtained in exchange for operating lease liabilities | $ | $ | $ | |||||||||
| Shares issued for acquisition of One Eighty Ltd | $ | $ | $ | |||||||||
| Goodwill acquired in business acquisition | $ | $ | $ | |||||||||
| Identifiable intangible assets acquired in business acquisition | $ | $ | $ | |||||||||
| Net assets acquired in business acquisition | $ | $ | $ | |||||||||
Retrospectively
restated for the
The accompanying notes are an integral part of these consolidated financial statements.
| F-6 |
STARBOX GROUP HOLDINGS LTD. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
NOTE 1 — ORGANIZATION AND BUSINESS DESCRIPTION
Business
Starbox Group Holdings Ltd., through its subsidiaries (“Starbox Group” or the “Company”), is engaged in connecting retail merchants with individual online and offline shoppers (“retail shoppers”) to facilitate transactions through cash rebates offered by retail merchants, providing digital advertising services to retail merchants, and providing payment solution services to merchants. The Company has also expanded its business to marketing and software development sectors, as well as online and offline advertisement services to business clients. The Company’s current principal operations and geographic markets are substantially located in Malaysia.
Organization
Starbox Group was incorporated as an exempted company limited by shares under the laws of the Cayman Islands on September 13, 2021.
Prior
to the reorganization on May 23, 2023 described below, Starbox Group owned
Starbox Group and Starbox Berhad are currently not engaged in any active business operations and are merely acting as holding companies.
Starbox
Berhad owns
Reorganization
A
reorganization of the Company’s legal structure was completed on November 17, 2021. The reorganization involved the incorporation
of Starbox Group, and the transfer of
The reorganization on November 17, 2021 has been accounted for as a recapitalization among entities under common control since the same controlling shareholders controlled all these entities before and after the Reorganization. The consolidation of the Company and its subsidiaries has been accounted for at historical cost and prepared on the basis as if the aforementioned transactions had become effective as of the beginning of the first period presented in the accompanying consolidated financial statements. Results of operations for the periods presented comprise those of the previously separate entities combined from the beginning of the period to the end of the period, eliminating the effects of intra-entity transactions.
On May 23, 2023, Starbox Group completed a further reorganization. The reorganization consisted of (i) the acquisitions of Starbox International Ltd., a British Virgin Islands company (“Starbox International”), and Starbox Global Ltd., a British Virgin Islands company (“Starbox Global”), both of which became wholly owned by the Company (the acquisitions of Starbox International and Starbox Global, collectively, the “Starbox Acquisitions”), and (ii) share transfer transactions between the Company and Starbox International, in which the Company transferred all of the issued share capital in Starbox Berhad to Starbox International in exchange for RM. On April 19, 2023, in connection with the Starbox Acquisitions, the Company entered into two share transfer agreements with Choo Keam Hui, whereby Choo Keam Hui transferred shares of US$ par value each in the capital of Starbox International to the Company, and Choo Keam Hui transferred shares of US$ par value each in the capital of Starbox Global to the Company.
| F-7 |
The reorganization on May 23, 2023 has been accounted for as a recapitalization among entities under common control since the same controlling shareholders controlled all these entities before and after the reorganization. The consolidation of the Company and its subsidiaries has been accounted for at historical cost and prepared on the basis as if the aforementioned transactions had become effective as of the beginning of the first period presented in the accompanying consolidated financial statements. Results of operations for the periods presented comprise those of the previously separate entities combined from the beginning of the period to the end of the period, eliminating the effects of intra-entity transactions.
On June 26, 2023, the Company, as the issuer, and its wholly owned subsidiary, Starbox Global, as the buyer, entered into a share purchase agreement (the “One Eighty Share Purchase Agreement”), with the then shareholders of One Eighty Holdings Ltd (the “One Eighty Shareholders”), as the sellers, with respect to One Eighty Holdings Ltd (“One Eighty Ltd”), as the target company.
Pursuant
to the One Eighty Share Purchase Agreement, Starbox Global agreed to acquire
ordinary shares, par value US$
per share, of One Eighty Ltd (the “One Eighty Sale Shares”), representing
On September 7, 2023, One Eighty Ltd incorporated Benefit Pointer Limited (“Benefit Pointer”) in the British Virgin Islands. Benefit Pointer does not have any operations as of the date of this report.
On September 7, 2023, Starbox International incorporated Irace Technology Limited (“Irace Technology”) in the British Virgin Islands. Irace Technology is engaged in software development, marketing, and licensing.
On
October 26, 2023, the Company, as the issuer, and Starbox International, as the purchaser, entered into a share sale agreement (the “ProSeeds
Share Sale Agreement”), with the three then shareholders of ProSeeds Limited (collectively, the “ProSeeds Shareholders”),
as the sellers, with respect to ProSeeds Limited, a company incorporated in Seychelles (“ProSeeds”). Pursuant to the ProSeeds
Share Sale Agreement, Starbox International agreed to acquire shares of ProSeeds (the “ProSeeds Sale Shares”), representing
On
January 26, 2024, the Company, as the issuer, and Starbox International, as the purchaser, entered into a share sale agreement (the “Trade
Router Share Sale Agreement”) with the four then shareholders of Trade Router Ltd. (collectively, the “Trade Router Shareholders”),
as the sellers, with respect to Trade Router Ltd., a company incorporated in Seychelles (“Trade Router”). Pursuant to the
Trade Router Share Sale Agreement, Starbox International agreed to acquire shares of Trade Router (the “Trade Router Sale
Shares”), representing
| F-8 |
On
March 7, 2024, the Company, as the issuer, and Irace Technology, as the purchaser, entered into a share sale agreement (the “Carnegie
Hill Share Sale Agreement”) with the four then shareholders of Carnegie Hill Limited (collectively, the “Carnegie Hill Shareholders”),
as the sellers, with respect to Carnegie Hill Limited, a company incorporated in Seychelles (“Carnegie Hill”). Pursuant to
the Carnegie Hill Share Sale Agreement, Irace Technology agreed to acquire shares of Carnegie Hill, representing
On
April 4, 2024, the Company, as the issuer, and Irace Technology, as the purchaser, entered into a share sale agreement, with the four
then shareholders of Rainbow Worldwide Co., Ltd (collectively, the “Rainbow Worldwide Shareholders”), as the sellers, with
respect to Rainbow Worldwide Co., Ltd, a company incorporated in Samoa (“Rainbow Worldwide”). Irace Technology acquired
shares of Rainbow Worldwide, representing
ProSeeds, Trade Router, Carnegie Hill, Rainbow Worldwide have no operations but own a series of advanced multi-level marketing software, an Artificial Intelligent Generated Content (“AIGC”) system, an Advanced Intelligent system, and an Advanced Augmented Reality Technology Smart Rebate Treasure Hunt. ProSeeds, Trade Router, Carnegie Hill, Rainbow Worldwide are not considered a business under ASC 805-10, because they do not have any process or system to create the output from the software system any of them owns. Since the assets acquired are not deemed to be a business, the Company accounts for the transactions as asset acquisitions in accordance with ASC 805-50. The assets acquired were measured based on their cost to the acquiring entities, which included consideration the acquiring entities transfer to the seller and direct transaction costs.
| F-9 |
The consolidated financial statements of the Company as of September 30, 2024 include the following entities:
| Entity | Date
of Formation |
Place
of Incorporation |
%
of Ownership |
Major business activities | ||||
| Starbox Group Holdings Ltd (“Starbox Group”) | ||||||||
| Starbox International Ltd (“Starbox International”) | ||||||||
| Starbox Global Ltd (“Starbox Global”) | ||||||||
| Starbox Holdings Berhad (“Starbox Berhad”) | ||||||||
| Starbox Technologies Sdn Bhd (“StarboxGB”) | ||||||||
| Starbox TV Sdn Bhd (“StarboxSB”) | ||||||||
| Paybats Sdn Bhd (“StarboxPB”) | ||||||||
| Irace Technology Limited (“Irace Technology”) | ||||||||
| One Eighty Holdings Ltd (“One Eighty Ltd”) | ||||||||
| One Eighty Holdings Sdn Bhd (“One Eighty Bhd”) | ||||||||
| Benefit Pointer Limited (“Benefit Pointer”) | ||||||||
| 180 Degrees Brandcom Sdn Bhd (“180 Degrees”) | ||||||||
| Media Elements Sdn Bhd (“Media Elements”) | ||||||||
| Trade Router ** | ||||||||
| ProSeeds ** | ||||||||
Rainbow Worldwide * |
||||||||
| Carnegie Hill ** |
| * | |
| ** |
| F-10 |
NOTE 2 — SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES
Basis of presentation and principles of consolidation
The accompanying consolidated financial statements have been prepared in accordance with accounting principles generally accepted in the United States of America (“U.S. GAAP”) and pursuant to the rules and regulations of the Securities and Exchange Commission (the “SEC”). The accompanying consolidated financial statements include the financial statements of the Company and its subsidiaries. All inter-company balances and transactions are eliminated upon consolidation. The results of subsidiaries acquired or disposed of are recorded in the consolidated income statements from the effective date of acquisition or up to the effective date of disposal, as appropriate.
A subsidiary is an entity in which (i) the Company directly or indirectly controls more than 50% of the voting power; or (ii) the Company has the power to appoint or remove the majority of the members of the board of directors or to cast a majority of votes at the meetings of the board of directors or to govern the financial and operating policies of the investee pursuant to a statute or under an agreement among the shareholders or equity holders.
Uses of estimates
In preparing the consolidated financial statements in conformity with U.S. GAAP, management makes estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenue and expenses during the reporting period. These estimates are based on information as of the date of the consolidated financial statements. Significant estimates required to be made by management include the valuation of accounts receivable, useful lives of property and equipment and intangible assets, the recoverability of long-lived assets, the discount rate used to calculate lease liabilities, the amount of worldwide tax provision, realization of deferred tax assets, provision necessary for contingent liabilities, and revenue recognition. Actual results could differ from those estimates.
Risks and uncertainties
The main operations of the Company are located in Malaysia. Accordingly, the Company’s business, financial condition, and results of operations may be influenced by changes in political, economic, social, regulatory, and legal environments in Malaysia, as well as by the general state of the economy in Malaysia. Although the Company has not experienced losses from these situations and believes that it complies with existing laws and regulations, including its organization and structure disclosed in Note 1, this may not be indicative of future results.
The Company’s business, financial condition, and results of operations may also be negatively impacted by risks related to natural disasters, extreme weather conditions, health epidemics, and other catastrophic incidents, which could significantly disrupt the Company’s operations.
Noncontrolling interests
The Company follows FASB (Financial Accounting Standards Board) ASC (Accounting Standards Codification) Topic 810, “Consolidation,” governing the accounting for and reporting of noncontrolling interests (“NCI”) in partially owned consolidated subsidiaries and the loss of control of subsidiaries. Certain provisions of this standard indicate, among other things, that NCI be treated as a separate component of equity, not as a liability, that increases and decreases in the parent’s ownership interest that leaves control intact to be treated as equity transactions rather than as step acquisitions or dilution gains or losses, and that losses of a partially-owned consolidated subsidiary be allocated to noncontrolling interests even when such allocation might result in a deficit balance.
The net income attributed to NCI was separately designated in the accompanying statements of operations. Losses attributable to an NCI in a subsidiary may exceed such NCI’s interest in the subsidiary’s equity. The excess attributable to an NCI is attributed to those interests. NCI shall continue to be attributed their share of losses, even if that attribution results in a deficit NCI balance.
As
of September 30, 2024 and 2023, the Company had NCIs of $
| F-11 |
Cash and cash equivalents
Cash
and cash equivalents include currency on hand and deposits held by banks that can be added or withdrawn without limitation. The Company
maintains all of its bank accounts in Malaysia. Cash deposits with financial institutions in Malaysia are subject to certain protection
under the requirement of the deposit insurance system. The maximum insurance coverage limit is MYR
Accounts receivable, net
Accounts receivable primarily include service fees generated from providing online and offline advertising services, branding services and payment solution services to retail merchant customers (see Note 3).
Accounts
receivable are presented net of allowance for doubtful accounts. The Company determines the adequacy of allowance for doubtful accounts
based on individual account analysis, historical collection trend, and the best estimate of specific losses on individual exposures.
The Company establishes a provision for doubtful receivables when there is objective evidence that the Company may not be able to collect
amounts due. Actual amounts received may differ from management’s estimate of credit worthiness and the economic environment. Delinquent
account balances are written off against the allowance for doubtful accounts after management has determined that the likelihood of collection
is not probable. As of September 30, 2024 and 2023, the bad debt allowance was $
Short-term/long-term deposits
All
deposits owned by the Company are fixed deposits held in its banks. Deposits with original maturities of
Property and equipment
Property and equipment are stated at cost less accumulated depreciation. Depreciation of property and equipment are provided using the straight-line method over their expected useful lives, as follows:
| Useful life | ||
| Office equipment and furniture | ||
| Motor vehicles | ||
| Property - office building and office suite |
Expenditures for maintenance and repair, which do not materially extend the useful lives of the assets, are charged to expenses as incurred. Expenditures for major renewals and betterments which substantially extend the useful life of assets are capitalized. The cost and related accumulated depreciation of assets retired or sold are removed from the respective accounts, and any gain or loss is recognized in the consolidated statements of operations and comprehensive income (loss) in other income (expenses).
Intangible assets
The Company’s intangible assets primarily consist of purchased and customized computer software and applications used in conducting the Company’s cash rebate, digital advertising, and software licensing business. Intangible assets also include content assets, which are licensed movies and television series acquired from third-party content providers in order to offer members unlimited viewing of such content to drive traffic on the Company’s SEEBATS website and mobile app. Intangible assets are carried at cost less accumulated amortization and any recorded impairment (see Note 6).
| F-12 |
Intangible assets are amortized using the straight-line method with the following estimated useful lives:
| Useful life | ||
| Computer software and applications | ||
| Computer system - AI calculation engine | ||
| Trademark | ||
| Technology | ||
| Customer relationship | ||
| Content assets-licensed movies and television series |
Goodwill
Goodwill is the excess of purchase price and related costs over the value assigned to the net tangible and identifiable intangible assets of businesses acquired. In accordance with ASC Topic 350, “Intangibles-Goodwill and Other,” goodwill is not amortized but is tested for impairment, annually or more frequently when circumstances indicate a possible impairment may exist. Impairment testing is performed at a reporting unit level.
Generally, the Company first performs a qualitative assessment to determine whether it is more likely than not that the fair value of a reporting unit is less than its carrying value. If factors indicate that this is the case, the Company then estimates the fair value of the related reporting unit determined using discounted cash flow (“DCF”) analysis. A number of significant assumptions and estimates are involved in the application of the DCF analysis to forecast operating cash flows, including the discount rate, the internal rate of return and projections of realizations and costs to produce. Management considers historical experience and all available information at the time the fair values of its reporting units are estimated.
If
the fair value is less than the carrying value, the goodwill of the reporting unit is determined to be impaired and the Company will
record an impairment equal to the excess of the carrying value over its fair value. The Company recorded impairment losses for goodwill
arising from the acquisition of One Eighty Ltd of $
Impairment of long-lived assets
Long-lived
assets with finite lives, including intangible assets, are reviewed for impairment whenever events or changes in circumstances indicate
that the carrying amount of an asset may not be recoverable. If the estimated future undiscounted cash flows from the use of the asset
and its eventual disposition are below the asset’s carrying value, the asset is deemed to be impaired and written down to its fair
value. There were
Fair value of financial instruments
Fair value is defined as the price that would be received to sell an asset or paid to transfer a liability in an orderly transaction between market participants at the measurement date. A three-level fair value hierarchy prioritizes the inputs used to measure fair value. The hierarchy requires entities to maximize the use of observable inputs and minimize the use of unobservable inputs. The three levels of inputs used to measure fair value are as follows:
| ● | Level 1 — inputs to the valuation methodology are quoted prices (unadjusted) for identical assets or liabilities in active markets. | |
| ● | Level 2 — inputs to the valuation methodology include quoted prices for similar assets and liabilities in active markets, quoted market prices for identical or similar assets in markets that are not active, inputs other than quoted prices that are observable and inputs derived from or corroborated by observable market data. | |
| ● | Level 3 — inputs to the valuation methodology are unobservable. |
| F-13 |
Unless otherwise disclosed, the fair value of the Company’s financial instruments, including cash, accounts receivable, prepaid expenses and other current assets, deferred revenue, taxes payable, due to a related party, and accrued expenses and other current liabilities approximate the fair value of the respective assets and liabilities as of September 30, 2024 and 2023, based upon the short-term nature of the assets and liabilities.
The following table presents information about the Company’s financial assets that are measured at fair value on a recurring basis as of September 30, 2024 by level within the fair value hierarchy:
| Level 1 | Level 2 | Level 3 | Total | |||||||||||||
| Assets: | ||||||||||||||||
| Short-term/long-term deposits | $ | $ | $ | $ | ||||||||||||
The Company measures certain non-financial assets on a non-recurring basis:
| Level 1 | Level 2 | Level 3 | Total | |||||||||||||
| Assets: | ||||||||||||||||
| Intangible assets acquired from the acquisition of One Eighty Ltd | $ | $ | $ | $ | ||||||||||||
| Goodwill arising from the acquisition of One Eighty Ltd | $ | $ | $ | $ | ||||||||||||
The fair value of the intangible assets and goodwill from the business combination (see Note 17) were determined based on the discounted cash flow method, which is an income approach, and required the use of inputs that were unobservable in the marketplace (Level 3), including a discount rate that would be used by a market participant, projections of revenue and cash flows.
Foreign currency translation
The functional currency for Starbox Group, Starbox International, Starbox Global, Irace Technology, ProSeeds, Trade Route, Carnegie Hill, One Eighty Ltd, and Benefit Pointer are the U.S Dollar (“US$”). Starbox Berhad, StarboxGB, StarboxSB, StarboxPB, One Eighty Holdings Sdn Bhd, 180 Degrees, and Media Elements use Malaysian Ringgit (“MYR”) as their functional currency. The Company’s consolidated financial statements have been translated into and reported in US$. Assets and liabilities accounts are translated using the exchange rate at each reporting period end date. Equity accounts are translated at historical rates. Income and expense accounts are translated at the average rate of exchange during the reporting period. The resulting translation adjustments are reported under other comprehensive income. Gains and losses resulting from the translations of foreign currency transactions and balances are reflected in the results of operations.
The following table outlines the currency exchange rates that were used in creating the consolidated financial statements in this report:
| September 30, 2024 | September 30, 2023 | September 30, 2022 | ||||||||||
| Period-end spot rate | US$ | US$ | US$ | |||||||||
| Average rate | US$ | US$ | US$ |
Comprehensive income (loss)
Comprehensive income (loss) consists of two components, net income (loss) and other comprehensive income (loss). The foreign currency translation gain or loss resulting from the translation of the financial statements expressed in MYR to US$ is reported in other comprehensive income (loss) in the consolidated statements of operations and comprehensive income (loss).
| F-14 |
Revenue recognition
To determine revenue recognition for contracts with customers, the Company performs the following five steps: (i) identify the contract(s) with the customer, (ii) identify the performance obligations in the contract, (iii) determine the transaction price, including variable consideration to the extent that it is probable that a significant future reversal will not occur, (iv) allocate the transaction price to the respective performance obligations in the contract, and (v) recognize revenue when (or as) the Company satisfies the performance obligation.
The Company currently generates its revenue from the following main sources:
Revenue from advertising services
a) Digital advertising services
The Company’s advertising service revenue is derived principally from advertising contracts with retail merchant customers (the “advertisers”), which allow advertisers to place advertisements on the Company’s websites and mobile apps and third-party social media channels over a particular period of time. The advertising contracts specify the related fees and payment terms and provide evidence of the arrangements. The Company’s digital advertising services are to (i) provide advertisement design and consultation services to help advertisers precisely shape their digital advertising strategies and optimize the design, content, and layout of their advertisements and (ii) the displaying of advertisers’ advertisements of products and services on the Company’s websites and mobile apps and third-party social media channels over a particular period of time and in a variety of forms, such as logos, banners, push notification, and posts by accounts of influencers and bloggers, to help promote advertisers’ products and services and enhance their brand awareness. Advertisers may elect to engage with the Company for only advertisement display services or both advertisement design and consultation services and advertisement display services.
In
connection with these digital advertising services, the Company charges retail merchant customers nonrefundable digital advertising service
fees. For advertisement design and consultation services, the Company’s stand-alone selling price ranges from approximately $
The Company identifies advertisement design and consultation services and advertisement display services as two separate performance obligations, as each is a service that is capable of being distinct and distinct in the context of advertising contracts. Each of the service commitments in advertisement design and consultation services, including advice on advertising strategies, customization and optimization of the desired content, length, color tone, layout, format, and presentation of the advertisements, are not distinct in the context of advertising contracts, because they are inputs to deliver the combined output of advertisements to be displayed as specified by the customer. Therefore, advertisement design and consultation services are identified as a single performance obligation. The Company allocates revenue to each performance obligation based on its stand-alone selling price, which is specified in the contracts.
The Company’s advertisement design and consultation services are normally rendered within a short period of time, ranging from a few days to a month. As all the benefits enjoyed by the customers can be substantially realized at the time when the design and consultation services are completed, the Company recognizes revenue at the point when designated services are rendered and accepted by the customers. The Company does not provide rights of return, credits or discounts, price protection, or other similar privileges to customers for such services and accordingly no variable consideration included in such services.
| F-15 |
The majority of the Company’s advertising contracts are for the provision of advertisement display on the Company’s websites and mobile apps and social media channels for a fixed period of time (ranging from a few weeks to a few months) without a guaranteed minimum impression level. In instances where certain discounts are provided to customers for advertisement displays, such discounts are reported as deduction of revenue. Revenue from advertisement services is recognized over the period the advertisement is displayed. Advances from customers are deferred first and then recognized as revenue upon the completion of the contract. There are no future obligations after the completion of the contract and no rights of refund related to the impression levels.
b) Brand-building-related consulting services
The Company’s advertising service revenue is derived principally from its advertising and brand-building-related consulting service agreements with customers, pursuant to which the Company provides creative ideas, strategies, proposals, and solutions to customers for advertising and brand positioning, helping them create appropriate advertising languages or images, identifying appropriate communication media channels, incorporating advertising and brand promotion strategies into their marketing plans, and recommending and coordinating the customers with relevant media channels for advertisement display or broadcasting. The Company’s advertising and brand-building-related consulting service agreements with customers are fixed-price agreements, and the service fees depend on the job scope and complexity of each project. It normally takes a few months to one year to complete a project, including market research, advertisement idea conceptualization, brand positioning proposals, and final delivery of customer-accepted proposals and solutions.
Each of the service promises in an advertising and brand-building-related consulting service agreement is not distinct in the context because they are the inputs to deliver the combined output. Therefore, these performance obligations are identified as a combined single performance obligation. Once a customer accepts the final deliverables, which marks the completion of an agreement, there are no future obligations and no rights of refund. The Company allocates contract price to such single performance obligation over the service period. Revenue from such services is recognized over the period. Advances or deposits from customers are deferred first and then recognized as revenue until the completion of the service.
The Company is acting as a principal in these transactions and records revenue earned and costs incurred related to these transactions on a gross basis, because the Company has discretion in establishing prices, and is responsible for fulfilling the promises and transferring services to the customer and assumes fulfilment risk.
Revenue from cash rebate, payment solution services, and media booking
a) Cash rebate services
The
Company also utilizes its websites and mobile apps to connect retail merchants and retail shoppers and facilitate retail shoppers to
purchase consumer products or services from retail merchants online or offline under the cash rebate programs offered by retail merchants.
The cash rebate offered by retail merchants range from
The Company merely acts as an agent in this type of transactions. The Company does not have control of the goods or services under the sales transactions between the retail merchants and retail shoppers, has no discretion in establishing prices, and does not have the ability to direct the use of the goods or services to obtain substantially all the benefits. The Company recognizes cash rebate revenue at the point when retail merchants and retail shoppers are connected and the sales transactions are facilitated and completed. Revenue is reported net of service taxes.
| F-16 |
b) Payment solution services
In
May 2021, the Company started to provide payment solution services to retail merchant customers by referring them to VE Services Sdn
Bhd (“VE Services”), a Malaysian Internet payment gateway company and a related-party entity controlled by one of the shareholders
of the Company. The Company entered into an appointment letter with VE Services and started to refer retail merchant customers to VE
Services to process payments through multiple payment methods, such as FPX, Alipay, Maybank QR Pay, Boost, Touch ‘n Go, and GrabPay.
VE Services first charges retail merchants a service fee ranging from
c) Media booking
The Company also sells media companies’ advertising spaces to merchant customers on behalf of media companies. Media channel booking includes press media booking, TV commercial airtime booking, broadcasting or radio media booking, billboard media booking, and digital media booking. The Company signs agency agreements with media companies to sell their advertising spaces to merchant customers who have advertising needs. The Company’s performance obligations include referring merchant customers to media companies and getting paid by media companies referral fees or commissions at pre-determined rates negotiated with the media companies, which are rates based on advertising amounts purchased or spent by merchant customers. Revenue is recognized at the point when merchant customers have posted their advertisements on the media channels. The Company is acting as an agent in these transactions, as it does not have discretion in establishing prices, and is not responsible for fulfilling the promise and providing customers the specified services and deliverables.
Revenue from software licensing
In 2023, the Company started its software licensing business, in which the Company develops software, such as the data management system, licenses the use right of the software to customers for certain periods of time for licensing income, and provides related technology support and system maintenance services on a monthly basis. A software licensing contract with a customer includes promises to transfer software products and provide technical support and system maintenance services, which are generally capable of being distinct performance obligations. Software licensing is considered a distinct performance obligation and is accounted for separately from the technical support and system maintenance services. Revenue from distinct software licensing is recognized at the point in time when the software is delivered to the customers. Revenue from technical support, system maintenance, and upgrades is recognized over the period in which the service is provided. The stand-alone sales prices (“SSPs”) for distinct performance obligations are based on directly observable pricing. In instances where the SSP is not directly observable, such as when the Company does not sell the product or service separately, the Company determines the SSP using information that may include market conditions and other observable inputs.
Revenue from photograph, commercial video and audio recording, and production services (“production services”)
The Company signs fixed-price agreements with customers who already have their own concept or ideas for the commercial photo, video, and audio, but need professionals and talents to help turn their unique vision, voice, and expression into displayable and captivating advertisements in photograph, video, or audio format. The Company’s performance obligations include identifying, organizing, and coordinating with professional teams (including qualified photographers, videographers, film directors, actors or models, commercial voiceover talents, stylists, makeup artists, editors, video and audio engineers, and music mixing engineers) to perform such services, shooting location rental, equipment and transportation vehicle rental, developing the script for the dialog for photographing and video and audio recording, post production editing, and the delivery of final quality products to customers to satisfy their advertising needs. As a result of these combined performance obligations, the Company delivers the final photograph, video, or audio recording outputs to customers when the related services are rendered. These services are not distinct in the context of the service agreements because they are the inputs to deliver the combined output to the customers. The agreement with customers for such photograph, commercial video and audio recording, and production services specifies the service fees, payment terms, work scope, and arrangements. Once customers accept the final deliverables, which marks the completion of the agreements, there are no future obligations and no rights of refund. The Company allocates a contract price to such single performance obligations at the point when the services are rendered and the photograph, video, or audio recording products are delivered to customers. Revenue is recognized at the point when the final products are delivered to customers and are accepted by them.
| F-17 |
The Company is acting as a principal and records revenue earned and costs incurred related to these transactions on a gross basis, because the Company has the discretion in establishing prices, is responsible for fulfilling the promises and delivering the final products to the customer, assumes fulfilment risk having latitude in selecting third-party professional teams to complete the advertising production job, and bears the risk for services that are not fully paid for by customers.
Revenue from marketing and promotional campaign services and others
The Company assists merchants in planning, arranging, and executing seasonal on-the-ground sales and promotional campaigns, normally in shopping malls. The Company’s services include providing sales campaign proposals, coordinating with shopping mall owners for location rental, assisting merchant clients with equipment rental, advising the clients on site layout arrangements and decorations, and providing product display strategies. The Company considers these a single performance obligation. It usually takes a few days to a few weeks from the preparation of the marketing and sales campaign event to the execution. The service agreement with a merchant client is a fixed-price agreement, and the Company is entitled to receive the payment when the related services are rendered. Contract price is allocated to one single performance obligation upon rendering the services. Revenue is recognized at the point when the marketing and promotion event is organized and related services are performed.
The Company is acting as a principal for such service and records revenue earned and costs incurred related to these services on a gross basis, because the Company has latitude in establishing prices, and is responsible for fulfilling the promise and providing customers with the specified services.
Disaggregation of revenue
The Company disaggregates its revenue from contracts by service types, as the Company believes it best depicts how the nature, amount, timing, and uncertainty of the revenue and cash flows are affected by economic factors. The summary of the Company’s disaggregation of revenue by service types for the fiscal years ended September 30, 2024, 2023, and 2022 is as follows:
| For the fiscal years ended September 30, | ||||||||||||
| 2024 | 2023 | 2022 | ||||||||||
| Revenue from advertising services | $ | $ | $ | |||||||||
| Revenue from cash rebate, payment solution services, and media booking | ||||||||||||
| Revenue from software licensing | ||||||||||||
| Revenue from production services | ||||||||||||
| Revenue from marketing and promotional campaign service | ||||||||||||
| Total operating revenue | $ | $ | $ | |||||||||
Cost of revenue
Cost of revenue mainly consisted of labor costs and production costs for advertisement consultation, design, and production services of 180 Degrees and Media Elements.
Deferred revenue (contract liabilities)
In
accordance with ASC 606, the Company recognizes revenue when a customer obtains control or satisfaction of the related performance obligation.
Amounts in deferred revenue at period-end reflect orders for which cash payments are received or due prior to the transfer of control
or satisfaction of the related performance obligation. Contract liabilities within the Company’s consolidated balance sheets as
of September 30, 2024 and 2023 primarily consisted of deferred revenue. The Company’s performance obligations are generally satisfied
within 12 months of the initial contract date. As of September 30, 2024 and 2023, deferred revenue amounted to $
| F-18 |
Operating leases
On May 1, 2020, the Company adopted Accounting Standards Update (“ASU”) 2016-02, Lease (FASB ASC Topic 842). The adoption of ASC Topic 842 resulted in the presentation of operating lease right-of-use (“ROU”) assets and operating lease liabilities on the consolidated balance sheet.
The Company determines if an arrangement contains a lease at the inception of a contract under ASC Topic 842. At the commencement of each lease, management determines its classification as an operating or finance lease. For leases that qualify as operating leases, ROU assets and liabilities are recognized at the commencement date based on the present value of any remaining lease payments over the lease term. For this purpose, the Company considers only payments that are fixed and determinable at the time of commencement. As most of its leases do not provide an implicit rate, the Company uses its incremental borrowing rate based on the information available at commencement date in determining the present value of lease payments. The ROU assets include adjustments for accrued lease payments. The ROU asset also includes any lease payments made prior to commencement and is recorded net of any lease incentives received. The Company’s lease terms may include options to extend or terminate the lease when it is reasonably certain that it will exercise such options.
A short-term lease is defined as a lease that, at the commencement date, has a lease term of 12 months or less and does not include an option to purchase the underlying asset that the lessee is reasonably certain to exercise. When determining whether a lease qualifies as a short-term lease, the Company evaluates the lease term and the purchase option. Hence, the Company does not recognize any operating lease ROU assets and operating lease liabilities for short-term leases.
The Company evaluates the carrying value of ROU assets if there are indicators of impairment and reviews the recoverability of the related asset group. If the carrying value of the asset group is determined to not be recoverable and is in excess of the estimated fair value, the Company will record an impairment loss in other expenses in the consolidated statements of operations. There was no impairment for right-of-use lease assets as of September 30, 2024 and 2023.
Operating expenses
The Company’s operating costs primarily consist of (i) marketing and promotional expenses to develop members, merchants, and advertisers, (ii) website and facility maintenance expenses to upgrade, optimize, and maintain its websites and mobile apps, (iii) employee salary and benefit expenses, (iv) professional and business consulting expenses, and (v) other general office expenses for administrating the Company’s business. Operating costs are expensed as incurred. Judgment is required to determine whether to separately present cost of revenue, selling expenses, and general and administrative expenses. The Company considers materiality, the manner that operating costs can be separately identified, and what is most useful to financial statement users, and elects to present all costs and operating expenses as a single line item “cost, selling, general, and administrative expenses” as reflected in the consolidated statements of operations. Management believes that such presentation is meaningful when considering the nature of the Company’s operations and the manner in which the Company manages its business.
Software development costs (research and development expenses)
The Company expenses software development costs as research and development (“R&D”) expenses for software that it intends to sell or lease (external-use), under ASC 985-20, as such expenses are incurred until technological feasibility is established, at which time such expenses are capitalized until the product is available for general release to customers. The Company capitalizes the software that is for internal use under ASC 350-40.
R&D
expenses included in operating costs amounted to $
Income taxes
The Company accounts for current income taxes in accordance with the laws of the relevant tax authorities. Deferred income taxes are recognized when temporary differences exist between the tax bases of assets and liabilities and their reported amounts in the consolidated financial statements. Deferred tax assets and liabilities are measured using enacted tax rates expected to apply to taxable income in the years in which those temporary differences are expected to be recovered or settled. The effect on deferred tax assets and liabilities of a change in tax rates is recognized in income in the period including the enactment date. Valuation allowances are established, when necessary, to reduce deferred tax assets to the amount expected to be realized.
| F-19 |
An
uncertain tax position is recognized only if it is “more likely than not” that the tax position would be sustained in a tax
examination.
The Company’s operating subsidiaries in Malaysia are subject to the income tax laws of Malaysia. No significant income was generated outside Malaysia for the fiscal years ended September 30, 2024, 2023, and 2022. As of September 30, 2024, all of the Company’s tax returns of its Malaysian subsidiaries remain open for statutory examination by relevant tax authorities for seven years from the date the corporate income tax return was filed.
Service taxes
Service
tax is a consumption tax levied by Malaysian tax authorities and is charged on any taxable service income (including digital services)
provided in Malaysia by a registered company in carrying on their business. The rate of service tax is
The Company computes earnings (loss) per share (“EPS”) in accordance with ASC 260, “Earnings per Share” (“ASC 260”). ASC 260 requires companies with complex capital structures to present basic and diluted EPS. Basic EPS is measured as net income (loss) divided by the weighted average common shares outstanding for the period. Diluted EPS presents the dilutive effect on a per share basis of potential common shares (e.g., convertible securities, options, and warrants) as if they had been converted at the beginning of the periods presented, or issuance date, if later. Potential common shares that have an anti-dilutive effect (i.e., those that increase income per share or decrease loss per share) are excluded from the calculation of diluted EPS. For the fiscal years ended September 30, 2024, 2023, and 2022, there were dilutive shares due to the feature of anti-dilutive.
Statement of cash flows
In accordance with ASC 230, “Statement of Cash Flows,” cash flows from the Company’s operations are formulated based upon the local currencies using the average exchange rate in the period. As a result, amounts related to assets and liabilities reported on the consolidated statements of cash flows will not necessarily agree with changes in the corresponding balances on the consolidated balance sheets.
Related parties and transactions
The Company identifies related parties, and accounts for, discloses related party transactions in accordance with ASC 850, “Related Party Disclosures” and other relevant ASC standards.
Parties, which can be a corporation or individual, are considered to be related if the Company has the ability, directly or indirectly, to control the other party or exercise significant influence over the other party in making financial and operational decisions. Companies are also considered to be related if they are subject to common control or common significant influence. Transactions between related parties commonly occurring in the normal course of business are considered to be related party transactions. Transactions between related parties are also considered to be related party transactions even though they may not be given accounting recognition. While ASC does not provide accounting or measurement guidance for such transactions, it nonetheless requires their disclosure.
| F-20 |
Recent accounting pronouncements
The Company considers the applicability and impact of all ASUs. Management periodically reviews new accounting standards that are issued.
In November 2023, the FASB issued ASU 2023-07 - Segment Reporting (Topic 280): Improvements to Reportable Segment Disclosures, which is to improve reportable segment disclosure requirements, primarily through enhanced disclosures about significant expenses. The update will require disclosure of significant segment expenses that are regularly provided to the chief operating decision maker (CODM) and included within segment profit and loss. Require that an entity disclose, on an annual and interim basis, an amount for other segment items by reportable segment and a description of its composition. The other segment items category is the difference between segment revenue less significant expenses disclosed and each reported measure of segment profit or loss. The amendments are effective for the Company as of the beginning of 2024 fiscal year, and interim periods beginning 2025, with early adoption permitted, and will be applied retrospectively to all prior periods presented. The Company is currently evaluating the impact of the adoption of this standard to determine its impact on its disclosures.
In December 2023, the FASB issued ASU 2023-09, Income Taxes (Topic 740): Improvements to Income Tax Disclosures (ASU 2023-09), which requires disclosure of incremental income tax information within the rate reconciliation and expanded disclosures of income taxes paid, among other disclosure requirements. ASU 2023-09 is effective for fiscal years beginning after December 15, 2024. Early adoption is permitted. The Company’s management does not believe the adoption of ASU 2023-09 will have a material impact on its financial statements and disclosures.
In November 2024, the FASB issued ASU 2024-03, Income Statement—Reporting Comprehensive Income—Expense Disaggregation Disclosures (Subtopic 220-40): Disaggregation of Income Statement Expenses. The amendments in this ASU are intended to improve financial reporting by requiring that public business entities disclose additional information about specific expense categories in the notes to financial statements at interim and annual reporting periods. For interim and annual reporting periods, an entity shall disaggregate, in a tabular format disclosure in the notes to financial statements, all relevant expense captions presented on the face of the income statement in continuing operations into the purchases of inventory, employee compensation, depreciation, amortization, and depletion. This ASU is effective for annual reporting periods beginning after December 15, 2026, and interim reporting periods beginning after December 15, 2027.Early adoption is permitted. The amendments in this Update should be applied either (1) prospectively to financial statements issued for reporting periods after the effective date of this Update or (2) retrospectively to any or all prior periods presented in the financial statements. The Company’s management does not believe the adoption of ASU 2024-03 will have a material impact on its financial statements and disclosures.
In January 2025, the FASB issued ASU 2025-01 Income Statement—Reporting Comprehensive Income—Expense Disaggregation Disclosures (Subtopic 220-40). The FASB issued ASU 2024-03 on November 4, 2024. ASU 2024-03 states that the amendments are effective for public business entities for annual reporting periods beginning after December 15, 2026, and interim reporting periods beginning after December 15, 2027. Following the issuance of ASU 2024-03, the FASB was asked to clarify the initial effective date for entities that do not have an annual reporting period that ends on December 31 (referred to as non-calendar year-end entities). Because of how the effective date guidance was written, a non-calendar year-end entity may have concluded that it would be required to initially adopt the disclosure requirements in ASU 2024-03 in an interim reporting period, rather than in an annual reporting period. The FASB’s intent in the basis for conclusions of ASU 2024-03 is clear that all public business entities should initially adopt the disclosure requirements in the first annual reporting period beginning after December 15, 2026, and interim reporting periods within annual reporting periods beginning after December 15, 2027.
Except as mentioned above, the Company does not believe other recently issued but not yet effective accounting standards, if currently adopted, would have a material effect on the Company’s consolidated balance sheets, statements of operations and comprehensive income, and statements of cash flows.
NOTE 3 — ACCOUNTS RECEIVABLE, NET
Accounts receivable, net, consisted of the following:
| September 30, 2024 | September 30, 2023 | |||||||
| Accounts receivable | $ | $ | ||||||
| Less: allowance for doubtful account | ( | ) | ( | ) | ||||
| Accounts receivable, net | $ | $ | ||||||
Approximately
| Accounts receivable by aging bucket | Balance as of September 30, 2024 | Subsequent collection | % of subsequent collection | |||||||||
| Less than 6 months | $ | $ | % | |||||||||
| From 7 to 9 months | % | |||||||||||
| From 10 to 12 months | % | |||||||||||
| Over 1 year | % | |||||||||||
| Total gross accounts receivable | % | |||||||||||
| Allowance for doubtful accounts | ( | ) | - | |||||||||
| Accounts receivable, net | $ | $ | % | |||||||||
| F-21 |
NOTE 4—PREPAID EXPENSES AND OTHER CURRENT ASSETS
Prepaid expenses and other current assets consisted of the following:
| September 30, 2024 | September 30, 2023 | |||||||
| Prepaid expenses and other current assets: | ||||||||
| Speedprop Global Sdn. Bhd. (1) | $ | $ | ||||||
| ARX Media Sdn. Bhd. (2) | ||||||||
| Boring Lark Sdn. Bhd. (3) | ||||||||
| Teclutions Sdn. Bhd. (4) | ||||||||
| Others (5) | ||||||||
| Total prepaid expenses and other current assets | $ | $ | ||||||
The Company currently operates its business through its GETBATS, SEEBATS, and PAYBATS websites and mobile applications, 180 Degrees, and Media Elements. The satisfactory performance, reliability, and availability of the Company’s information technology systems are critical to its ability to drive more internet traffic to its advertising websites and mobile apps and provide effective digital advertising services for brands and retailers.
| (1) |
| (2) |
| F-22 |
| In
October 2022, the Company signed a new contract with ARX, to conduct a software application design and development project. Total
contract price amounted to MYR |
| On
June 12, 2023, the Company entered into project agreement with ARX, for ARX to develop a full set of AI advertisement engine and
analytical system. The total contract price amounted to MYR | |
| (3) |
| (4) |
|
| On
March 15, 2023, the Company entered into another agreement with Teclutions to design and develop a Conversational AI Chatbot Integration
VR headgear platform. A total contract price of $ |
| F-23 |
| On
July 10, 2023, the Company entered into another agreement with Teclutions to develop a GETBATS descriptive analysis system. A total
contract price of $ | |
| In
addition, on July 15, 2023, the Company entered into another agreement with Teclutions to develop a promotion and advertisement system
aimed at attracting online customers to physical stores through augmented reality technology. A total contract price of $ | |
| (5) |
As of September 30, 2024 and 2023, there was no allowance for doubtful accounts recorded as the Company considers all of the prepayments are fully realizable.
NOTE 5 — PROPERTY AND EQUIPMENT, NET
Property and equipment, net, consisted of the following:
| September 30, 2024 | September 30, 2023 | |||||||
| Office equipment and furniture | $ | $ | ||||||
| Motor vehicles | ||||||||
| Property - office building and office suite | ||||||||
| Less: accumulated depreciation | ( | ) | ( | ) | ||||
| Property and equipment, net | $ | $ | ||||||
Depreciation
expenses were $
NOTE 6 — INTANGIBLE ASSETS, NET
Intangible assets, net, consisted of the following:
| September 30, 2024 | September 30, 2023 | |||||||
| Computer software and applications (1) | $ | $ | ||||||
| Computer system – AI calculation engine (2) | ||||||||
| Content assets – licensed movies and television series (3) | ||||||||
| Trademark (4) | ||||||||
| Technology (4) | ||||||||
| Customer relationships (4) | ||||||||
| Less: accumulated amortization | ( | ) | ( | ) | ||||
| Intangible asset, net | $ | $ | ||||||
| F-24 |
| (1) |
| (2) |
| (3) | |
| Based on factors, including historical and estimated viewing patterns, the Company amortizes the content assets in “operating costs-license costs” on a straight-line basis over its license period or estimated period of use, beginning with the month of first availability. | |
| On
November 1, 2021, the Company entered into a Service and Licensing Agreement with a third-party content provider, Shenzhen Yunshidian
Information Technology Ltd. (“Shenzhen Yunshidian”), to license movies and television series in various genres, such
as action, comedy, fantasy, historical, and romance. The agreement had a term from November 1, 2021 to October 31, 2023 and may be
terminated by either party in the event of a material breach by the other party of the agreement. The Company agreed to pay a content
and service fee of $ |
| (4) |
| F-25 |
Total
amortization of above-mentioned intangible assets amounted to $
As of September 30, 2024, the estimated future amortization expenses of the intangible assets were as follow:
| 12 months ending September 30, | Amortization expenses | |||
| 2025 | $ | |||
| 2026 | ||||
| 2027 | ||||
| 2028 | ||||
| 2029 | ||||
| Thereafter | ||||
| Total | $ | |||
NOTE 7 — ACCRUED LIABILITIES AND OTHER CURRENT LIABILITIES
Accrued liabilities and other payables, consisted of the following:
| September 30, 2024 | September 30, 2023 | |||||||
| Accrued expenses | $ | $ | ||||||
| Service payables | ||||||||
| Other payables | ||||||||
| Accrued liabilities and other payables | $ | $ | ||||||
Service payable represented the advertisement fee the Company collects on behalf of the media companies for customers posting the advertisement on the media channels. The Company submits the advertisement fee to media companies within a short period of time when the Company receives a service statement and invoice from the media companies. Other payables were mainly consisted of payables for professional fees, advances from customers and an advance from a former shareholder, which is non-interest-bearing.
NOTE 8 — LOANS PAYABLE
The Company had the following bank loans as of September 30, 2024, which arose from acquisition of One Eighty Ltd on June 26, 2023:
| Bank | Loan Agreement Date | Loan Amount | Interest Rate | Loan Term | Purpose of loan | Balance as of September 30, 2024 | ||||||||||||
| CIMB BANK BERHAD | $ | BLR*- |
% | $ | ||||||||||||||
| BLR*- |
% | |||||||||||||||||
| Hong Leong Islamic Bank | IFR**- |
% | ||||||||||||||||
| IFR**- |
% | |||||||||||||||||
| IFR**- |
% | |||||||||||||||||
| IFR**- |
% | |||||||||||||||||
| IFR**- |
% | |||||||||||||||||
| Hong Leong Islamic Bank | % | |||||||||||||||||
| Total | $ | $ | ||||||||||||||||
| F-26 |
| Bank | Loan Agreement Date | Loan Amount | Interest Rate | Loan Term | Purpose of loan | Balance as of September 30, 2023 | ||||||||||||
| CIMB BANK BERHAD | $ | BLR*- |
% | $ | ||||||||||||||
| BLR*- |
% | |||||||||||||||||
| Hong Leong Islamic Bank | IFR**- |
% | ||||||||||||||||
| IFR**- |
% | |||||||||||||||||
| IFR**- |
% | |||||||||||||||||
| IFR**- |
% | |||||||||||||||||
| IFR**- |
% | |||||||||||||||||
| Hong Leong Islamic Bank | % | |||||||||||||||||
| Total | $ | $ | ||||||||||||||||
| * | |
| ** |
The above bank loans were for the acquisition of freehold office buildings and working capital purposes, and were secured by the following:
| a. | A facility agreement as principal instrument; |
| b. | Joint and several guarantee by the directors of 180 Degrees; |
| c. | A corporate guarantee by 180 Degree Strategic Communications Sdn Bhd.; |
| d. | A deed of assignment over the properties, power of attorney, and other documents or security documents may be required by the banks from time to time; |
| e. | First-party/third-party upfront fixed deposit; |
| f. | A memorandum of deposit (creating a charge) and letter of authorization by the directors of 180 Degrees in favor of the banks in respect of fixed deposits together with all interest accruing from time to time in respect of the fixed deposits; and |
| g. | A guarantee from Credit Guarantee Corporation Bhd. |
Loans from a third party
On January 31, 2024, the Company entered into a loan agreement with a third-party for $, with an annual interest rate of %. The loan is unsecured and required to be repaid on . As of September 30, 2024, the outstanding loan balance was $ with accrued interest of $.
On April 25, 2024, the Company entered into another new loan agreement with the same third-party for $, with an annual interest rate of %. The loan is unsecured and required to be repaid on . As of September 30, 2024, the outstanding loan balance was $ with accrued interest of $.
| F-27 |
On June 5, 2024, the Company entered into another loan agreement with the same third-party for $, with an annual interest rate of %. The loan is unsecured and required to be repaid on . As of September 30, 2024, the outstanding loan balance was $ with accrued interest of $.
As of September 30, 2024, the future minimum loan payments to be paid by the year are as follows:
| 12 months ending September 30, | Loan payment | |||
| 2025 | $ | |||
| 2026 | ||||
| 2027 | ||||
| 2028 | ||||
| 2029 | ||||
| Thereafter | ||||
| Total future minimum loan payments | ||||
| Less: imputed interest | ( | ) | ||
| Present value of loan liabilities | $ | |||
The
Company recorded interest expenses of $
NOTE 9 — TAXES
| a. | Corporate Income Taxes (“CIT”) |
Cayman Islands, BVI, and Samoa
Under the current tax laws of the Cayman Islands and BVI, the Company is not subject to tax on its income or capital gains. In addition, no Cayman Islands withholding tax will be imposed upon the payment of dividends by the Company to its shareholders.
Samoa has taxes for local business and residents at a rate of 27%. However, all Samoan international offshore companies are free from all local taxation, which includes, but is not limited to taxes on profits, capital gains, transactions, and contracts.
Republic of Seychelles
ProSeeds,
Trade Router, and Carnegie Hill are incorporated in the Republic of Seychelles.
| ● | Zero corporate income tax for profits generated outside Seychelles | |
| ● | Dividends, royalties and interact payments are exempt from withholding taxes | |
| ● | No Capital gain tax |
Malaysia
Starbox
Berhad, StarboxGB, StarboxSB, and StarboxPB are governed by the income tax laws of Malaysia. The income tax provision in respect of operations
in Malaysia is calculated at the applicable tax rates on the taxable income for the periods based on existing legislation, interpretations,
and practices. Under the Income Tax Act of Malaysia, enterprises incorporated in Malaysia are usually subject to a unified
| F-28 |
The components of the income tax provision were as follows:
| For the fiscal years ended September 30, | ||||||||||||
| 2024 | 2023 | 2022 | ||||||||||
| Current income tax expense | ||||||||||||
| Cayman Island | $ | $ | $ | |||||||||
| Malaysia | ||||||||||||
| Subtotal | ||||||||||||
| Deferred income tax expense (benefit) | ||||||||||||
| Cayman Island | ||||||||||||
| Malaysia | ( | ) | ||||||||||
| Total income tax expense (benefit) | $ | ( | ) | $ | $ | |||||||
Reconciliation of the differences between the income tax provision computed based on the Malaysia unified statutory income tax rate and the Company’s actual income tax provision for the fiscal years ended September 30, 2024, 2023, and 2022, respectively, were as follows:
| For the fiscal years ended September 30, | ||||||||||||
| 2024 | 2023 | 2022 | ||||||||||
| Income (loss) tax provision computed based on Malaysia unified income tax statutory rate | $ | ( | ) | $ | $ | |||||||
| Effect of tax exemption due to reduced income tax rate for small and medium sized companies | ( | ) | ||||||||||
| Permanent difference | ( | ) | ||||||||||
| Change in valuation allowance | ( | ) | ||||||||||
| Actual income tax expense (benefit) | $ | ( | ) | $ | $ | |||||||
Deferred tax assets
The Company’s deferred tax assets were comprised of the following:
As of September 30, 2024 | As of September 30, 2023 | |||||||
| Deferred tax assets derived from net operating loss carry forwards | $ | $ | ||||||
| Less: valuation allowance | ( | ) | ( | ) | ||||
| Deferred tax assets | $ | $ | ||||||
| F-29 |
Movement of valuation allowance:
As of September 30, 2024 | As of September 30, 2023 | |||||||
| Balance as of beginning of the period | $ | $ | ||||||
| Current period change | ||||||||
| Effect of foreign currency translation | ||||||||
| Balance as of end of the period | $ | $ | ||||||
The
Company periodically evaluates the likelihood of the realization of deferred tax assets and reduces the carrying amount of the deferred
tax assets by a valuation allowance to the extent it believes a portion will not be realized. Management considers new evidence, both
positive and negative, that could affect the Company’s future realization of deferred tax assets including its recent cumulative
earnings experience, expectation of future income, the carry forward periods available for tax reporting purposes and other relevant
factors. Management concluded that the chances for the operating subsidiaries that suffered recurring losses in prior periods to become
profitable in the foreseeable near future and to utilize their net operating loss carry forwards were remote; accordingly, the Company
provided valuation allowance of $
Deferred tax liabilities
The Company’s deferred tax liabilities was comprised of the following:
As of September 30, 2024 | As of September 30, 2023 | |||||||
| Difference between tax and book basis of depreciation and amortization expense | $ | $ | ||||||
| Intangible assets acquired through the acquisition of One Eighty Ltd. | ||||||||
| Less: deferred tax assets | ( | ) | ||||||
| Deferred tax liabilities, net | $ | $ | ||||||
| b. | Taxes payable |
As of September 30, 2024 and 2023, taxes payable consisted of the following:
As of September 30, 2024 | As of September 30, 2023 | |||||||
| Income tax payable | $ | $ | ||||||
| Service tax payable | ||||||||
| Less: tax prepaid | ( | ) | ||||||
| Total | $ | $ | ||||||
| Prepaid income tax | $ | $ | ||||||
| F-30 |
NOTE 10 — RELATED PARTY TRANSACTIONS
| a. | Name of related parties |
| Name of Related Party | Relationship to the Company | |
| Choo Keam Hui | ||
| Zenapp Sdn Bhd (“Zenapp”) | ||
| Bizguide Corporate Service Sdn Bhd | ||
| KH Advisory Sdn Bhd | ||
| VE Services | ||
| Chan Chee Hong | ||
| Chan Foong Ming | ||
| 180 Degrees Strategic Communications Sdn Bhd | ||
| 181 Degree Holding Sdn Bhd | ||
| Infinity Elements Sdn Bhd |
| b. | Due from related parties |
Due from related parties consisted of the following:
| Name | September 30, 2024 | September 30, 2023 | ||||||
| Chan Foong Ming | $ | $ | ||||||
| Chan Chee Hong | ||||||||
| Infinity Elements Sdn Bhd | ||||||||
| Total | $ | $ | ||||||
As of September 30, 2024 and 2023, the balances due from Chan Foong Ming and Chan Chee Hong were short-term advances, unsecured, bearing no interest, and payable upon demand, and the balance due from Infinity Elements Sdn Bhd was ordinary trade in nature between Media Elements Sdn Bhd and Infinity Elements Sdn Bhd.
| c. | Due to related parties |
Due to related parties consisted of the following:
| Name | September 30, 2024 | September 30, 2023 | ||||||
| Bizguide Corporate Service Sdn Bhd | $ | $ | ||||||
| KH Advisory Sdn Bhd | ||||||||
| 180 Degrees Strategic Communications Sdn Bhd | ||||||||
| 181 Degree Holding Sdn Bhd | ||||||||
| Choo Keam Hui | ||||||||
| Chan Chee Hong | ||||||||
| Total | $ | $ | ||||||
As of September, 2024 and 2023, the balance due to Chan Foong Ming, Choo Keam Hui, and Chan Chee Hong were short-term advances, unsecured, bearing no interest, and payable upon demand.
As of September 30, 2024 and 2023, the balance due to Bizguide Corporate Service Sdn Bhd and KH Advisory Sdn Bhd was the fee to be paid for secretarial and tax consulting services, and the balance due to 180 Degree Holding Sdn Bhd and 180 Degrees Strategic Communications Sdn Bhd was ordinary trade in nature.
| F-31 |
| d. | Revenue from a related party |
In
May 2021, the Company started to provide payment solution services to merchants by referring them to VE Services. As of September 30,
2024 and 2023, the Company referred 39 and 37 merchants to VE Services for payment processing and earned an accumulative total in commission
fees of $
NOTE 11 — SHAREHOLDERS’ EQUITY
Ordinary Shares
The Company was incorporated under the laws of the Cayman Islands on September 13, 2021. The original authorized share capital of the Company was $ divided into shares, comprised of (i) ordinary shares, par value $ per share, and (ii) preferred shares, par value $ per share. The preferred shares have not been issued. The Company issued ordinary shares with par value of $ per share to its shareholders prior to the reverse split as described below.
On
June 8, 2022, the Company’s shareholders approved (i) an increase in the Company’s authorized share capital from $
to $, divided into shares, comprised of ordinary shares, par value $ per share, and
preferred shares, par value $ per share,
As a result of such corporate actions, (i) the number of the Company’s authorized preferred shares has been reduced from the original shares to shares at par value of $ per share, of which preferred shares have been issued and outstanding and (ii) the number of authorized ordinary shares has been increased from shares to shares, and the number of issued and outstanding ordinary shares has been reduced from the original shares to shares at par value of $ per share. Unless otherwise indicated, all references to preferred shares, ordinary shares, options to purchase ordinary shares, share data, per share data, and related information have been retroactively adjusted, where applicable, to reflect the above-mentioned reverse split and share capital change as if it had occurred at the beginning of the earlier period presented (see Note 1).
At
the 2024 annual general meeting of shareholders of the Company held on June 27, 2024, the shareholders of the Company approved and
adopted, among other resolutions, (1) as an ordinary resolution, to authorize, establish, and designate two new classes of ordinary
shares of the Company, being Class A Ordinary Shares and Class B Ordinary Shares; and (2) as an ordinary resolution, to redesignate:
(i) the authorized and issued Ordinary Shares held by Nevis International B & T Sdn Bhd (the “Nevis
Shares”) as Class B Ordinary Shares; (ii) of the authorized and issued Ordinary Shares, not including the Nevis
Shares, as Class A Ordinary Shares; and (iii) of the authorized but unissued Ordinary Shares as Class A Ordinary Shares.
Pursuant to the resolutions,
| F-32 |
Underwriter Representative Warrants
In
connection with the Company’s IPO, the Company issued warrants to the underwriter, to purchase
Private Placement
On
October 26, 2022, the Company entered into certain subscription agreements (the “Subscription Agreements”) with four investors
(the “Subscribers”). Pursuant to the Subscription Agreements and in reliance on Rule 902 of Regulation S (“Regulation
S”) promulgated under the Securities Act of 1933, as amended, the Company agreed to sell and the Subscribers agreed to purchase
an aggregate of ordinary shares (pre-reverse split) of the Company at a price of $ per share (the “Private Placement”).
On November 3, 2022, the Company closed the Private Placement and issued and sold an aggregate of ordinary shares (pre-reverse
split) to the Subscribers at a price of $ per share for the gross proceeds of $
Acquisition of One Eighty Ltd
On July 10, 2023, the Company issued the first tranche of consideration shares, an aggregate of ordinary shares (pre-reverse split), to the then shareholders of One Eighty Ltd in connection with the acquisition of % of the issued share capital in One Eighty Ltd.
On September 1, 2023, the Company issued the second tranche of consideration shares, an aggregate of ordinary shares (pre-reverse split), to the then shareholders of One Eighty Ltd in connection with the acquisition of % of the issued share capital in One Eighty Ltd.
At-the-market offering
In
October 2023, the Company sold a total of ordinary shares (pre-reverse split) of the Company through at-the-market offerings
for net proceeds of $
Shares issued for R&D expenses
The
Company issued (pre-reverse split) ordinary shares on November 13, 2023, at the share price of $ per share for a total
fair value of $
The
Company issued (pre-reverse split) ordinary shares on February 19, 2024, at the share price of $ per share for a total
fair value of $
| F-33 |
The
Company issued (pre-reverse split) ordinary shares on March 22, 2024, at the share price of $ per share for a total
fair value of $
The
Company issued (pre-reverse split) ordinary shares on April 19, 2024, at the share price of $ per share for a total fair
value of $
ProSeeds, Trade Router, and Carnegie Hill have no operations but own a series of advanced multi-level marketing software, AIGC system, and Advanced Intelligent system. ProSeeds, Trade Router, and Carnegie Hill are not considered a business under ASC 805-10, because they do not have any process or system to create the output from the software systems they own. Accordingly, the Company accounts for the transactions as asset acquisitions in accordance with ASC 805-50. The Company will integrate these intangible assets into a comprehensive and advanced AI system along with other modules and software the Company is going to acquire or develop. Therefore, the Company expensed these intangible assets they acquired as R&D expenses as the feasibility stage of the comprehensive and advanced AI system has not been reached.
On
May 3, 2024, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Bella Bambina
Limited (“Bella Bambina”), as the seller, with respect to certain shopping rebate and loyalty software and related assets
(the “Loyalty Engine Software”). Irace Technology acquired all of the rights, title, and interests in the Loyalty Engine
Software. In consideration, on May 21, 2024, the Company issued to the four shareholders of Bella Bambina an aggregate of
(pre-reverse split) ordinary shares with a fair value of $
On
May 28, 2024, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Raetia
Holdings Limited (“Raetia Holdings”), as the seller, with respect to certain virtual reality software and related assets
(the “Virtual Reality Software”). Irace Technology acquired from Raetia Holdings all of the rights, title, and interests
in the Virtual Reality Software. In consideration, on June 13, 2024, the Company issued to the four shareholders of Raetia Holdings an
aggregate of (pre-reverse split) ordinary shares with a fair value of $
On
June 14, 2024, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Bardi
Equity Limited (“Bardi Equity”), as the seller, with respect to certain virtual space rebates mall module software and related
assets (the “Virtual Space Software”). Irace Technology agreed to acquire from Bardi Equity all of the rights, title, and
interests in the Virtual Space Software. In consideration, on July 2, 2024, the Company issued to the four shareholders of Bardi Equity
an aggregate of (pre-reverse split) ordinary shares with a fair value of $
On
July 2, 2024, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Consolidated
ideals Limited (“Consolidated Ideals”), as the seller, with respect to certain virtual reality Events Module software and
related assets (the “Virtual Reality Events Module Software”). Irace Technology acquired from Consolidated ideals all of
the rights, title, and interests in the Virtual Reality Events Module Software. In consideration, on July 18, 2024, the Company issued
to the shareholders of Consolidated ideals an aggregate of ordinary shares with a fair value of $
On
July 18, 2024, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with First
Premier Holdings Ltd (“First Premier”), as the seller, with respect to certain Virtual Reality Conference Platform software
and related assets (the “Virtual Reality Software”). Irace Technology agreed to acquire from First Premier all of the rights,
title, and interests in the Virtual Reality Software. In consideration, on August 5, 2024, the Company issued to the four shareholders
of First Premier an aggregate of ordinary shares with a fair value of $
On
July 18, 2024, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Camilla
Consulting Ltd (“Camilla Consulting”), as the seller, with respect to certain Virtual Space Immersive Advertisement System
Engine software and related assets (the “Virtual Space Immersive Software”). Irace Technology agreed to acquire from Camilla
Consulting all of the rights, title, and interests in the Virtual Space Software. In consideration, on August 5, 2024, the Company issued
to the shareholders of Camilla Consulting an aggregate of ordinary shares with a fair value of $
| F-34 |
On
August 7, 2024, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Global
Clearing Solutions Limited (“Global Clearing”), as the seller, with respect to certain Virtual Interactive Enterprise Showroom
System Engine software and related assets (the “Virtual Interactive Enterprise Showroom Software”). Irace Technology agreed
to acquire from Global Clearing all of the rights, title, and interests in the Virtual Interactive Enterprise Showroom Software. In consideration,
on August 22, 2024, the Company issued to the shareholders of Global Clearing an aggregate of ordinary shares with a fair
value of $
On
August 26, 2024, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with AMIS
ET Coping Inc (“AMIS”), as the seller, with respect to certain Virtual Space Football System Engine software and related
assets (the “Virtual Space Football Software”). Irace Technology agreed to acquire from AMIS all of the rights, title, and
interests in the Virtual Space Football Software. In consideration, on September 10, 2024, the Company issued to the shareholders of
AMIS an aggregate of ordinary shares with a fair value of $
On
August 26, 2024, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with First
Start Company Limited (“First Start”), as the seller, with respect to certain Virtual Immersive SkyPark software and related
assets (the “Virtual Immersive SkyPark Software”). Irace Technology agreed to acquire from First Start all of the rights,
title, and interests in the Virtual Immersive SkyPark Software. In consideration, on September 10, 2024, the Company issued to the shareholders
of First Start an aggregate of ordinary shares with a fair value of $
NOTE 12 — CONCENTRATIONS AND CREDIT RISK
As of September 30, 2024 and 2023, the Company’s substantial assets were located in Malaysia and the Company’s substantial revenue was derived from its subsidiaries located in Malaysia.
For
the fiscal year ended September 30, 2024, one customer accounted for
As
of September 30, 2024, four customers accounted for approximately
For
the fiscal year ended September 30, 2024, one customer accounted for
As
of September 30, 2024, two customers accounted for approximately
NOTE 13 — CONTINGENCIES
From time to time, the Company is a party to various legal actions arising in the ordinary course of business. The Company accrues costs associated with these matters when they become probable and the amount can be reasonably estimated. Legal costs incurred in connection with loss contingencies are expensed as incurred.
For the fiscal years ended September 30, 2024, 2023, and 2022, the Company did not have any material legal claims or litigation that, individually or in aggregate, could have a material adverse impact on the Company’s consolidated financial position, results of operations, and cash flows.
| F-35 |
NOTE 14 — LEASES
Supplemental balance sheet information related to the Company’s operating leases was as follows:
| September 30, 2024 | September 30, 2023 | |||||||
| Operating lease right-of-use assets | $ | $ | ||||||
| Right-of-use assets - accumulated amortization | ( | ) | ( | ) | ||||
| Right-of-use assets, net | $ | $ | ||||||
| Operating lease liabilities – current | $ | $ | ||||||
| Operating lease liabilities – non-current | ||||||||
| Total operating lease liabilities | $ | $ | ||||||
During
the fiscal years ended September 30, 2024, 2023, and 2022, the Company incurred total ASC 842 operating lease expenses of $
Office leases
On
June 15, 2023, the Company entered into two lease agreements with Berjaya Steel Works Sdn Bhd, with a
The weighted average remaining lease terms and discount rates for all of office leases were as follows as of September 30, 2024 and 2023:
| September 30, 2024 | September 30, 2023 | |||||||
| Remaining lease term and discount rate: | ||||||||
| Weighted average remaining lease term | ||||||||
| Weighted average discount rate * | % | % | ||||||
| * |
As of September 30, 2024, the maturities of operating lease liabilities were as follows:
| 12 months ending September 30, | Lease payment | |||
| 2025 | $ | |||
| 2026 | ||||
| 2027 | ||||
| 2028 | ||||
| Total future minimum lease payments | ||||
| Less: imputed interest | ( | ) | ||
| Total | $ | |||
Equipment leases
Effective
as of June 20, 2020, the Company entered into a
| F-36 |
The weighted average remaining lease terms and discount rates for all of operating leases were as follows as of September 30, 2024 and 2023:
| September 30, 2024 | September 30, 2023 | |||||||
| Remaining lease term and discount rate: | ||||||||
| Weighted average remaining lease term (years) | ||||||||
| Weighted average discount rate * | % | % | ||||||
| * |
As of September 30, 2024, the maturities of operating lease liabilities were as follows:
| 12 months ending September 30, | Lease payment | |||
| 2025 | $ | |||
| Total future minimum lease payments | ||||
| Less: imputed interest | ( | ) | ||
| Total | $ | |||
NOTE 15 — SEGMENT REPORTING
An operating segment is a component of the Company that engages in business activities from which it may earn revenue and incur expenses and is identified on the basis of the internal financial reports that are provided to and regularly reviewed by the Company’s chief operating decision maker (the “CODM”) in order to allocate resources and assess the performance of the segment.
In accordance with ASC 280, Segment Reporting, operating segments are defined as components of an enterprise about which separate financial information is available that is evaluated regularly by the CODM or decision-making group, in deciding how to allocate resources and in assessing performance. The Company uses the “management approach” in determining reportable operating segments. The management approach considers the internal organization and reporting used by the Company’s CODM for making operating decisions and assessing performance as the source for determining the Company’s reportable segments. Management, including the CODM, reviews operating results by the revenue of different services. Based on management’s assessment, the Company has determined that it has following operating segments as defined by ASC 280, including advertising services, cash rebate, and payment solution and media booking services, software licensing income from software development services, advertisement production income, and promotional campaign services.
Revenue by service categories
The following tables present summary information by segment for the fiscal years ended September 30, 2024, 2023, and 2022, respectively:
| For the fiscal year ended September 30, 2024 | ||||||||||||||||||||||||
| Cash rebate and payment solution services and media booking | Advertising Services | Revenue from software licensing | Production income | Marketing and promotional campaign service | Total | |||||||||||||||||||
| Revenue | $ | $ | $ | $ | $ | $ | ||||||||||||||||||
| Operating expenses | ||||||||||||||||||||||||
| Loss from operations | ( | ) | ( | ) | ( | ) | ( | ) | ( | ) | ( | ) | ||||||||||||
| Income tax expense (benefit) | ( | ) | ( | ) | ( | ) | ( | ) | ( | ) | ||||||||||||||
| Net loss | $ | ( | ) | $ | ( | ) | $ | ( | ) | $ | ( | ) | $ | ( | ) | $ | ( | ) | ||||||
| Capital expenditure | $ | $ | $ | $ | $ | $ | ||||||||||||||||||
| Total assets | $ | $ | $ | $ | $ | $ | ||||||||||||||||||
| F-36 |
| For the fiscal year ended September 30, 2023 | ||||||||||||||||||||||||
| Cash rebate, payment solution, and media booking | Advertising services | Software licensing | Production services | Marketing and Promotional campaign services | Total | |||||||||||||||||||
| Revenue | $ | $ | $ | $ | $ | $ | ||||||||||||||||||
| Operating expenses | ||||||||||||||||||||||||
| Income (loss) from operations | ( | ) | ||||||||||||||||||||||
| Income tax expenses | ||||||||||||||||||||||||
| Net income (loss) | ( | ) | ( | ) | ||||||||||||||||||||
| Capital expenditure | $ | $ | $ | $ | $ | $ | ||||||||||||||||||
| Total assets | $ | $ | $ | $ | $ | $ | ||||||||||||||||||
| For the fiscal year ended September 30, 2022 | ||||||||||||
| Cash rebate and payment solution | Advertising services | Total | ||||||||||
| Revenue | $ | $ | $ | |||||||||
| Operating expenses | ||||||||||||
| Income (loss) from operations | ( | ) | ||||||||||
| Income tax expenses | ||||||||||||
| Net income | ( | ) | ||||||||||
| Capital expenditure | $ | $ | $ | |||||||||
| Total assets | $ | $ | $ | |||||||||
NOTE 16 – COMMITMENTS
Capital commitments
The Company’s capital expenditures mainly consist of expenditures on acquisitions of software. Capital expenditures contracted for at September 30, 2024 but not recognized in the financial statements are as follows:
On
June 19, 2022, the Company entered into a project agreement with Speedprop, for Speedprop to develop the AR travel guide app with key
commercial objectives to provide personalized instant rebates, voucher distribution, and ad placements for merchants. There was $
On
August 1, 2022, the Company entered into a project agreement with ARX, for ARX to conduct software application design and development
for the Company’s Virtual Reality Rebate Mall project. There was $
| F-37 |
On
October 22, 2022, the Company entered into another project agreement with ARX, for ARX to conduct a software application design and development
project. There was $
On
January 16, 2023, the Company entered into an agreement with Boring Lark, for Boring Lark to conduct design and application development
of an Artificial Intelligence Chatbot systems and also provide system maintenance services to the Company. There was $
On
January 17, 2023, the Company entered into an agreement with Teclutions, for Teclutions to design a Conversational AI Chatbot system
for integration of the mobile app and website. There was $
On
March 15, 2023, the Company entered into a new project agreement with Teclutions, for Teclutions to design and develop a Conversational
AI Chatbot Integration VR headgear platform. There was $
On
June 12, 2023, the Company entered into a new project agreement with ARX, for ARX to develop a full set of AI advertisement engines and
analytical system. There was $
On
July 10, 2023, the Company entered into a new project agreement with Teclutions, for Teclutions to develop a GETBATS descriptive analysis
system. There was $
On
July 15, 2023, the Company entered into another agreement with Teclutions to develop a promotion and advertisement system aimed at attracting
online customers to physical stores through augmented reality technology. There was $
On
November 8, 2023, the Company entered into an agreement with Sky Top Asia Pacific Limited (Sky Top”) to develop AIGC videos to
images (AI powered) system for the Company. There was $
| F-38 |
NOTE 17 - ACQUISITIONS OF SUBSIDIARIES
On June 26, 2023, the Company, as the issuer, and Starbox Global, as the purchaser, entered into the One Eighty Share Purchase Agreement with the One Eighty Shareholders, as the sellers, with respect to One Eighty Ltd, as the target company.
Pursuant
to the One Eighty Share Purchase Agreement, Starbox Global acquired ordinary shares, par value US$ per share, of One
Eighty Sale Shares, representing
The following table summarizes the fair values of the assets acquired and liabilities assumed at the date of acquisition. Goodwill as a result of the acquisition of One Eighty Ltd is calculated as follows:
| Total purchase considerations for | $ | |||
| Fair value of assets acquired: | ||||
| Cash & cash equivalents | ||||
| Accounts receivable, net | ||||
| Deposit and prepayments | ||||
| Other receivables | ||||
| Short-term deposit | ||||
| Due from related parties | ||||
| Tax receivable | ||||
| Deferred tax | ||||
| Long-term deposit | ||||
| Right-of-use assets, net | ||||
| Property, plant and equipment, net | ||||
| Intangible assets acquired | ||||
| Total assets acquired | ||||
| Fair value of liabilities assumed: | ||||
| Accounts payable | ( | ) | ||
| Advance from customer | ( | ) | ||
| Accrued liabilities and other payables | ( | ) | ||
| Due to related parties | ( | ) | ||
| Lease Liability - current | ( | ) | ||
| Loan payable | ( | ) | ||
| Lease Liability -noncurrent | ( | ) | ||
| Deferred tax liability | ( | ) | ||
| Total liabilities assumed | ( | ) | ||
| Total net assets acquired | ||||
| Goodwill as a result of the acquisition | $ |
Goodwill, net, consisted of the following:
| September 30, 2024 | ||||
| Goodwill | $ | |||
| Less: Impairment of goodwill | ( | ) | ||
| Goodwill, net | $ |
The following table summarizes the movement of impairment loss for the fiscal year ended September 30, 2024:
Year Ended September 30, 2024 | ||||
| Balance as of beginning of the year | $ | |||
| Current year change | ||||
| Balance as of end of the year | $ | |||
The following condensed unaudited pro forma consolidated results of operations for the Company and One Eighty Ltd for the fiscal years ended September 30, 2023 and 2022 present the results of operations of the Company and One Eighty Ltd as if the acquisitions occurred on October 1, 2021 and 2022.
| F-39 |
The pro forma results are not necessarily indicative of the actual results that would have occurred had the acquisitions been completed as of the beginning of the periods presented, nor are they necessarily indicative of future consolidated results.
| For the Fiscal Year Ended September 30, 2023 | ||||
| (Unaudited) | ||||
| Revenue | $ | |||
| Operating costs and expenses | ||||
| Income from operations | ||||
| Other income | ||||
| Income tax expense | ||||
| Net income | ||||
| Less: net income attributable to non-controlling interests | ||||
| Net income attributable to the Company | $ | |||
| For the Fiscal Year Ended September 30, 2022 | ||||
| (Unaudited) | ||||
| Revenue | $ | |||
| Operating costs and expenses | ||||
| Income from operations | ||||
| Other income | ||||
| Income tax expenses | ||||
| Net income | ||||
| Less: net income attributable to non-controlling interests | ||||
| Net income attributable to the Company | $ | |||
NOTE 18 — SUBSEQUENT EVENTS
The Company evaluated the subsequent events through the date of this report, and determined the following subsequent events that need to be disclosed:
On
October 28, 2024, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Distributed
Information Technologies Limited (“Distributed Information”), as the seller, with respect to certain Cyberspace Expo Experience
Lounge System and related assets (the “Cyberspace Expo Experience Lounge System”). Irace Technology agreed to acquire from
Distributed Information all of the rights, title, and interests in the Cyberspace Expo Experience Lounge System. In consideration, on
October 31, 2024, the Company issued to the shareholders of Distributed Information an aggregate of ordinary shares with a
fair value of $
On October 28, 2024, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Helix Holdings Limited (“Helix Holdings”), as the seller, with respect to certain Immersive Avatar Artistry Lab System and related assets (the “Immersive Avatar Artistry Lab System”). Irace Technology agreed to acquire from Helix Holdings all of the rights, title, and interests in the Immersive Avatar Artistry Lab System. In consideration, on November 12, 2024, the Company issued to the shareholders of Helix Holdings an aggregate of ordinary shares with a fair value of $ at the share price of $ per share.
On
October 29, 2024, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Honest
Designs Limited (“Honest Designs”), as the seller, with respect to certain Immersive Augmented Video Experience System Engine
and related assets (the “Immersive Augmented Video Experience System Engine”). Irace Technology agreed to acquire from Honest
Designs all of the rights, title, and interests in the Immersive Augmented Video Experience System Engine. In consideration, on November
13, 2024, the Company issued to the shareholders of Honest Designs an aggregate of ordinary shares with a fair value of $
| F-40 |
On
November 18, 2024, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Tech
Fellows Limited (“Tech Fellows”), as the seller, with respect to certain Web Graphics Library Augmented 3D Framework Module
and related assets (the “Web Graphics Library Augmented 3D Framework Module”). Irace Technology agreed to acquire from Tech
Fellows all of the rights, title, and interests in the Web Graphics Library Augmented 3D Framework Module. In consideration, on November
18, 2024, the Company issued to the shareholders of Tech Fellows an aggregate of ordinary shares with a fair value of $
On
November 18, 2024, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Five
Points Gang & Company Ltd (“Five Points Gang”), as the seller, with respect to certain Creative Augmented Billboards
Module and related assets (the “Creative Augmented Billboards Module”). Irace Technology agreed to acquire from Five Points
Gang all of the rights, title, and interests in the Creative Augmented Billboards Module. In consideration, on November 18, 2024, the
Company issued to the shareholders of Five Points Gang an aggregate of ordinary shares with a fair value of $
On
January 23, 2025, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Aurelius
Group Limited (“Aurelius Group”), as the seller, with respect to certain Cutting-Edge 3D Rendering System Module and related
assets (the “Cutting-Edge 3D Rendering System Module”). Irace Technology agreed to acquire from Aurelius Group all of the
rights, title, and interests in the Cutting-Edge 3D Rendering System Module for consideration of an aggregate of ordinary
shares (per share price of US $) of the Company with an aggregate value of $
On
January 23, 2025, the Company, as the issuer, Irace Technology, as the purchaser, entered into a software purchase agreement with Consolidated
Thoughts Limited (“Consolidated Thoughts”), as the seller, with respect to certain Smart Auto Character Relocation Engine
and related assets (the “Smart Auto Character Relocation Engine”). Irace Technology agreed to acquire from Consolidated Thoughts
all of the rights, title, and interests in the Smart Auto Character Relocation Engine for consideration of an aggregate of
ordinary shares (per share price of US $) of the Company with an aggregate value of $
| F-41 |