0001909879-22-000003.txt : 20220815
0001909879-22-000003.hdr.sgml : 20220815
20220812174959
ACCESSION NUMBER: 0001909879-22-000003
CONFORMED SUBMISSION TYPE: 13F-HR
PUBLIC DOCUMENT COUNT: 2
CONFORMED PERIOD OF REPORT: 20220630
FILED AS OF DATE: 20220815
DATE AS OF CHANGE: 20220812
EFFECTIVENESS DATE: 20220815
FILER:
COMPANY DATA:
COMPANY CONFORMED NAME: WEST MICHIGAN ADVISORS, LLC
CENTRAL INDEX KEY: 0001909879
IRS NUMBER: 854085557
STATE OF INCORPORATION: MA
FISCAL YEAR END: 1231
FILING VALUES:
FORM TYPE: 13F-HR
SEC ACT: 1934 Act
SEC FILE NUMBER: 028-22214
FILM NUMBER: 221161476
BUSINESS ADDRESS:
STREET 1: 320 NORTH 120TH AVENUE
STREET 2: SUITE 240
CITY: HOLLAND
STATE: MI
ZIP: 49424
BUSINESS PHONE: (616) 820-1040
MAIL ADDRESS:
STREET 1: 320 NORTH 120TH AVENUE
STREET 2: SUITE 240
CITY: HOLLAND
STATE: MI
ZIP: 49424
13F-HR
1
primary_doc.xml
13F-HR
LIVE
false
false
false
0001909879
XXXXXXXX
06-30-2022
06-30-2022
WEST MICHIGAN ADVISORS, LLC
320 NORTH 120TH AVENUE
SUITE 240
HOLLAND
MI
49424
13F HOLDINGS REPORT
028-22214
N
STEPHANIE SMITH
Chief Compliance Officer
(616) 820-1040
STEPHANIE SMITH
HOLLAND
MI
08-12-2022
15
115
116439
false
1
NORRIS PERNE AND FRENCH
2
CROSSMARK GLOBAL INVESTMENTS
3
CONFLUENCE INVESTMENT MANAGEMENT
4
EAGLE ASSET MANAGEMENT
5
CLEARBRIDGE DYNAMIC
6
CAPITAL WEALTH PLANNING
7
DEARBORN PARTNERS
8
FRANKLIN TEMPLETON
9
SHELTON CAPITAL
10
ATLANTA CAPITAL MANAGEMENT
11
FREEDOM
12
CONGRESS ASSET MGMT
13
RJ RESEARCH PORTFOLIOS
14
RIVERFRONT
15
WEST END ADVISORS
INFORMATION TABLE
2
q2202213fwestmichigan.xml
AMPLIFY CWP ENHANCED DIVIDEND INCOME ETF
ETF
032108409
10229
304892
SH
SOLE
0
0
304892
PACER FDS TRUST METAURUS US LARGE CAP
ETF
69374H436
7895
272847
SH
SOLE
0
0
272847
INVESCO NASDAQ 100 ETF
ETF
46138G649
6308
54753
SH
SOLE
0
0
54753
VANGUARD HIGH DIVIDEND YIELD ETF
ETF
921946406
5396
53058
SH
DFND
11
0
839
52219
FS KKR CAP CORPORATION
Closed End Fund
302635206
5392
277643
SH
SOLE
0
0
277643
APPLE INCORPORATED
Equity
037833100
4924
36014
SH
DFND
2,6,5,12,7,4,8,1,13,14,9
0
2963
33051
MICROSOFT CORPORATION
Equity
594918104
3359
13080
SH
DFND
6,3,5,12,7,4,8,1,13,14
0
2261
10819
HUNTINGTON BANCSHARES INCORPORATED
Equity
446150104
3152
262046
SH
SOLE
0
0
262046
VANGUARD INDEX FUNDS S&P 500 ETF SHS NEW
ETF
922908363
3146
9068
SH
DFND
11
0
3116
5952
PACER US SMALL CAP CASH COWS 100 ETF
ETF
69374H857
2779
82502
SH
SOLE
0
0
82502
FLEXSHARES MORNINGSTAR GLOBAL UPSTREAM NATURAL RESOURCES INDEX FUND
ETF
33939L407
2638
66499
SH
SOLE
0
0
66499
ISHARES TR CORE S&P SCP ETF
ETF
464287804
1969
21309
SH
DFND
11
0
435
20874
DEVON ENERGY CORPORATION NEW
Equity
25179M103
1766
32051
SH
DFND
13
0
198
31853
VERIZON COMMUNICATIONS INCORPORATED
Equity
92343V104
1625
32012
SH
DFND
2,6,5,7,4,8,13
0
1722
30290
MARATHON PETE CORPORATION
Equity
56585A102
1605
19521
SH
DFND
6,13
0
628
18893
NVIDIA CORPORATION
Equity
67066G104
1566
10329
SH
DFND
5,12,4
0
120
10209
UNION PAC CORPORATION
Equity
907818108
1542
7229
SH
DFND
5,7,4,8,13
0
454
6775
VANGUARD TOTAL STOCK MARKET ETF
ETF
922908769
1481
7851
SH
SOLE
0
0
7851
CHUBB LIMITED
Equity
H1467J104
1450
7378
SH
DFND
3,13
0
221
7157
MERCK & COMPANY INCORPORATED
Equity
58933Y105
1422
15601
SH
DFND
2,6,7,4,8,13
0
2555
13046
AMAZON COM INCORPORATED
Equity
023135106
1371
12908
SH
DFND
5,12,4,8,1,14
0
1348
11560
JOHNSON & JOHNSON
Equity
478160104
1364
7686
SH
DFND
6,5,8,13
0
578
7108
JPMORGAN CHASE & COMPANY
Equity
46625H100
1343
11930
SH
DFND
2,6,5,4,8,13
0
872
11058
HOME DEPOT INCORPORATED
Equity
437076102
1312
4783
SH
DFND
6,3,5,12,7,4,8,1,13
0
1390
3393
ISHARES TR CORE US AGGBD ET
ETF
464287226
1271
12499
SH
DFND
11
0
5360
7139
JPMORGAN ULTRA-SHORT INCOME ETF
ETF
46641Q837
1239
24726
SH
SOLE
0
0
24726
ISHARES TR RUS 1000 GRW ETF
ETF
464287614
1197
5473
SH
DFND
11
0
10
5463
CISCO SYSTEMS INCORPORATED
Equity
17275R102
1081
25345
SH
DFND
2,6,5,4,8,13
0
2672
22673
SPDR NUVEEN BLOOMBERG SHORT TERM MUNICIP
ETF
78468R739
1074
22719
SH
DFND
11
0
271
22448
ISHARES TR RUS 1000 VAL ETF
ETF
464287598
1069
7372
SH
DFND
11
0
18
7354
MOTOROLA SOLUTIONS INCORPORATED COM NEW
Equity
620076307
990
4725
SH
DFND
4,1,13
0
858
3867
EATON CORPORATION PLC SHS
Equity
G29183103
922
7317
SH
DFND
5,12,4,8,13
0
527
6790
PFIZER INCORPORATED
Equity
717081103
912
17401
SH
DFND
5,4,8
0
275
17126
WALMART INCORPORATED
Equity
931142103
878
7220
SH
DFND
2,5,4,8,13,14
0
353
6867
ISHARES TR MSCI USA MIN VOL
ETF
46429B697
852
12136
SH
DFND
11
0
5439
6697
GENTEX CORPORATION
Equity
371901109
845
30218
SH
SOLE
0
0
30218
MEDTRONIC PLC SHS
Equity
G5960L103
837
9326
SH
DFND
2,3,5,4,8,13
0
1135
8191
RAYMOND JAMES FINL INCORPORATED
Equity
754730109
833
9321
SH
SOLE
0
0
9321
LILLY ELI & COMPANY
Equity
532457108
815
2515
SH
DFND
12,4
0
12
2503
COMCAST CORPORATION NEW CLASS A
Equity
20030N101
797
20315
SH
DFND
2,5,4,8,13
0
2251
18064
ABBVIE INCORPORATED
Equity
00287Y109
773
5050
SH
DFND
5,7,4,14
0
744
4306
CME GROUP INCORPORATED
Equity
12572Q105
769
3755
SH
DFND
5,12,4,8,13
0
230
3525
AIR PRODUCTS & CHEMICALS INCORPORATED
Equity
009158106
768
3194
SH
DFND
3,5,7,8,13
0
312
2882
PROCTER AND GAMBLE COMPANY
Equity
742718109
720
5005
SH
DFND
6,3,5,12,4,8
0
1246
3759
UNITEDHEALTH GROUP INCORPORATED
Equity
91324P102
664
1293
SH
DFND
6,5,12,4,8,14
0
421
872
QUALCOMM INCORPORATED
Equity
747525103
653
5114
SH
DFND
2,7,4
0
392
4722
MCDONALDS CORPORATION
Equity
580135101
640
2592
SH
DFND
6,3,7,4,1
0
1295
1297
CHEVRON CORPORATION NEW
Equity
166764100
627
4331
SH
DFND
6,3,12,4
0
1192
3139
VANGUARD TAX-EXEMPT BOND ETF
ETF
922907746
602
12064
SH
DFND
4,11
0
1630
10434
BROADCOM INCORPORATED
Equity
11135F101
601
1237
SH
DFND
5,4,8,13
0
226
1011
ISHARES TR CORE MSCI EAFE
ETF
46432F842
549
9335
SH
DFND
11,14
0
3347
5988
FIRST TRUST CAPITAL STRENGTH ETF
ETF
33733E104
519
7418
SH
SOLE
0
0
7418
ABBOTT LABS
Equity
002824100
512
4713
SH
DFND
2,12,7,4,1
0
1943
2770
MILLERKNOLL INCORPORATED
Equity
600544100
488
18559
SH
SOLE
0
0
18559
NEXTERA ENERGY INCORPORATED
Equity
65339F101
475
6132
SH
DFND
2,5,7,4,8
0
1702
4430
ALPHABET INCORPORATED CAP STK CLASS C
Equity
02079K107
466
213
SH
DFND
10,4
0
9
204
INVESCO QQQ
Stock
46090E103
432
1542
SH
DFND
14
0
36
1506
VANGUARD FTSE DEVELOPED MARKETS ETF
ETF
921943858
430
10550
SH
SOLE
0
0
10550
VANGUARD MORTGAGE-BACKED SECURITIES ETF
ETF
92206C771
418
8743
SH
DFND
4
0
6926
1817
META PLATFORMS INCORPORATED CLASS A
Equity
30303M102
418
2593
SH
DFND
5,4,14
0
119
2474
PEPSICO INCORPORATED
Equity
713448108
415
2489
SH
DFND
3,5,12,4,8
0
580
1909
ALPHABET INCORPORATED CAP STK CLASS A
Equity
02079K305
414
190
SH
DFND
5,12,4,8,1
0
77
113
FLEXSHARES QUALITY DIVIDEND INDEX FUND
ETF
33939L860
394
7763
SH
SOLE
0
0
7763
VISA INCORPORATED COM CLASS A
Equity
92826C839
393
1994
SH
DFND
10,6,5,12,4,8
0
578
1416
BRISTOL-MYERS SQUIBB COMPANY
Equity
110122108
392
5088
SH
DFND
4,1
0
2580
2508
ISHARES TR 1 3 YR TREAS BD
ETF
464287457
386
4661
SH
DFND
4
0
4486
175
COCA COLA COMPANY
Equity
191216100
368
5857
SH
DFND
2,5,4,8,9
0
1666
4191
RAYTHEON TECHNOLOGIES CORPORATION
Equity
75513E101
362
3768
SH
DFND
2,3,5,4,8,9
0
1701
2067
BEST BUY INCORPORATED
Equity
086516101
359
5505
SH
DFND
13
0
69
5436
S&P GLOBAL INCORPORATED
Equity
78409V104
355
1052
SH
DFND
3,5,7
0
229
823
COSTCO WHOLESALE CORPORATION NEW
Equity
22160K105
353
737
SH
DFND
12,7,4,1
0
540
197
DARDEN RESTAURANTS INCORPORATED
Equity
237194105
347
3069
SH
DFND
12,13
0
71
2998
MARATHON OIL CORPORATION
Equity
565849106
346
15393
SH
DFND
4
0
62
15331
COMPASS DIVERSIFIED SH BEN INT
Equity
20451Q104
340
15895
SH
SOLE
0
0
15895
ALLSTATE CORPORATION
Equity
020002101
340
2857
SH
DFND
4
0
672
2185
STRYKER CORPORATION
Equity
863667101
331
1662
SH
DFND
3,5,12,7
0
336
1326
ISHARES TR ISHS 1-5YR INVS
ETF
464288646
316
6246
SH
DFND
4
0
4975
1271
COHEN & STEERS REIT & PREFERRED & IN
Closed End Fund
19247X100
313
14687
SH
SOLE
0
0
14687
FIRST TRUST LOW DURATION OPPORTUNITIES ETF
ETF
33739Q200
312
6454
SH
SOLE
0
0
6454
BK OF AMERICA CORPORATION
Equity
060505104
309
9936
SH
DFND
2,5,12,4,8,9
0
1092
8844
UNITED PARCEL SERVICE INCORPORATED CLASS B
Equity
911312106
306
1676
SH
DFND
6,5,7,4,8
0
794
882
ISHARES TR ISHS 5-10YR INVT
ETF
464288638
284
5564
SH
DFND
4
0
4623
941
CATERPILLAR INCORPORATED
Equity
149123101
281
2042
SH
DFND
12,14
0
23
2019
SPDR GOLD SHARES
ETF
78463V107
279
1654
SH
SOLE
0
0
1654
CVS HEALTH CORPORATION
Equity
126650100
266
2874
SH
DFND
2,4
0
209
2665
ISHARES TR PFD AND INCM SEC
ETF
464288687
259
7863
SH
SOLE
0
0
7863
ILLINOIS TOOL WKS INCORPORATED
Equity
452308109
253
1389
SH
DFND
3,7,1
0
1032
357
GENERAL ELECTRIC COMPANY COM NEW
Equity
369604301
252
3952
SH
SOLE
0
0
3952
AUTOMATIC DATA PROCESSING INCORPORATED
Equity
053015103
250
1189
SH
DFND
5,7,4,8
0
488
701
FIRST TR ENHANCED EQUITY INCOM
Closed End Fund
337318109
249
15231
SH
SOLE
0
0
15231
PNC FINL SVCS GROUP INCORPORATED
Equity
693475105
249
1580
SH
DFND
5,4,8
0
360
1220
DUKE ENERGY CORPORATION NEW COM NEW
Equity
26441C204
241
2248
SH
DFND
6
0
445
1803
INTERNATIONAL BUSINESS MACHINES
Equity
459200101
236
1675
SH
SOLE
0
0
1675
ISHARES TR SHRT NAT MUN ETF
ETF
464288158
232
2212
SH
DFND
4
0
1910
302
SALESFORCE INCORPORATED
Equity
79466L302
229
1387
SH
DFND
5,4
0
57
1330
PROSHARES ULTRA S&P500
ETF
74347R107
225
5000
SH
SOLE
0
0
5000
NXP SEMICONDUCTORS N V
Equity
N6596X109
222
1497
SH
DFND
12
0
15
1482
EXXON MOBIL CORPORATION
Equity
30231G102
220
2574
SH
DFND
2,5,7,4,8
0
875
1699
JPMORGAN EQUITY PREMIUM INCOME ETF
ETF
46641Q332
218
3940
SH
DFND
14
0
135
3805
AT&T INCORPORATED
Equity
00206R102
212
10091
SH
DFND
4
0
112
9979
ISHARES TR RUS 2000 VAL ETF
ETF
464287630
212
1556
SH
SOLE
0
0
1556
ISHARES TR RUS 2000 GRW ETF
ETF
464287648
209
1013
SH
SOLE
0
0
1013
DOLLAR TREE INCORPORATED
Equity
256746108
205
1313
SH
DFND
1
0
1309
4
SPDR PORTFOLIO INTERMEDIATE TERM CORPORATE BOND ETF
ETF
78464A375
203
6229
SH
SOLE
0
0
6229
INTEL CORPORATION
Equity
458140100
202
5390
SH
DFND
2,5,8
0
859
4531
VANGUARD TOTAL BOND MARKET ETF
ETF
921937835
202
2685
SH
DFND
5
0
86
2599
AMGEN INCORPORATED
Equity
031162100
201
828
SH
SOLE
0
0
828
SPDR S&P 500 ETF
ETF
78462F103
200
530
SH
SOLE
0
0
530
BLACKROCK MUNIYIELD MICH QU
Closed End Fund
09254V105
165
12585
SH
SOLE
0
0
12585
EATON VANCE TAX-MANAGED GLOBAL
Closed End Fund
27829C105
132
15865
SH
SOLE
0
0
15865
ALLSPRING INCOME OPPORTUNIT INC OPPTY FD
Closed End Fund
94987B105
78
12000
SH
SOLE
0
0
12000
ABRDN AUSTRALIA EQUITY FD INCORPORATED
Closed End Fund
003011103
52
11179
SH
SOLE
0
0
11179
YATRA ONLINE INCORPORATED ORD SHS
Equity
G98338109
45
20000
SH
SOLE
0
0
20000
ZOMEDICA CORPORATION
Equity
98980M109
28
126000
SH
SOLE
0
0
126000
EDGIO INCORPORATED
Equity
53261M104
27
11857
SH
SOLE
0
0
11857