Chief Operating Officer

0001606587-22-001321.txt : 20220715 0001606587-22-001321.hdr.sgml : 20220715 20220715110820 ACCESSION NUMBER: 0001606587-22-001321 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20220630 FILED AS OF DATE: 20220715 DATE AS OF CHANGE: 20220715 EFFECTIVENESS DATE: 20220715 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Herold Advisors, Inc. CENTRAL INDEX KEY: 0001891713 IRS NUMBER: 132806151 STATE OF INCORPORATION: NY FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-21393 FILM NUMBER: 221084771 BUSINESS ADDRESS: STREET 1: 845 THIRD AVENUE STREET 2: 17TH FLOOR CITY: NEW YORK STATE: NY ZIP: 10022 BUSINESS PHONE: 212-371-3950 MAIL ADDRESS: STREET 1: 845 THIRD AVENUE STREET 2: 17TH FLOOR CITY: NEW YORK STATE: NY ZIP: 10022 13F-HR 1 primary_doc.xml 13F-HR LIVE false true false 0001891713 XXXXXXXX 06-30-2022 06-30-2022 false Herold Advisors, Inc.

845 Third Avenue 17th Floor New York NY 10022

13F HOLDINGS REPORT 028-21393 N Larry Herold Chief Operating Officer 212-371-3950 Larry Herold New York NY 07-15-2022 0 194 224374 false INFORMATION TABLE 2 form13InfoTable.xml DESCRIPTION FOR INFORMATION TABLE ABB LTD SPONSORED ADR SPONSORED ADR 000375204 355 13300 SH SOLE NONE 0 0 13300 AT&T INC COM COM 00206R102 1245 59445 SH SOLE NONE 0 0 59445 ABBOTT LABS COM COM 002824100 1785 16436 SH SOLE NONE 0 0 16436 ABBVIE INC COM COM 00287Y109 4917 32109 SH SOLE NONE 0 0 32109 ADOBE SYS INC COM COM 00724F101 292 800 SH SOLE NONE 0 0 800 AIR PRODS & CHEMS INC COM COM 009158106 607 2525 SH SOLE NONE 0 0 2525 ALLIANCEBERNSTEIN HLDG L P UNIT LTD PARTNERSHIP INTERESTS UNIT LTD PARTN 01881G106 620 14920 SH SOLE NONE 0 0 14920 ALPHABET INC CAP STK CL C CAP STK CL C 02079K107 899 411 SH SOLE NONE 0 0 411 ALPHABET INC CL A CAP STK CL A 02079K305 937 430 SH SOLE NONE 0 0 430 ALTRIA GROUP INC COM COM 02209S103 282 6755 SH SOLE NONE 0 0 6755 AMAZON COM INC COM COM 023135106 1435 13520 SH SOLE NONE 0 0 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10223 SH SOLE NONE 0 0 10223 ENERGY TRANSFER L P COM UNIT LTD PARTNERSHIP COM UT LTD PTN 29273V100 101 10200 SH SOLE NONE 0 0 10200 EXPEDITORS INTL WASH INC COM COM 302130109 243 2500 SH SOLE NONE 0 0 2500 EXXON MOBIL CORP COM COM 30231G102 2845 33226 SH SOLE NONE 0 0 33226 META PLATFORMS INC CL A CL A 30303M102 969 6010 SH SOLE NONE 0 0 6010 FIDELITY COVINGTON TR DIVID ETF FOR RISING RATES DIVID ETF RISI 316092832 524 13570 SH SOLE NONE 0 0 13570 FIRST TR EXCHANGE-TRADED FD CAP STRENGTH ETF CAP STRENGTH ETF 33733E104 272 3900 SH SOLE NONE 0 0 3900 FIRST TR EXCHANGE-TRADED FD VI RISING DIVID ACHIEVERS ETF RISNG DIVD ACHIV 33738R506 1282 31335 SH SOLE NONE 0 0 31335 FLEXSHARES TR MORNINGSTAR GLOBAL UPSTREAM NAT RES INDEX FD MORNSTAR UPSTR 33939L407 786 19816 SH SOLE NONE 0 0 19816 FLEXSHARES TR IBOXX 3 YR TARGET DURATION TIPS INDEX FD IBOXX 3R TARGT 33939L506 331 13349 SH SOLE NONE 0 0 13349 FLEXSHARES TR QUALITY DIVID DEFENSIVE INDEX FD QLT DIV DEF IDX 33939L845 232 4640 SH SOLE NONE 0 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SH SOLE NONE 0 0 3275 LOWES COS INC COM COM 548661107 239 1369 SH SOLE NONE 0 0 1369 MASTERCARD INC CL A CL A 57636Q104 5531 17535 SH SOLE NONE 0 0 17535 MCCORMICK & CO INC COM NON VTG COM NON VTG 579780206 787 9460 SH SOLE NONE 0 0 9460 MCDONALDS CORP COM COM 580135101 1268 5137 SH SOLE NONE 0 0 5137 MERCK & CO INC NEW COM COM 58933Y105 2263 24825 SH SOLE NONE 0 0 24825 MICROSOFT CORP COM COM 594918104 8518 33166 SH SOLE NONE 0 0 33166 MORGAN STANLEY COM NEW COM NEW 617446448 299 3936 SH SOLE NONE 0 0 3936 NRG ENERGY INC COM NEW COM NEW 629377508 1084 28411 SH SOLE NONE 0 0 28411 NATIONAL FUEL GAS CO COM COM 636180101 241 3650 SH SOLE NONE 0 0 3650 NATIONAL GRID PLC SPON ADR NEW 2017 SPONSORED ADR NE 636274409 618 9554 SH SOLE NONE 0 0 9554 NEW AGE ALPHA TR AVDR US LARGECAP LEADING ETF AVDR US LRGCP LE 64157X104 739 30740 SH SOLE NONE 0 0 30740 NEW YORK CMNTY BANCORP INC COM COM 649445103 166 18218 SH SOLE NONE 0 0 18218 NEXTERA ENERGY INC COM COM 65339F101 1682 21723 SH SOLE NONE 0 0 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