Segment Information - Assets (Details) - USD ($)	Jun. 30, 2023	Dec. 31, 2022
Segment Reporting Information [Line Items]
Total assets	$ 62,150,446	$ 58,126,039
Corporate, Non-Segment
Segment Reporting Information [Line Items]
Total assets	9,665,604	6,928,144
Buy-side advertising | Operating Segments
Segment Reporting Information [Line Items]
Total assets	24,977,722	25,685,528
Sell-side advertising | Operating Segments
Segment Reporting Information [Line Items]
Total assets	$ 27,507,120	$ 25,512,367