<?xml version="1.0" encoding="UTF-8"?><edgarSubmission xmlns="http://www.sec.gov/edgar/ownership" xmlns:ns2="http://www.sec.gov/edgar/common">
    <headerData>
        <submissionType>144</submissionType>
        <filerInfo>
            <filer>
                <filerCredentials>
                    <cik>0001882913</cik>
                    <ccc>XXXXXXXX</ccc>
                </filerCredentials>
            </filer>
            <liveTestFlag>LIVE</liveTestFlag>



        </filerInfo>
    </headerData>
    <formData>
        <issuerInfo>
            <issuerCik>0001866692</issuerCik>
            <issuerName>AMPLITUDE INC </issuerName>
            <secFileNumber>001-40817</secFileNumber>
            <issuerAddress>
                <ns2:street1>201 Third Street, Suite 200 </ns2:street1>
                <ns2:city>San Francisco</ns2:city>
                <ns2:stateOrCountry>CA</ns2:stateOrCountry>
                <ns2:zipCode>94103</ns2:zipCode>
            </issuerAddress>
            <issuerContactPhone>4152312353</issuerContactPhone>
            <nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>ANNE LEE SKATES</nameOfPersonForWhoseAccountTheSecuritiesAreToBeSold>
            <relationshipsToIssuer>
                <relationshipToIssuer>Director</relationshipToIssuer>
                <relationshipToIssuer>Officer</relationshipToIssuer>
                <relationshipToIssuer>10% Stockholder</relationshipToIssuer>
            </relationshipsToIssuer>
        </issuerInfo>
        <securitiesInformation>
            <securitiesClassTitle>COMMON</securitiesClassTitle>
            <brokerOrMarketmakerDetails>
                <name>Morgan Stanley Smith Barney LLC Executive Financial Services</name>
                <address>
                    <ns2:street1>1 New York Plaza</ns2:street1>
                    <ns2:street2>8th Floor</ns2:street2>
                    <ns2:city>New York</ns2:city>
                    <ns2:stateOrCountry>NY</ns2:stateOrCountry>
                    <ns2:zipCode>10004</ns2:zipCode>
                </address>
            </brokerOrMarketmakerDetails>
            <noOfUnitsSold>75000</noOfUnitsSold>
            <aggregateMarketValue>870750.00</aggregateMarketValue>
            <noOfUnitsOutstanding>103610139</noOfUnitsOutstanding>
            <approxSaleDate>12/24/2025</approxSaleDate>
            <securitiesExchangeName>NASDAQ</securitiesExchangeName>
        </securitiesInformation>
        <securitiesToBeSold>
            <securitiesClassTitle>Common</securitiesClassTitle>
            <acquiredDate>12/01/2021</acquiredDate>
            <natureOfAcquisitionTransaction>Restricted Stock Awards</natureOfAcquisitionTransaction>
            <nameOfPersonfromWhomAcquired>Issuer</nameOfPersonfromWhomAcquired>
            <isGiftTransaction>N</isGiftTransaction>
            <amountOfSecuritiesAcquired>75000</amountOfSecuritiesAcquired>
            <paymentDate>12/01/2021</paymentDate>
            <natureOfPayment>N/A</natureOfPayment>
        </securitiesToBeSold>
        <nothingToReportFlagOnSecuritiesSoldInPast3Months>N</nothingToReportFlagOnSecuritiesSoldInPast3Months>
        <securitiesSoldInPast3Months>
            <sellerDetails>
                <name>10b5-1 Sales for ANNE LEE SKATES</name>
                <address>
                    <ns2:street1>201 Third Street, Suite 200 </ns2:street1>
                    <ns2:city>San Francisco</ns2:city>
                    <ns2:stateOrCountry>CA</ns2:stateOrCountry>
                    <ns2:zipCode>94103</ns2:zipCode>
                </address>
            </sellerDetails>
            <securitiesClassTitle>COMMON</securitiesClassTitle>
            <saleDate>11/11/2025</saleDate>
            <amountOfSecuritiesSold>400000</amountOfSecuritiesSold>
            <grossProceeds>4395320.00</grossProceeds>
        </securitiesSoldInPast3Months>
        <remarks>Sales that were executed on December 24, 2025 are being reported on this Form 144 filed on December 29, 2025 given December 24, 2025 and December 26, 2025 were treated as federal holidays for EDGAR filing purposes.</remarks>
        <noticeSignature>
            <noticeDate>12/29/2025</noticeDate>
            <planAdoptionDates>
                <planAdoptionDate>08/08/2025</planAdoptionDate>
            </planAdoptionDates>
            <signature>/s/ Anne Lee Skates</signature>
        </noticeSignature>
    </formData>
</edgarSubmission>
