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Subsequent Event
9 Months Ended
Sep. 30, 2021
Subsequent Events [Abstract]  
Subsequent Event
16.
Subsequent Event
On October 1, 2021, the Company acquired the digital survey platform business of Apptness Media Group, LLC
(“Seller”)
 from Seller. As consideration for the acquisition, the Company (i) paid $17,934 in cash to Seller, and (ii) issued shares of the Company’s Class A common stock, par value $0.001 per share (the “Shares”), to Seller with an aggregate value of $23,000 calculated based on the closing price of the Shares on the New York Stock Exchange on September 30, 2021. The Shares are subject to an eighteen month
lock-up
period with approximately equal release installments every six months.
Additionally, the Company may also (i) release to
Selle
r
 a $1,750 indemnity hold-back in eighteen months and (ii) pay up to $22,000 in
earn-out
consideration payable 50% in cash and 50% in shares, based on the performance of the acquired business over the next three years.
The Company has not completed the purchase price allocation of this acquisition prior to the issuance of these financial statements, and an estimate of the financial effect of the transaction cannot be made. All other business combination disclosures are not available due to the proximity of the acquisition to the issuance of these financial statements.