Chief Compliance Officer

0001765380-24-000208.txt : 20240509 0001765380-24-000208.hdr.sgml : 20240509 20240509151104 ACCESSION NUMBER: 0001765380-24-000208 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20240331 FILED AS OF DATE: 20240509 DATE AS OF CHANGE: 20240509 EFFECTIVENESS DATE: 20240509 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Journey Advisory Group, LLC CENTRAL INDEX KEY: 0001840085 ORGANIZATION NAME: IRS NUMBER: 471164712 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-20437 FILM NUMBER: 24930075 BUSINESS ADDRESS: STREET 1: 15 WEST 5TH STREET CITY: COVINGTON STATE: KY ZIP: 41011 BUSINESS PHONE: 859-757-2348 MAIL ADDRESS: STREET 1: 15 WEST 5TH STREET CITY: COVINGTON STATE: KY ZIP: 41011 13F-HR 1 primary_doc.xml X0202 13F-HR LIVE false true false 0001840085 XXXXXXXX 03-31-2024 03-31-2024 Journey Advisory Group, LLC

15 WEST 5TH STREET COVINGTON KY 41011

13F HOLDINGS REPORT 028-20437 000171919 801-79934 N Andy Armstrong Chief Compliance Officer 5138325385 Andy Armstrong Cincinnati OH 05-09-2024 0 237 811412770 false INFORMATION TABLE 2 q12024journey13f.xml ISHARES TR CORE S&P MCP ETF 464287507 44852291 738431 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 87471 0 650960 MICROSOFT CORP COM 594918104 34728657 82546 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 10817 0 71729 PROCTER AND GAMBLE CO COM 742718109 30963402 190838 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 11741 0 179097 APPLE INC COM 037833100 29229356 170453 SH SOLE Journey Advisory Group LLC 16203 0 154250 ISHARES TR CORE S&P SCP ETF 464287804 27333022 247313 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 29308 0 218005 ELI LILLY & CO COM 532457108 22902807 29440 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 3807 0 25633 VANGUARD BD INDEX FDS TOTAL BND MRKT 921937835 22509513 309920 SH SOLE Journey Advisory Group LLC 94268 128 215524 ISHARES TR MSCI USA QLT FCT 46432F339 22466041 136696 SH SOLE Journey Advisory Group LLC 310 0 136386 VANGUARD TAX-MANAGED FDS VAN FTSE DEV MKT 921943858 21799499 434513 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 44351 0 390162 ISHARES TR MSCI USA MIN VOL 46429B697 19325567 231222 SH SOLE Journey Advisory Group LLC 741 0 230481 ISHARES TR MSCI USA MMENTM 46432F396 16046376 85649 SH SOLE Journey Advisory Group LLC 189 0 85460 ISHARES TR IBONDS 27 TRM TS 46436E841 14203139 640936 SH SOLE Journey Advisory Group LLC 2415 0 638521 JPMORGAN CHASE & CO COM 46625H100 14110602 70447 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 6889 0 63558 ISHARES TR IBONDS DEC2026 46435GAA0 13694265 574183 SH SOLE Journey Advisory Group LLC 2238 0 571945 ISHARES TR CORE DIV GRWTH 46434V621 12858842 221475 SH SOLE Journey Advisory Group LLC 600 0 220875 VANGUARD SPECIALIZED FUNDS DIV APP ETF 921908844 12508648 68499 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 12470 0 56029 ISHARES TR IBONDS DEC25 ETF 46434VBD1 12084505 487082 SH SOLE Journey Advisory Group LLC 4155 0 482927 VANGUARD INTL EQUITY INDEX F FTSE EUROPE ETF 922042874 11440726 169895 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 15387 0 154508 SCHWAB STRATEGIC TR SHT TM US TRES 808524862 11205419 232429 SH SOLE Journey Advisory Group LLC 70018 8 162403 ISHARES TR IBONDS 28 TRM TS 46436E833 10688984 487303 SH SOLE Journey Advisory Group LLC 2379 0 484924 ISHARES TR IBONDS 29 TRM TS 46436E825 10394089 483446 SH SOLE Journey Advisory Group LLC 814 0 482632 BROADCOM INC COM 11135F101 10354662 7812 SH SOLE Journey Advisory Group LLC 754 0 7058 WISDOMTREE TR US QTLY DIV GRT 97717X669 10006204 131332 SH SOLE Journey Advisory Group LLC 521 0 130811 ABBVIE INC COM 00287Y109 9283038 50978 SH SOLE Journey Advisory Group LLC 4748 0 46230 ISHARES TR IBONDS DEC24 ETF 46434VBG4 8643422 345047 SH SOLE Journey Advisory Group LLC 3032 0 342015 COSTCO WHSL CORP NEW COM 22160K105 7919048 10809 SH SOLE Journey Advisory Group LLC 1219 0 9590 ACCENTURE PLC IRELAND SHS CLASS A G1151C101 7721431 22277 SH SOLE Journey Advisory Group LLC 3539 0 18738 INVESCO EXCHANGE TRADED FD T FTSE RAFI 1000 46137V613 7600652 197573 SH SOLE Journey Advisory Group LLC 0 0 197573 SELECT SECTOR SPDR TR TECHNOLOGY 81369Y803 7375926 35415 SH SOLE Journey Advisory Group LLC 1800 0 33615 BOOZ ALLEN HAMILTON HLDG COR CL A 099502106 7348990 49508 SH SOLE Journey Advisory Group LLC 4780 0 44728 WASTE MGMT INC DEL COM 94106L109 7225802 33900 SH SOLE Journey Advisory Group LLC 3694 0 30206 NVIDIA CORPORATION COM 67066G104 7120355 7880 SH SOLE Journey Advisory Group LLC 1840 0 6040 AMGEN INC COM 031162100 7098430 24966 SH SOLE Journey Advisory Group LLC 4831 0 20135 SCHWAB STRATEGIC TR SCHWAB FDT US LG 808524771 6528676 96879 SH SOLE Journey Advisory Group LLC 576 0 96303 EXXON MOBIL CORP COM 30231G102 6473406 55690 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 9755 0 45935 CHEVRON CORP NEW COM 166764100 6016362 38141 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 4918 0 33223 HOME DEPOT INC COM 437076102 5839080 15222 SH SOLE Journey Advisory Group LLC 1551 0 13671 VISA INC COM CL A 92826C839 5721104 20500 SH SOLE Journey Advisory Group LLC 2883 0 17617 VANGUARD INDEX FDS REAL ESTATE ETF 922908553 5514370 63765 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 11449 0 52316 CSX CORP COM 126408103 5467200 147483 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 60845 0 86638 WALMART INC COM 931142103 5373553 89301 SH SOLE Journey Advisory Group LLC 18483 0 70818 PEPSICO INC COM 713448108 5243504 29960 SH SOLE Journey Advisory Group LLC 3754 0 26206 MERCK & CO INC COM 58933Y105 5206109 39448 SH SOLE Journey Advisory Group LLC 2652 0 36796 VANGUARD WELLINGTON FD US MOMENTUM 921935508 5074774 33546 SH SOLE Journey Advisory Group LLC 122 0 33424 JOHNSON & JOHNSON COM 478160104 4986247 31521 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 3465 0 28056 NEXTERA ENERGY INC COM 65339F101 4840424 75738 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 4303 0 71435 SPDR S&P 500 ETF TR TR UNIT 78462F103 4803408 9183 SH SOLE Journey Advisory Group LLC 898 0 8285 ISHARES TR MSCI INTL QUALTY 46434V456 4620607 116505 SH SOLE Journey Advisory Group LLC 435 0 116070 TEXAS INSTRS INC COM 882508104 4609910 26462 SH SOLE Journey Advisory Group LLC 2629 0 23833 UNITEDHEALTH GROUP INC COM 91324P102 4548154 9194 SH SOLE Journey Advisory Group LLC 976 0 8218 LOCKHEED MARTIN CORP COM 539830109 4537568 9976 SH SOLE Journey Advisory Group LLC 1288 0 8688 AMERIPRISE FINL INC COM 03076C106 4476130 10209 SH SOLE Journey Advisory Group LLC 1268 0 8941 GALLAGHER ARTHUR J & CO COM 363576109 4412456 17647 SH SOLE Journey Advisory Group LLC 1661 0 15986 VANGUARD WELLINGTON FD US QUALITY 921935706 4403943 32162 SH SOLE Journey Advisory Group LLC 117 0 32045 SPDR 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FINL CORP COM 172062101 3354081 27012 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 90 0 26922 UNION PAC CORP COM 907818108 3272591 13307 SH SOLE Journey Advisory Group LLC 5221 0 8086 INVESCO QQQ TR UNIT SER 1 46090E103 3182307 7167 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 3385 0 3782 AMAZON COM INC COM 023135106 2938751 16292 SH SOLE Journey Advisory Group LLC 3070 0 13222 SPDR SER TR SSGA US LRG ETF 78468R804 2910828 18690 SH SOLE Journey Advisory Group LLC 0 0 18690 ALPHABET INC CAP STK CL A 02079K305 2877179 19063 SH SOLE Journey Advisory Group LLC 3650 0 15413 ORACLE CORP COM 68389X105 2849589 22686 SH SOLE Journey Advisory Group LLC 3264 0 19422 MONDELEZ INTL INC CL A 609207105 2769193 39557 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 4979 0 34578 APPLIED MATLS INC COM 038222105 2736879 13271 SH SOLE Journey Advisory Group LLC 3441 0 9830 CME GROUP INC COM 12572Q105 2490045 11566 SH SOLE Journey Advisory Group LLC 909 0 10657 ALPHABET INC CAP STK CL C 02079K107 2367948 15552 SH SOLE Journey Advisory Group LLC 3257 0 12295 VANGUARD INTL EQUITY INDEX F ALLWRLD EX US 922042775 2351191 40088 SH SOLE Journey Advisory Group LLC 0 0 40088 SNAP ON INC COM 833034101 2346952 7923 SH SOLE Journey Advisory Group LLC 1040 0 6883 GOLDMAN SACHS GROUP INC COM 38141G104 2335437 5591 SH SOLE Journey Advisory Group LLC 1417 0 4174 ABBOTT LABS COM 002824100 2299640 20233 SH SOLE Journey Advisory Group LLC 1502 0 18731 VANGUARD INDEX FDS MID CAP ETF 922908629 2269970 9085 SH SOLE Journey Advisory Group LLC 50 0 9035 WEC ENERGY GROUP INC COM 92939U106 2197891 26764 SH SOLE Journey Advisory Group LLC 2996 0 23768 MICROCHIP TECHNOLOGY INC. COM 595017104 2196643 24486 SH SOLE Journey Advisory Group LLC 4410 0 20076 INTEL CORP COM 458140100 2196076 49719 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 8408 0 41311 MARATHON PETE CORP COM 56585A102 2056106 10204 SH SOLE Journey Advisory Group LLC 158 0 10046 VANGUARD INDEX FDS GROWTH ETF 922908736 1990853 5784 SH SOLE Journey Advisory Group LLC 0 0 5784 VANGUARD INDEX FDS SMALL CP ETF 922908751 1981686 8669 SH SOLE Journey Advisory Group LLC 692 0 7977 ROCKWELL AUTOMATION INC COM 773903109 1871796 6425 SH SOLE Journey Advisory Group LLC 400 0 6025 DISNEY WALT CO COM 254687106 1815703 14839 SH SOLE Journey Advisory Group LLC 1545 0 13294 INTERNATIONAL BUSINESS MACHS COM 459200101 1800562 9429 SH SOLE Journey Advisory Group LLC 1021 0 8408 EATON CORP PLC SHS G29183103 1761952 5635 SH SOLE Journey Advisory Group LLC 276 0 5359 CATERPILLAR INC COM 149123101 1761063 4806 SH SOLE Journey Advisory Group LLC 1033 0 3773 CHUBB LIMITED COM H1467J104 1678579 6477 SH SOLE Journey Advisory Group LLC 1054 0 5423 US BANCORP DEL COM NEW 902973304 1674820 37468 SH SOLE Journey Advisory Group LLC 6860 0 30608 PFIZER INC COM 717081103 1642773 59199 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 12004 0 47195 SELECT SECTOR SPDR TR ENERGY 81369Y506 1551734 16436 SH SOLE Journey Advisory Group LLC 40 0 16396 BRISTOL-MYERS SQUIBB CO COM 110122108 1488397 27446 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 500 0 26946 CONOCOPHILLIPS COM 20825C104 1434446 11270 SH SOLE Journey Advisory Group LLC 915 0 10355 EMERSON ELEC CO COM 291011104 1423989 12555 SH SOLE Journey Advisory Group LLC 2713 0 9842 NORFOLK SOUTHN CORP COM 655844108 1401242 5498 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 1409 0 4089 ISHARES TR SP SMCP600VL ETF 464287879 1379142 13421 SH SOLE Journey Advisory Group LLC 0 0 13421 DEERE & CO COM 244199105 1352567 3293 SH SOLE Journey Advisory Group LLC 1075 0 2218 ISHARES TR IBONDS 24 TRM TS 46436E874 1309638 54705 SH SOLE Journey Advisory Group LLC 0 0 54705 RTX CORPORATION COM 75513E101 1291395 13241 SH SOLE Journey Advisory Group LLC 1470 0 11771 MOTOROLA SOLUTIONS INC COM NEW 620076307 1277928 3600 SH SOLE Journey Advisory Group LLC 155 0 3445 ISHARES TR SELECT DIVID ETF 464287168 1273435 10338 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 600 0 9738 VANGUARD INDEX FDS TOTAL STK MKT 922908769 1252978 4821 SH SOLE Journey Advisory Group LLC 59 0 4762 VANGUARD WORLD FD INF TECH ETF 92204A702 1128905 2153 SH SOLE Journey Advisory Group LLC 158 0 1995 STRYKER CORPORATION COM 863667101 1114050 3113 SH SOLE Journey Advisory Group LLC 1913 0 1200 JACOBS SOLUTIONS INC COM 46982L108 1091483 7100 SH SOLE Journey Advisory Group LLC 0 0 7100 HONEYWELL INTL INC COM 438516106 1089410 5308 SH SOLE Journey Advisory Group LLC 0 0 5308 NVIDIA CORPORATION PUT 67066G104 1084272 1200 PRN SOLE Journey Advisory Group LLC 1200 0 0 BANK AMERICA CORP COM 060505104 1081317 28516 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 2000 0 26516 TESLA INC COM 88160R101 1064233 6054 SH SOLE Journey Advisory Group LLC 171 0 5883 DUKE ENERGY CORP NEW COM NEW 26441C204 1049270 10850 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 1574 0 9276 SCHWAB STRATEGIC TR SCHWAB FDT US SC 808524763 1011371 17734 SH SOLE Journey Advisory Group LLC 0 0 17734 INVESCO EXCHANGE TRADED FD T S&P500 EQL WGT 46137V357 1003281 5924 SH SOLE Journey Advisory Group LLC 729 0 5195 MASTERCARD INCORPORATED CL A 57636Q104 975661 2026 SH SOLE Journey Advisory Group LLC 840 0 1186 SPDR S&P MIDCAP 400 ETF TR UTSER1 S&PDCRP 78467Y107 974813 1752 SH SOLE Journey Advisory Group LLC 108 0 1644 SELECT SECTOR SPDR TR FINANCIAL 81369Y605 969140 23009 SH SOLE Journey Advisory Group LLC 7640 0 15369 MEDPACE HLDGS INC COM 58506Q109 948136 2346 SH SOLE Journey Advisory Group LLC 73 0 2273 TAIWAN SEMICONDUCTOR MFG LTD SPONSORED ADS 874039100 880380 6471 SH SOLE Journey Advisory Group LLC 800 0 5671 BOSTON SCIENTIFIC CORP COM 101137107 871536 12725 SH SOLE Journey Advisory Group LLC 500 0 12225 EDWARDS LIFESCIENCES CORP COM 28176E108 844655 8839 SH SOLE Journey Advisory Group LLC 0 0 8839 HALLIBURTON CO COM 406216101 842603 21375 SH SOLE Journey Advisory Group LLC 1300 0 20075 ADVANCED DRAIN SYS INC DEL COM 00790R104 817338 4745 SH SOLE Journey Advisory Group LLC 0 0 4745 ADVANCED MICRO DEVICES INC COM 007903107 792352 4390 SH SOLE Journey Advisory Group LLC 500 0 3890 NIKE INC CL B 654106103 781162 8312 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 2586 0 5726 ILLINOIS TOOL WKS INC COM 452308109 778694 2902 SH SOLE Journey Advisory Group LLC 280 0 2622 SCHWAB STRATEGIC TR US TIPS ETF 808524870 740412 14195 SH SOLE Journey Advisory Group LLC 0 0 14195 AMERICAN FINL GROUP INC OHIO COM 025932104 728844 5340 SH SOLE Journey Advisory Group LLC 4605 0 735 PNC FINL SVCS GROUP INC COM 693475105 727039 4499 SH SOLE Journey Advisory Group LLC,Journey Advisory Group LLC 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