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SEGMENT REPORTING
9 Months Ended
Sep. 30, 2021
Segment Reporting [Abstract]  
SEGMENT REPORTING SEGMENT REPORTING
The Company operates as one operating segment, which primarily focuses on advertising and creative services. Our Chief Executive Officer (“CEO”), is the chief operating decision-maker, manages and allocates resources to the operations of the Company on an entity-wide basis. Managing and allocating resources on an entity-wide basis enables the CEO to assess the overall level of resources available and how to best deploy these resources across functions and R&D projects based on needs and, as necessary, reallocate resources among the Company’s internal priorities and external opportunities to best support the long-term growth of the business.
Revenue by geographical location are as follows:
Nine months ended September 30,
20212020
UnauditedUnaudited
U.S.$58,270 $41,853 
Canada799 381 
APAC2,182 1,660 
EMEA1,842 940 
LATAM1,231 938 
Total
$64,324 $45,772 
The Company’s property and equipment, net by geographical location are as follows:
September 30,
2021
December 31,
2020
Unaudited
Israel$1,593 $1,625 
U. S.1,331 595 
Rest of the World374 105 
Total
$3,298 $2,325 
SEGMENT REPORTING
The Company operates as one operating segment, which primarily focuses on advertising and creative services. Our Chief Executive Officer (“CEO”), is the chief operating decision-maker, manages and allocates resources to the operations of the Company on an entity-wide basis. Managing and allocating resources on an entity-wide basis enables the CEO to assess the overall level of resources available and how to best deploy these resources across functions and R&D projects based on needs and, as necessary, reallocate resources among Company’s internal priorities and external opportunities to best support the long-term growth of the business.
Revenue by geographical location are as follows:

December 31,

2020
2019
U.S.$62,760 $50,837 
Canada518 311 
APAC2,636 2,657 
EMEA1,463 1,645 
LATAM1,424 888 
Total revenues
$68,801 $56,338 
The Company’s property and equipment, net by geographical location are as follows:
Year ended December 31,
20202019
Israel$1,625 $997 
U. S.595 760 
Rest of the World 105 144 
Total
$2,325 $1,901