Summary of Significant Accounting Policies - Narrative (Details)	12 Months Ended
	Dec. 31, 2024 USD ($) segment	Dec. 31, 2023 USD ($)	Dec. 31, 2022 USD ($)
Significant Accounting Policies [Line Items]
Subscription contract, refund period	7 days
Increase in deferred revenue, net	$ 13,421,000	$ 9,165,000
Revenue recognized that was included in deferred revenue at the beginning of each period	56,050,000	48,870,000	$ 40,232,000
Aggregate amount of transaction price	$ 1,009,000
Amortization period of deferred contract costs	24 months
Allowance for doubtful accounts	$ 0	0
Capitalized software costs, amortization period	3 years
Capitalized computer software, impairments	$ 511,000	122,000	642,000
Advertising expense	43,199,000	46,745,000	66,319,000
Foreign currency exchange gain (loss)	501,000	(1,116,000)	(1,302,000)
Liability for uncertain tax positions	$ 0	$ 0	$ 0
Number of operating segments | segment	1
Revenue, Remaining Performance Obligation, Expected Timing of Satisfaction, Start Date [Axis]: 2024-01-01
Significant Accounting Policies [Line Items]
Aggregate amount of transaction price	$ 774,000
Remaining performance obligation, expected timing of satisfaction	12 months