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SEGMENTS (Tables)
6 Months Ended
Sep. 30, 2025
Segment Reporting [Abstract]  
Schedule of Segment Reporting Information, by Segment
Key financial performance measures of the segments including revenue, cost of revenue, and gross profit are as follows (in thousands):
Three Months Ended
September 30,
Six Months Ended
September 30,
2025202420252024
Direct to Consumer(1):
Revenue$82,148 $102,599 $171,324 $209,658 
Cost of revenue30,175 37,083 59,606 75,134 
Gross profit51,973 65,516 111,718 134,524 
Commerce:
Revenue24,822 23,512 38,507 32,665 
Cost of revenue14,835 12,916 24,188 17,811 
Gross profit9,987 10,596 14,319 14,854 
Consolidated:
Revenue106,970 126,111 209,831 242,323 
Cost of revenue45,010 49,999 83,794 92,945 
Gross profit$61,960 $76,112 $126,037 $149,378 
(1) Direct to Consumer includes revenue from BARK Air
Reconciliation:
Three Months Ended
September 30,
Six Months Ended
September 30,
2025202420252024
Total gross profit$61,960 $76,112 $126,037 $149,378 
Less:
Advertising and marketing expenses15,398 18,665 30,575 39,096 
General and administrative expenses57,221 63,143 114,473 126,567 
Loss from operations(10,659)(5,696)(19,011)(16,285)
Less:
Interest income678 1,353 1,486 2,832 
Interest expense(711)(687)(1,420)(1,398)
Other income - net20 (233)1,243 (451)
Net loss before income taxes$(10,672)$(5,263)$(17,702)$(15,302)