CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

We hereby consent to the incorporation by reference in the Registration Statement on Form S-8 (No. 333-264522) of System1, Inc. of our report dated March 15, 2024 relating to the financial statements of System1, Inc. (Successor) which appears in this Form 10-K.

/s/ PricewaterhouseCoopers LLP
Los Angeles, California
March 15, 2024

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