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Stock-Based Compensation (Tables)
9 Months Ended
Sep. 30, 2023
Share-Based Payment Arrangement [Abstract]  
Summary of Stock-Based Compensation Expense
Included within cost of revenue, sales and marketing, and general and administrative expenses are total stock-based compensation expenses as follows:
Three months ended September 30,Nine months ended September 30,
2023202220232022
Cost of revenue$688 $438 $2,379 $1,496 
Sales and marketing711 514 2,519 1,655 
General and administrative2,176 1,201 6,058 4,039 
Total stock based-compensation expense$3,575 $2,153 $10,956 $7,190 
Total stock-based compensation expense for the three and nine months ended September 30, 2023 and 2022 includes expenses related to our MarketWise, Inc. 2021 Incentive Award Plan (the “2021 Incentive Award Plan”) our 2021 Employee Stock Purchase Plan (“ESPP”), and profits interests as follows:
Three months ended September 30,Nine months ended September 30,
2023202220232022
2021 Incentive Award Plan$2,848 $2,086 $10,037 $6,828 
Employee Stock Purchase Plan84 67 276 362 
Profits interests643 — 643 — 
Total stock-based compensation expense$3,575 $2,153 $10,956 $7,190 
Summary of Activities of RSUs
The activities of the RSUs and SARs and the related weighted average grant-date fair value of the respective share classes, including granted, exercised and forfeited, from January 1, 2023 to September 30, 2023, are summarized as follows:
RSUsSARs
UnitsWeighted-Average Grant Date Fair ValueUnitsWeighted-Average Grant Date Fair Value
Outstanding at January 1, 20236,261,543 $3.45 1,747,473 $4.05 
Granted5,098,818 1.79 — — 
Exercised or vested(2,259,892)3.28 — — 
Forfeited(604,232)2.94 (92,885)4.05 
Outstanding at September 30, 2023
8,496,237 $2.53 1,654,588 $4.05 
Exercisable at September 30, 2023— $— 829,619 $4.05 
Summary of Activities of SARs
The activities of the RSUs and SARs and the related weighted average grant-date fair value of the respective share classes, including granted, exercised and forfeited, from January 1, 2023 to September 30, 2023, are summarized as follows:
RSUsSARs
UnitsWeighted-Average Grant Date Fair ValueUnitsWeighted-Average Grant Date Fair Value
Outstanding at January 1, 20236,261,543 $3.45 1,747,473 $4.05 
Granted5,098,818 1.79 — — 
Exercised or vested(2,259,892)3.28 — — 
Forfeited(604,232)2.94 (92,885)4.05 
Outstanding at September 30, 2023
8,496,237 $2.53 1,654,588 $4.05 
Exercisable at September 30, 2023— $— 829,619 $4.05