0001803648-22-000005.txt : 20220729
0001803648-22-000005.hdr.sgml : 20220729
20220729151501
ACCESSION NUMBER: 0001803648-22-000005
CONFORMED SUBMISSION TYPE: 13F-HR
PUBLIC DOCUMENT COUNT: 2
CONFORMED PERIOD OF REPORT: 20220630
FILED AS OF DATE: 20220729
DATE AS OF CHANGE: 20220729
EFFECTIVENESS DATE: 20220729
FILER:
COMPANY DATA:
COMPANY CONFORMED NAME: HERON FINANCIAL GROUP, LLC
CENTRAL INDEX KEY: 0001803648
IRS NUMBER: 640963720
STATE OF INCORPORATION: NY
FISCAL YEAR END: 1231
FILING VALUES:
FORM TYPE: 13F-HR
SEC ACT: 1934 Act
SEC FILE NUMBER: 028-20134
FILM NUMBER: 221120483
BUSINESS ADDRESS:
STREET 1: 205 EAST 42ND STREET
STREET 2: 20TH FLOOR
CITY: NEW YORK
STATE: NY
ZIP: 10017
BUSINESS PHONE: 800-994-3766
MAIL ADDRESS:
STREET 1: 205 EAST 42ND STREET
STREET 2: 20TH FLOOR
CITY: NEW YORK
STATE: NY
ZIP: 10017
13F-HR
1
primary_doc.xml
13F-HR
LIVE
false
false
false
0001803648
XXXXXXXX
06-30-2022
06-30-2022
HERON FINANCIAL GROUP, LLC
205 EAST 42ND STREET
20TH FLOOR
NEW YORK
NY
10017
13F HOLDINGS REPORT
028-20134
N
David Edwards
President & Chief Compliance Officer
800-994-3766
David Edwards
New York
NY
07-29-2022
0
138
164832
false
INFORMATION TABLE
2
hfg13fq22022.xml
3M CO
COM
88579Y101
304
2350
SH
SOLE
0
0
2350
ABBOTT LABS
COM
002824100
310
2853
SH
SOLE
0
0
2853
ABBVIE INC
COM
00287Y109
204
1335
SH
SOLE
0
0
1335
ACCENTURE PLC IRELAND
SHS CLASS A
G1151C101
209
751
SH
SOLE
0
0
751
ADOBE SYSTEMS INCORPORATED
COM
00724F101
801
2189
SH
SOLE
0
0
2189
ADVANCED MICRO DEVICES INC
COM
007903107
249
3256
SH
SOLE
0
0
3256
AGREE RLTY CORP
COM
008492100
224
3100
SH
SOLE
0
0
3100
ALPHABET INC
CAP STK CL A
02079K305
615
282
SH
SOLE
0
0
282
ALPHABET INC
CAP STK CL C
02079K107
411
188
SH
SOLE
0
0
188
AMAZON COM INC
COM
023135106
1053
9913
SH
SOLE
0
0
9913
AMGEN INC
COM
031162100
780
3207
SH
SOLE
0
0
3207
ANALOG DEVICES INC
COM
032654105
620
4244
SH
SOLE
0
0
4244
AON PLC
SHS CL A
G0403H108
1556
5769
SH
SOLE
0
0
5769
APPLE INC
COM
037833100
3709
27129
SH
SOLE
0
0
27129
APPLIED MATLS INC
COM
038222105
353
3885
SH
SOLE
0
0
3885
ARCHER DANIELS MIDLAND CO
COM
039483102
574
7393
SH
SOLE
0
0
7393
AT&T INC
COM
00206R102
418
19923
SH
SOLE
0
0
19923
AUTODESK INC
COM
052769106
223
1295
SH
SOLE
0
0
1295
AUTOMATIC DATA PROCESSING IN
COM
053015103
210
1000
SH
SOLE
0
0
1000
AUTOZONE INC
COM
053332102
735
342
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0
0
342
BAXTER INTL INC
COM
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310
4821
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0
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4821
BECTON DICKINSON & CO
COM
075887109
274
1111
SH
SOLE
0
0
1111
BERKSHIRE HATHAWAY INC DEL
CL B NEW
084670702
1591
5827
SH
SOLE
0
0
5827
BIOGEN INC
COM
09062X103
389
1909
SH
SOLE
0
0
1909
BRISTOL-MYERS SQUIBB CO
COM
110122108
542
7041
SH
SOLE
0
0
7041
CACI INTL INC
CL A
127190304
443
1573
SH
SOLE
0
0
1573
CAL MAINE FOODS INC
COM NEW
128030202
456
9219
SH
SOLE
0
0
9219
CARDINAL HEALTH INC
COM
14149Y108
204
3910
SH
SOLE
0
0
3910
CATERPILLAR INC
COM
149123101
394
2202
SH
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0
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2202
CHEVRON CORP NEW
COM
166764100
311
2151
SH
SOLE
0
0
2151
CHUBB LIMITED
COM
H1467J104
338
1718
SH
SOLE
0
0
1718
CISCO SYS INC
COM
17275R102
880
20642
SH
SOLE
0
0
20642
CLEARWAY ENERGY INC
CL C
18539C204
321
9208
SH
SOLE
0
0
9208
COCA COLA CO
COM
191216100
296
4699
SH
SOLE
0
0
4699
COMMERCIAL METALS CO
COM
201723103
623
18819
SH
SOLE
0
0
18819
CORTEVA INC
COM
22052L104
282
5203
SH
SOLE
0
0
5203
COSTCO WHSL CORP NEW
COM
22160K105
1394
2908
SH
SOLE
0
0
2908
CUMMINS INC
COM
231021106
202
1045
SH
SOLE
0
0
1045
CVS HEALTH CORP
COM
126650100
554
5981
SH
SOLE
0
0
5981
DEUTSCHE BANK A G
NAMEN AKT
D18190898
204
23363
SH
SOLE
0
0
23363
DIAGEO PLC
SPON ADR NEW
25243Q205
236
1354
SH
SOLE
0
0
1354
DIMENSIONAL ETF TRUST
US EQUITY ETF
25434V401
379
9309
SH
SOLE
0
0
9309
DNP SELECT INCOME FD INC
COM
23325P104
176
16218
SH
SOLE
0
0
16218
DTE ENERGY CO
COM
233331107
1349
10646
SH
SOLE
0
0
10646
DUKE ENERGY CORP NEW
COM NEW
26441C204
1074
10019
SH
SOLE
0
0
10019
EATON CORP PLC
SHS
G29183103
236
1875
SH
SOLE
0
0
1875
ECOLAB INC
COM
278865100
421
2741
SH
SOLE
0
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2741
EDWARDS LIFESCIENCES CORP
COM
28176E108
858
9024
SH
SOLE
0
0
9024
EMERSON ELEC CO
COM
291011104
571
7174
SH
SOLE
0
0
7174
ENTERGY CORP NEW
COM
29364G103
330
2928
SH
SOLE
0
0
2928
EXXON MOBIL CORP
COM
30231G102
1543
18022
SH
SOLE
0
0
18022
FAIR ISAAC CORP
COM
303250104
857
2137
SH
SOLE
0
0
2137
FASTENAL CO
COM
311900104
464
9289
SH
SOLE
0
0
9289
FEDEX CORP
COM
31428X106
689
3037
SH
SOLE
0
0
3037
FISERV INC
COM
337738108
231
2599
SH
SOLE
0
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2599
GENUINE PARTS CO
COM
372460105
491
3690
SH
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HOME DEPOT INC
COM
437076102
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2662
SH
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ILLINOIS TOOL WKS INC
COM
452308109
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7947
SH
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INTEL CORP
COM
458140100
458
12231
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INTERNATIONAL BUSINESS MACHS
COM
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INTUIT
COM
461202103
517
1341
SH
SOLE
0
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1341
INVESCO EXCH TRADED FD TR II
DWA EMERG MKTS
46138E867
1476
78459
SH
SOLE
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78459
INVESCO EXCH TRADED FD TR II
PFD ETF
46138E511
4833
391648
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INVESCO QQQ TR
UNIT SER 1
46090E103
287
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ISHARES INC
CORE MSCI EMKT
46434G103
340
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ISHARES TR
MSCI EAFE MIN VL
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PFD AND INCM SEC
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3 7 YR TREAS BD
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CORE HIGH DV ETF
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5265
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RUS MID CAP ETF
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RUS MD CP GR ETF
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RUS 2000 GRW ETF
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S&P MC 400VL ETF
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CORE S&P500 ETF
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CORE S&P US GWT
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523
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DIV RTN INT EQ
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J P MORGAN EXCHANGE TRADED F
DIV RTN EM EQT
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COM
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JPMORGAN CHASE & CO
COM
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L3HARRIS TECHNOLOGIES INC
COM
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SH
SOLE
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LILLY ELI & CO
COM
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SH
SOLE
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LOWES COS INC
COM
548661107
329
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SH
SOLE
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LYONDELLBASELL INDUSTRIES N
SHS - A -
N53745100
1755
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SOLE
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20068
MARATHON PETE CORP
COM
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SOLE
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MARSH & MCLENNAN COS INC
COM
571748102
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SOLE
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MASTERCARD INCORPORATED
CL A
57636Q104
1028
3259
SH
SOLE
0
0
3259
MATERION CORP
COM
576690101
268
3641
SH
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MCDONALDS CORP
COM
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SOLE
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1213
MERCK & CO INC
COM
58933Y105
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SH
SOLE
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MICROSOFT CORP
COM
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SH
SOLE
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MODERNA INC
COM
60770K107
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1490
SH
SOLE
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MONDELEZ INTL INC
CL A
609207105
321
5166
SH
SOLE
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MORGAN STANLEY
COM NEW
617446448
2012
26448
SH
SOLE
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NETFLIX INC
COM
64110L106
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SOLE
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NEXTERA ENERGY INC
COM
65339F101
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21115
SH
SOLE
0
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NVIDIA CORPORATION
COM
67066G104
301
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SH
SOLE
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ORACLE CORP
COM
68389X105
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SH
SOLE
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ORANGE
SPONSORED ADR
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PACER FDS TR
US CASH COWS 100
69374H881
662
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SOLE
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PAYPAL HLDGS INC
COM
70450Y103
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2874
SH
SOLE
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PENSKE AUTOMOTIVE GRP INC
COM
70959W103
220
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SH
SOLE
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PEPSICO INC
COM
713448108
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SH
SOLE
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PERKINELMER INC
COM
714046109
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PFIZER INC
COM
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PHILLIPS 66
COM
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PINNACLE WEST CAP CORP
COM
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PLANTRONICS INC NEW
COM
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POOL CORP
COM
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PROCTER AND GAMBLE CO
COM
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PROGRESSIVE CORP
COM
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QUALCOMM INC
COM
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QUEST DIAGNOSTICS INC
COM
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RPM INTL INC
COM
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6930
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SEALED AIR CORP NEW
COM
81211K100
1018
17637
SH
SOLE
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SMUCKER J M CO
COM NEW
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SONOCO PRODS CO
COM
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TR UNIT
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COM
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TELEFLEX INCORPORATED
COM
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COM
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576
3747
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TEXAS PACIFIC LAND CORPORATI
COM
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COM
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TRAVELERS COMPANIES INC
COM
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TRUIST FINL CORP
COM
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UNITEDHEALTH GROUP INC
COM
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VALERO ENERGY CORP
COM
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INTERMED TERM
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GROWTH ETF
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SMALL CP ETF
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S&P 500 ETF SHS
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HIGH DIV YLD
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SOLE
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VERIZON COMMUNICATIONS INC
COM
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WELLS FARGO CO NEW
COM
949746101
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SH
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COM
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YUM BRANDS INC
COM
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