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Segments (Details) - USD ($)
$ in Thousands
12 Months Ended
Dec. 31, 2024
Dec. 31, 2023
Dec. 31, 2022
Segment Reporting Information [Line Items]      
Total revenue $ 1,476,514 $ 872,000 $ 526,916
Less:      
Cost of revenue 303,379 157,051 118,194
Customer acquisition costs 594,479 379,673 230,381
Depreciation and amortization expense included within operating expenses 15,350 9,515 7,474
Interest income (10,349) (9,029) (2,610)
Benefit (provision) for income taxes (54,327) 1,975 (31)
Other segment items 212,957 150,247 112,575
Net income (loss) 126,038 (23,546) (65,678)
Adjustments and reconciling items 0 0 0
Employee Compensation      
Less:      
Marketing 35,672 26,530 16,503
Operations and support 73,239 48,192 25,478
Technology and development 39,565 24,322 14,750
General and administrative 48,189 40,990 27,063
Stock-Based Compensation      
Less:      
Marketing 9,392 5,477 4,648
Operations and support 10,205 6,815 2,684
Technology and development 12,534 7,126 4,327
General and administrative $ 60,191 $ 46,662 $ 31,158