X0202 SCHEDULE 13G 0001412741 XXXXXXXX LIVE Common Stock, par value $0.001 per share 06/30/2026 0001771515 Grocery Outlet Holding Corp. 39874R101 5650 Hollis Street Emeryville CA 94608 Rule 13d-1(b) J. Goldman & Co LP DE 0.00 6040848.00 0.00 6040848.00 6040848.00 N 6.11 IA PN Includes 1,240,100 shares of Common Stock issuable upon exercise of call options. J. Goldman Capital Management, Inc. DE 0.00 6040848.00 0.00 6040848.00 6040848.00 N 6.11 HC CO Includes 1,240,100 shares of Common Stock issuable upon exercise of call options. Jay G. Goldman X1 0.00 6040848.00 0.00 6040848.00 6040848.00 N 6.11 HC IN Includes 1,240,100 shares of Common Stock issuable upon exercise of call options. Grocery Outlet Holding Corp. 560 Hollis Street, Emeryville, CA 94608 This statement is filed by: (i) J. Goldman & Co., L.P. ("JGC") with respect to the shares of Common Stock, par value $0.001 per share (the "Common Stock") of Grocery Outlet Holding Corp. (the "Company") and the shares of Common Stock issuable upon the exercise of call options held by J. Goldman Master Fund, L.P. ("JGMF") and J. Goldman Enhanced Master Fund, L.P. ("JGEMF"); (ii) J. Goldman Capital Management, Inc. ("JGCM") with respect to shares of the Common Stock and the shares of Common Stock issuable upon exercise of call options held by JGMF and JGEMF; and (iii) Mr. Jay G. Goldman with respect to shares of the Common Stock and the shares of Common Stock issuable upon exercise of call options held by JGMF and JGEMF. The filing of this statement should not be construed as an admission that any of the forgoing persons or any Reporting Person is, for the purposes of Section 13 of the Act, the beneficial owner of the shares of Common Stock reported herein. The address of the business office of each of the Reporting Persons is: c/o J. Goldman & Co., L.P. 510 Madison Avenue, 26th Floor New York, NY 10022 Citizenship is set forth in Row (4) of the cover page for each Reporting Person hereto and is incorporated herein by reference for each such Reporting Person. N IA HC The information required by Item 4(a) is set forth in Row (9) of the cover page for each of the Reporting Persons and is incorporated herein by reference. The percentage set forth in this Schedule 13G is calculated based upon an aggregate of 98,922,672 shares of Common Stock outstanding as of May 7, 2026, as reported in the Company's Quarterly Report on Form 10-Q for the quarterly period ended March 31, 2026, filed with the Securities and Exchange Commission on May 13, 2026. 6.11% The information required by Item 4(c)(i) is set forth in Row (5) of the cover page for each of the Reporting Persons and is incorporated herein by reference. The information required by Item 4(c)(ii) is set forth in Row (6) of the cover page for each of the Reporting Persons and is incorporated herein by reference. The information required by Item 4(c)(iii) is set forth in Row (7) of the cover page for each of the Reporting Persons and is incorporated herein by reference. The information required by Item 4(c)(iv) is set forth in Row (8) of the cover page for each of the Reporting Persons and is incorporated herein by reference. Y N See Item 2(a). Y Y Y N By signing below I certify that, to the best of my knowledge and belief, the securities referred to above were acquired and are held in the ordinary course of business and were not acquired and are not held for the purpose of or with the effect of changing or influencing the control of the issuer of the securities and were not acquired and are not held in connection with or as a participant in any transaction having that purpose or effect, other than activities solely in connection with a nomination under § 240.14a-11. Exhibit 99.1: Joint Filing Agreement J. Goldman & Co LP /s/ Sagan A. Weiss 08/14/2026 J. Goldman Capital Management, Inc. /s/ Jay G. Goldman 08/14/2026 Jay G. Goldman /s/ Jay G. Goldman 08/14/2026