The Securities and Exchange Commission has not necessarily reviewed the information in this filing and has not determined if it is accurate and complete.
The reader should not assume that the information is accurate and complete.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 13F

FORM 13F COVER PAGE

OMB APPROVAL
OMB Number: 3235-0006
Estimated average burden
hours per response: 23.8

Report for the Calendar Year or Quarter Ended: 12-31-2024
Check here if Amendment    Amendment Number:
This Amendment (Check only one.):    is a restatement.
   adds new holdings entries.
Institutional Investment Manager Filing this Report:
Name: CARY STREET PARTNERS INVESTMENT ADVISORY LLC
Address: 901 EAST BYRD STREET
SUITE 1001
RICHMOND, VA  23219
Form 13F File Number: 028-19037
CRD Number (if applicable):
SEC File Number (if applicable):

The institutional investment manager filing this report and the person by whom it is signed hereby represent that the person signing the report is authorized to submit it, that all information contained herein is true, correct and complete, and that it is understood that all required items, statements, schedules, lists, and tables, are considered integral parts of this form.

Person Signing this Report on Behalf of Reporting Manager:
Name: Nancy Oliver
Title: Chief Compliance Officer
Phone: 804-228-4688
Signature, Place, and Date of Signing:
Nancy Oliver RichmondVA 02-14-2025
[Signature] [City, State] [Date]
Report Type (Check only one.):
   13F HOLDINGS REPORT. (Check here if all holdings of this reporting manager are reported in this report.)
   13F NOTICE. (Check here if no holdings reported are in this report, and all holdings are reported by other reporting manager(s).)
X 13F COMBINATION REPORT. (Check here if a portion of the holdings for this reporting manager are reported in this report and a portion are reported by other reporting manager(s).)
List of Other Managers Reporting for this Manager:
[If there are no entries in this list, omit this section.]
Name Form 13F File No. CRD No. (if applicable) SEC File No. (if applicable) CIK
WELLS FARGO INVESTMENT INSTITUTE, INC.       0001467728
Aristotle Capital Management, LLC       0000860644
ATLANTA CAPITAL MANAGEMENT CO L L C       0001027817
BERKSHIRE ASSET MANAGEMENT LLC/PA       0000949012
BlackRock, Inc.       0002012383
Boston Partners       0001386060
Capital Group Companies, Inc.       0000732812
Clearbridge Investments, LLC       0001348883
Copeland Capital Management, LLC       0001541743
DEARBORN PARTNERS LLC       0001206792
EATON VANCE MANAGEMENT       0001076598
FEDERATED HERMES, INC.       0001056288
GARDNER RUSSO & QUINN LLC       0000860643
GOLDMAN SACHS ASSET MANAGEMENT, L.P.       0001229262
GW HENSSLER & ASSOCIATES LTD       0001080369
GW&K Investment Management, LLC       0001082917
JANUS HENDERSON INVESTORS US LLC       0000812295
JPMORGAN CHASE & CO       0000019617
Natixis Global Asset Management Participations 1       0001451068
Neuberger Berman Group LLC       0001465109
Nuveen Asset Management, LLC       0001521019
PARAMETRIC PORTFOLIO ASSOCIATES LLC       0000932859
Salomon & Ludwin, LLC       0001766156
SCHAFER CULLEN CAPITAL MANAGEMENT INC       0001056593
Suncoast Equity Management       0001315059
WestEnd Advisors, LLC       0001351731
Form 13F Summary Page
Report Summary:
Number of Other Included Managers: 26
Form 13F Information Table Entry Total: 1,955
Form 13F Information Table Value Total: 152,467,157
(round to nearest dollar)
List of Other Included Managers:
Provide a numbered list of the name(s) and Form 13F file number(s) of all institutional investment managers with respect to which this report is filed, other than the manager filing this report.
[If there are no entries in this list, state “NONE” and omit the column headings and list entries.]
No. Name Form 13F File No. CRD No. (if applicable) SEC File No. (if applicable) CIK
98 WELLS FARGO INVESTMENT INSTITUTE, INC.       0001467728
115 Aristotle Capital Management, LLC       0000860644
130 ATLANTA CAPITAL MANAGEMENT CO L L C       0001027817
137 BERKSHIRE ASSET MANAGEMENT LLC/PA       0000949012
138 BlackRock, Inc.       0002012383
140 Boston Partners       0001386060
150 Capital Group Companies, Inc.       0000732812
180 Clearbridge Investments, LLC       0001348883
187 Copeland Capital Management, LLC       0001541743
207 DEARBORN PARTNERS LLC       0001206792
222 EATON VANCE MANAGEMENT       0001076598
240 FEDERATED HERMES, INC.       0001056288
422 GARDNER RUSSO & QUINN LLC       0000860643
260 GOLDMAN SACHS ASSET MANAGEMENT, L.P.       0001229262
265 GW HENSSLER & ASSOCIATES LTD       0001080369
238 GW&K Investment Management, LLC       0001082917
120 JANUS HENDERSON INVESTORS US LLC       0000812295
234 JPMORGAN CHASE & CO       0000019617
291 Natixis Global Asset Management Participations 1       0001451068
297 Neuberger Berman Group LLC       0001465109
308 Nuveen Asset Management, LLC       0001521019
314 PARAMETRIC PORTFOLIO ASSOCIATES LLC       0000932859
350 Salomon & Ludwin, LLC       0001766156
360 SCHAFER CULLEN CAPITAL MANAGEMENT INC       0001056593
371 Suncoast Equity Management       0001315059
370 WestEnd Advisors, LLC       0001351731