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Revenue Recognition
12 Months Ended
Dec. 31, 2020
Revenue From Contract With Customer [Abstract]  
Revenue Recognition

11. Revenue Recognition

The Company's revenue generating activities include the following:

 

Service Revenues

Service revenues consist primarily of sales of health, wellness and beauty services, including a full range of massage treatments, facial treatments, nutritional/weight management consultations, teeth whitening, mindfulness services and medi-spa services to cruise ship passengers and destination resort guests. Each service or consultation represents a separate performance obligation and revenues are generally recognized immediately upon the completion of our service. Given the short duration of our performance obligation, although some services are recognized over time, there is no difference in the timing of recognition.

 

Product Revenues

Product revenues consist primarily of sales of health and wellness products, such as facial skincare, body care, hair care, orthotics and nutritional supplements to cruise ship passengers, destination resort guests and timetospa.com customers. Our Shop & Ship program provides guests the ability to buy retail products onboard and have products shipped directly to their home. Each product unit represents a separate performance obligation. Our performance obligations are satisfied and revenue is recognized when the customer obtains control of the product, which occurs either at the point of sale for retail sales and at the time of shipping for Shop & Ship and timetospa.com product sales. The Company provides no warranty on products sold. Shipping and handling fees charged to customers are included in net sales. 

 

Gift Cards

The Company only offers no-fee, non-expiring gift cards to its customers. At the time gift cards are sold, no revenue is recognized; rather, the Company records a contract liability to customers. The liability is relieved, and revenue is recognized equal to the amount redeemed at the time gift cards are redeemed for products or services. The Company records revenue from unredeemed gift cards (breakage) in net sales on a pro-rata basis over the time period gift cards are redeemed. At least three years of historical data, updated annually, is used to determine actual redemption patterns. The liability for unredeemed gift cards is included in “Other current liabilities” on the Company's consolidated balance sheets and was $0.7 million and $0.8 million as of December 31, 2020 and 2019, respectively.

 

Customer Loyalty Rewards Program

The Company initiated a customer loyalty program during October 2019 in which customers earn points based on their spending on timetospa.com. The Company recognizes the estimated net amount of the rewards that will be earned and redeemed as a reduction to net sales at the time of the initial transaction and as tender when the points are subsequently redeemed by a customer. The liability for customer loyalty programs was not material as of December 31, 2020 and 2019.

 

Contract Balances

Receivables from the Company’s contracts with customers are included within accounts receivables, net in the consolidated balance sheets. Such amounts are typically remitted to us by our cruise line or destination resort partners, except for online sales, and are net of commissions they withhold. Although paid by our cruise line partners, customers are typically required to pay with major credit cards, reducing our credit risk to individual customers. Amounts are billed immediately, and our cruise line and destination resort partners typically remit payments to us within 30 days. As of December 31, 2020 and 2019, our receivables from contracts with customers were $3.0 million and $30.5 million, respectively.

 

Costs incurred to enter into new or to renew long-term contracts are capitalized and amortized to cost of revenues over the term of the contract. Deferred contract costs, which relate to a fee accrued to a cruise line partner, amounted to $3.1 million as of December 31, 2020 and is presented within other non-current assets in the accompanying consolidated balance sheet. Amortization of the deferred contract cost was $0.4 million for the year ended December 31, 2020 and included in cost of revenues in the accompanying consolidated statement of operations. There was no deferred contract cost balance as of December 31, 2019.  

Our contract liabilities for gift cards and customer loyalty programs are described above and have increased primarily due to advance payments for gift cards and been reduced for redemptions.

 

Disaggregation of Revenue and Segment Reporting

The Company operates facilities on cruise ships and in destination resorts, where we provide health, fitness, beauty and wellness services and sell related products. The Company’s Maritime and Destination Resorts operating segments are aggregated into a single reportable segment based upon similar economic characteristics, products, services, customers and delivery methods. Additionally, the Company’s operating segments represent components of the Company for which separate financial information is available that is utilized on a regular basis by the chief executive officer, who is the Company’s chief operating decision maker (CODM), in determining how to allocate the Company’s resources and evaluate performance. The following table disaggregates the Company’s revenues by revenue source and operating segment (in thousands):

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Successor

 

 

 

Predecessor

 

Consolidated

 

 

 

Combined

 

 

Year Ended December 31, 2020

 

March 20, 2019 to December 31, 2019

 

 

 

January 1, 2019 to March 19, 2019

 

Year Ended December 31, 2018

 

Service Revenues:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Maritime

$

81,395

 

$

308,090

 

 

 

$

81,170

 

$

368,498

 

Destination resorts

 

12,287

 

 

31,703

 

 

 

 

10,110

 

 

42,429

 

Total service revenues

 

93,682

 

 

339,793

 

 

 

 

91,280

 

 

410,927

 

Product Revenues:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Maritime

 

23,441

 

 

99,308

 

 

 

 

25,794

 

 

123,761

 

Destination resorts

 

975

 

 

2,003

 

 

 

 

633

 

 

2,524

 

Timetospa.com

 

2,827

 

 

2,677

 

 

 

 

745

 

 

3,566

 

Total product revenues

 

27,243

 

 

103,988

 

 

 

 

27,172

 

 

129,851

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Total revenues

$

120,925

 

$

443,781

 

 

 

$

118,452

 

$

540,778