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REVENUE RECOGNITION
6 Months Ended
Jun. 30, 2022
Revenue from Contract with Customer [Abstract]  
REVENUE RECOGNITION

7. REVENUE RECOGNITION

The Company's revenue generating activities include the following:

Service Revenues

Service revenues consist primarily of sales of health, wellness and beauty services, including a full range of massage treatments, facial treatments, nutritional/weight management consultations, teeth whitening, mindfulness services and medi-spa services to cruise ship passengers and destination resort guests. Each service or consultation represents a separate performance obligation and revenues are generally recognized immediately upon the completion of our service. Given the short duration of our performance obligation, although some services are recognized over time, there is no material difference in the timing of recognition across reporting periods.

 

Product Revenues

Product revenues consist primarily of sales of health and wellness products, such as facial skincare, body care, hair care, orthotics and nutritional supplements to cruise ship passengers, destination resort guests and timetospa.com customers. Our Shop & Ship program provides guests the ability to buy retail products onboard and have products shipped directly to their home. Each product unit represents a separate performance obligation. Our performance obligations are satisfied, and revenue is recognized when the customer obtains control of the product, which occurs either at the point of sale for retail sales and at the time of shipping for Shop & Ship and timetospa.com product sales. The Company provides no warranty on products sold. Shipping and handling fees charged to customers are included in net sales.

 

Gift Cards

The Company only offers no-fee, non-expiring gift cards to its customers. At the time gift cards are sold, no revenue is recognized; rather, the Company records a contract liability to customers. The liability is relieved, and revenue is recognized equal to the amount redeemed at the time gift cards are redeemed for products or services. The Company records revenue from an estimate of unredeemed gift cards (breakage) in net sales on a pro-rata basis over the time period gift cards are redeemed. At least three years of historical data, updated annually, is used to determine actual redemption patterns. The liability for unredeemed gift cards is included in “Other current liabilities” on the Company's condensed consolidated balance sheets and was $0.8 million and $0.7 million as of June 30, 2022 and December 31, 2021, respectively.

 

 

 

Customer Loyalty Rewards Program

 

The Company initiated a customer loyalty program during October 2019 in which customers earn points based on their spending on timetospa.com. The Company recognizes the estimated net amount of the rewards that will be earned and redeemed as a reduction to net sales at the time of the initial transaction and as tender when the points are subsequently redeemed by a customer. The liability for customer loyalty programs was not material as of June 30, 2022 and December 31, 2021.

 

Contract Balances

Receivables from the Company’s contracts with customers are included within accounts receivables, net. Such amounts are typically remitted to us by our cruise line or destination resort partners, except for online sales, and are net of commissions they withhold. Although paid by our cruise line partners, customers are typically required to pay with major credit cards, reducing our credit risk to individual customers. Amounts are billed immediately, and our cruise line and destination resort partners typically remit payments to us within 30 days. As of June 30, 2022, and December 31, 2021, our receivables from contracts with customers were $31.8 million and $19.5 million, respectively and the increase as of June 30, 2022 when compared to December 31, 2021 reflects the impact of increased revenues during the second quarter of 2022 due to our ongoing resumption of our spa operations. Our contract liabilities for gift cards and customer loyalty programs are described above.

 

Disaggregation of Revenue and Segment Reporting

The Company operates facilities on cruise ships and in destination resorts, where we provide health, fitness, beauty and wellness services and sell related products. The Company also sells health and wellness, fitness and beauty related products through its timetospa.com website which is a post-cruise sales tool where guests may continue their wellness journey after disembarking. The Company’s Maritime and Destination Resorts operating segments are aggregated into a single reportable segment based upon similar economic characteristics, products, services, customers and delivery methods. Additionally, the Company’s operating segments represent components of the Company for which separate financial information is available that is utilized on a regular basis by the chief executive officer, who is the Company’s chief operating decision maker (CODM), in determining how to allocate the Company’s resources and evaluate performance. The following table disaggregates the Company’s revenues by revenue source and operating segment (in thousands):

 

 

 

 

 

 

 

 

 

 

Three Months Ended June 30,

 

 

Six Months Ended June 30,

 

 

2022

 

2021

 

 

2022

 

2021

 

Service revenues:

 

 

 

 

 

 

 

 

 

Maritime

$

94,698

 

$

958

 

 

$

158,059

 

$

1,114

 

Destination resorts

 

8,918

 

 

6,690

 

 

 

16,719

 

 

11,138

 

Total service revenues

 

103,616

 

 

7,648

 

 

 

174,778

 

 

12,252

 

Product revenues:

 

 

 

 

 

 

 

 

 

Maritime

 

22,472

 

 

358

 

 

 

37,636

 

 

453

 

Destination resorts

 

759

 

 

534

 

 

 

1,454

 

 

954

 

Timetospa.com

 

535

 

 

615

 

 

 

1,177

 

 

1,086

 

Total product revenues

 

23,766

 

 

1,507

 

 

 

40,267

 

 

2,493

 

 

 

 

 

 

 

 

 

 

 

Total revenues

$

127,382

 

$

9,155

 

 

$

215,045

 

$

14,745