Sales and advertising expense (Tables)

12 Months Ended

Dec. 31, 2024

Sales and advertising expense

Schedule of sales and advertisement expenses

Sales and advertising expense is comprised of the following:

	For the year ended December 31,
In thousands of USD	2022	2023	2024
Staff costs	9,916	6,755	5,643
Advertising campaigns	54,123	12,867	9,737
Selling expenses	2,820	1,836	1,908
Sales and advertising expense	66,859	21,458	17,288