0001756283-22-000001.txt : 20220216
0001756283-22-000001.hdr.sgml : 20220216
20220216165413
ACCESSION NUMBER: 0001756283-22-000001
CONFORMED SUBMISSION TYPE: 13F-HR
PUBLIC DOCUMENT COUNT: 2
CONFORMED PERIOD OF REPORT: 20211231
FILED AS OF DATE: 20220216
DATE AS OF CHANGE: 20220216
EFFECTIVENESS DATE: 20220216
FILER:
COMPANY DATA:
COMPANY CONFORMED NAME: Bell Rock Capital LLC
CENTRAL INDEX KEY: 0001756283
IRS NUMBER: 841659837
STATE OF INCORPORATION: DE
FISCAL YEAR END: 1231
FILING VALUES:
FORM TYPE: 13F-HR
SEC ACT: 1934 Act
SEC FILE NUMBER: 028-18929
FILM NUMBER: 22644366
BUSINESS ADDRESS:
STREET 1: 35568 AIRPORT ROAD
CITY: REHOBOTH BEACH
STATE: DE
ZIP: 19971
BUSINESS PHONE: 302-227-7607
MAIL ADDRESS:
STREET 1: 35568 AIRPORT ROAD
CITY: REHOBOTH BEACH
STATE: DE
ZIP: 19971
13F-HR
1
primary_doc.xml
13F-HR
LIVE
false
true
false
0001756283
XXXXXXXX
12-31-2021
12-31-2021
Bell Rock Capital LLC
35568 AIRPORT ROAD
REHOBOTH BEACH
DE
19971
13F HOLDINGS REPORT
028-18929
N
Jacquelyn Blue
Chief Financial Officer
302-227-7608
Jacquelyn Blue
Rehoboth Beach
DE
02-15-2022
0
121
136048
false
INFORMATION TABLE
2
brc_dec2021v2.xml
ABERDEEN STD PALLADIUM ETF T
PHYSCL PALLADM
003262102
218
1253
SH
SOLE
0
0
1253
ADVANCED MICRO DEVICES INC
COM
007903107
715
4954
SH
SOLE
0
0
4954
AMAZON COM INC
COM
023135106
6935
2070
SH
SOLE
0
0
2070
AMERICAN EXPRESS CO
COM
025816109
2185
12588
SH
SOLE
0
0
12588
APPLE INC
COM
037833100
19800
110185
SH
SOLE
0
0
110185
AT&T INC
COM
00206R102
378
14726
SH
SOLE
0
0
14726
BK OF AMERICA CORP
COM
060505104
637
13269
SH
SOLE
0
0
13269
BLACKROCK MUNIHLDGS NJ QLTY
COM
09254X101
169
10823
SH
SOLE
0
0
10823
BLACKROCK TAX MUNICPAL BD TR
SHS
09248X100
524
20668
SH
SOLE
0
0
20668
BOEING CO
COM
097023105
222
1041
SH
SOLE
0
0
1041
CALLAWAY GOLF CO
COM
131193104
741
26659
SH
SOLE
0
0
26659
CAMPBELL SOUP CO
COM
134429109
2151
48750
SH
SOLE
0
0
48750
CARNIVAL CORP
UNIT 99/99/9999
143658300
815
37486
SH
SOLE
0
0
37486
CHEVRON CORP NEW
COM
166764100
475
3912
SH
SOLE
0
0
3912
CHEWY INC
CL A
16679L109
361
6632
SH
SOLE
0
0
6632
CHURCH & DWIGHT INC
COM
171340102
3790
37222
SH
SOLE
0
0
37222
CITIGROUP INC
COM NEW
172967424
303
4764
SH
SOLE
0
0
4764
CLOROX CO DEL
COM
189054109
1074
6116
SH
SOLE
0
0
6116
COCA COLA CO
COM
191216100
1234
20463
SH
SOLE
0
0
20463
CONNECTONE BANCORP INC
COM
20786W107
304
8926
SH
SOLE
0
0
8926
CORNING INC
COM
219350105
221
5821
SH
SOLE
0
0
5821
COSTCO WHSL CORP NEW
COM
22160K105
2401
4256
SH
SOLE
0
0
4256
CVS HEALTH CORP
COM
126650100
2009
19265
SH
SOLE
0
0
19265
DIAGEO PLC
SPON ADR NEW
25243Q205
1438
6476
SH
SOLE
0
0
6476
DISNEY WALT CO
COM
254687106
1785
11464
SH
SOLE
0
0
11464
DUPONT DE NEMOURS INC
COM
26614N102
771
9340
SH
SOLE
0
0
9340
ETF SER SOLUTIONS
DEFIANCE NEXT
26922A289
460
11004
SH
SOLE
0
0
11004
ETF SER SOLUTIONS
US GLB JETS
26922A842
358
16217
SH
SOLE
0
0
16217
ETSY INC
COM
29786A106
254
1263
SH
SOLE
0
0
1263
FACEBOOK INC
CL A
30303M102
258
767
SH
SOLE
0
0
767
FIRST TR EXCHANGE TRADED FD
WTR ETF
33733B100
738
7903
SH
SOLE
0
0
7903
FIRST TR EXCHANGE TRADED FD
HLTH CARE ALPH
33734X143
228
1906
SH
SOLE
0
0
1906
FISKER INC
CL A COM STK
33813J106
240
13836
SH
SOLE
0
0
13836
FORD MTR CO DEL
COM
345370860
6807
279993
SH
SOLE
0
0
279993
FREEPORT-MCMORAN INC
CL B
35671D857
230
5452
SH
SOLE
0
0
5452
GENERAL MTRS CO
COM
37045V100
550
8362
SH
SOLE
0
0
8362
GLOBAL X FDS
US INFR DEV ETF
37954Y673
326
11250
SH
SOLE
0
0
11250
GOODRX HLDGS INC
COM CL A
38246G108
242
7800
SH
SOLE
0
0
7800
HERSHEY CO
COM
427866108
594
3050
SH
SOLE
0
0
3050
HOME DEPOT INC
COM
437076102
1808
4381
SH
SOLE
0
0
4381
HONEYWELL INTL INC
COM
438516106
850
4065
SH
SOLE
0
0
4065
ICICI BANK LIMITED
ADR
45104G104
386
18793
SH
SOLE
0
0
18793
INNOVATIVE INDL PPTYS INC
COM
45781V101
4258
17806
SH
SOLE
0
0
17806
INTERNATIONAL BUSINESS MACHS
COM
459200101
1078
7810
SH
SOLE
0
0
7810
INVESCO ACTIVLY MANGD ETC FD
OPTIMUM YIELD
46090F100
417
29146
SH
SOLE
0
0
29146
INVESCO EXCH TRADED FD TR II
S&P500 LOW VOL
46138E354
204
3003
SH
SOLE
0
0
3003
INVESCO QQQ TR
UNIT SER 1
46090E103
2542
6412
SH
SOLE
0
0
6412
ISHARES GOLD TR
ISHARES NEW
464285204
344
9956
SH
SOLE
0
0
9956
ISHARES INC
MSCI GERMANY ETF
464286806
272
8188
SH
SOLE
0
0
8188
ISHARES INC
MSCI BRAZIL ETF
464286400
398
14609
SH
SOLE
0
0
14609
ISHARES INC
MSCI NETHERL ETF
464286814
357
7104
SH
SOLE
0
0
7104
ISHARES INC
MSCI SWITZERLAND
464286749
385
7293
SH
SOLE
0
0
7293
ISHARES INC
MSCI STH KOR ETF
464286772
472
6075
SH
SOLE
0
0
6075
ISHARES TR
CORE S&P SCP ETF
464287804
236
2022
SH
SOLE
0
0
2022
ISHARES TR
CORE S&P500 ETF
464287200
614
1280
SH
SOLE
0
0
1280
ISHARES TR
US AER DEF ETF
464288760
2220
20890
SH
SOLE
0
0
20890
ISHARES TR
PFD AND INCM SEC
464288687
203
5222
SH
SOLE
0
0
5222
ISHARES TR
FLTG RATE NT ETF
46429B655
961
18959
SH
SOLE
0
0
18959
ISHARES TR
MSCI INDIA SM CP
46429B614
764
12472
SH
SOLE
0
0
12472
ISHARES TR
NEW YORK MUN ETF
464288323
441
7608
SH
SOLE
0
0
7608
ISHARES TR
AGENCY BOND ETF
464288166
965
8253
SH
SOLE
0
0
8253
JETBLUE AWYS CORP
COM
477143101
353
23986
SH
SOLE
0
0
23986
JOHNSON & JOHNSON
COM
478160104
1675
9791
SH
SOLE
0
0
9791
JPMORGAN CHASE & CO
COM
46625H100
527
3141
SH
SOLE
0
0
3141
KELLOGG CO
COM
487836108
1138
17429
SH
SOLE
0
0
17429
KEYCORP
COM
493267108
3993
160874
SH
SOLE
0
0
160874
KIMBERLY-CLARK CORP
COM
494368103
229
1602
SH
SOLE
0
0
1602
LAUDER ESTEE COS INC
CL A
518439104
331
890
SH
SOLE
0
0
890
LILLY ELI & CO
COM
532457108
421
1578
SH
SOLE
0
0
1578
MALVERN BANCORP INC
COM
561409103
882
55589
SH
SOLE
0
0
55589
MASTERCARD INCORPORATED
CL A
57636Q104
826
2202
SH
SOLE
0
0
2202
MCCORMICK & CO INC
COM NON VTG
579780206
436
4515
SH
SOLE
0
0
4515
MCDONALDS CORP
COM
580135101
2485
9254
SH
SOLE
0
0
9254
MERCK & CO INC
COM
58933Y105
233
3026
SH
SOLE
0
0
3026
MGM RESORTS INTERNATIONAL
COM
552953101
359
7916
SH
SOLE
0
0
7916
MICROSOFT CORP
COM
594918104
3682
11190
SH
SOLE
0
0
11190
MONDELEZ INTL INC
CL A
609207105
343
5169
SH
SOLE
0
0
5169
NETFLIX INC
COM
64110L106
1541
2606
SH
SOLE
0
0
2606
NEXTERA ENERGY INC
COM
65339F101
552
6088
SH
SOLE
0
0
6088
PACER FDS TR
BNCHMRK INFRA
69374H741
225
5375
SH
SOLE
0
0
5375
PFIZER INC
COM
717081103
296
5420
SH
SOLE
0
0
5420
PIMCO HIGH INCOME FD
COM SHS
722014107
286
45205
SH
SOLE
0
0
45205
PIMCO INCOME STRATEGY FD II
COM
72201J104
115
11952
SH
SOLE
0
0
11952
PROCTER AND GAMBLE CO
COM
742718109
3145
19241
SH
SOLE
0
0
19241
PROSHARES TR
PSHS ULTRA QQQ
74347R206
5786
65384
SH
SOLE
0
0
65384
PROSHARES TR
ULTRA FNCLS NEW
74347X633
1291
18146
SH
SOLE
0
0
18146
PROSHARES TR
ULTRPRO S&P500
74347X864
1140
7350
SH
SOLE
0
0
7350
PROSHARES TR
PET CARE ETF
74348A145
575
7625
SH
SOLE
0
0
7625
PUBLIC SVC ENTERPRISE GRP IN
COM
744573106
276
4177
SH
SOLE
0
0
4177
REE AUTOMOTIVE LTD
CLASS A ORD SHS
M8287R103
82
12125
SH
SOLE
0
0
12125
SHERWIN WILLIAMS CO
COM
824348106
680
2025
SH
SOLE
0
0
2025
SKYWORKS SOLUTIONS INC
COM
83088M102
240
1487
SH
SOLE
0
0
1487
SPDR GOLD TR
GOLD SHS
78463V107
1418
8363
SH
SOLE
0
0
8363
SPDR SER TR
AEROSPACE DEF
78464A631
491
4105
SH
SOLE
0
0
4105
SPDR SER TR
PORTFOLIO INTRMD
78464A375
238
6610
SH
SOLE
0
0
6610
SPDR SER TR
HLTH CR EQUIP
78464A581
515
4376
SH
SOLE
0
0
4376
SPDR SER TR
PORTFOLIO S&P400
78464A847
279
5559
SH
SOLE
0
0
5559
TARGET CORP
COM
87612E106
2649
11314
SH
SOLE
0
0
11314
TEXAS INSTRS INC
COM
882508104
251
1313
SH
SOLE
0
0
1313
UNITED STATES STL CORP NEW
COM
912909108
204
8257
SH
SOLE
0
0
8257
US BANCORP DEL
COM NEW
902973304
317
5386
SH
SOLE
0
0
5386
VALLEY NATL BANCORP
COM
919794107
414
29145
SH
SOLE
0
0
29145
VANECK ETF TRUST
INVESTMENT GRD
92189F486
377
14927
SH
SOLE
0
0
14927
VANGUARD BD INDEX FDS
SHORT TRM BOND
921937827
234
2901
SH
SOLE
0
0
2901
VANGUARD BD INDEX FDS
INTERMED TERM
921937819
312
3579
SH
SOLE
0
0
3579
VANGUARD INDEX FDS
GROWTH ETF
922908736
281
881
SH
SOLE
0
0
881
VANGUARD INDEX FDS
MCAP GR IDXVIP
922908538
433
1748
SH
SOLE
0
0
1748
VANGUARD INDEX FDS
SML CP GRW ETF
922908595
308
1100
SH
SOLE
0
0
1100
VANGUARD INDEX FDS
MID CAP ETF
922908629
865
3417
SH
SOLE
0
0
3417
VANGUARD INDEX FDS
REAL ESTATE ETF
922908553
340
2959
SH
SOLE
0
0
2959
VANGUARD SCOTTSDALE FDS
INT-TERM CORP
92206C870
383
4149
SH
SOLE
0
0
4149
VANGUARD SCOTTSDALE FDS
SHRT TRM CORP BD
92206C409
332
4092
SH
SOLE
0
0
4092
VANGUARD SPECIALIZED FUNDS
DIV APP ETF
921908844
385
2237
SH
SOLE
0
0
2237
VANGUARD WORLD FDS
MATERIALS ETF
92204A801
837
4249
SH
SOLE
0
0
4249
VANGUARD WORLD FDS
UTILITIES ETF
92204A876
783
5058
SH
SOLE
0
0
5058
VANGUARD WORLD FDS
CONSUM STP ETF
92204A207
628
3125
SH
SOLE
0
0
3125
VANGUARD WORLD FDS
INF TECH ETF
92204A702
855
1875
SH
SOLE
0
0
1875
VANGUARD WORLD FDS
CONSUM DIS ETF
92204A108
518
1495
SH
SOLE
0
0
1495
VISA INC
COM CL A
92826C839
1971
8858
SH
SOLE
0
0
8858
WILLIAMS SONOMA INC
COM
969904101
236
1423
SH
SOLE
0
0
1423
WIX COM LTD
SHS
M98068105
1935
12500
SH
SOLE
0
0
12500