Condensed Consolidated Balance Sheets (USD $) In Thousands	Jun. 30, 2011	Sep. 30, 2010
Assets
Cash	$ 2,452	$ 7,428
Accounts receivable, net of allowances of $4,111 and $3,312, respectively	7,965	6,744
Inventory, net of allowance for obsolete inventory of $137 and $110, respectively	2,912	1,985
Deferred taxes, current portion	1,775	1,696
Prepaid and other current assets	366	355
Total Current Assets	15,470	18,208
Property and equipment, net of accumulated depreciation of $1,997 and $1,527, respectively	1,708	1,862
Deferred advertising	16,841	10,006
Intangible assets, net of accumulated amortization of $12	470	0
Other assets	215	139
Total Assets	34,704	30,215
Liabilities and Stockholders' Equity
Accounts payable	5,493	3,826
Accrued liabilities	1,145	1,077
Credit line facility	500	0
Derivative liabilities	0	1,698
Stockholder loans	0	565
Notes payable, net of unamortized discount of $0 and $21, respectively	107	2,516
Other current liabilities	124	146
Total Current Liabilities	7,369	9,828
Deferred tax liability	3,006	1,826
Other long-term liabilities	59	145
Total Liabilities	10,434	11,799
Stockholders' Equity:
Common stock, $.001 par value, 200,000 shares authorized, 48,135 and 44,706 shares issued, respectively; 48,046 and 44,617 shares outstanding at June 30, 2011, and September 30, 2010, respectively	48	45
Additional paid-in capital	34,447	28,927
Accumulated deficit	(10,175)	(10,506)
Treasury stock, at cost; 89 shares at June 30, 2011, and September 30, 2010	(50)	(50)
Total Stockholders' Equity	24,270	18,416
Total Liabilities and Stockholders' Equity	$ 34,704	$ 30,215