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Intangible Assets, Net - Schedule of Intangible Assets (Detail)
¥ in Thousands, $ in Thousands
Mar. 31, 2023
CNY (¥)
Mar. 31, 2023
USD ($)
Mar. 31, 2022
CNY (¥)
Finite-Lived Intangible Assets [Line Items]      
Gross Carrying Amount ¥ 2,279,154   ¥ 2,189,954
Accumulated Amortization (2,181,536)   (2,036,896)
Accumulated Impairment Amount (85,064)   (63,236)
Net Carrying Amount 12,554 $ 1,828 89,822
Domain Name      
Finite-Lived Intangible Assets [Line Items]      
Gross Carrying Amount 12,247   11,540
Accumulated Amortization (3,566)   (3,451)
Accumulated Impairment Amount (8,667)   (8,072)
Net Carrying Amount 14   17
Trademarks      
Finite-Lived Intangible Assets [Line Items]      
Gross Carrying Amount 1,481   1,481
Accumulated Amortization (641)   (489)
Accumulated Impairment Amount 0   0
Net Carrying Amount 840   992
Insurance Agency License      
Finite-Lived Intangible Assets [Line Items]      
Gross Carrying Amount 2,848   2,848
Accumulated Amortization (748)   (748)
Accumulated Impairment Amount (2,100)   (2,100)
Net Carrying Amount 0   0
Broadcasting license      
Finite-Lived Intangible Assets [Line Items]      
Gross Carrying Amount 86,667   86,667
Accumulated Amortization (47,977)   (47,977)
Accumulated Impairment Amount (38,690)   (38,690)
Net Carrying Amount 0   0
Buyer and Customer Relationship      
Finite-Lived Intangible Assets [Line Items]      
Gross Carrying Amount 502,270   502,270
Accumulated Amortization (475,937)   (468,037)
Accumulated Impairment Amount (17,033)   0
Net Carrying Amount 9,300   34,233
Brand      
Finite-Lived Intangible Assets [Line Items]      
Gross Carrying Amount [1] 184,470   184,470
Accumulated Amortization [1] (172,110)   (172,110)
Accumulated Impairment Amount [1] (12,360)   (12,360)
Net Carrying Amount [1] 0   0
Strategic Business Resources      
Finite-Lived Intangible Assets [Line Items]      
Gross Carrying Amount [2] 1,456,331   1,367,838
Accumulated Amortization [2] (1,456,331)   (1,321,838)
Accumulated Impairment Amount [2] 0   0
Net Carrying Amount [2] 0   46,000
Technology      
Finite-Lived Intangible Assets [Line Items]      
Gross Carrying Amount 32,840   32,840
Accumulated Amortization (24,226)   (22,246)
Accumulated Impairment Amount (6,214)   (2,014)
Net Carrying Amount ¥ 2,400   ¥ 8,580
[1] Brand was acquired through the Group’s acquisitions with Aimei and Meiliworks (Note 1(a)).
[2] Strategic business resources were acquired through a business cooperation agreement the Company entered into with Tencent in July 2018. Pursuant to the agreement, Tencent offered the Company traffic support through Tencent’s online platform and provided the Company certain intellectual property resources to promote and advertise the Company’s products and brands.