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Intangible Assets, Net - Summary of Finite-Lived Intangible Assets (Parenthetical) (Details)
¥ in Thousands, $ in Thousands
1 Months Ended 12 Months Ended
Jul. 17, 2018
CNY (¥)
Jul. 17, 2018
CNY (¥)
Mar. 15, 2010
Feb. 28, 2018
shares
Jan. 31, 2018
CNY (¥)
Jan. 31, 2018
USD ($)
Nov. 30, 2012
Dec. 31, 2018
CNY (¥)
Dec. 31, 2018
USD ($)
Dec. 31, 2017
CNY (¥)
Finite And Indefinite Lived Intangible Assets [Line Items]                    
Traffic acquisition service term     10 years              
Intangible assets               ¥ 1,678,193 $ 244,083 ¥ 428,005
Indefinite-lived intangible assets               232,298 33,786  
Skymoons                    
Finite And Indefinite Lived Intangible Assets [Line Items]                    
Intangible assets ¥ 707,000 ¥ 707,000                
Indefinite-lived intangible assets               ¥ 232,298 $ 33,786 ¥ 0
Skymoons | Mobile games in development                    
Finite And Indefinite Lived Intangible Assets [Line Items]                    
Intangible assets   ¥ 240,000                
Skymoons | Mobile games in development | Maximum [Member]                    
Finite And Indefinite Lived Intangible Assets [Line Items]                    
Contract asset with useful life   4 years                
Traffic Acquisition Agreement                    
Finite And Indefinite Lived Intangible Assets [Line Items]                    
Contract asset with useful life             7 years 3 months 18 days 4 years    
Traffic acquisition service contract termination fee | $           $ 27,000        
Excess of termination fee received over the book value of contract asset.         ¥ 104,200 $ 15,155        
Purchase Agreement | Class B Ordinary Shares                    
Finite And Indefinite Lived Intangible Assets [Line Items]                    
Stock issued during period, shares | shares       36,860,691            
Published Mobile Games                    
Finite And Indefinite Lived Intangible Assets [Line Items]                    
Contract asset with useful life               2 years    
Intangible assets ¥ 366,000                  
Published Mobile Games | Skymoons                    
Finite And Indefinite Lived Intangible Assets [Line Items]                    
Contract asset with useful life   2 years                
Intangible assets   ¥ 366,000                
Technology | Skymoons                    
Finite And Indefinite Lived Intangible Assets [Line Items]                    
Contract asset with useful life   5 years                
Intangible assets   ¥ 101,000